Training and Development as Correlate of Effectiveness and Loyalty of Employees: A Case of Transmission Company of Nigeria

The study aims to examine the impact of training and development on effectiveness and loyalty among workers of Transmission Company of Nigeria, Osogbo, Osun State. The study adopted a descriptive survey research design. The study collected data through a structured questionnaire which contained three sections for demographic variables, Employee Training and Development Scale, and Employees' Effectiveness and Loyalty Scale respectively. 80 respondents were selected through the use of random sampling techniques across the establishment. Descriptive and inferential statistics were used to analyses the data. The hypotheses were tested with Pearson Product Moment Correlation and regression analysis. Hypothesis one revealed a positive correlation between employee training & development and employees’ effectiveness. The result of the second hypothesis indicated a positive correlation between training & development and employees loyalty. The study recommended regular intensive training to achieve the company's objectives through staff effectiveness. Management should also focus on innovative developmental programmes and policies for employees to be more loyal.

Impact of Salesperson Behaviour on Customers Equity in Super Market

Service marketing focuses on service encounter stimuli, such as the servicescape, employee interactions, the core service, and other customers. The studies that have focused on other customers’ role as a social component of the service environment have led to the development of a comprehensive measure of other customer perception. Thus, based on the social impact theory, attraction theory and the theory of uniqueness, the study analysed the effect of Other Customer Perception (OCP), Need for Uniqueness (NFU and their interaction on service experience and revisit intention by employing a scenario-based quasi-experimental research design with a sample of 127 job holder postgraduate management students using convenient sampling technique. The study employed MANOVA GLM model and concludes that while the impact of consumers’ perceptions of other customers’ similarity does influence service experience of the customers, demonstrating that not only the restaurant itself, but also the entities in the surrounding network such as other customers have an impact on service experience and their revisit intention. Therefore, other customer effect, which works as a basis for service experience and revisit intention, should not be neglected when designing the surroundings in restaurant settings.

Impact of Social Media Marketing on Buying Behaviors of Superstore Customers in Bangladesh

This study aims at identifying the impact factors of social media marketing on the buying behaviors’ of superstore customers in Bangladesh. Altogether, 291 buyers were surveyed from five superstores of Bangladesh such as, Agora, Meena Bazar, Shwapno, Almas Super Shop, and Nandan. A structured questionnaire with five points Likert scale was used to survey the customers. Descriptive statistics were used to present the profiles of the respondent customers while inferential statistics like Factor Analysis was used to identify the impact factors and Multiple Regression Analysis was used o identify the relationships between the impact factors and the overall impact on purchase decision of the customers. Study identified four significant impact factors such as, quick searching and verification of authenticity of product information, easy to order and saving time, customers addiction to media buying, and awareness of innovative and new products that induce the superstore customers to make their purchase decisions. This study suggests that the policymakers should focus on authenticity of product information, easy to order system that saves time, publicity of innovative and variety of products, and customer addicted towards media marketing for making the customers inclined towards buying the products and services from superstores of Bangladesh.

Organisational Manoeuvres to Manage Human Resource Development Strategically: A Review of Strategic HRD Factors

In managing the rapidly changing environment context, human resources and talents are probably the only organisational resource that managers can resort to, in their pursuit of sustainably steering the organisation through the turbulent course, including the one of the COVID-19 pandemic now. Managers should push forward organisational manoeuvres to manage their human resource development (HRD) function by embodying strategic factors in a commensurate manner. It requires them to strategize the way they train and develop their human resources and talents; that is, the process of strategic HRD. Therefore, this paper reviewed the past literature to identify the strategic HRD factors, which are the organisational manoeuvres essential to manage HRD strategically. Based on the critical deliberations on the previous literature, it infers that there are seven key strategic factors that strategize HRD in an organisation. It helps build an agile, resilient organisation that can sustain in both normal and crisis times.

Job Satisfaction and Organizational Commitment of Professional Married Women

An empirical study aimed at identifying and quantifying the association between job satisfaction and organizational commitment of officer and non-officer level professional married women working in commercial banks within Kathmandu valley. A total of 120 professional married women, 73 officer level and 47 non-officer level professional married women from banks were included. The study followed descriptive and analytical research design. The reliability analysis, Pearson correlation and regression analyses were carried on to test the proposed hypotheses. The Cronbach’s alpha also showed reliability of the given variables under the study. Results showed more significant associations between job satisfaction and organizational commitment exist in non-official level than overall levels (officer and non officer level) and officer level professional married women respectively. Thus, job satisfaction influenced significantly to organizational commitment in non-officer level, overall levels and officer levels professional married women. Thus, more attention should be given to the professional married women in the officer level job position for improvement job satisfaction and commitment from individual and organizational level.

The effect of other customer perception and need for uniqueness on service experience and revisit intention

Service marketing focuses on service encounter stimuli, such as the servicescape, employee interactions, the core service, and other customers. The studies that have focused on other customers’ role as a social component of the service environment have led to the development of a comprehensive measure of other customer perception. Thus, based on the social impact theory, attraction theory and the theory of uniqueness, the study analysed the effect of Other Customer Perception (OCP), Need for Uniqueness (NFU and their interaction on service experience and revisit intention by employing a scenario-based quasi-experimental research design with a sample of 127 job holder postgraduate management students using convenient sampling technique. The study employed MANOVA GLM model and concludes that while the impact of consumers’ perceptions of other customers’ similarity does influence service experience of the customers, demonstrating that not only the restaurant itself, but also the entities in the surrounding network such as other customers have an impact on service experience and their revisit intention. Therefore, other customer effect, which works as a basis for service experience and revisit intention, should not be neglected when designing the surroundings in restaurant settings.

Macroeconomic Factors and Stock Market Performance in Nepal

This paper examines co-integrating relationship between macroeconomic factors and stock market performance in Nepal using time series data for the period 1987/88 to 2019/20. This study has used Autoregressive Distributed Lag (ARDL) bounds testing approach to identify the co-integrating relationship between macroeconomic variables and stock market performance. The stock market performance is measured by market capitalization which is considered as dependent variable and selected macroeconomic factors such as broad money supply measured by M2, economic growth measured by gross domestic product (GDP) and interest rate measured by 91-days Treasury bill rate are considered as explanatory variables. ARDL bounds test reveals that stock market performance is co-integrated with macroeconomic variables. Similarly, result of this paper shows the significant positive impact of economic growth. Further, finding reports a significant negative effect of broad money supply and interest rate on performance of Nepalese stock market in long-run. Finally, this paper concludes that disequilibrium of stock market performance in short-run is corrected by GDP, M2 and IR in the long-run. The policy implication of this paper is in formulation of capital market policy, monetary policy, financial policy and economic policy. Stock market policy makers should consider macroeconomic variables while formulating capital market policy for the better performance of stock market in Nepal.

Factors Influencing Attitude toward Online Advertising in Kathmandu Valley

The paper investigates attitude towards online advertising in Kathmandu Valley. The paper adopted descriptive cross-sectional research design and non- probability sampling technique to collect data. Data were collected from 401 online shopping customers of Kathmandu Valley. PLS based structural equation model was applied to examine the hypotheses. First, the study examined the relationship between good for economy elements and attitude toward online advertising, result confirms that the good for economy elements have a significant influence on the attitude toward advertising in online platforms. This paper also examined the relationship between quality elements and attitude toward online advertising and found that good quality elements of advertisement have a significant influence on attitudes toward online advertising in online platforms. Findings suggest that good for the economy and quality elements of online advertising have a significant influence on attitudes toward online advertisements.

Work-Culture for Employee Work-Behaviour: Mediating Role of Satisfaction

Culture is the enduring set of values, beliefs and work principles guiding overall organizational behaviour. Employees’ behaviours are the consequences of work-culture as they behave reciprocal of their experience. This study establishes unique relationship among work-culture, employee satisfaction and work-behaviour in Small and Medium Enterprise (SMEs). Structured questionnaire was used to collect the data from 376 respondents. Confirmatory Factor Analysis was used to examine the model significance with validity, regression analysis to test the direct relationship while Preacher and Hayes Process Macro approach for examining mediation effect. This study revealed the work-culture significantly influenced employees’ satisfaction and work-behaviour with no moderation effect of job satisfaction. Findings of this study suggest managers to promote supportive work-culture to increase employee satisfaction and positive work-behaviour. This study also provides evidence to strengthen a reciprocity approach of social exchange theory (SET) in employees’ work-behaviour in SMEs.

Corporate Governance and Financial Performance of Nepalese Commercial Banks

This paper focuses on determining the relationship between corporate governance and financial performance of Nepalese commercial banks as well as examining the impact of corporate governance on banks performance. The sample consists of 9 commercial banks for the 10 year period of 2008/09 to 2017/18. Corporate governance is considered as leverage ratio, board meeting, board size and ownership concentration had mixed results on banks performance measured by ROE. Evidence indicates that debt ratio, net interest margin and total assets have significant positive contribution on banks performance. Board meeting and liquidity have negative impact on banks performance. However, board size and ownership concentration have no significant contribution to the firm performance.