scholarly journals Adolescents and body cult: the influence of Internet advertising in search of the idealised male

Author(s):  
Carlos Fanjul Peyró ◽  
Lorena López Font ◽  
Cristina González Oñate

This article presents the results of a research aimed at studying whether the vision of advertising images of defined masculine models influences the corporal perception of male adolescents and how they find in the Internet a reinforcement of this ideal of beauty. As study methodologies, in order to analyse the influence on body perception, an experimental study was conducted with 552 adolescents using techniques of viewing ads and surveys and content analysis to assess the information offered by the Internet on issues related to achieving a muscular body. The results show the remarkable influence of viewing of defined bodies in male adolescents and the unconscious use they make of the Internet to seek information and recommendations in this regards.

2003 ◽  
Vol 22 (2) ◽  
pp. 87-93
Author(s):  
James Otto ◽  
Mohammad Najdawi ◽  
William Wagner

With the extensive growth of the Internet and electronic commerce, the issue of how users behave when confronted with long download times is important. This paper investigates Web switching behavior. The paper describes experiments where users were subjected to artificially delayed Web page download times to study the impact of Web site wait times on switching behavior. Two hypotheses were tested. First, that longer wait times will result in increased switching behavior. The implication being that users become frustrated with long waiting times and choose to go elsewhere. Second, that users who switch will benefit, in terms of decreased download times, from their decision to switch.


2021 ◽  
pp. 074391562199967
Author(s):  
Raffaello Rossi ◽  
Agnes Nairn ◽  
Josh Smith ◽  
Christopher Inskip

The internet raises substantial challenges for policy makers in regulating gambling harm. The proliferation of gambling advertising on Twitter is one such challenge. However, the sheer scale renders it extremely hard to investigate using conventional techniques. In this paper the authors present three UK Twitter gambling advertising studies using both Big Data analytics and manual content analysis to explore the volume and content of gambling adverts, the age and engagement of followers, and compliance with UK advertising regulations. They analyse 890k organic adverts from 417 accounts along with data on 620k followers and 457k engagements (replies and retweets). They find that around 41,000 UK children follow Twitter gambling accounts, and that two-thirds of gambling advertising Tweets fail to fully comply with regulations. Adverts for eSports gambling are markedly different from those for traditional gambling (e.g. on soccer, casinos and lotteries) and appear to have strong appeal for children, with 28% of engagements with eSports gambling ads from under 16s. The authors make six policy recommendations: spotlight eSports gambling advertising; create new social-media-specific regulations; revise regulation on content appealing to children; use technology to block under-18s from seeing gambling ads; require ad-labelling of organic gambling Tweets; and deploy better enforcement.


2021 ◽  
Vol 13 (3) ◽  
pp. 451-476 ◽  
Author(s):  
Mona Khattab

With the outbreak of the COVID-19 pandemic, misinformation and unscientific interpretations flooded the internet. Seeking credible information in Egypt was paramount at the time. An answer to this quest was ‘Ask Nameesa’, an award-winning Egyptian-focused chatbot that utilizes Facebook Messenger to communicate with social media users in an individualized response engagement. It relies on information validated by WHO and the Egyptian Ministry of Health. This article examines the structure of Ask Nameesa as an example of infobots and studies the interactive engagement it offers users to provide health information. The study analyses data gathered by interviewing the founder and CEO of DXwand, the company that developed Ask Nameesa as well as content analysis of conversations with Ask Nameesa to assess its user engagement. The study aims at understanding the potential Ask Nameesa has in providing information literacy and tackling public demand for information.


At- Tarbawi ◽  
2021 ◽  
Vol 13 (1) ◽  
pp. 16-27
Author(s):  
Suratiningsih Suratiningsih

The research aims to describe the puzzling media as a solution to increase the learning motivation of elementary /MI student. This research is library research. It is a method that the data which is needed in completing research comes from library sources i.e. include books, encyclopedias, dictionaries, journals, documents, magazines, etc as well as various sources on the internet. The data collection technique used in this research is documentation. Documentation means looking for data about things in the form of notes, books, papers, articles, journal, and so on. Then, the data analysis technique used in this study is content analysis. In this analysis, the process of selecting, comparing, and combining various meanings will be found to be relevant. The media is an intermediary or introduction. Puzzle media can improve the students’ motivation to keep trying to solve problems. It is fun for students because it can be repeated. The challenges in the puzzle game will give you an addictive effect to always try and try until they are successful.


2019 ◽  
Vol 13 ◽  
pp. 117955651986228
Author(s):  
Selma Ben Fraj ◽  
Amira Miladi ◽  
Fatma Guezguez ◽  
Mohamed Ben Rejeb ◽  
Jihène Bouguila ◽  
...  

Purpose: Several studies raised the effects of Ramadan fasting on healthy adults spirometric data, but none was performed in children. The aim of this study was to compare the spirometric data of a group of faster adolescents (n = 26) with an age-matched non-faster one (n = 10). Methods: This comparative quasi-experimental study, including 36 healthy males aged 12 to 15 years, was conducted during the summer 2015 (Ramadan: June 18 to July 16). Three sessions (Before-Ramadan [Before-R], Mid-Ramadan [Mid-R], After-Ramadan [After-R]) were selected for spirometry measurements. Spirometry was performed around 5.5 to 3.5 h before sunset and the spirometric data were expressed as percentages of local spirometric norms. Results: The two groups of fasters and non-fasters had similar ages and weights (13.35 ± 0.79 vs 12.96 ± 0.45 years, 46.8 ± 9.2 vs 41.7 ± 12.6 kg, respectively). There was no effect of Ramadan fasting on forced vital capacity (FVC), forced expiratory volume in 1 s (FEV1), FEV1/FVC, peak expiratory flow, and maximal mid-expiratory flow. For example, during the Before-R, Mid-R, and After-R sessions, there was no significant difference between the fasters and non-fasters mean FVC (101 ± 11 vs 99 ± 14, 101 ± 12 vs 102 ± 14, 103 ± 11 vs 104 ± 13, respectively) or FEV1 (101 ± 13 vs 96 ± 16, 98 ± 11 vs 97 ± 16, 101 ± 10 vs 98 ± 16, respectively). Conclusions: Ramadan fasting had no interaction effect with the spirometric data of Tunisian healthy male adolescents.


2021 ◽  
pp. 18-34
Author(s):  
D. I. Kaminchenko

The article is devoted to the study of the features of modern political communication in the context of society networkization. The interaction of a regional political leader and society in the sign-symbolic space of political communication is considered.The purpose of this paper is to identify the main image-role semantic constructs, which are reflected in the messages of the head of the constituent entity of the Russian Federation, posted by him on the popular Internet platform for social media Instagram. In addition to establishing the most actively used semantic image-role constructs, the research determines the degree of it`s popularity and the level of it`s approval among the audience of this Internet platform.The qualitative and quantitative type of content analysis was chosen as the main applied research method. In addition to it, a comparative analysis method is used. The conceptual basis of the research is formed by the theory of the information society, as well as the concepts of “network image”, “digitalization policy” and “network identity”.According to the results of the conducted content analysis, it was found that more often than others in the messages posted on the studied official Internet page of the political leader in Instagram, such an image-role construct as an “organizer” is presented. This corresponds to the type of leadership characteristic of this political leader. Among the entries that aroused a relatively increased attention of the audience of the Internet platform, there are messages where a number of image-role constructs are presented, including: “crisis manager”, “organizer”, “team player”, “builder”, “open leader, hearing society” and “business executive”. Such a uniform distribution of the audience’s interest in it`s functional and semantic constructs may be explained by the fact that the head of the region is actively paying attention to each of the designated thematic areas.The highest level of approval from the audience of the Internet platform was received by the messages, which reflected such image-role constructs as “family man” and “leader looking to the future”. Considering the relatively inactive use of the designated semantic constructs by the head of the region in the messages posted on his official Instagram page, it is noted that an increase in the number of messages, which would reflect these image-role constructs, may enhance the leader’s positive image and, as a result, the level of his support in society.


KOMUNIKE ◽  
2020 ◽  
Vol 12 (2) ◽  
pp. 167-186
Author(s):  
Mansur Hidayat

The appearance of the trailer for The Santri movie has sparked various responses on the internet, this can be observed from the existence of parties who are pro and contra with the movie trailer. This difference can be seen from the way the audience responds to and interpret the contents of the movie trailer. This study can understand the image of the student at Islamic Boarding School in the movie trailer of The Santri which can be seen through the account NU Channel on YouTube. The study used a descriptive qualitative approach model with content analysis on movie trailers. The results of the study show that the image of the student at an Islamic Boarding School in the movie trailer of The Santri can be divided into two parts, namely: first, an explicit image such as students must have self-confidence, have high dreams, love religion and their nation, have a good faith, and be a loyal friend. Second, implicit images such as students who have a simple, tough, and brave image, accept differences, and are open-minded.


2019 ◽  
Vol 7 (2) ◽  
Author(s):  
Chien-Hong Chao ◽  
Huey-Wen Chou ◽  
Chih-Hao Tu

With the popularity of the Internet and the development of information technology, digital reading has affected human reading styles. In essence, digital reading is different from conventional reading in many ways. The aim of this research focuses primarily on exploring the differences in reading behaviors among different digital reading devices. Results reveal that the reading experience on the Tablet PC is superior to that on the other two digital devices. Subjects in the Tablet PC group demonstrate the highest preference in terms of depth reading which implies that Tablet PC should be the most appropriate device for digital learning platform in the future. Discussion and suggestions are in the conclusions at the end of this paper. 


2017 ◽  
Vol 25 ◽  
pp. 43 ◽  
Author(s):  
Aleksandras Dobryninas ◽  
Mindaugas Gilaitis

The article focuses on content analysis of corruption-related publications released by Lithuanian Internet media. The authors present findings from structural and semantic analysis of the online publications on corruption issues that appeared during 2015 via two influential Internet portals: DELFI.lt and Lrytas.lt. These findings are interpreted in the context of official statistical data surrounding anti-corruption activity in the country and in light of results from corruption‑related diagnostic surveys. The analysis reveals a tendency toward ‘virtual criminalisation’ of corruption in the Internet-media publications examined and, a result of such a criminal-justice framing, an absence of focus on preventive and education‑oriented anti-corruption measures.


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