Delivery and Payment Options as Antecedents to Enhanced Online Retailing

Author(s):  
Kevin J. Shanahan ◽  
Barbara Ross-Wooldridge ◽  
Charles M. Hermans

We first measure attitudes toward a product and attitudes toward product quality when an unknown brand is associated with a well-known and trusted co-brand in the form of payment and delivery options; employing a classic co-branding strategy. Theory suggests that association with a trusted brand should lead to improved positive assessment of an unknown brand. Results suggest the popular belief that trusted brands improve respondents’ assessments of unknown brands through a co-branding strategy may not be supported when there is a restriction on choice of payment and delivery options. That is, when including only a limited number of co-brands, brand associations may give the perception of restricted choice, leading to a lessened level of trust in the co-brand. We then repeat the study using a known branded product and known branded delivery and payment methods. Results show no difference in consumer perceptions between no cobrand and a full complement of cobrands. However, a restricted set of payment and delivery options leads to a more negative attitude toward the product and product quality.

Author(s):  
Ivan Borovets ◽  

The Polish authorities had a negative attitude towards the central government of the Czechoslovak Republic at that time. Therefore, the Polish reprezentatives were in active contact with the opposition Glinka Slovak People’s Party. They had a number of common ideological values such as Slavic reciprocity, Catholicism, Anti-Bolshevism, and positive assessment of authoritarianism. The Polish politics assured that Warsaw supports state-building plans of the Slovak leaders and solemnly welcomed their delegation to Poland in May 1938. Polish-Slovak relations were marked by contradictions during and shortly after the Munich crisis. The Slovaks suggested state association and submitted a declaration on the Polish-Slovak union. But they did not receive an answer, so they agreed with the Prague government about granting Slovakia autonomy. The Polish authorities expected more pronounced separatism from the Slovaks. Warsaw made territorial claims for Slovak lands in the area of Spis and Orava because Poles wanted to push indecisive oppositionists. The ultimate form of the demands and the forceful nature of Polish actions demonstrated the real content of Warsaw’s policy towards Slovakia. These events resulted to the improvement of Czech-Slovak relations within the framework of Post Munich Czechoslovakia and also led to the appeal of Slovak politicians to Germany. Both sides tried to improve the atmosphere of bilateral relations during the winter of 1938-1939. Meetings of delegations were organized for discuss different ways to intensify positive cooperation. An influence of Nazi Germany was increasing in the region at that time. So, the realization of the danger, posed by Germans, was the main factor to Polish-Slovak rapprochement. In early March, Berlin organized a campaign to put pressure on Slovak politicians and persuaded them to secession. They tried in vain to put forward a Polish counterweight. The declaration of independence of Slovakia according to the German scenario marked the strategic failure of Polish foreign policy, because the southern border of the state became a zone of potential danger


Author(s):  
Елена Ивановна Селиверстова ◽  
Исюань Ван

Жилище является одним из важнейших элементов культуры, связанных с материальными потребностями и аксиологическими ценностями этноса. В предлагаемом исследовании, ориентированном на выявление идейного своеобразия паремий и ценностного восприятия жилого строения носителями русской и китайской культур, используется метод лингвокультурологического анализа. В центре внимания - компоненты пословицы-наименования жилых строений богача и бедняка и те представления, что проявляются в паремиях двух языков. Результаты проведенного анализа показывают, что наименования жилища, используемые в двух языках, широко представлены в паремиях, что говорит о его важности в жизни человека; они служат для указания на материальное состояние его владельца, для выражения отношения к жилищу и расстановки ценностных приоритетов носителей языка и культуры. С одной стороны, в русских и китайских паремиях выражается ряд общих лингвокультурологических установок: негативное отношение к богатому жилью, тесно связанное с идеей социального неравенства; предпочтительность собственного жилья качественному, но чужому и др. С другой стороны, в китайских паремиях более ценным представляется моральное состояние собственника, его образованность и перспективы, а в русских паремиях акцентируется важность здоровья, любви и согласия и т. д. Dwelling is one of the most important elements of culture associated with the material needs and axiological values of the ethnos. In the proposed study, focused on identifying the ideological specifics of the paremias and the value perception of the dwelling by representatives of Russian and Chinese cultures, the method of linguocultural analysis is used. The focus is on the components of the proverb-names of the rich and poor residential buildings and those ideas that are expressed by the proverbs of the two languages. The results of the analysis show that the names of the dwelling, used in two languages, are widely represented in paremias, which proves its importance in human life; they serve to indicate the material condition of its owner, to express the attitude towards the dwelling and to set the value priorities of native speakers of the proper language and culture. On the one hand, a number of common linguocultural attitudes are expressed in Russian and Chinese paremias: a negative attitude towards rich housing, closely related to the idea of social inequality; a positive assessment of one’s own poor housing, compared with high-quality, but somebody else’s, etc. On the other hand, in Chinese paremias, the moral state of the owner, his education and prospects are more valuable, while in Russian paremias the importance of health, love and harmony, etc. is emphasized.


2020 ◽  
Vol 3 (2) ◽  
pp. 225-242
Author(s):  
Banggang Wu ◽  
Xiaoyu Deng ◽  
Xuebin Cui

PurposeThe existing research does not systematically explore customers' option about different payment methods, nor does it analyze how shopping channels and shopping scale affect customers' option about different payment methods. Furthermore, there is a lack of exploration on what the relationship is, and how they are adjusted by customer purchasing experience. The authors’ research questions are: (1) when using different shopping channels in online retailing, whether customers will choose different types of payment methods? (2) Does the purchase amounts affect customers' choice of different payment methods?Design/methodology/approachThis study takes 60,484 customers from JD.com, one of the largest B2C platforms in China, as the research object and collects the purchase data of these customers from October 01, 2012 to December 31, 2013, and analyzes them through panel data models.FindingsBased on their purchase data, the authors find the main results by using panel data model that (1) the use of mobile channel has a positive effect on cash on delivery (COD), implying that when consumers use mobile to purchase, they have a higher possibility to use COD, (2) the order size has a positive effects on COD, that is to say, when the purchase amount increases, the possibility of using COD also increases. (3) Furthermore, when consumers' purchase experience abound, mobile channel's positive effect on COD will be decreased, but it does not affect the positive effect between order size and COD.Originality/valueFrom the aspects of shopping channels, product attributes and customer purchase experience, it fills the gaps in the research on the preselection of payment methods and makes research of payment methods a complete research system. Secondly, this study adds COD to the options of payment method selection. Finally, the moderating effect of customer shopping experience from a dynamic perspective elaborates that customers can learn from multiple purchases and overcome the shopping risks brought by shopping channels, thereby reducing the probability of choosing a COD method.


2021 ◽  
Vol 1 (01) ◽  
Author(s):  
Rafiati Kania ◽  
Kuntihapsari Sri Sukoyo ◽  
Nono Wibisono

According to brand alliance literature, the compatibility of both brand characteristics in co-branded products will raise consumer positive attitude and purchase intention. Previous researches have explored co-branding strategy between the same sector or complement product character from different sector. However, few researchs have conducted exploration of the co-branding strategy in a different sector with less complement character. This study seeks to construct the value of co-branding strategy influencing female consumer attitude as well as purchase intention where the less-known  Indonesian cosmetics brand who invite well-known food brands to create blended characteristics of cosmetic products. Three co-branded products namely Mizzu Cosmetics x Khong Guan Biscuits, Dear Me Beauty x Yupi, Dear Me Beauty x Sasa, Dear Me Beauty x Nissin as the object of research. A total of 358 questionnaires were distributed to female cosmetic consumers aged between 19-41. The proposed research model has been tested using PLS-SEM. The finding highlight prior attitude toward host brand appear weak to influence attitude toward co-branded. However, brand fit could mediate prior attitude toward host brand in influencing atittude toward co-branded. Mediating roles of brand fit, attitude toward co-brand, and post-attitude toward host brand appear important in the element of consumer attitude and purchase intention. A well-known and suitable co-branding partner is needed to give exposure to the co-branded product and provide a spill-over effect for the host brands. This study contribute to add spill-over effect phenomenon in brand alliance literatures.  


2005 ◽  
Vol 41 ◽  
pp. 15-30 ◽  
Author(s):  
Helen C. Ardley ◽  
Philip A. Robinson

The selectivity of the ubiquitin–26 S proteasome system (UPS) for a particular substrate protein relies on the interaction between a ubiquitin-conjugating enzyme (E2, of which a cell contains relatively few) and a ubiquitin–protein ligase (E3, of which there are possibly hundreds). Post-translational modifications of the protein substrate, such as phosphorylation or hydroxylation, are often required prior to its selection. In this way, the precise spatio-temporal targeting and degradation of a given substrate can be achieved. The E3s are a large, diverse group of proteins, characterized by one of several defining motifs. These include a HECT (homologous to E6-associated protein C-terminus), RING (really interesting new gene) or U-box (a modified RING motif without the full complement of Zn2+-binding ligands) domain. Whereas HECT E3s have a direct role in catalysis during ubiquitination, RING and U-box E3s facilitate protein ubiquitination. These latter two E3 types act as adaptor-like molecules. They bring an E2 and a substrate into sufficiently close proximity to promote the substrate's ubiquitination. Although many RING-type E3s, such as MDM2 (murine double minute clone 2 oncoprotein) and c-Cbl, can apparently act alone, others are found as components of much larger multi-protein complexes, such as the anaphase-promoting complex. Taken together, these multifaceted properties and interactions enable E3s to provide a powerful, and specific, mechanism for protein clearance within all cells of eukaryotic organisms. The importance of E3s is highlighted by the number of normal cellular processes they regulate, and the number of diseases associated with their loss of function or inappropriate targeting.


ASHA Leader ◽  
2011 ◽  
Vol 16 (4) ◽  
pp. 33-33
Author(s):  
Mike Cannon
Keyword(s):  

2017 ◽  
Vol 24 (2) ◽  
pp. 144-153
Author(s):  
Yunita Fitri Wahyuningtyas

This research is conducted upon the emergence of many companies producing the same product of the same kind and function. It leads to the urgency of proper and well planned marketing strategy. This research aims to investigate how far the influence of branding, product quality, and price toward consumer’s satisfaction in beverage franchise business. This research utilizes 5 likert scale questionnaire which is tested by using multiple regression analysis to reveal whether or not there is partial and simultaneous influence of branding, product quality, and price toward consumer’s satisfaction in beverage franchise business. Sampling method is accidental sampling technique, in which sample of particular population is taken based on the accessibility and availability of the sample during the sampling process. Sample used is 100 samples among consumers or customers of Mang Endy Milkshake. The result shows that branding, product quality, and price influence consumer’s satisfaction in beverage franchise business.


Liquidity ◽  
2018 ◽  
Vol 7 (2) ◽  
pp. 97-107
Author(s):  
Esust Setiawati

This study aims to analyze how strategic management in the Firta Collection Boutique to develop its business, especially in providing services to customers. The method used in this research is a qualitative method that includes Marketing Mix (4P Analysis) and SWOT Analysis, to find out what external factors are opportunities or threats to the Firta Collection Boutique. The results of the study show that the strategies adopted by the Firta Collection Boutique are still inappropriate and need to use other strategies. Changes in the external environment have continued to increase so that it is an opportunity and anticipates threats by utilizing strengths and minimizing weaknesses by innovating and improving approaches and gaining customer trust in product quality, in order to compete in the fashion sector.


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