scholarly journals The Corporate Crisis Management Of Colour Blind Advertising - A Case Study of Dolce & Gabbana’s and H&M’s Racially Charged Campaigns

2021 ◽  
Author(s):  
Jessica Goldentuler

The purpose of this Masters Research Paper is to analyze the methods of crisis communication utilized by H&M and Dolce & Gabbana in response to their racially charged ads launched in January 2018 and November 2018 respectively. After thorough research, it is clear that many retail groups have suffered irreparable damage to their images from a crisis (Liu et al., 2011). Image Restoration Theory (IRT) and the Social-mediated Crisis Communication model will act as a lens through which the companies’ techniques will be examined. The Literature Review aiding the research gathered in this paper will provide insight into the growth of the advertising industry, examples of modern corporate crises, and a recap of each corporation’s controversial pasts. The review will also cover theories of crisis communication and social media’s role in crisis communication. After manually collecting data from Dolce & Gabbana’s Instagram and Twitter accounts, it is clear that the Italian fashion house misused denial in combination with William Benoit’s other strategies within IRT. The public swiftly accused Dolce & Gabbana of lying and avoiding blame. After Dolce & Gabbana turned to mortification, their image had been damaged as many users labeled the apology as insincere. Similarly, the data collected on H&M reveals that the retail group attempted to evade responsibility. Later, H&M retracted their statement and released an apologized. The apology received a marginally warmer reception by Instagram users, where as many users on Twitter were demonstrably skeptical of its genuineness. When corrective action is employed the public recalls each company’s racist past. After thorough analysis, it is evident that in racially charged corporate crises it may be in the best interest of the company’s image to take full responsibility for the act and release a denial free apology.

2021 ◽  
Author(s):  
Jessica Goldentuler

The purpose of this Masters Research Paper is to analyze the methods of crisis communication utilized by H&M and Dolce & Gabbana in response to their racially charged ads launched in January 2018 and November 2018 respectively. After thorough research, it is clear that many retail groups have suffered irreparable damage to their images from a crisis (Liu et al., 2011). Image Restoration Theory (IRT) and the Social-mediated Crisis Communication model will act as a lens through which the companies’ techniques will be examined. The Literature Review aiding the research gathered in this paper will provide insight into the growth of the advertising industry, examples of modern corporate crises, and a recap of each corporation’s controversial pasts. The review will also cover theories of crisis communication and social media’s role in crisis communication. After manually collecting data from Dolce & Gabbana’s Instagram and Twitter accounts, it is clear that the Italian fashion house misused denial in combination with William Benoit’s other strategies within IRT. The public swiftly accused Dolce & Gabbana of lying and avoiding blame. After Dolce & Gabbana turned to mortification, their image had been damaged as many users labeled the apology as insincere. Similarly, the data collected on H&M reveals that the retail group attempted to evade responsibility. Later, H&M retracted their statement and released an apologized. The apology received a marginally warmer reception by Instagram users, where as many users on Twitter were demonstrably skeptical of its genuineness. When corrective action is employed the public recalls each company’s racist past. After thorough analysis, it is evident that in racially charged corporate crises it may be in the best interest of the company’s image to take full responsibility for the act and release a denial free apology.


2018 ◽  
Vol 23 (4) ◽  
pp. 512-527 ◽  
Author(s):  
Isabelle Koehler ◽  
Sascha Raithel

Purpose As crises are largely perceptual, the deeper the understanding is of how stakeholders perceive crisis situations, the more effectively corporations can target their crisis communication messages. The purpose of this paper is to investigate how different stakeholder groups process information during transgression-based corporate crises. Design/methodology/approach This study is based on 17 qualitative interviews with the internal, external and media stakeholders of an organisation that experienced a major transgression-based crisis. A case study approach is adopted to analyse and understand how these stakeholders process and respond to the same crisis event. Findings Findings suggest that there are considerable differences in the crisis evaluations of different stakeholder groups. This study identifies several elements specific to internal, external and media stakeholders’ crisis information processing. Research limitations/implications Although the findings are tied to the specific case, the authors extend the existing theory by shedding light on the specific factors that shape the evaluations of different stakeholder groups during a transgression. Practical implications The findings may help managers in building more accurate assumptions and knowledge with respect to crisis effects on an organisation’s stakeholders and thus provide the basis for more effective crisis communication. Originality/value Prior crisis information-processing models provide fragmented and generic insights into the specifics of different stakeholder groups and thus lead crisis communication to miss opportunities to attenuate the loss of a corporation’s social approval. This study moves towards an integrated framework of how different stakeholders evaluate a transgression-based corporate crisis.


2016 ◽  
Vol 6 (1) ◽  
pp. 100
Author(s):  
Xueyu Wang

<p>This study focuses on the rhetorical appeals in post-crisis communication, and analyzes the influence of dynamically changing context on the speakers’ choice of rhetorical means. Aristotle’s three important rhetorical appeals-ethos, pathos and logos are investigated in the transcript of 14 press conferences handling Tianjin blasts. The changes in speakers’ rhetorical appeals are explored in relation to the changing context in the evolving crisis. In post-crisis press conferences, the speakers most frequently used appeals to ethos and pathos to persuade. Specifically, when appealing to ethos, the speakers usually manipulated discursive resources to construct their credibility, expertise, and similarity with the audience; when appealing to pathos, such emotions of the public as the feelings of depression, need for appreciation, and expectation for a thorough investigation of the blasts were addressed. In addition, as the crisis unfolded, the context for communication was dynamically changing. There was a tendency for speakers to adapt their rhetorical appeals to the dynamically changing context.</p>


Author(s):  
James Bailey

This book presents a detailed critical analysis of a period of significant formal and thematic innovation in Muriel Spark’s literary career. Spanning the mid-1950s to the mid-1970s, it identifies formative instances of literary experimentation in texts including The Comforters, The Driver’s Seat and The Public Image, with an emphasis on metafiction and the influence of the nouveau roman. As the first critical study to draw extensively on Spark’s vast archives of correspondence, manuscripts and research, it provides a unique insight into the social contexts and personal concerns that dictated her fiction. Offering a distinctive reappraisal of Spark’s fiction, the book challenges the rigid critical framework that has long been applied to her writing. In doing so, it interrogates how Spark’s literary innovations work to facilitate moments of subversive satire and gendered social critique. As well as presenting nuanced re-readings major works like The Prime of Miss Jean Brodie, it draws unprecedented attention to lesser-discussed texts such as her only stage play, Doctors of Philosophy, and early short stories.


2016 ◽  
Vol 5 (1) ◽  
pp. 145-152
Author(s):  
Lucía Sandoval ◽  
María Estela Ortega Rubí

ABSTRACTThe purpose of this research is to analyze the participation of different stakeholders, resulting from the implementation of the Public Policy Magical Towns, aimed at sustainable development of Villa Tapijulapa. This investigation is currently underway, however it has been observed that it has been funded development projects, through various government institutions that contribute to Magic Towns Program, which has not been successful, in addition there is a misuse system resources. These issues are presented by the complexity of cooperation, multiplicity of participants and perspectives; and the various attitudes and degrees of involvement of the various stakeholders. As the analysis of the social capital of the community and the characteristics of the agency charged with implementing achieve identify areas of opportunity to propose strategies for improvement.RESUMENEl propósito de ésta investigación es analizar la participación de los diferentes actores sociales, derivada de la implementación de la Política Pública de Pueblos Mágicos, dirigida al desarrollo sustentable de Villa Tapijulapa. Esta investigación actualmente se encuentra en proceso, sin embargo se ha podido observar que han sido financiados proyectos de desarrollo, a través de diferentes instituciones gubernamentales que coadyuvan al Programa de Pueblos Mágicos, los cuales no han sido exitosos, además de existir, un mal uso del sistema de recursos naturales. Estas problemáticas se presentan por la complejidad de la cooperación, multiplicidad de participantes y perspectivas; así como las diversas actitudes y grados de compromiso de los diferentes actores sociales. Por lo que el análisis del capital social de la comunidad y de las características de la agencia encargada de la implementación lograrán detectar las áreas de oportunidad para proponer estrategias de mejora.


2019 ◽  
Vol 11 (12) ◽  
pp. 14484-14489
Author(s):  
Frances Mae Tenorio ◽  
Joselito Baril

Pangolins are poorly known species despite their high demand in the illegal international trade.  This study has been conducted to analyze the awareness of Filipinos towards the endemic Philippine Pangolin Manis culionensis and how much they would be willing to contribute to its conservation.  The respondents were selected from the social media reach of the researchers.  The results showed that most of the respondents know about the pangolin from mass media such as news from television.  Social media is also a factor in their awareness of the animal.  They unanimously agreed that pangolins are important ecologically rather than its medicinal value in the illegal market trade.  Overall, the respondents showed a high degree of knowledge of pangolins and have favorable attitudes towards its conservation.


2015 ◽  
Vol 20 (3) ◽  
pp. 345-360 ◽  
Author(s):  
Thomas Swerts

In recent years, undocumented youth have come out of the shadows to claim their rights in the United States. By sharing their stories, these youth gained a voice in the public debate. This article integrates insights from the literature on narratives and emotions to study how story-telling is employed within the undocumented youth movement in Chicago. I argue that undocumented youth strategically use storytelling for diverging purposes depending on the context, type of interaction, and audience involved. Based on ethnographic research, I show that storytelling allows them to incorporate new members, mobilize constituencies, and legitimize grievances. In each of these contexts, emotions play a key role in structuring the social transaction between storyteller and audience. Storytelling is thus a community-building, mobilizing, and claims-making practice in social movements. At a broader level, this case study demonstrates the power of storytelling as a political tool for marginalized populations.


2011 ◽  
Vol 141 (1) ◽  
pp. 98-106
Author(s):  
Yeran Kim ◽  
Irkwon Jeong ◽  
Hyoungkoo Khang ◽  
Bomi Kim

This article explores how Korean bloggers, in contestation, participate in the social structure of communication and potentially transform it through their vernacular practices of decoding and recoding in the blogosphere. As a neo-liberal regime has been established, citizens practise discursive politics in a seemingly democratic and technologically advanced society that is actually a coercive-controlled communication system. Through the analysis of news blogs on the Cheonan disaster, it is suggested that a majority of bloggers are seen to utilise news media stories to gain leverage for their points of view or to provide counter-arguments against the dominant frames generated by the established news media. The critical reframing of the digital network in Korean society allows a reflexive reading of the Korean digital wave, which should be contextualised within generation politics, economic polarisation and ideological contestation. In order to avoid a nationalistic celebration of the IT power of the country, citizens' digital media practices are analysed as contributions to the democratisation of the public sphere and the enhancement of social openness and participation in the digitised arena of discursive politics.


2020 ◽  
Vol 33 (6/7) ◽  
pp. 713-729 ◽  
Author(s):  
Paolo Ricci ◽  
Pietro Pavone

PurposeThe paper aims to reach a better understanding of accountability and social reporting in the Italian justice system, by examining the state of the art of both literature and practice. The case study highlights the critical elements in drawing up the social report of one of the most important Prosecutor Offices in Italy.Design/methodology/approachThe case study analyzes the activities of the actors involved in the report building process by detailing all the steps involved in a research diary, in order to examine such process from the inside, thus reversing its perspective.FindingsThe study shows that both the lack of guidelines for judicial administrations and a consolidated trend of transforming administrative facts into documents useful to stakeholders slow down the evolution of practices, which are stuck in a perpetual trial stage.Research limitations/implicationsThe limitations are mainly related to the adoption of a single case study, which does not include any comparison with other reporting experiences in the justice sector.Originality/valueThis paper adds evidence to the theoretical debate on social reporting in the justice sector which has so far received the attention of a limited number of scholars. Furthermore, unlike other studies focusing exclusively on the final report while overlooking the process that turns input into output, this research deals with the core of the social reporting process and practices in their development, capturing their most intimate and controversial aspects from the inside.


Journalism ◽  
2019 ◽  
pp. 146488491987032 ◽  
Author(s):  
Shixin Ivy Zhang

Inspired by the concepts of Arrested War and actor–network theory, this study has traced and analyzed four main actors in the wars and conflicts in the social media age: social media platform, the mainstream news organizations, online users, and social media content. These four human and nonhuman actors associate, interact, and negotiate with each other in the social media network surrounding specific issues. Based on the case study of Sino-Indian border crisis in 2017, the central argument is that social media is playing an enabling role in contemporary wars and conflicts. Both professional media outlets and web users employ the functionalities of social media platforms to set, counter-set, or expand the public agenda. Social media platform embodies a web of technological and human complexities with different actors, factors, interests, and relations. These actor-networks and the macro social-political context are influential in the mediatization of conflict in the social media era.


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