Reconceptualizing household disaster readiness: The “Get Ready” Pyramid
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The terrorist events of September 11, 2001 were followed by a dramatic increase in public education and information efforts to improve preparations for disasters across our nation. Using the State of California as a case study, this article provides an overview of existing public education campaigns intended to enhance readiness; identifies shortcomings in current approaches; and presents a comprehensive public readiness typology, the “Get Ready” Pyramid, a framework organized along a continuum of cost, intended for use by any individual or entity wishing to promote or adopt readiness actions. Future research should evaluate the framework’s utility and impact on behavior.
2021 ◽
Vol ahead-of-print
(ahead-of-print)
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2016 ◽
Vol 12
(3)
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pp. 37-54
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2016 ◽
Vol 12
(1)
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pp. 52-72
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2016 ◽
Vol 36
(7/8)
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pp. 456-468
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