scholarly journals The SWOT Analysis for Chrysanthemum Farmers Business Development Strategies for Fresh Chrysanthemum Farmers

2019 ◽  
Vol 4 (3) ◽  
pp. 139-148
Author(s):  
Helmiatin Helmiatin ◽  
Etty Susanty
Keyword(s):  
Factor Analysis ◽  
Business Strategy ◽  
Swot Analysis ◽  
External Environment ◽  
Business Development ◽  
Business Strategies ◽  
Cut Flower ◽  
Cut Flowers ◽  
Organizational Policies ◽  
Strategic Factor

Objective – This paper examines the business strategy at cut flower area. The need for cut flowers, especially chrysanthemums, is very large. The farmers of cut flowers are concentrated in Java, namely Malang, Bandungan, Yogyakarta and Cianjur in West Java. Methodology/Technique – In this study the object is in Bandungan, Semarang area. With large market conditions, it is possible for cut flower farmers to plant various varieties of chrysanthemum that the market likes. In order to fulfil the market prospect that is still wide open, chrysanthemum cut flower farmers must have business strategies that are able to provide guidance on the business being run. Production activities will develop and have an impact on farmers if supported by organizational policies that not only manage internal activities but are also able to face challenges from a dynamic external environment. Findings & Novelty – The SWOT analysis were used at this research. The strategies that should be created are increasing cooperation, maintaining networks, and expanding marketing. The need for cut flowers especially chrysanthemums flowers in Indonesia is very large. This study aims to identify and examine the internal and external factors of the development of chrysanthemum agribusiness in Bandungan Village and to determine the priority of appropriate agribusiness strategies based on the farmer’s needs. This study is descriptive analysis research with a sample of 45 Chrysanthemum farmers. Using SWOT analysis, we found the strength, weakness, opportunity, and threat for the farmers and we could design alternative business strategies. Internal Strategic Factor Analysis Summary (IFAS) is used to identify and evaluate the key internal factors of the company, while External Strategic Factor Analysis (EFAS) is used to organize external strategic factors into generally accepted categories of opportunities and threats. Meanwhile, IE matrix is used to define the business strategy at the company level with greater details. The results suggest that the farmers should strengthen the internal conditions of the farmer groups, improve the production of chrysanthemum flower, and maximize the use of production facilities and equipment, These findings imply that production activities will develop and have a positive impact on farmers if supported by organizational policies that not only manage internal activities but are also able to face challenges of a dynamic external environment. Type of Paper: Empirical. Keywords: Chrysanthemum Flower; Strategic Management; SWOT Analysis. Reference to this paper should be made as follows: Helmiatin; Susanty, E. 2019. The SWOT Analysis for Chrysanthemum Farmers Business Development Strategies for Fresh Chrysanthemum Farmers, J. Bus. Econ. Review 4(3) 139 – 148 https://doi.org/10.35609/jber.2019.4.3(3) JEL Classification: Q20, Q22, Q29.

Business Strategy in Improving the Quality of Productive Credit Distribution at PT. Bank Negara Indonesia (Persero), Tbk. Parepare’s Main Branch Office

2020 ◽  
Vol 2 (1) ◽  
pp. 56-64
Author(s):  
Made Bani Kanti Nadi ◽  
Nurdin Brasit ◽  
Musran Munizu
Keyword(s):  
Factor Analysis ◽  
Business Strategy ◽  
Swot Analysis ◽  
Descriptive Analysis ◽  
Growth Strategy ◽  
Matrix Analysis ◽  
Business Strategies ◽  
Matrix Space ◽  
Branch Office

This study aims to analyze the strengths, weaknesses, opportunities, and threats in the Swot analysis, to analyze the positioning with the Swot analysis, as well as to analyze alternative business strategies used by PT. Bank Negara Indonesia. Main Branch Office of Parepare in improving the quality of productive credit distribution. To implement these objectives, data collection techniques are used through observation, questionnaires, and documentation, using descriptive analysis methods, SWOT analysis, IFE, and EFE matrices, External Strategy Factor Analysis (EFAS), Internal Strategy Factor Analysis (IFAS), Grand Strategy Matrix, Tows or SWOT Matrix, Space Matrix, Analysis (QSPM). The results found that the position of PT. BNI (Persero), Tbk. Prepare's Main Branch Office is a position for aggressive growth. Where the growth strategy shows that strengths and opportunities are greater when compared to weaknesses and threats so that the appropriate strategy is used in the growth strategy. BNI strategies are suitable for use by PT. BNI (Persero), Tbk. Prepare's Main Branch Office in improving the quality of productive lending is a market penetration strategy

KOMPARASI ANALISIS SWOT DAN SPACE DALAM MENETAPKAN STRATEGI BISNIS BERDASARKAN KONDISI LINGKUNGAN PERUSAHAAN PADA PERUSAHAAN OUTSOURCING

2015 ◽  
Vol 10 (2) ◽  
pp. 201
Author(s):  
Melati Diyani Putri ◽  
Marbudyo Tyas Widodo
Keyword(s):  
Business Strategy ◽  
Swot Analysis ◽  
External Environment ◽  
Business Strategies ◽  
Case Study Method ◽  
Space Analysis ◽  
Functional Strategy ◽  
Qspm Matrix ◽  
Depth Interviews

This research was conducted to compare SWOT and SPACE analysis in setting business strategy and formulate an appropriate functional strategy for corporations based on the internal and external environment of the company. The necessary data in this study were obtained through the dissemination of questionnaires, in-depth interviews, and observations directly to the company then analyzed using the case study method. The results in this study indicate that the alternative strategy of SWOT analysis is better to apply for the company than the analysis of SPACE. Then using QSPM matrix that retrieved the most appropriate business strategies for companies based on their environment is an extension of the market both in the geographic or demographic.Key words : Business strategy, SWOT and SPACE analysis, Outsourcing companies

scholarly journals Strategi Kebijakan Pengembangan Desa Pesisir (Studi di Empat Belas Desa Pesisir di Kabupaten Blitar Provinsi Jawa Timur)

2020 ◽  
Vol 8 (1) ◽  
pp. 1-15
Author(s):  
Muhammad Lukman Hakim
Keyword(s):  
Factor Analysis ◽  
Development Policy ◽  
Policy Development ◽  
Swot Analysis ◽  
External Environment ◽  
Coastal Region ◽  
Strategic Issues ◽  
Strategic Factor ◽  
Strategic Factors ◽  
The Village

Research on development policy strategies for coastal areas in Blitar District is important and urgent, considering that there has been a disparity in development between the Blitar North and South Blitar Regions. In terms of community welfare, the Blitar Pesisir Selatan region tends to be poorer, education is still minimal, with poor infrastructure. This can be seen from the Village Development Index of Blitar District. This study seeks to identify the typology of the Village in the Coastal District of Blitar to then formulate a policy development policy for the Coastal Village. In addition to using the ABCD Theory, this study uses the results of the analysis of the Village Build Index and the SWOT analysis. The analysis stage in SWOT is to utilize all data and information in quantitative models of strategy formulation. SWOT analysis is carried out first scanning (scanning) which in essence is a data collection and identification as a pre-analysis. The models used in the SWOT analysis in typology analysis and the development of coastal villages in Blitar Regency are IFAS - EFAS (internal - external strategic factor analysis summary). Internal and external strategy factor analysis is the processing of strategic factors in the internal and external environment by giving a weighting and rating to each strategic factor. Strategic factors are the dominant factors of strengths, weaknesses, opportunities and threats that influence the existing conditions and situations and provide benefits if positive actions are taken. Analyze the internal environment (IFAS) to find out various possible strengths and weaknesses. Strategic issues to be monitored must be determined because these problems might affect development in the future. Analyzing the external environment (EFAS) to find out various opportunities and threats. Through the analysis phase as above, this research is expected to formulate an appropriate policy strategy in developing rural villages in the southern coastal region of Blitar Regency.

scholarly journals ANALISIS SWOT DALAM IMPLENTASI PROMOTIONAL MIX DODOL PRODUKSI IBU MITA DI DESA KAPUH KANDANGAN

2019 ◽  
Vol 5 (1) ◽  
Author(s):  
Jumiati Jumiati ◽  
Muhammad Humaidi
Keyword(s):  
Factor Analysis ◽  
Swot Analysis ◽  
External Factor ◽  
External Environment ◽  
Matrix Analysis ◽  
Promotion Strategy ◽  
Analysis Techniques ◽  
Strategic Factor ◽  
A Value ◽  
Literature Data Analysis

Abstract: This study aims to analyze SWOT in the implantation of Mita's promotional Mix Dodol Production in Kapuh Kandangan Village. The variables used in this study are promotion and SWOT strategies. The population and samples in this study were 9 leaders and employees of Dodol Production Mita Kandangan Production. The technique of collecting data uses the method of observation, interviews, documentation, and literature. Data analysis techniques in this study are SWOT analysis (S) Strengths, (W) Weakness, (O) Opportunities, and (T) Threats. EFAS (External Strategic Factor Analysis Summary) and IFAS (External Factor Analysis Summary). This result that the promotion strategy to increase sales in the Production of Mother Mita Dodol in the Kapuh Kandangan Village is based on the EFAS Matrix analysis with a value of 2,843 indicating that the Ibu Mita Production Dodol in Kapuh Kandangan Village is able to anticipate opportunities that arise from the external environment and based on IFAS Matrix analysis obtained a value of 2,765, this indicates that the Production Mole of Mrs. Mita in Kapuh Kandangan Village has developed and can overcome weaknesses. Although externally able to anticipate external opportunities and threats, Ibu Mita's Production Dodol in Kapuh Kandangan Village needs internal improvement, so as to be able to use the power to take advantage of the opportunities. Keywords: promotion strategy, SWOT, dodol, Kandangan Vilage Abstrak: Penelitian ini bertujuan untuk menganlisis SWOT dalam implentasi promotional Mix   Dodol Produksi Ibu Mita di Desa Kapuh Kandangan. Variabel yang digunakan dalam penelitian ini adalah strategi promosi dan SWOT. Populasi dan sampel dalam penelitian ini adalah pimpinan serta karyawan Dodol Produksi Ibu Mita Kandangan yang berjumlah 9 orang. Teknik pengumpulan data menggunakan metode observasi, wawancara, dokumentasi, dan studi pustaka. Teknik analisis data dalam penelitian ini adalah analisis SWOT (S) Strengths, (W) Weakness, (O) Opportunities, and (T) Threats. EFAS (Eksternal Strategic Factor Analysis Summary) dan IFAS (Eksternal Factor Analysis Summary). Hasil ini bahwa strategi promosi untuk meningkatkan penjualan pada Dodol Produksi Ibu Mita Di Desa Kapuh Kandangan adalah berdasarkan analisis Matriks EFAS diperoleh nilai sebesar 2,843 hal tersebut menunjukkan bahwa Dodol Produksi Ibu Mita di Desa Kapuh Kandangan  mampu mengantisipasi peluang yang muncul dari lingkungan eksternal dan mengantisipasi datangnya ancaman dan berdasarkan analisis Matriks IFAS diperoleh nilai sebesar 2,765 hal tersebut menunjukkan bahwa Dodol Produksi Ibu Mita di Desa Kapuh Kandangan  sudah berkembang dan dapat mengatasi kelemahan. Walaupun secara eksternal mampu mengantisipasi peluang dan ancaman eksternal, Dodol Produksi Ibu Mita di Desa Kapuh Kandangan perlu pembenahan secara internal, sehingga mampu menggunakan kekuatan yang dimiliki untuk memanfaatkan kesempatan yang ada. Kata kunci : Strategi promosi, SWOT, dodol, Desa Kandangan

scholarly journals Analisis Strategis dan Kunci Keberhasilan Badan Pengembangan Sumber Daya Manusia (BPSDM) Provinsi Jambi

2019 ◽  
Vol 4 (1) ◽  
pp. 118
Author(s):  
Lailatul Isnaini ◽  
Musfarita Affiani
Keyword(s):  
Factor Analysis ◽  
Swot Analysis ◽  
External Factor ◽  
Relevant Literature ◽  
External Environment ◽  
External Factors ◽  
Internal Environment ◽  
Internal Factor ◽  
Internal Factors ◽  
Main Method

This paper aims to determine 1) the internal environment BPSDM Prov. Jambi, 2) external environment BPSDM Prov. Jambi, and 3) what strategic alternatives that could be taken after the change in nomenclature BPSDM Prov. Jambi. The main method of this article is a review of the relevant literature and documentation were analyzed using analysis of internal factors (Internal Factor Analysis Summary), the analysis of external factors (External Factor Analysis Summary) and SWOT analysis.

Baznas Bogor City Strategy in Empowering the Dhuafa Through the Bogor Berkah Program

2022 ◽  
Vol 4 (3) ◽  
pp. 655-662
Author(s):  
Efrita Norman ◽  
Zulficar Ismail ◽  
Abdul Husenudin ◽  
Enah Pahlawati ◽  
Rio Kartika Supriyatna
Keyword(s):  
Factor Analysis ◽  
Swot Analysis ◽  
Business Groups ◽  
Analysis Approach ◽  
Economic Empowerment ◽  
Strategic Factor ◽  
Islamic Religion ◽  
Descriptive Qualitative

Zakat is one of the pillars in the Islamic economy which is a pillar of the Islamic religion, the importance of zakat in the economy is why in the Qur'an zakat is always juxtaposed with prayer, there are even 29 words zakat which are always juxtaposed with prayer, because zakat is meritorious in Community economic empowerment must be managed properly by amil zakat, in this context is BAZNAS Bogor City. The purpose of zakat itself is not only to help asnaf but also to make mustahiq become muzakki, therefore the distribution of zakat funds must be right on target so that this goal is achieved. This study aims to determine the determination of recipients of zakat funds distributed by BAZNAS Bogor City through one of its programs, namely Bogor Berkah, whether with this program the zakat asnaf group is helped and this study takes the object of ta'lim majlis. The approach used in this research is descriptive qualitative with SWOT analysis approach, IFAS (Internal Strategic Factor Analysis Summary) and EFAS (External Strategic Factor Analysis Summary). The results of this study indicate that in determining the receipt of zakat funds distributed by BAZNAS Bogor City through the Bogor Berkah program is the majlis ta'lim criteria which have small or medium business groups. and with this program there are not a few ta'lim majlis that empower their congregations of ta'lim majlis. Keywords: zakat, bogor blessing program, empowerment of dhu'afa

On a correlative and evolutionary SWOT analysis

2019 ◽  
Vol 12 (3) ◽  
pp. 347-363 ◽  
Author(s):  
Charis Vlados
Keyword(s):  
Conceptual Framework ◽  
Business Strategy ◽  
Design Methodology ◽  
Swot Analysis ◽  
Evolutionary Economics ◽  
External Environment ◽  
International Literature ◽  
New Approach ◽  
Content Type ◽  
Business Dynamics

Purpose The purpose of this paper is to counter-propose a new approach of SWOT analysis, which can be used in the strategic planning of the contemporary organizations. Design/methodology/approach This paper, after presenting the conceptual context of the existing (conventional) SWOT analysis, presents the existing criticism within the international literature. Then, it articulates gradually the new evolutionary and correlative SWOT analysis, by using the approaches and the literature of evolutionary economics, and the Stra.Tech.Man approach in business dynamics. In conclusion, it presents the new conceptual framework on which a new correlative SWOT analysis can be based. Findings Main finding of this research is that the interpretation of the conventional SWOT analysis tends to study the strengths and the weaknesses of the business with an analytical dichotomy. The conventional SWOT analysis conceptualizes, usually implicitly, the opportunities and threats of the external environment as having the same impact to all the socioeconomic agents, without exception. However, by using a correlative interpretation of SWOT analysis, we understand that the opportunities and threats are always “potential,” depending on the organization’s strategic capability to exercise its comparative strengths and weaknesses. Originality/value In the existing literature of SWOT analysis, despite the growing criticism, there is no critique that can give systemic and correlative answers to the articulation of business strategy in SWOT terms. The Stra.Tech.Man approach, also, is a conceptual framework to study the evolutionary adaptation of all the kinds of socioeconomic organizations.

scholarly journals Business Strategy for Longgar Outfit as a New Fashion Brand

2020 ◽  
Vol 1 (1) ◽  
pp. 14-24
Author(s):  
Sofia Nuraini ◽  
Mustika Sufiati Purwanegara
Keyword(s):  
Business Strategy ◽  
Swot Analysis ◽  
Secondary Data ◽  
Business Environment ◽  
Business Strategies ◽  
Primary Data ◽  
Environment Analysis ◽  
Root Cause ◽  
Fashion Brand ◽  
New Business

Longgar Outfit is a local fashion brand from Bandung that focuses on plus size women. Longgar Outfit has the vision to become the leading plus size fashion brand in Bandung. Unfortunately, since the appearance of Longgar Outfit on the market in early January 2019, Longgar Outfit has faced problems in penetrating the market. The problem currently being faced by Longgar Outfit is unstable sales. The purpose of the research is to find out a suitable business strategy in order to stable Longgar Outfit sales. This research is conducted to summarize the business strategy for Longgar Outfit using internal and external business environment analysis, customer analysis, and SWOT analysis to determine the root cause. Use a qualitative approach as a research method for understanding a social phenomenon. This approach will find the current business situation, planning business strategies, and proposed new business strategies. Data collection techniques using observation and in-depth interviews as primary data, while secondary data with literature studies using books and journals related to principles of marketing, strategic marketing, and other topics. This research has limitations to the object being observed as many as two competitors who have a similar business model and interviewed 15 potential customers to explore their needs and desires regarding plus size clothing. The results of this research get findings on alternative business solutions for Longgar Outfit. The proposed business strategy for Longgar Outfit consists of a new STP strategy, create value proposition canvas, create a point of difference and point of parity, develop new marketing (4Ps) strategy, and organizational structure plan.

scholarly journals Strategi Pendampingan dalam Pengembangan Usaha Kelompok Perhutanan Sosial di Kabupaten Merangin Provinsi Jambi

2021 ◽  
Vol 7 (1) ◽  
Author(s):  
Reinold Tampubolon ◽  
Fikarwin Zuska ◽  
Agus Purwoko
Keyword(s):  
Factor Analysis ◽  
Swot Analysis ◽  
Market Access ◽  
Group Discussion ◽  
Business Development ◽  
Social Forestry ◽  
Defensive Strategy ◽  
Depth Interview ◽  
The Social ◽  
Market Needs

The social forestry groups in Merangin Regency, Jambi Province consisting of LPHD Lubuk Birah, LPHD Lubuk Beringin dan LPHD Rio Kemunyang are the groups that have been assisted by social forestry assistance. The business in these groups is underdeveloped as indicated by unavailiability of market access, limited capital, weak institutionalism, etc. The objective of this research is to discover strategy of assistance in social forestry groups business development in the 3 (three) aforementioned groups. The data are collected by conducting in-depth interview, observation, and Focus Group Discussion (FGD), also by distributing questionnaires. They are analyzed by using SWOT analysis with Internal Factor Analysis Summary (IFAS) and External Factor Analysis Summary (EFAS). Based on the SWOT analysis, it is found that the position of assistants is at quadrant IV (defensive strategy) which indicates that it is in unfavorable position where weakness and threat are more serious than its strength and opportunity. The strategy of assistance applied today is on increasing capacity of the assistants in business development, conforming outcomes of groups business with market needs, increasing intensity of effective communication and atmosphere with the groups, consolidating strength of the groups and improving communication with government and authorities to encounter threats of land clearing, increasing motivation of assistants, and living in the location when providing assistance.

scholarly journals Ana Batik Magelang’s Business Development Strategy Based on SWOT and Business Model Canvas

2021 ◽  
Vol 2 (4) ◽  
pp. 224-235
Author(s):  
Tri Puji Hastutik ◽  
Ivo Novitaningtyas
Keyword(s):  
Development Strategy ◽  
Business Model ◽  
Business Strategy ◽  
Swot Analysis ◽  
Secondary Data ◽  
Global Market ◽  
Business Development ◽  
Primary Data ◽  
Business Model Canvas ◽  
Business Conditions

This study aims to analyze Ana Batik's business conditions as one of the MSMEs in Magelang based on the Business Model Canvas (BMC) analysis to develop a business strategy based on a SWOT analysis. The research was developed based on a descriptive qualitative approach. The data used in this study are primary data and secondary data. Primary data were collected through observation and interviews, while secondary data were collected through literature studies. The data that has been collected is analyzed based on the Business Model Canvas (BMC) analysis and the SWOT analysis. The Business Model Canvas (BMC) analysis is used to describe Ana Batik's business conditions, while the SWOT analysis is used to formulate a business development strategy that is applied to the new business model. The results of the data analysis indicate that the appropriate strategy for Ana Batik Magelang's business development is the SO strategy. SO strategies that can be applied are developing products according to fashion trends, using brand ambassadors to attract and increase consumer buying interest, and expand the market to the scope of the global market. By implementing this strategy, it is hoped that Ana Batik Magelang's business can develop and be sustainable.

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