scholarly journals Improving Service Quality towards Consumer Satisfaction on Gojek Transportation Services Using the Importance Perfomance Analysis (IPA) Method

2021 ◽  
Vol 4 (2) ◽  
pp. 3250-3257
Author(s):  
Paris Johannes Ginting ◽  
Fendi Wijaya ◽  
Calvin Jung
Keyword(s):  
Performance Analysis ◽  
Service Quality ◽  
Consumer Satisfaction ◽  
Survey Method ◽  
Transportation Industry ◽  
Transportation Services ◽  
Performance Matrix ◽  
Level Of Satisfaction ◽  
Minimum Number ◽  
Improve Service Quality

Gojek is a social-minded company that is leading the online-based transportation industry revolution that can be accessed through an application on a smartphone. Gojek also provides various other services such as GoRide, GoCar, GoFood, GoMart, GoBox, and GoSend. There are various kinds of services provided by Gojek which are expected to be able to maintain and improve service quality. The purpose of this study was to determine the level of satisfaction of Universitas Prima Indonesia students with gojek online transportation services. This type of research is a research using survey method. The minimum number of samples that must be taken is 60 people so that the sample can represent the total population. This research uses importance performance analysis (IPA). Importance performance analysis (IPA) is a method used to measure the level of service satisfaction that is included in the quadrants on the importance performance matrix map. The results of the study show that the service quality and facilities provided by Gojek exceed the expected expectations and are sufficient to consumer satisfaction hearts because the services provided by Gojek can be carried out well by Gojek drivers to consumers and the application made by Gojek is very easy to use.

scholarly journals ANALISIS KEPUASAN KONSUMEN TERHADAP KUALITAS PRODUK KOPI DAN KUALITAS PELAYANAN MENGGUNAKAN METODE IMPORTANCE PERFOMANCE ANALYSIS (Studi Kasus Di Geo Coffee)

2018 ◽  
Vol 6 (2) ◽  
pp. 147
Author(s):  
Putu Anggi Ranitaswari ◽  
Sri Mulyani ◽  
Cokorda Anom Bayu Sadyasmara
Keyword(s):  
Performance Analysis ◽  
Customer Satisfaction ◽  
Service Quality ◽  
Product Quality ◽  
Consumer Satisfaction ◽  
Sampling Method ◽  
Sweet Taste ◽  
Analysis Method ◽  
Customer Needs ◽  
Level Of Satisfaction

This study aims to determine the attributes that are considered important by consumers in order to achieve customer satisfaction, know the level of satisfaction or level of consumer suitability of products and services in Geo Coffee, and determine the attributes that need to get priority from the company to be improved in order to achieve customer satisfaction . This research was conducted at Geo Coffee. The sample used was 91 respondents using epurposive sampling method. Data were obtained by distributing questionnaires and correspondents directly. This research uses Importance Performance Analysis method. The result of this research shows that attribute with highest level of consumer satisfaction for product quality is characteristic of coffee taste characteristic based on brand cafe with level of matching equal to 101.95%. the attribute with the lowest level of conformity is a constant (stable) coffee taste for each presentation corresponding to a suitability level of 82.52%. Attributes with the highest level of customer satisfaction for service quality is the speed in responding to complaints and customer problems with a level of suitability of 120.34%. The attribute with the lowest level of customer satisfaction for service quality is the waiter providing services and appropriate handling to customer needs with the level of suitability of 80.05%. The attributes that must be prioritized for the product are the constant (stable) coffee taste of each serving and the sweet taste of coffee. The attributes that must get priority for service is the process of making order menu in Geo Coffee done quickly. Keywords: customer satisfaction, Importance Performance Analysis, Geo Coffee

scholarly journals ANALISIS PELAYANAN KOPERASI CUBG TP.PAMULANG UNTUK MENINGKATKAN KEPUASAN ANGGOTA DENGAN METODE SERVQUAL DAN IMPORTANCE PERFORMANCE ANALYSIS (IPA)

2021 ◽  
Vol 2 (2) ◽  
pp. 145-152
Author(s):  
Ernima Gulo ◽  
Irvana Arofah ◽  
Ilmadi Ilmadi ◽  
Aden Aden ◽  
Gerry Sastro
Keyword(s):  
Performance Analysis ◽  
Customer Satisfaction ◽  
Service Quality ◽  
Descriptive Analysis ◽  
Quality Analysis ◽  
Quantitative Descriptive Analysis ◽  
Satisfaction Index ◽  
Level Of Satisfaction ◽  
Quantitative Descriptive ◽  
Improve Service Quality

This  research  was  conducted to achieve improving the quality of service to members, for this reason, a service quality analysis method is needed. Here the methods needed are Service Quality (Servqual) and Importance Performance Analysis (IPA) methods. The purpose of this study is to identify the level of customer satisfaction with service quality by the CUBG Tp Cooperative. Pamulang, to find out what aspects are supporting the improvement of service quality and to provide recommendations for improvements or revisions that are prioritized to improve service quality at the CUBG Tp Cooperative. Pamulang. This research method is quantitative descriptive analysis using Servqual and Importance Performance Analysis (IPA) methods. The results of this study are the level of satisfaction of cooperative members using the Customer Satisfaction Index (CSI) method with a percentage of 86.05%. Based on the calculation of Servqual Analysis of 5 dimensions, namely Tangibility (physical evidence), Reliability (Reliability), Responsiveness (Awareness / responsiveness), Assurance (Guarantee) and Empathy (Empathy) represented by 25 attributes obtained if members of the CUBG Cooperative TP.Pamulang have been satisfied with the Servqual provided by the CUBG Cooperative Tp.Pamulang, this is shown in the average gap between expectations and reality of 0.05

Pengaruh Kualitas Pelayanan Terhadap Kepuasan Nasabah Tabungan Britama Pada Bank BRI Cabang Fatmawati

Liquidity ◽  
2018 ◽  
Vol 1 (1) ◽  
pp. 72-80
Author(s):  
Viva Faronika ◽  
Asriyal Asriyal
Keyword(s):  
Quality Of Service ◽  
Customer Satisfaction ◽  
Service Quality ◽  
Acceptable Level ◽  
Level Of Service ◽  
Level Of Satisfaction ◽  
Service Policies ◽  
Improve Service Quality ◽  
Relationship Of

If the customer is greater than acceptable level of service, the cutomer is not satisfied. Conversely, if an acceptable level of service greater than the expectations of customers, the customer will be satisfied. This means that if Bank BRI branch Fatmawati can improve service quality to its customer it will affect the level of satisfaction. In this research found evidence that, in terms of the creation of quality services, Bank BRI branch Fatmawati is one of the branches that participate to implement the established policies and service in accordance with the exiting service standard in the banking world. Amount of influence the determination of quality of service policies applied by the Bank BRI branch Fatmawati indicated by r2. r2 value only 45 % and the rest 55 % influenced by other variables not studied. Meanwhile, the variable relationship of service quality to customer satisfaction can be seen from the values r = 0,67. This shows the value of the correlation coefficient between the variables of service quality to customer satisfaction. This means there are strong relationships between the independent variable X (quality of service) to the dependent variable Y (customer satisfaction). Since r = 0,67 (67 %) greater then 50 %.

Analisis Kualitas Pelayanan Pada Unit Perijinan Angkutan Dan Kendaraan Wajib Uji Dinas Perhubungan Kabupaten Karanganyar

2020 ◽  
Vol 4 (02) ◽  
Author(s):  
Fachry Prasetyo ◽  
Priyanto Susiloadi
Keyword(s):  
Performance Analysis ◽  
Service Quality ◽  
Sampling Method ◽  
Sampling Technique ◽  
Primary Data ◽  
Good Service ◽  
Analysis Techniques ◽  
User Community ◽  
Customer Perceptions ◽  
Level Of Satisfaction

Good service quality in public services will give an impetus to the user community to give a good assessment. Good service by the State Civil Servants (ASN) in the Transportation Obligatory Licensing Unit (UPAKWU) in the Karanganyar District Transportation Department was apparently still receiving complaints from the service user community. This shows that there are still some shortcomings in the implementation of the service system in the office. The sampling technique uses accidental sampling method. The data used are primary data obtained directly from respondents by providing a list of questions or questionnaires. Data analysis techniques using Importance-Performance Analysis (IPA) are used to measure the level of satisfaction of someone over the performance of other parties, and Cartesian Diagrams to determine service indicators that satisfy or do not satisfy consumers. The results showed that: Service quality in UPAKWU Karanganyar Regency according to customer perceptions has not been satisfactory, despite having good service performance / above average. This is based on the results of the Importance Performance Analysis analysis which gets a result of 94.36% (Total Tki

scholarly journals Analisis kualitas pelayanan bus pariwisata dengan metode service quality dan importance performance analysis

2019 ◽  
Vol 11 (2) ◽  
pp. 144
Author(s):  
Eka Indah Yulistyari ◽  
Chotibul Umam ◽  
M. Reiza Fachrozy
Keyword(s):  
Performance Analysis ◽  
Customer Satisfaction ◽  
Service Quality ◽  
Analysis Method ◽  
Transportation Services ◽  
Bus Services ◽  
Clear Information ◽  
Bus Transportation

PO. Saztro Holidays is one of the bus transportation services companies in the Serang area that focuses on tourism routes. The purpose of this study is to know the quality of tourism bus services through customer satisfaction and complaints, besides as knowing the importance of priority attributes to be repaired. The methods of collecting data using a questionnaire involving 30 respondents to tourism bus consumers. This study uses the SERVQUAL method (reliability, responsiveness, assurance, empathy, tangible) and Importance Performance Analysis (IPA). The results of the study using the SERVQUAL method obtained an overall gap value of -0.852, which states that the services provided by PO. Saztro Holidays still does not provide satisfaction to consumers. Improvement efforts to increase satisfaction with Tourism bus services using the Importance Performance Analysis method in quadrant I (top priority) using SPSS 19 through a cartesius diagram obtained as many as 13 attributes. The most important attributes that are the main priority in repairs to match the expectations of consumers with the value of the suitability level of 78.04, namely the attributes of the availability of clear information marks.

scholarly journals ANALISIS TINGKAT KEPUASAN PASIEN TERHADAP MUTU PELAYANAN RUMAH SAKIT BERDASARKAN METODE SERVICE QUALITY (SERVQUAL)

2020 ◽  
Vol 3 (1) ◽  
pp. 58-64
Author(s):  
Beny Irawan ◽  
Raden Aldri Kurnia ◽  
Erwin Daniel Sitanggang ◽  
Sayed Achmady
Keyword(s):  
Patient Satisfaction ◽  
Data Collection ◽  
Service Quality ◽  
Random Sampling ◽  
Satisfaction Level ◽  
Probability Sampling ◽  
Physical Evidence ◽  
Level Of Satisfaction ◽  
Improve Service Quality

Measuring the level of patient satisfaction at the hospital is done to measure the performance of the services provided. In measuring the level of satisfaction in the March 2020 period at the GrandMed hospital, it involved 98 inpatients as a sample of a population of 129 patients. The data collection techniques used were non-probability sampling with purposive random sampling and purposive random sampling. By using the servqual method, as a whole, it is by the expectation with a satisfaction level gap score of 0.10 with a patient satisfaction level of 53.06%. In the dimension of the gap score is 0.22 for the Assurance variable, 0.16 for the Physical Evidence variable, 0.12 for the Empathy variable, 0.08 for the Reliability variable, and -0.08 for the Responsiveness variable. To improve service quality, it is necessary to improve the performance of the attributes of the statement, especially those in the reliability dimension.

scholarly journals The Effect of Price Perception, Service Convenience, Service Quality and Brand Equity On Ticket Purchase Decisions During Covid-19 Pandemic Through Consumer Satisfaction as A Mediating Variable

2021 ◽  
pp. 35-42
Author(s):  
Ari Apriani ◽  
Cristina Catur Widayati* ◽  
Rizky Vita Losi
Keyword(s):  
Service Quality ◽  
Brand Equity ◽  
Consumer Satisfaction ◽  
Rapid Test ◽  
Sem Analysis ◽  
Purchasing Decisions ◽  
Transportation Services ◽  
Price Perception ◽  
Service Convenience ◽  
The Government

The COVID-19 pandemic has made sectors experienced a decline in many businesses engaged in transportation services, especially aviation. Since lockdown was implemented, the Government has tightened entry rules in Indonesian territory by including a COVID-19 free certificate using the rapid test/PCR. The population in this study were all Citilink Airlines consumers in West Jakarta and 280 respondents as samples. This study was different from previous research by using different variables and models in this study. The method used in this study was quantitative analysis with SEM analysis tools and Smart PLS 3.3 tools. The results in this study indicated that price perception, service convenience, and service quality had a positive and significant effect on consumer satisfaction. Brand equity had no positive and significant effect on consumer satisfaction. Price perception on purchasing decisions had a negative and significant effect. Meanwhile, service convenience, service quality, and brand equity on purchasing decisions hada positive and significant effects.

scholarly journals Patient’s opinion about tangible aspect of Universitas Padjadjaran Dental Hospital

2014 ◽  
Vol 26 (2) ◽  
Author(s):  
Endrou Daulat Perkasa ◽  
Sri Susilawati ◽  
Grace Virginia Gumuruh
Keyword(s):  
Service Quality ◽  
Consumer Satisfaction ◽  
Mean Value ◽  
Survey Method ◽  
Patient’S Satisfaction ◽  
Descriptive Research ◽  
Research Survey ◽  
Dental Hospital ◽  
Quality Dimensions ◽  
Service Quality Dimensions

Introduction: Every hospital seeks to provide the best service quality in order to fulfill patient’s expectations. One of the service quality dimensions’ indicator of consumer satisfaction is tangible aspect. Tangible describes the availability of facilities and physical performance that can be directly perceived by consumers, readily defined as representation the patient’s satisfaction level of hospital service quality. The purpose of this study was to determine the patient’s opinion about tangible aspect in RSGM UNPAD. Methods: The study was conducted using a descriptive research survey method. sampling method using purposive technique sampling. Data obtained from a survey conducted by researcher from patients who had received treatment at RSGM UNPAD. A questionnaire was used as validation instrument. Results: The service elements of the appearance in non-medical employees which have an mean value of 3.036.Tangible aspect of RSGM UNPAD has total mean value of 2,684. This result include the employees’s performance, location of RSGM and some facilities available in RSGM. The results of the study in table 3 show the service elements of UNPAD RSGM facilities have an mean value of 1,985. mean value of dimension of the physical appearance dimensions of RSGM UNPAD of 2.684. Conclusion: RSGM UNPAD have good mean value in tangible aspects according to patient’s opinion.

scholarly journals Application of the Servqual Method and the Kano Model as Measurement of Service Quality towards Customer Satisfaction in Senyum Media Bondowoso

2021 ◽  
Vol 1 (4) ◽  
pp. 324-331
Author(s):  
Firrizqi Satria Wibawa ◽  
Nurul Qomariah ◽  
Yusron Rozzaid
Keyword(s):  
Customer Satisfaction ◽  
Service Quality ◽  
Consumer Satisfaction ◽  
Quantitative Research ◽  
Sampling Technique ◽  
Kano Model ◽  
Average Value ◽  
Level Of Satisfaction ◽  
Research Show

This research aims to analyze the level of customer satisfaction to services and explain the factors that must be prioritized in order to meet consumer expectations in Senyum Media Bondowoso. The method used is quantitative research with the Servqual method and the Kano model. The population of this research is all the customers of the Senyum Media Bondowoso store and the samples used are 150 samples using the Purposive Sampling technique. The results of the research show that the quality of service in CV. Senyumindo Mediatama Bondowoso is not in accordance with what is desired by customers, because the calculation is carried out using the Service Quality method, the results obtained are the average value of service quality, the average value of service quality for all dimensions of service quality is -4,967. On the other hand, for the Kano category is in the Indifferent category, which means that the attributes that are in the category of less attention by consumers, therefore the existence of these attributes does not affect the decrease or increase in the level of satisfaction of consumers. This category has no effect on consumer satisfaction with functional or dysfunctional services and goods.

scholarly journals Analisis Peningkatan Kualitas Pelayanan Pasien Menggunakan Metode SERVQUAL dan Importance Performance Analysis (IPA)

2020 ◽  
Vol 2 (1) ◽  
pp. 28
Author(s):  
Devina Vanesa ◽  
Firman Firman ◽  
Hendri Andi Mesta
Keyword(s):  
Performance Analysis ◽  
Health Service ◽  
Service Quality ◽  
Waiting Time ◽  
Health Workers ◽  
Air Conditioner ◽  
Priority Level ◽  
Service Information ◽  
Transaction Services ◽  
Improve Service Quality

Purpose - This study aims to determine the suitability of the level of perception and expectations ofthe patients with the services provided Padang Panjang Hospital and to determine whichservices should be prioritized to be improved. In addition, the aim was also to determinethe priority level competitive when compared with its peers. The calculation result of Servicequality analyze that all of attributes have gap score average -0.38. Results of priorityattributes with analysis Importance of Performance Analysis include: 6 attributes with the highest gap score: 1) Health workers respond to services immediately when needed(-1.21), 2) Completeness of supporting facilities in hospitalization (bed, chair, air conditioner, etc.)(1.06), 3) Hospitals have clear health service information (0.83), 4) Cleaning Service is always available(-0.63), 5) Waiting time for transaction services at the cashier fast and accurate(-0.59), and 6) Conformity of the results of services obtained with those that should be provided at the inpatient installation(0.47).This priority will be input to the hospital as a consideration to improve service quality. Keywords: Service Quality, SERVQUAL, IPA

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