scholarly journals Branding Cosmopolitanism and Place Making in Saint Laurent Boulevard, Montreal

2021 ◽  
pp. 111-123
Author(s):  
Marie-Laure Poulot
Keyword(s):  
Marketing Strategies ◽  
The West ◽  
Public And Private ◽  
Marginalized Communities ◽  
West Part ◽  
Branding Strategies ◽  
French Speaking ◽  
English Speaking ◽  
Public And Private Stakeholders ◽  
Little Italy

AbstractThe boulevard Saint-Laurent is the embodiment in Montreal of the gap between the French-speaking eastern part and the English-speaking areas in the west part, but it is also the place where immigrants settled during the twentieth century, thus creating specific neighborhoods (Little Italy, Chinatown, and Portuguese and Jewish sectors). These neighborhoods, that once symbolized poverty and marginalized communities, have been undergoing processes of both social and urban change as well as gentrification. They are now repositioned, through the urban planning, marketing strategies, and cultural events (celebrations, festivals, urban tours) produced by public and private stakeholders, as places to visit. Cosmopolitanism is being integrated as a marketing strategy to promote places and to redefine districts as destinations of leisure and tourism (Shaw S, Bagwell S, Karmowska J, Urban Studies 41(10), 1983–2000, 2004). The boulevard is a lever for branding strategies: “ethnic” neighborhoods clearly highlight the assets of cosmopolitanism through food, shops, associations or symbols such as colors, flags or ornaments. This chapter focuses on these actions of branding and the use of the cosmopolitan past of the street and their impact on the representations of pedestrians, inhabitants and users.

Evaluation of a Precipitation Map Using a Smoothed Elevation-Precipitation Relationship and Optimal Estimates (Kriging)

1980 ◽  
Vol 11 (3-4) ◽  
pp. 113-120 ◽  
Author(s):  
F.A. de Montmollin ◽  
R.J. Olivier ◽  
R. G. Simard ◽  
F. Zwahlen
Keyword(s):  
Structural Analysis ◽  
Spatial Dependence ◽  
Data Bank ◽  
The West ◽  
Rain Gauges ◽  
West Part ◽  
Altimetric Data ◽  
Optimal Estimates ◽  
French Speaking ◽  
Anomaly Map

Using 45 rain gauges, located in the center of French-speaking Switzerland (approx. 1,600 sq. km), we evaluate an annual mean precipitation map for the years 1974, 1975 and 1976. This estimate is based mainly on the anomaly method. For the index elevation, we selected an average altitude over an area of optimized size. This was evaluated from the best linear regression between index elevation of different areas and the precipitations. An anomaly map was estimated using universal kriging: the structural analysis of the anomaly values permitted the adjustment of a variogram which made it possible to evaluate the spatial dependence of the anomaly variable. In order to obtain the precipitation map, not only was an anomaly map used but also a smoothed altitude map. This was calculated with the aid of an altimetric data bank covering the west part of Switzerland

In our society, the proportion of youth is higher than any other society. They are important in this regard. But the real question is whether his views, trends and likes and dislikes are different from other generations of society in political terms. What

Think India ◽  
2019 ◽  
Vol 22 (3) ◽  
pp. 680-686
Author(s):  
Azad Pratap Singh
Keyword(s):  
The Elderly ◽  
Fundamental Difference ◽  
The West ◽  
Green Party ◽  
The Real ◽  
The Third ◽  
English Speaking ◽  
Education And Employment ◽  
Political Understanding ◽  
Separate Class

In our society, the proportion of youth is higher than any other society. They are important in this regard. But the real question is whether his views, trends and likes and dislikes are different from other generations of society in political terms. What is the reason for the tendency to see youth as a separate class. That we borrow the principles of politics from the West, where the distinction of generations is more important factor in politics than the distinction of community or class. At one time, parties like the Labor Party and the Green Party have been standing mainly on the vote of the youth for some time. The second reason is that the image of the youth is based on the English-speaking youths living somewhere in the metros. We often consider him to be a symbol of youth. While in reality they are a very small part of our youth. And the third reason is that the part of change, revolution and the politics of change that had set the hopes of the youth are still there in our political understanding. The fact is that the youth class is not very different from the elderly or any other generation in terms of participation in politics, if different then it means that its participation is less than the other class because it is more concerned about education and employment. There is no fundamental difference between the vote of the youth and other generations in terms of voting or political choice. If there is a difference, then only in the sense that the parties who have come in the last 25-30 years have heard more about the youth, hence their choice is more. Older parties usually get little support from the youth. However, it is not related to its youth, because the information about that party is limited to certain people.

Excavations in Midea 2007

2009 ◽  
Vol 2 ◽  
pp. 7-30 ◽  
Author(s):  
Katie Demakopoulou ◽  
Nicoletta Divari-Valakou ◽  
Monica Nilsson ◽  
Ann-Louise Schallin
Keyword(s):  
Bronze Age ◽  
Early Phase ◽  
The West ◽  
Large Section ◽  
Ample Evidence ◽  
West Part ◽  
Large Opening

Excavations in Midea continued in 2007 as a Greek-Swedish programme under the direction of Dr Katie Demakopoulou in collaboration with Dr Ann-Louise Schallin. In the West Gate area excavation continued in the west part of the building complex that abuts the fortification wall. Room XIV was excavated with abundant remains of LH IIIB2 pottery. A sealstone with a unique, possibly ritual, scene was also found. On the lower west terrace of the acropolis excavation continued in Trench C, where a large section of the fortification wall was uncovered. Room I was excavated here, adjacent to the inner face of the fortification wall. Finds in this room date to the early phase of LH IIIC, under which there was ample evidence of the LH IIIB2 destruction, including human skeletons. Under this debris, a large opening leading to a gallery or syrinx through the thickness of the fortification wall was found. Excavation was resumed also in the East Gate area, where a new wall was revealed in the baulk between Trench 3 and Room 9. The wall is perpendicular to the citadel wall and borders Trench 3. Excavation was also resumed in Trenches 9 and 14. The latest Mycenaean material in this area dates to LH IIIB2, but there is evidence of post-Bronze Age activity, which is demonstrated mainly by pottery finds.

Peregrinação Acadêmica: A mulher Romeira do Bom Jesus da Lapa

2020 ◽  
Author(s):  
Sandra Célia Coelho Gomes da Silva
Keyword(s):  
Gender Identity ◽  
Social Reproduction ◽  
Participant Observation ◽  
Female Gender ◽  
Age Group ◽  
Structured Interviews ◽  
The West ◽  
Patriarchal Family ◽  
The Family ◽  
West Part

This work is the result of the doctoral thesis entitled Pilgrimage of Bom Jesus da Lapa: Social Reproduction of the Family and Female Gender Identity, specifically the second chapter that talks about women in the Pilgrimage of Bom Jesus da Lapa, emphasizing gender relations, analyzing the location of the pilgrimage as a social reproduction of the patriarchal family and female gender identity. The research scenario is the Bom Jesus da Lapa Pilgrimage, which has been held for 329 years, in that city, located in the West part of Bahia. The research participants are pilgrim women who are in the age group between 50 and 70 years old and have participated, for more than five consecutive years in the Bom Jesus da Lapa Pilgrimage, belonging to five Brazilian states (Bahia, Minas Gerais, São Paulo, Espírito Santo and Goiás) that register a higher frequency of attendance at this religious event. We used bibliographic, qualitative, field and documentary research and data collection as our methodology; we applied participant observation and semi-structured interviews as a technique. We concluded that the Bom Jesus da Lapa Pilgrimage is a location for family social reproduction and the female gender identity, observing a contrast in the resignification of the role and in the profile of the pilgrim women from Bom Jesus da Lapa, alternating between permanence and the transformation of gender identity coming from patriarchy.

Rethinking Canada: Canadian Studies and Study Abroad

2000 ◽  
Vol 6 (1) ◽  
pp. 59-72 ◽  
Author(s):  
Richard Beach ◽  
George Sherman
Keyword(s):  
United States ◽  
The United States ◽  
University Admissions ◽  
American University ◽  
Canadian Universities ◽  
Canadian Education ◽  
Studying Abroad ◽  
Canadian Studies ◽  
French Speaking ◽  
English Speaking

Americans have been studying “abroad” in Canada on a freelance basis for generations, and for many different reasons. Certain regions of Canada, for example, provide excellent, close-to-home opportunities to study French and/or to study in a French-speaking environment. Opportunities are available coast-to-coast for “foreign studies” in an English-speaking environment. Additionally, many students are interested in visiting cities or areas from which immediate family members or relatives emigrated to the United States.  Traditionally, many more Canadians have sought higher education degrees in the United States than the reverse. However, this is about to change. Tearing a creative page out of the American university admissions handbook, Canadian universities are aggressively recruiting in the United States with the up-front argument that a Canadian education is less expensive, and a more subtle argument that it is perhaps better.

People and publications

2018 ◽  
Author(s):  
Simon Nicholls ◽  
Michael Pushkin ◽  
Vladimir Ashkenazy
Keyword(s):  
The West ◽  
Critical Account ◽  
English Speaking

A critical account, first, of Skryabin’s friend and chronicler Leonid Sabaneyev. Sabaneyev, a close personal associate of the composer, is the commentator on Skryabin most quoted in the West; his ironically sceptical attitude colours much of the comment published in English-speaking countries. His publications during Skryabin’s lifetime, which uncritically promulgate the composer’s music and ideas, are not quoted, however. Sabaneyev’s switch of allegiance on the death of Skryabin, the background to his theory of ‘genius’, and the reaction of his contemporaries to his personality and writing are examined. A background to the publisher of Skryabin’s writings, Mikhail Gershenzon, is then given, looking at Gershenzon’s indirect personal links with the Skryabins and the beliefs and ideas of Gershenzon which would have disposed him to show an interest in the composer’s thought. (129)

Marketing Town Centres: Retailing and Town Centre Management

2005 ◽  
Vol 20 (2) ◽  
pp. 183-204 ◽  
Author(s):  
Gary Warnaby ◽  
David Bennison ◽  
Barry J. Davies
Keyword(s):  
Marketing Strategies ◽  
Place Marketing ◽  
Marketing Practice ◽  
Public And Private ◽  
The Public ◽  
Wide Range ◽  
Town Centre ◽  
The Uk ◽  
Consensual Approach

The role of town centre management (TCM) schemes in the UK has expanded to incorporate a more overt and explicit focus on marketing and promotion. This paper considers the marketing/promotional activities of TCM schemes in the UK. TCM schemes operate at the interface of the public and private sectors. The implications of this are discussed, including the need for a consensual approach by a wide range of urban stakeholders, and the actual activities undertaken, influenced by the funding imperative under which such schemes operate (which impacts on the feasibility of certain activities and the efforts made to evaluate them). Comparisons are drawn between specific place marketing practice by TCM schemes and wider place marketing strategies.

scholarly journals The Psychoprophylactic Method of Painless Childbirth in Socialist Czechoslovakia: from State Propaganda to Activism of Enthusiasts

2016 ◽  
Vol 60 (4) ◽  
pp. 534-556 ◽  
Author(s):  
Ema Hrešanová
Keyword(s):  
Pain Relief ◽  
Scientific Method ◽  
Communist Regime ◽  
The West ◽  
Medical Journals ◽  
History Of ◽  
English Speaking ◽  
The 1960S ◽  
Pharmacological Method ◽  
Insight Into

This paper explores the history of the ‘psychoprophylactic method of painless childbirth’ in socialist Czechoslovakia, in particular, in the Czech and Moravian regions of the country, showing that it substantially differs from the course that the method took in other countries. This non-pharmacological method of pain relief originated in the USSR and became well known as the Lamaze method in western English-speaking countries. Use of the method in Czechoslovakia, however, followed a very different path from both the West, where its use was refined mainly outside the biomedical frame, and the USSR, where it ceased to be pursued as a scientific method in the 1950s after Stalin’s death. The method was imported to Czechoslovakia in the early 1950s and it was politically promoted as Soviet science’s gift to women. In the 1960s the method became widespread in practice but research on it diminished and, in the 1970s, its use declined too. However, in the 1980s, in the last decade of the Communist regime, the method resurfaced in the pages of Czechoslovak medical journals and underwent an exciting renaissance, having been reintroduced by a few enthusiastic individuals, most of them women. This article explores the background to the renewed interest in the method while providing insight into the wider social and political context that shaped socialist maternity and birth care in different periods.

Evaluating the performance of destination marketing systems (DMS): stakeholder perspective

2014 ◽  
Vol 32 (2) ◽  
pp. 208-231 ◽  
Author(s):  
Marianna Sigala
Keyword(s):  
Performance Evaluation ◽  
Destination Marketing ◽  
Collaborative Culture ◽  
Public And Private ◽  
Content Type ◽  
Stakeholder Perspective ◽  
Marketing Systems ◽  
Public And Private Stakeholders ◽  
Social Environmental ◽  
Nation Wide Survey

Purpose – Destination marketing systems (DMS) represent a vital inter-organisational information system (IOIS) for supporting the collaborative e-marketing strategies of tourism firms and the competitiveness of tourism destinations. However, many DMS have failed to deliver the expected outcomes, while the performance measurement of DMS has not been thoroughly investigated in the literature so far. The study synthesises research from the fields of DMS, IOIS and collaborative practices for investigating the perceptions of various tourism DMS stakeholders about the evaluation of DMS performance. The paper aims to discuss these issues. Design/methodology/approach – The study conducted a nation-wide survey for measuring the perceptions of various tourism DMS stakeholders in Greece about the importance of the roles that DMS should serve as well as the items that should be used for measuring the performance of these DMS’ roles. Findings – The findings showed that the public and private stakeholders held different perceptions about the roles of DMS as well as about the metrics that need to be used for evaluating DMS performance. The findings also showed that the perceptions that stakeholders hold about the roles of the DMS influence their perceptions about the performance evaluation of DMS. Research limitations/implications – The findings are based on evaluating a specific type of IOIS and sector/context. Thus, caution is required in generalising the results to other types of IOIS and social/environmental contexts. Practical implications – The study highlighted that the performance and success of DMS, and of IOIS projects in general, require the nurturing of a collaborative culture and the co-ordination of the various stakeholders’ perceptions and interests. Originality/value – The study addresses the gap in DMS performance evaluation and it contributes to the literature about IOIS evaluation by adopting a stakeholders approach.

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