scholarly journals Role of E-Market in Marketing of Handloom Products: A Study on Cuttack District of Odisha

2021 ◽  
Vol 9 (2) ◽  
pp. 19-24
Author(s):  
Samira Patra

Introduction: Handloom Industry provides large no. of employment to the rural and semi-rural people of India as well as Odisha. Handloom weavers of Odisha produce various handloom products which have demands in national and international market for their quality and design. The Handloom Industry of Odisha is one of the oldest way to earn bread among the people. It is always remained famous in producing World famous products like “Katki saree”, “Sambalpuri Saree”, various silk sarees, Tassar Saree, Tie-dye, Bomkai Cotton, glossy khanduas, “Gamchas”, furnishing and Handicrafts. The innovative weavers with their skilful blending of myths, faiths, symbols and imagery provide the fabric appealing dynamism. So far as designing and techniques are concerned, it varies from double ikat (tie and dye) involving highly intricate designs woven by the Bhulia weavers of undivided Sambalpur, Bolangir, Kalahandi and Phulbani districts (such as Pasapalli, Bichitrapuri, etc) to single ikat woven in Maniabandha, Nuapatna area of Cuttack district (Khandua designs) to extra warp and weft designs like Bomkai, silk of Berhampur, cotton of Khurda district, vegetable dyed fabrics of Kotpad (Koraput district), fine count sarees of Jagatsinghpur and Tassar fabrics of Gopalpur, Fakirpur in Kendujhar district. Odisha handlooms have a rich tradition. Its ‘Tie & Dye’ patterns are world famous. Their Tie & Dye patterns are popularly known as ‘IKAT’. The Ikat technique is commonly known as “BANDHA”in Odisha. Handloom weavers of Odisha produce various types of fabrics such as sarees (which constitute the major component), dress materials, scarfs, dhotis, towels, other fabrics of day to day use such as wall hangings, etc.In the technological driven society, handloom products are also trading over the e-marketing/virtual platform like by Amazon, Flipkart etc Research Gap: Numerousresearches have been undertaken by researchers about handloom Industry and handloom Weavers of Odisha. But, no such studies have conducted onrole of e-market in marketing of handloom products of Cuttack district of Odisha. Objective of the Study: This paperattempt to study therole of e-market in marketing of handloom products of Cuttack district of Odisha. Research Methodology: i) Nature of data: This present study is based on both primary data and secondary data. ii) Sample Size: The sample data size consists of 100respondents in the Cuttack District. iii)Sources of Primary Data:Primary data have beencollected through well-defined questionnaire and direct interviews methods from 100respondents (including handloom weavers, Students, Housewife, Businessman and Academician) of the Cuttack District. iv)Sources of Secondary Data:The secondary data have been collected from various secondary sources like journals, magazines, and from various reputed websites. The collected data have been classified and tabulated according to the requirements of the study. v) Statistical Tools:There are various statistical tools like mean; Chi-Square Test,Multi Correlation,Llikert5 points scale etc have been used for the analysis and interpretation of results. Conclusions: Handloom Products still have demand in the national and international market through E-market for their quality, price and design. The E-market is promoting the handloom products in the online platform which leads to more popular. Hence, the demands of handloom products in the technological era have the massive success for the Handloom Industry in Odisha. Thus, it may concluded that the E-market have the significant role in marketing of handloom products.

2018 ◽  
Vol 7 (1) ◽  
pp. 16-20
Author(s):  
Bhajan Chandra Barman

According to Census Report 2011, nearly 50% of the population of our country are women. They have a great contribution in society. Therefore, we cannot deny the importance of them. In spite of great contribution in society, the women are less empowered in every field of society. The conception of empowerment is based on the notion of power; empowerment by definition means “enabling”, “giving, receiving or obtaining power” or “giving the official or legal authority or the freedom to do something”. In addition, empowerment is defined as the equalization of power and the more efficient use of resources Women’s education leads to empowerment. There are two reasons behind selecting the topic “Role of Education in Empowering Women” for the present study. Firstly, there has been no found any comparative study in the review of literature regarding the measurement of empowerment between educated and uneducated women. Secondly, no literature has been found on education and women empowerment in the study area. The present paper fulfills this research gap. Dinhata block-II of Cooch Behar district, West Bengal has been selected for the purpose of the study. The study is based on both primary and secondary data. Primary data have been collected from a field survey in Dinhata block-II of Cooch Behar district, West Bengal. Secondary data have also been collected from various journals, articles, working papers and education related website. For study purpose it has been selected 200 women from the study area. Among them 100 are educated and the rest 100 women are uneducated. A structured interview schedule was prepared and used for collecting data from the respondents in the study area. To analyse the results a simple statistical technique like percentage has been used. To compare the results, Chi-square test has been used. In the present study, it has been considered nine indicators to measure empowerment between educated and uneducated women. From the results and discussion it has been observed that educated women are more empowered as compare to uneducated one. Chi-square Test shows the significance difference between educated and uneducated women regarding empowerment. Thus, it can be conclude that education is very important factor in empowering women.


2021 ◽  
Vol 2 (4) ◽  
pp. 1-6
Author(s):  
Ahmed Mahdi Abdulkareem ◽  
Alok Kumar Chakrawal

The main objective behind this study is to know the attitude of the persons towards Chinese mobile phone with reference to public stay in Rajkot city. The researcher collected data from the primary source and secondary sources. Primary data collected through a structured questionnaire that close and open-ended and secondary data collected from the market on the basis of website, newspaper, and other secondary sources. The researcher has the main objective behind the study is to measures consumer attitude towards Chinese products and to find the relation between gender with respect to spending purchasing of Chinese mobile phones and in last to find the significant relation between monthly income with respect to opinion of the respondent towards Chinese mobile phones are cheaper than other brands. The researcher tested his hypothesis on the basis of some statistical tools which are percentage analysis, weighted average, and chi-square test. The researcher found out through this study up to 69% male respondents and 31% female respondents in the study, more than 80% of respondents are using Chinese mobile phone in Rajkot city. The majority of 91% of the respondents are agreeing with those Chinese mobile phones are cheaper than other mobile phones.


2017 ◽  
Vol 1 (1) ◽  
Author(s):  
Fitri Yanti ◽  
Nunung Krisnawati

The background of this thesis is an increasing number of legislators Batam from Chinese citizens, at the 1999 elections, there were two people who passed to the DPRD Kota Batam, in the elections of 2004 increased to four Chinese citizens who become legislators Batam. It is not independent of their role during the sitting in the legislature as a representative of the people. This study aims to clarify the role of Chinese citizens who sat as a legislative member in Batam 1999-2009This research is a qualitative research, the historical method with the approach of political science. Steps historical research include: first heuristic, there are two sources of data are primary data and secondary data, primary data in this study is a member of the legislative representatives of the Chinese community, Chinese people, community leaders and members of the Commission, the secondary data taken from any books , newspapers and other documents, the authors do critique source consisting of external criticism and internal criticism, the three researchers to interpret, fourth historiography.The results in this study explained that the role of the Chinese community as a member of the legislature in Batam years 1999-2009, the first legislative function is set statutorily in the form of local regulations (Perda), the second control function or supervise the activities of local government in implementing legislation has been agreed , of these control functions legislators have the right to ask questions, interpellation, questionnaires and motions, the three other functions related to the budget or APBD that has been agreed with the local governments when the plenary session.  Keywords: legislative member, chinese societyLatar belakang penelitian ini adalah terjadinya peningkatan jumlah anggota DPRD Kota Batam dari warga Tionghoa, dimana pada pemilu tahun 1999 terdapat dua orang yang lolos menjadi anggota DPRD Kota Batam dan  pada pemilu tahun 2004 mengalami peningkatan menjadi empat orang. Hal ini tentunya tidak terlepas dari peran mereka selama duduk di legislatif sebagai wakil rakyat. Penelitian ini bertujuan untuk menjelaskan peran warga Tionghoa yang duduk menjadi anggota legislatif di Kota Batam tahun 1999-2009.Jenis penelitian ini adalah penelitian kualitatif historis dengan pendekatan ilmu politik.Adapunlangkah-langkah penelitian historis meliputi: pertama heuristik, di dalamnya terdapat dua sumber data yaitu data primer dan data sekunder, data primer dalam penelitian ini adalah anggota legislatif dari perwakilan masyarakat Tionghoa, masyarakat keturunan Tionghoa, tokoh masyarakat dan anggota KPU, data sekunder diambil dari buku-buku, koran dan dokumen lainnya.Kedua, kritik sumber yang terdiri dari kritik ekstern dan kritik intern.Ketiga, interpretasi dan keempat, historiografi.Hasil dalam penelitian ini menjelaskan bahwa peranan warga Tionghoa sebagai anggota legislatif di Kota Batam tahun 1999-2009,  pertama fungsi legislasi yaitu mengatur undang-undang dalam bentuk peraturan daerah (Perda), kedua fungsi kontrol atau mengawasi kegiatan pemerintah daerah dalam menjalankan Perda yang telah disepakati, dari fungsi kontrol ini anggota DPRD memiliki hak untuk bertanya, interpelasi, angket dan mosi, ketiga fungsi lainnya yang berkaitan dengan anggaran atau APBD yang telah disepakati bersama pemerintah daerah saat sidang paripurna. Bermainnya peran-peran  tersebut dengan baik, semakin menambah nilai kepercayaan warga Tionghoa  memilih dari kalangan mereka untuk pemilu selanjutnya. Kata Kunci: anggota legislatif, masyarakat tionghoa, kota batam  


2019 ◽  
Vol 7 (2) ◽  
pp. 69
Author(s):  
Yuliyanik Yuliyanik

This study aimed at examining the occurrence of postpartum blues in postpartum mothers. Post partum blues is categorized as a mild mental disorder syndrome for it is often ignored so that it is undiagnosed and not treated as it should, which finally leads to a difficult and unpleasant problem that may create feelings of discomfort for women who experience it. The study is intended to prevent the occurrence of Post partum blues in postpartum mothers. Post Partum Blues can be prevented by doing ANC and Post Natal Treatment routinely. Post Natal Treatment is a series of treatments performed specifically for postpartum mothers, which include massage, breast care, oxytocin massage, postpartum spa and full-blooded face. The research employed observational methods. The population of all puerperal mothers was 20 people, using total sampling. Data is obtained from primary data and secondary data, then the data is processed using SPSS 16 with chi square test. The conclusion of the value of p = 0.01 is that there is a relationship between the characteristics of postpartum mothers and PNT with the occurrence of postpartum blues. Age, education and occupation of postpartum mothers are associated with the insidence of postpartum blues. PNT that had been received by postpartum mothers was also related to the insidence of postpartum blues. Researcher's suggestion is for postpartum mothers to carry out ANC and PNT routinely to prevent the occurrence of post partum blues.


2019 ◽  
Vol 7 (1) ◽  
pp. 34
Author(s):  
Debby Daviani Prawati

Background: Diarrhea is an illness which characterized by changed in shape, consistency of the stool and with excessive bowel frequency (more than 3 times within a day). Diarrhea disease is the third contributor of children’s morbidity and mortality rate around the world. Purpose: This study aims to analyzing factors that caused diarrhea’s cases. This research were an observational analytic type. Sampling technique were used random sampling / probability sampling. Methods: Data were analyzed by chi-square test. Data collection techniques were divided into primary data (direct observation and questionnaire) and secondary data (journals and articles). Results: On this research showed theres no significant correlation between sex, age, education, income, hand washing behavior using soap, clean water facility and trashbin condition with diarrhea occurrence during last 3 months in RW.VI Kelurahan Rangkah Buntu, Surabaya. There were a significant relation between cleaning up the environment, making and consuming oralit, and the behavior of handwashing with soap before meals at the rate of diarrhea cases during the last 3 months in RW VI Kelurahan Rangkah Buntu, Surabaya. Conclusion: theres no significant correlation between social demography, behavior using soap, clean water facility and trasbin and a significant relation between clean up the environtment, behavior handwashing, making and consuming oralit during the last 3 month in RW VI Kelurahan Rangkah Buntu, Surabaya.


Author(s):  
Mumna Nazar

<div><p><em>Financial inclusion is a buzz word today. It plays an important role in driving away the poverty from the country. Financial inclusion is the process of ensuring financial services to the weaker sections of the society at an affordable cost. As per the Sachar Committee Report, Muslims in India are financially excluded. Even though they have an account, the extent of usage is very low due to the religious reasons.  The Non-Muslims also do not actively engage in the formal financial system due to the interest involvement. Islamic Bank can serve as a remedy for the financial exclusion of the Muslims as well as Non-Muslims community. The objective of this paper is to understand the extent of financial inclusion among the people in Kerala and their awareness and preference towards Islamic banking. Both primary and secondary data are collected for the study. Secondary data are collected from various secondary sources like published articles, journals, reports, books and websites. Primary data are collected with the help of questionnaire among people in Kerala. The study revealed that most of the respondents have accessed bank accounts but the extent of usage is only for namesake. Moreover the awareness and preference towards Islamic Banking is very high among the Muslims as well as Non-Muslims and suggested that proper care must be taken for introducing Islamic banking system in India. It will ultimately leads to the inclusive growth of our country.</em></p></div>


El Dinar ◽  
2021 ◽  
Vol 9 (1) ◽  
pp. 77-93
Author(s):  
Inayatillah Djakfar ◽  
Isnaliana Isnaliana ◽  
Yossie Kenanga Putri

This study aims to see the role of Bank Syariah Mandiri Kcp Ulee Kareng in developing halal tourism in the city of Banda Aceh. This study uses a qualitative method using a descriptive analysis approach. This research uses primary data and secondary data, namely by conducting interviews and centering studies and documentation which is analyzed in several stages, namely editing data, classifying, reducing, presenting data, and finally verifying. The results showed that Bank Syariah Mandiri Kcp Ulee Kareng has a role in developing halal tourism, namely in the Culinary Business Sector, Travel Service Providers and Lodging Providers. The financing provided to business actors is the financing of Micro Businesses. With the financing provided by this institution to players in the halal tourism industry, it has an impact on improving the economic welfare of the people.


2019 ◽  
Vol 118 (5) ◽  
pp. 97-110
Author(s):  
Ms. Sivapriya ◽  
Dr. V.P.T DHEVIKA ◽  
Dr.O.T.V. LATASRI

This study is a case study on Brand Equity of Herbal Skin Care Products in Tiruchirappalli District. The objectives of the study are to find out the factors influencing brand equity on herbal skin care products and to identify whether there exist a relationship between brand equity on herbal skin care products and personal profile. Pilot study is conducted with a sample of 10 respondents. Later after making certain additions, deletions and modification that final questionnaire are designed and drafter. Cronbach Alpha Value is found out to test the reliability and validity and it ranges between 0.6929 to 0.7263 which shows that the questionnaire is reliable.Likert 5 point scale is used for construction of questionnaire .Data is collected through both primary and secondary sources. Primary data is collected through questionnaire method and secondary data is collected through magazine, journal, website and text book. Sampling size consist of 50 respondents. Convenient sampling method based on the convenience of the respondents is used.SPSS- Version 20 is used to analyze the data tools used are percentage analysis; chi-square test, t-test, and one-way ANOVA are used to test the hypothesis framed for the purposes of the study. The most important factor influencing brand equity of herbal skin care products are value followed by sustainability and the least important factor is quality. Out of 5 hypotheses framed, 3 hypotheses are accepted and 2  hypotheses are rejected. There is no difference between age, monthly income and brand equity of herbal skin care products. But there is a difference between, occupation, type of skin, factors influencing brand equity and Overall brand equity of herbal skin care products.


2017 ◽  
Vol 10 (1) ◽  
pp. 5-19 ◽  
Author(s):  
Jalaluddin Akbar ◽  
Syed Tanveer Shah ◽  
Muhammad Naeem Khan ◽  
Ahmad Naeem

Abstract Natural landscape is an important resource for mountainous regions and play crucial role in tourism development. Tourism play a key role in economic development of a country. Developing tourist areas is the key to meet the expectations of mountain inhabitants, tourists, and the general public outside of mountainous areas. In order to know tourist perception, problems, and role of landscape & horticulture plants in the field of tourism. A research study entitled “Role of facilities available and un-available in attracting of tourist in swat valley Pakistan “The data was collected from the respondents through a questionnaire survey and analyzed using percentages, frequencies and Chi-square test (where applicable). The analyzed data revealed that most of the respondent (55 %) considered natural green environment as a reason for their visit and 67 % respondents wanted to visit with their friends and were satisfied with the tourist area, respectively. Most of the respondent (39 %) observed throwing of surplus food as major waste materials which turned the beautiful green environment into unattractive environment. Most of the visitors (52 %) dislike un-cleanliness of the locality, 74% respondents felt ill effect due to deforestation.53 % tourist disagree with the current maintenance of the locality by tourism department. The most missed facilities were non availability of dustbins and children playing areas. 75 % respondents agreed with the fact that most of the people (local inhabitants as well as tourist) were unaware with regard to maintenance activities of the area 15.7 % respondent agreed that road system should be improved to access most of the greenery in the locality, respectively to aware local people and tourist regarding maintenance of the locality will improve tourism in Swat valley. The studies need to be develop for the improvement of existing as well as artificial landscape of the tourist area (Kalam and Malamjabba) of Swat valley.


2014 ◽  
Vol 2 (1) ◽  
Author(s):  
Christan C. Maharibe

Abstract: Nutrition knowledge affects one’s attitudes and behavior in the selection of food and will further affect the nutritional state of the individual concerned. This study aims to know the association between balanced nutrient knowledge and balanced nutrient practice amongst the 2013 Medical Students of General Medicine Study Program, University of Sam Ratulangi Manado.This study was an analytical cross sectional design, conduct in September – December 2013 with 252 respondents. The data was collected primary data and secondary data, namely by distributing questionnaires to the respondents. Primary data including formation about knowledge and practice of the student obtained from the questionnaires. Secondary data about the general state of Medical Faculty of Sam Ratulangi University, Manado. The results showed that the level of knowledge of student about balanced nutrient, good knowledge of the 199 people (79%) and lack of knowledge of 53 people (21%). As for balanced nutrient practice of the students, good categories of 154 people (61.1%) and not good categories of 98 people (38.9%). Conclusion: Using the Chi Square test, the result showed that there was no significant relationship between balanced nutrient knowledge and balanced nutrient practice amongst the 2013 medical students of General Medicine study program, university of Sam Ratulangi, Manado (X2 = 0.026 and ρ = 0.871). Keywords: balanced nutrient knowledge, balanced nutrient practice Abstrak: Pengetahuan gizi seseorang berpengaruh terhadap sikap dan perilaku dalam memilih makanan dan selanjutnya akan berpengaruh pada keadaan gizi individu yang bersangkutan. Penelitian ini bertujuan untuk mengetahui hubungan pengetahuan gizi seimbang dengan praktik gizi seimbang mahasiswa Program Studi Pendidikan Dokter angkatan 2013 Fakultas Kedokteran Universitas Sam Ratulangi Manado. Desain penelitian ini bersifat analitik dengan pendekatan cross sectional dengan jumlah sampel sebanyak 252 orang. Pengumpulan data dilakukan dengan data primer dan data sekunder yaitu dengan cara membagikan kuesioner kepada responden. Data primer meliputi informasi tentang pengetahuan dan praktik mahasiswa diperoleh melalui kuesioner. Data sekunder meliputi keadaan umum Fakultas Kedokteran Universitas Sam Ratulangi Manado. Hasil penelitian menunjukkan bahwa pengeetahuan gizi seimbang mahasiswa sebagian besar baik yaitu sebanyak 199 orang (79%).dan pengetahuan gizi kurang 53 orang (21%). Adapun praktik gizi seimbang, kategori baik sebanyak 154 orang (61,1%) dan kategori tidak baik 98 orang (38,9%). Kesimpulan: Hasil penelitian menggunakan Chi Square dengan nilai uji ρ = 0,871 > 0,05 dengan nilai X2 = 0,026 menunjukkan tidak ada hubungan yang bermakna antara pengetahuan gizi seimbang dengan praktik gizi seimbang mahasiswa Program Studi Pendidikan Dokter angkatan 2013 Fakultas Kedokteran Universitas Sam Ratulangi Manado. Kata Kunci : Pengetahuan gizi seimbang, praktik gizi seimbang


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