THE THEORETICAL APPROACH TO THE FORMATION OF THE MECHANISM OF IMPLEMENTATION OF THE STATE POLICY FOR THE DEVELOPMENT OF THE INTERNAL MARKET OF INNOVATIVE GOODS IN UKRAINE
Topicality. The urgency of improving the mechanisms for implementing the state policy for the development of the internal market for innovative goods as a basis for the efficient use of innovative potential of technological entrepreneurship in Ukraine today is increasing due to the need to stimulate the entry into the national and global market of domestic technologies and knowledge-intensive products, ensuring the sustainability of technological entrepreneurship, which uses the knowledge and results obtained technologies for forming new products and services, which is positive change the structure of the national economy. Aim and tasks. The purpose of the article is to develop a theoretical approach to the formation of the mechanism of implementation of the state policy for the development of the internal market for innovative goods in Ukraine in order to create favorable conditions for the fullest use of the innovative potential of technological entrepreneurship. Research results. The theoretical approach to the formation of the mechanism for the implementation of the state policy for the development of the internal market for innovative goods based on the systematic combination of information and process approaches, and as a complex mechanism that must include both the management mechanism (as an instrument of influence) and the interaction mechanism (as a tool for interaction of all sub market). Determined: purpose, methodological principles of mechanism construction (principle of adaptability: mechanism must respond quickly to changes in external and internal factors; principle of integrity: mechanism must have stable, long-lasting relationships that can withstand external and internal loads; principle of self-organization: providing opportunities for all subjects to choose and combine directions, forms of interaction, methods of solving problems, the principle of property protection: any property of all market actors, especially intellectual, must be protected; investment protection principle: investment in research, technological entrepreneurship, etc. of all market entities must be protected; the principle of manufacturability: the elements of the mechanism and their relationships must be built on innovation and information bases; the design principle: the decomposition of goals and their achievement in within the framework of projects (including national, regional, sectoral, etc.); principle of reconciliation of interests; and mechanism itself in the form of a holistic system that includes: object, center, algorithm, desired results, factors, assumptions, and elements that provide active feedback to the subjects and center. Conclusion. A promising application area for the implementation of the proposed theoretical approaches is to create, through the implementation of the proposed mechanism, favorable conditions for the fullest use of the innovative potential of technological entrepreneurship in Ukraine.