scholarly journals PROPOSED STRATEGIES FOR PT INDO AIRCRAFT MAINTENANCE RELATED TO ENVIRONMENTAL CHANGES DUE TO THE PANDEMIC

2021 ◽  
Vol 3 (7) ◽  
pp. 135-152
Author(s):  
Alfia Kumala Nur Azizah ◽  
Alibasjah Inggriantara
Keyword(s):  
Product Development ◽  
Business Strategy ◽  
Large Scale ◽  
Environmental Changes ◽  
New Technology ◽  
Structured Interview ◽  
Aircraft Maintenance ◽  
Market Penetration ◽  
Strategy Formulation ◽  
The Right

Indo Aircraft Maintenance (IAM) is a company in Indonesia occupied in Maintenance, Repair, and Overhaul (MRO) which has the majority of the market share in the domestic area. Previously, in March 2020 large-scale social restrictions (LSSR) has been implemented globally that limits activities affecting the number of airline passengers. In order to recover, a formulation of a new business strategy is required. This research uses a qualitative method by doing a semi-structured interview with the Senior Manager of the Strategy Management division. The Author conducts an environmental analysis with Porter’s 5 forces, PESTEL, and VRIO tools, while the strategy formulation was carried out using IFE, EFE, and Internal-External Matrix. The analysis represents, the company is suitable to carry out hold and maintain strategy where market penetration and product development are the alternative strategies. Market penetration is the right choice to create optimum results. The whole business-unit should not only focus on aircraft maintenance but another market segment also. Product development is not the main option that needs to be prioritized since it requires new technology capabilities to a tapped new customer.

scholarly journals Formulasi Strategi Ukm Jilbab Azky Collection Untuk Meningkatkann Daya Saing Di Masa Pandemi Covid-19

MANAJERIAL ◽  
2021 ◽  
Vol 8 (01) ◽  
pp. 102
Author(s):  
Suaibatul Aslamiyah
Keyword(s):  
Product Development ◽  
Business Strategy ◽  
Matrix Analysis ◽  
Business Strategies ◽  
Strategy Formulation ◽  
Business World ◽  
Study Approach ◽  
Expert Choice ◽  
External Conditions ◽  
The Right

Background - The corona virus (Covid-19) has rocked the world, WHO even declared this a pandemic, so that various policies have also been carried out by the Indonesian government to reduce the spread of the virus. However, the business world is the most affected, especially SMEs as the tip of the economy in Indonesia. Therefore, SMEs need to create a business strategy that can continue to maintain their business in the midst of a pandemic situation that is still ongoing today. Purpose - to identify internal and external conditions and formulate business strategies to improve competitiveness in the small business of the Azky Collection hijab in Melirang Wetan Village, Bungah District, Gresik Regency during the Covid-19 pandemic which is still ongoing until October 2020. Design / Methodology / Approach - This study uses a case study approach with an explanative qualitative research method. Data analysis using Expert Choice V11 software. Results and Discussion - The results showed that the analysis of the internali and externali environmenti at the Azky Collection was above average (stabel). The right strategy formulation used by Azky Collection in dealing with the Covid-19 pandemic through matrix analysis of IFE, EFE, SWOT, IE, CPM, Grand Strategy and QSPM which can increase its competitiveness is product development. Conclusion - The right strategy formulation used by Azky Collection in facing the challenges of environmental change due to the Covid-19 pandemic is product development. Research implications - This study provides a contribution to the application of strategic management related to the determination (formulation) of strategy in SMEs which are the driving force of the largest economic sector. Research limitations - The study was conducted by conducting interviews and questionnaires given via telephone and WhatsApp because they were still in a pandemic situation.

scholarly journals BUSINESS STRATEGY FORMULATION OF DAYA MINYAK, Ltd

2021 ◽  
Vol 16 (1) ◽  
pp. 1-16
Author(s):  
Anugerah Satiawarman ◽  
Tanti Sutandra ◽  
Ningky Sasanti Munir
Keyword(s):  
Product Development ◽  
Development Strategy ◽  
Business Strategy ◽  
International Standards ◽  
Market Penetration ◽  
Strategy Formulation ◽  
Strategic Issues ◽  
Factor Evaluation ◽  
Product Development Strategy ◽  
Future Business

The weakening of crude oil price had caused the performance of Daya Minyak, Ltd decline. The efforts to improve had succeeded in improving performance, but it was still below the industry average. Therefore, in 2020 a research was carried out aimed at systematically formulating Daya Minyak, Ltd business strategy for the years 2021-2024. This applied research was conducted qualitatively, using the business strategy formulation model from David and David (2016) where external strategic issues were compiled in the External Factor Evaluation (EFE) matrix and internal strategic issues in the International Factor Evaluation (IFE) matrix. The weighted value of the EFE matrix is 2.93 and the weighted value of the IFE matrix is 2.97, which meant that the future business strategy is to hold and maintain. Two alternative strategies, market penetration, and product development were developed using the Internal-External (IE) matrix and the TOWS matrix. Two priority strategies, namely a strategy to increase market penetration through integrated services at low costs and a product development strategy through increasing local content with international standards are determined by the Quantitative Strategic Planning Matrix (QSPM).

scholarly journals Marketing Communications Mix Strategy to Improve Room Sales at The Ritz Carlton Jakarta Mega Kuningan

2020 ◽  
Vol 4 (1) ◽  
pp. 45
Author(s):  
Andreas Bryan Wagey ◽  
Putu Diah Sastri Pitanatri ◽  
Dewa Ketut Sujatha
Keyword(s):  
Development Strategy ◽  
Business Strategy ◽  
Swot Analysis ◽  
Geographic Area ◽  
Market Development ◽  
Market Penetration ◽  
Horizontal Integration ◽  
Integration Strategy ◽  
Product Development Strategy ◽  
The Right

To be able to survive in a continuously growing competitive environment, the right business strategy is needed. Aim of this research is to formulate a set of marketing communication mix strategies to increase room sales and hotel profits for The Ritz-Carlton Jakarta, Mega Kuningan. The methods used in this research are SWOT analysis and IFE-EFE matrix. The findings  suggested that the Hotel must hold and maintain strategy whereas it can be elaborated into four aspects 1) horizontal integration strategy by seeking ownership or increased control over competitors; 2) market penetration strategy; by seeking increased market share for present products or services in present markets through greater marketing efforts; 3) market development strategy by  introducing present products or services into the new geographic area, and 4) product development strategy; by seeking increased sales through improving present products or services or developing new ones.

scholarly journals Strategi Bisnis Jangka Panjang Dalam Menghadapi Persaingan Antar Pengusaha Home Industry Masyarakat Pesisir di Desa Tanjungsari Kendal

2020 ◽  
Vol 6 (2) ◽  
pp. 58-63
Author(s):  
Susanti Susanti ◽  
Masriah Masriah
Keyword(s):  
Data Collection ◽  
Business Strategy ◽  
External Environment ◽  
Structured Interview ◽  
Internal Environment ◽  
Descriptive Data ◽  
Interview Methods ◽  
Business Function ◽  
The Right

Business strategy aims to achieve the long-term goals to be achieved and find a position in the home industry so that the household industry business can protect itself against the pressures of competition. This research aims to develop business strategy that already owned by the home industry so that the home industry business can withstand the pressures of increasingly intense competition in the market. This research uses qualitative methods of descriptive. Data collection techniques are done by semi-structured interview methods using purposive sampling in selecting speakers. In testing the validity of the data in this study was conducted by analyzing the external environment using internal environment through business function. In testing the validity of the data in this study was conducted by analyzing the external environment using internal environment through business function. The right strategy for the company in the results of this research is aggressive strategy. With the alternative strategy the company can achieve the desired objectives and can withstand the pressure of existing competition

Scaling 911 Texting for Large-Scale Disasters

2016 ◽  
Vol 3 (3) ◽  
pp. 73-85 ◽  
Author(s):  
Andrea H. Tapia ◽  
Nicklaus A. Giacobe ◽  
Pamela J Soule ◽  
Nicolas James LaLone
Keyword(s):  
Large Scale ◽  
Emergency Services ◽  
New Technology ◽  
Emergency Operation ◽  
Text Messages ◽  
State University ◽  
Time Data ◽  
Emergency Managers ◽  
Penn State ◽  
The Right

In a mass crisis event, Emergency Operation Centers (EOC) cannot meet the demand of thousands of individuals trying to alert or request emergency services. However, new technology, driven by the right policy and tested for strengths and weaknesses in a data rich, semi-predictable environment, can help to address current PSAP limitations. In this paper the authors present a system that aims to provide real-time data to emergency managers during a crisis event in such an environment – a college town during a football game or similarly attended event. The system is designed to accept, sort, triage and deliver hundreds of direct text messages from populations engaged in a crisis to emergency management staff who can respond. They posit that when a municipal or county-level EOC is cross-housed with a University EOC, multiple opportunities for development and funding occur. Universities can provide the technical expertise, funding, staffing, development and testing for systems that serve the EOC. Most importantly, Universities also provide disaster-like events that can be used as proxies for unpredictable mass crises during which more valid and reliable testing can occur. The authors present preliminary findings from a text-to-emergency service currently in use by Penn State University Athletics.

scholarly journals CLINIC-Q MEDICAL AND DENTAL DEVELOPMENT BUSINESS STRATEGY WITH SUSTAINABLE DEVELOPMENT PERSPECTIVE

2019 ◽  
Vol 4 (2) ◽  
pp. 108-118
Author(s):  
Iik Yani Hidayati ◽  
Muhammad Firdaus ◽  
Bunasor Sanim
Keyword(s):  
Development Strategy ◽  
Business Strategy ◽  
Financial Statements ◽  
Business Development ◽  
Strategy Development ◽  
Market Penetration ◽  
Strategy Formulation ◽  
Sustainable Business ◽  
Questionnaire Assessment ◽  
Development Perspective

This research is research related to the formation of strategy development in a clinic. The Discussion is aimed at the theme of the clinical business development strategy. In addition, the discussion will use a sustainable business development perspective. Data collected is sourced from experts with different expertise. Assessing experts were asked to provide a questionnaire assessment related to the internal environment and the external environment of the clinic. Financial statements used are from 2015 to 2017. Assessment results from experts are then adjusted to the IE Matrix to obtain the company's strategy formulation. After obtaining the strategy formulation, the best strategy for the clinic was conducted using the QSPM approach. Results of the study show that the position of the clinic-Q Medical & Dental is in quadrant 1 which means the clinic is recommended for development. In addition, based on the assessment of QSPM, it is found that the company can implement product development, integration and market penetration. On the other hand, clinics are also advised to continue to increase their role in protecting the environment.

scholarly journals Competitiveness of Indonesian Shrimp Export to the United States

2021 ◽  
Vol 12 (2) ◽  
pp. 103-112
Author(s):  
Lim Sanny ◽  
Darma Kusuma ◽  
Martinus Evan Willyanto
Keyword(s):  
United States ◽  
Business Strategy ◽  
Agricultural Sector ◽  
The United States ◽  
Market Penetration ◽  
Export Sector ◽  
Economic Distance ◽  
The Us ◽  
The Right ◽  
Fourth Position

Agricultural sector in Indonesia contributes greatly to employment, foreign exchange earners, and economic growth. In the export sector, shrimp commodities have the largest portion and become Indonesia's leading commodities. However,  Indonesia still cannot become a leader in the world's largest shrimp exporter and only occupies the fourth position of the world's shrimp exporter. There were two goals in the research. First, it was to determine the position of the competitiveness of Indonesian shrimp commodity exports compared to other exporting countries in the United States market. Second, it determined the factors that affected the competitiveness of shrimp exports commodity and made business strategy recommendations for Indonesian shrimp commodities. The research used panel data with a cross-section of seven countries and time series from 2001 to 2017. The result shows that Indonesia has a competitive advantage in the United States market. However, Indonesia must be wary of Ecuador with a higher Revealed Comparative Advantage (RCA) Value and India, the lead exporter in the United States Market. The factors that affect the competitiveness of shrimp exports are Gross Domestic Product (GDP), population, economic distance, and exchange rate of shrimp exporting countries against the US Dollar. Last, the right business strategy for Indonesia is to perform market penetration, market development, and product development strategies.

scholarly journals Strategi Bisnis pada PT Wirapati Garuda Paksi

The Winners ◽  
2010 ◽  
Vol 11 (1) ◽  
pp. 66
Author(s):  
Rina Astini ◽  
Rizcky Adhiprasetyo
Keyword(s):  
Business Strategy ◽  
External Environment ◽  
Economic Conditions ◽  
Foreign Firms ◽  
Market Penetration ◽  
Input Matching ◽  
Private Corporation ◽  
Strategy Planning ◽  
The Right ◽  
Qspm Matrix

PT Garuda Wirapati Paksi (WGP) is a private corporation engaged in the Security and Rescue Services Business Sector (BUJPP) in guarding. Many challenges arise from the external environment such as unstable political and economic conditions, competition among companies and the entry of foreign firms. To face the above phenomenon, the right and effective business strategy is the right tool for avoiding the challenge. Business strategy planning is absolutely necessary for companies that want to survive in the future. The research method is descriptive. Data collection techniques used are questionnaire and interview with relevant parties within the company. The data have been obtained that, in the analysis through three phases, namely input, matching, and decision stage. The final results of this study concluded that the proposed effective business strategy for PT Garuda Wirapati Paksi based on QSPM matrix is Market Penetration Strategy. This strategy is considered to reduce business risk arising as a result of significant changes to the external environment of the company.

scholarly journals Perumusan Strategi Dinas Pariwisata Dan Kebudayan Kabupaten Lombok Tengah Untuk Meningkatkan Kunjungan Wisatawan Di Pantai Selatan Lombok Tengah

2018 ◽  
Vol 7 (2) ◽  
Author(s):  
Khairunnisa Khairunnisa ◽  
Baiq Handayani Rinuastuti ◽  
Lalu Muh Furkan
Keyword(s):  
Human Resources ◽  
Product Development ◽  
Strategic Management ◽  
Human Resource ◽  
Swot Analysis ◽  
Qualitative Approach ◽  
Market Penetration ◽  
Strategy Formulation ◽  
Purposive Sampling ◽  
Analysis Strategy

This study aimed at formulating the strategy proposed to the District Agency of Tourism and Culture of Central Lombok to increase tourist visits. This research is using a qualitative approach within case studies adopted from the research manual. Informants were selected through purposive sampling. Two informants were selected from the Agency of Tourism and Culture of Central Lombok; namely the Head of Agency and the Field Head of Marketing and Promotion. The research showed that the findings obtained from the analysis using SWOT and data reduction, the tourism in the south coast of Central Lombok has good strength and opportunity. The research recommends that in increasing numbers tourist visits the Agency of Tourism and Culture of Central Lombok conduct four better strategies namely future integration, market penetration, concentric diversification, and product development. Since there were still problems in Human Resource, the Agency of Tourism and Culture of Central Lombok should pay more attention to human resources by developing human resource products.Penelitian ini bertujuan untuk merumuskan usulan strategi bagi Dinas Pariwisata dan Kebudayaan Lombok Tengah untuk meningkatkan kunjungan wisatawan. Penelitian ini dirancang untuk menggunakan pendekatan kualitatif dengan menggunakan studi kasus yang diadopsi dari manual penelitian. Informan dipilih melalui purposive sampling. Dua informan dipilih dari Dinas Pariwisata dan Kebudayaan Lombok Tengah yaitu Kepala Dinas dan Kepala Bidang Pemasaran dan Promosi. Dari temuan penelitian yang telah dianalisa menggunakan alat analisis SWOT kemudian melakukan reduksi data, penelitian menunjukkan bahwa secara umum, pariwisata di kawasan pantai selatan Lombok Tengah memiliki kekuatan dan peluang yang cukup besar, dan penelitian merekomendasikan dalam usaha meningkatkan angka kunjungan wisatawan, Dinas Pariwisata dan Kebudayaan Lombok Tengah sebaiknya melakukan empat strategi yaitu Integrasi ke depan, Penetrasi pasar, Diversifikasi Konsentrik, dan Pengembangan Produk. Karena masih terdapat masalah pada SDM, Dinas Pariwisata dan Kebudayaan Lombok Tengah harus memberi perhatian lebih terhadap sumber daya manusia dengan melakukan pengembangan produk SDM.Keywords : SWOT Analysis, Strategy Formulation, Strategic management, Tourism

Scaling 911 Texting for Large-Scale Disasters

2019 ◽  
pp. 707-720 ◽  
Author(s):  
Andrea H. Tapia ◽  
Nicklaus A. Giacobe ◽  
Pamela J Soule ◽  
Nicolas James LaLone
Keyword(s):  
Large Scale ◽  
Emergency Services ◽  
New Technology ◽  
Emergency Operation ◽  
Text Messages ◽  
State University ◽  
Time Data ◽  
Emergency Managers ◽  
Penn State ◽  
The Right

In a mass crisis event, Emergency Operation Centers (EOC) cannot meet the demand of thousands of individuals trying to alert or request emergency services. However, new technology, driven by the right policy and tested for strengths and weaknesses in a data rich, semi-predictable environment, can help to address current PSAP limitations. In this paper the authors present a system that aims to provide real-time data to emergency managers during a crisis event in such an environment – a college town during a football game or similarly attended event. The system is designed to accept, sort, triage and deliver hundreds of direct text messages from populations engaged in a crisis to emergency management staff who can respond. They posit that when a municipal or county-level EOC is cross-housed with a University EOC, multiple opportunities for development and funding occur. Universities can provide the technical expertise, funding, staffing, development and testing for systems that serve the EOC. Most importantly, Universities also provide disaster-like events that can be used as proxies for unpredictable mass crises during which more valid and reliable testing can occur. The authors present preliminary findings from a text-to-emergency service currently in use by Penn State University Athletics.

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