Using Digital Programs and Technologies to Simulate Business Development
The priorities of business people in the digital age are human capital and innovation. As the changes are fast, in the digital age, the decision maker will not look for the optimal solution, but will stop at the first solution that he considers satisfactory and will put it into practice as soon as possible, given the fact that there is a high probability that the opportunity or the conditions for materializing the decision must change, even before the implementation of the decision. The use of digital programs and technologies to simulate the company's development decisions can circumvent these shortcomings, at least for a short period of time. This chapter shows that, in an increasingly digitized world, there is widespread recognition that a strong organizational goal is essential for any company, as well as an awareness that trust is becoming increasingly difficult to gain. Also, the proper management of the growing expectations of stakeholders contributes to building the confidence needed for an organization to survive and thrive.