scholarly journals Branding of the Arctic Tourism Destinations in Russia

2021 ◽  
pp. 257-270
Author(s):  
Diana S. TIMOSHENKO ◽  

The study deals with the issues of tourism destinations branding, as well as tourism multidimensionality and tourism destination identity in the Russian Arctic. The factors determining the promotion and branding of tourist destinations in the Russian Arctic are considered in correlation with the fundamental principles of sustainability in Arctic tourism. The relationship between state policy and socio-economic development of the Arctic regions of Russia is considered, in particular, in the aspects of Arctic tourism development. Dialectical, logical, theoretical and empirical methods were conducted for this research. The article defines the conditions for increasing the competitiveness of the domestic tourism product in the Arctic, lists tourism facilities, territories and tourism products that are of the most expressed interest to Russian and foreign tourists. The factors affecting the competitiveness of the tourism product in the Russian Arctic are identified. The article presents the components of the tourist destinations image in the Russian Arctic, which may become the basis for the formation of a strategy for branding tourism in the Arctic regions. The conclusion is drawn about the need for an umbrella brand creation for the Russian Arctic. The necessity of creating conditions for the professional implementation of tourist personnel in the Arctic regions of Russia and the influx of labor resources from urbanized and oversaturated territories to the Arctic with the aim of the integrated development of tourism is substantiated.

2018 ◽  
Vol 7 (3.14) ◽  
pp. 369 ◽  
Author(s):  
Lyubov Vasilievna Larchenko ◽  
Roman Aleksandrovich Kolesnikov

In recent years, a new market trading in cryptocurrencies and instruments based on them has been formed. The market of This paper The goal of the study is to analyze the degree of differentiation of the Arctic regions of Russia by the key indicators of socioeconomic development, dependence of their economic development on the raw materials industries, which should be accounted to shape an efficient regional policy by the state and achieve the strategic goals for the reclamation and development of the Russian Arctic zone. The methodology of the study is based on a systematic approach to assessing the socioeconomic and sectoral differentiation of the Arctic regions of Russia. A set of general scientific and special research methods was used. The conducted analysis indicates that all the Arctic regions under study have a narrow raw materials nature of the economy, the sectoral structure is poorly differentiated. The policy of equalizing the per capita income and the cost of living in the Arctic regions with other regions of Russia largely determined the outflow of population from the northern regions. The state regional policy in relation to the Arctic regions should take into account their heterogeneity in order to achieve the results outlined in the strategic documents. 


2021 ◽  
pp. 144-160
Author(s):  
Natalya V. DYADIK ◽  
◽  
Anastasiya N. CHAPARGINA ◽  
◽  

In the era of digital technologies, the issues of providing highly qualified personnel, the effective use of the intellectual potential of the territory and the creation of conditions for its reproduction are of particular importance. These problems are more acute in remote areas of the Russian Arctic. This is due, firstly, to the ultradispersity of the settlement system in the Arctic of the Russian Federation, and, secondly, to the imbalance between the demand and supply of labor resources in territorial and professional terms. Digitalization has become an integral component of education all over the world; therefore, the purpose of this article is to assess the availability of education in the regions of the Russian Arctic and to search for new targets for quality education in the context of digital transformation. The existing educational environment in the Arctic regions is analyzed in the article. The impact of urbanization degree on affordable education in remote Arctic regions is assessed. The financial capabilities of the population are investigated. Based on the analysis, a number of problems associated with the active dissemination of new technologies are identified. Recommendations for improving the educational process are given, taking into account the digitalization of society. The main stages of modernization of the educational process in remote regions of the Arctic are identified.


2018 ◽  
pp. 214-222
Author(s):  
Veronika Pobedonostseva ◽  
Galina Pobedonostseva

At the present, some one of the most vital questions became economic security issues of the Arctic zone of Russia. At the work characteristic of the correlation was revealed and security zones of separate socio-economic indicators of the Russian Arctic regions were established.


2019 ◽  
Vol 9 (1) ◽  
pp. 43-47 ◽  
Author(s):  
Elena Tipisova ◽  
Irina Gorenko ◽  
Victoria Popkova ◽  
Alexandra Elfimova ◽  
Dmitry Potutkin ◽  
...  

2021 ◽  
pp. 76-81
Author(s):  
Natalia Viktorovna GOVOROVA

The conditions, results and opportunities for the development of advanced high-tech economy in the Arctic regions of Russia are considered. The most sensitive aspects, as well as positive trends in the development are outlined.


2021 ◽  
Author(s):  
N. V. Dyadik ◽  
◽  
A. N. Chapargina ◽  

The monograph is devoted to assessing the financial solvency of the regions of the Russian Arctic by means of correlation analysis aimed at studying the forms of communication between indicators that allow us to identify general and specific features of the financial development of regions. The work selected and analyzed statistical indicators that characterize directly or indirectly the financial solvency of the regions, calculated the correlations of these indicators, taking into account their dynamics over the past fifteen years. A matrix of correlation pairs was created, the most significant of them for assessing the financial solvency of the region were identified. Comparative analysis of paired correlation coefficients for the Arctic regions made it possible to assess the relationship between certain areas of their regional development. A comprehensive analysis of the financial solvency of the Arctic territories is presented, and based on the results obtained, trajectories of regional financial development are developed, considering background conditions. The results of the monograph are intended for a wide range of specialists in the field of regional finance and may be of interest to everyone who is interested in the problems of financial development, as well as to regional and federal authorities for forecasting and strategic planning of the development of the Arctic regions in conditions of limited financial resources.


2021 ◽  
Vol 1 (7) ◽  
pp. 132-140
Author(s):  
E. A. KORCHAK ◽  

The purpose of the study was to analyze the structure of the economic space of the Russian Arctic within the framework of determining the prospects for the economic development of the Arctic regions. The unevenness of the economic space of the Russian Arctic and the focus on the extraction and export of natural resources are determined. It is revealed that vertically integrated structures play a key role in the Russian Arctic. It is determined that the specific feature of this region is the ethnoeconomics, the long-term development of which is the dominant direction of the national policy in the field of agriculture of the Russian Arctic.


2020 ◽  
Vol 220 ◽  
pp. 01041
Author(s):  
Maria Plakhotnikova ◽  
Alexander Anisimov ◽  
Anastasia Kulachinskaya ◽  
Liliya Mukhametova

The peculiarities of the development of the regions belonging to the Arctic zone of the Russian Federation (AZRF) are determined by geopolitical, climatic and other factors. Currently, the issues of digital transformation of national economies are paramount for all countries. However, the existing crisis phenomena caused by the economic crisis of 2008 and the COVID-19 pandemic have made their own adjustments to this process. The current conditions require both the creation of an appropriate digital infrastructure at the federal and regional levels, and the adjustment of existing development strategies at the enterprise level. However, the benefits of the digital economy will only benefit those enterprises that can adapt their development strategy in accordance with external conditions. The purpose of the study is to assess the impact of digitalization of the economy on the development of enterprises in the Arctic, as well as to form a list of the main problems in this area and search for possible ways to solve them. As a result of the study, the authors obtained the following results: (1) identified both positive and negative factors affecting the digitalization of the Russian Arctic; (2) a profile of the directions of digitalization of the Russian Arctic was created and the priority areas of digitalization were determined; (3) it was concluded that the digitalization of national economies opens up great opportunities for the further development of enterprises. However, to achieve this goal, it is necessary to timely adjust the development strategies of enterprises, taking into account the national and regional characteristics of digitalization.


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