scholarly journals COVID-19 Viral Logics, Social Inequality and Hegemonic Mimicry: Deconstructing the Language of Cultural Parasite

2021 ◽  
Vol 9 (2) ◽  
pp. 265-284
Author(s):  
Wisam Kh. Abdul-Jabbar

Abstract Drawing on Michel Serres’ philosophical notion of the parasite, this essay examines human responses to COVID-19 that mimic parasitic behavior and uncovers social inequalities by exploring the cultural hegemony of viral logics perpetuated by the media. How can Serres’ notion of the parasite help us reconfigure structural inequalities experienced during the COVID-19 pandemic? First, the essay examines the viral logic of internalization, which seeks to normalize, if not appropriate, the impact of the pandemic through the rhetoric of togetherness. This particular viral logic induces people to internalize the coronavirus pandemic’s illusion as a crisis shared equally by all. The essay argues that this viral logic of internationalization resonates with the French philosopher’s parasite logic, which, in Serres’s words, “expresses a new epistemology, another theory of equilibrium.” Second, this study examines the viral logic of correlation, which designates certain marginalized cultural groups as infected, and therefore regarded and (mis)treated like the virus itself. This blame-game behavior mimics the parasite’s violation of the host’s chain of order and the creation of a new order that is self-serving. Hence, the parasite becomes, according to Serres, “an interruption, a corruption, a rupture of information.” The essay argues that although mimicry becomes the theatre of cultural inequality that dominates communication for the parasitic operator, both viral logics of parasitic mimicry eventually slip into mockery.

2021 ◽  
Vol 66 (2) ◽  
pp. 80-93
Author(s):  
Piotr Nieradka ◽  

This paper focuses on the technology of extended reality, whereby the aim is to draw attention to selected issues related to technology and solutions in the extended reality area in the context of social inequalities. The first part of the article discusses the essence of extended reality technology, paying attention to its place in the modern economy, along with a description of such solutions. The remainder of the study focuses on the issue of social inequality, with particular emphasis on the impact of extended reality on the problem of the digital gap and digital divide. The article presents the results of original research undertaken on a group of 88 respondents with both CAWI and equipment supporting augmented reality technology, of which 39.36% declared testing with this type of equipment in the past. The article also presents the results of original research with the use of XR equipment. XR-related solutions are currently still perceived as luxury goods, despite both the increasing availability for users and undoubtedly unique advantages. These include realism of generated experiences and the phenomenon of immersion in the synthetic world. The analysis of the role of such solutions in the context of social inequality provides a conclusion about their dichotomous nature. On the one hand, by popularizing the XR technology, the possibility of overcoming barriers and inequalities resulting from individual characteristics or social position is created, which leads to the improvement in the life situations of some people who have been struggling with exclusion so far. On the other hand, it provides the conclusion that such advanced technology entering everyday life has the potential to create another digital divide, which in the long term will result in increasing digital disproportions and exclusion.


Author(s):  
Raj Kollmorgen

Social inequality means the existence of social status groups and, therefore, a normatively embedded structure of social stratification. This chapter deals with social inequalities and their dynamics as conditional and causal factors and as results of processes of radical change. Concerning the first aspect, the chapter discusses social class inequalities and dynamics of (absolute) impoverishment, relative deprivation, and rising expectations among certain social groups that may determine ‘transformative’ pressure or even revolutionary situations. Regarding the impact of social transformations on social inequalities, the chapter suggests that the more radical and complex the social transformations, the greater are their effects on social structures and regimes of social inequality. This thesis is underpinned by providing empirical findings on social mobility and income inequality in different historical waves and (sub-)types of transformation. Finally, the chapter identifies seven crucial bundles of factors determining the extent of income inequality as an outcome of current societal transformations and their characteristics.


1979 ◽  
Vol 17 (1) ◽  
pp. 1-13 ◽  
Author(s):  
Richard E. Bissell

Africa's rôle in the international economic order during the last five years has been changing, if in any direction, for the worse. The impact of African statesmen in the negotiations for a new order has been marginal, despite the symbolic presence of General Obasanjo from Nigeria at the Jamaica summit of January 1979. Yet in many quarters, these trends have not been recognised for the vital sign they are: symptoms of the weakness of African states in the creation of new institutions to govern our fragmented international economic system.


2021 ◽  
Vol 8 (2) ◽  
pp. 325-334
Author(s):  
Nurmala Dewi ◽  
Amelia Amelia ◽  
Tati Mardewi ◽  
Furi Indriyani

This study aims to analyze the social inequality portrayed in the Parasit movie directed by Bong Joon Ho. For research method, a qualitative approach is chosen to be applied which is content analysis as research design. In collecting the data, the writers use the Parasite movie as an object of the research, and search a lot of references from the internet and libraries to support the theories as baselines of analysis. Parasite movie depicts the two families’ lives, Park's family and Kim's family, where the social conditions and the daily lifestyles are very contrastive; the first family is rich and wealth and the later one is poor and deprivation. These social inequalities reflect a social phenomenon in the real world which becomes the motives for fraudulent and greedy character and gradually leads to criminal actions. The gaps between both families are demonstrated in some aspects, such as economy and work, education, house, food, and fashion. And the disparities shown by those elements indicate where the social class they belong and what the impact to their life.


Author(s):  
Samuel Llano

The introduction analyzes the impact of modernization and population growth on Madrid’s society from the 1850s to the 1930s, attending to the widening of social inequalities and the escalation of problems such as crime, epidemics, and poverty. In addition, the introduction lays out the theoretical framework of the book. On one hand, it explores the different ways in which the relationship between marginality and social control can manifest in society and accounts for the way in which music can help to negotiate those tensions. On the other hand, it explores the construction of discourse around the categories music, noise, and sound. The media used those categories to marginalize certain sound and musical practices and to prompt legal and police action against the groups that owned them.


Humaniora ◽  
2014 ◽  
Vol 5 (2) ◽  
pp. 612
Author(s):  
Danendro Adi

Illustration on publication media has become a form to deliver message visually that is more powerful than written message. Illustration is able to build readers perception and attention. Illustration on the cover of a magazine needs the writer and the artist synergy in order to create artwork that deliver messages in a certain visual language at the same time gives identity to the magazine. This paper will discuss the illustrations and visual language used and the extent of utilization and the impact of the illustrations of the readers and the media in which the illustration shown. Illustrations of the former President Soeharto on the cover of Tempo magazine since 1998 edition, after his retirement until his death in 2008 become the case study and the cover of the magazines during the New Order era as the comparison. The research method used in this study is qualitative research methods including data collection in the form of a literature study and interviews, followed by analyzing the data findings. This study should obtain a clearer picture on how illustrations affect the news media and the relation to the audience’s perception about the character in the illustration. 


2021 ◽  
Vol 5 (Supplement_1) ◽  
pp. 795-795
Author(s):  
Christian Deindl

Abstract Family members support each other across the entire family cycle. Parents help their adult children with financial transfers and hands-on-support and childcare, while children in mid-life often support their older parents with help and care. However, there is profound social inequalities linked to intergenerational transfers. While there is some research on inequality for some types of intergenerational transfers and some transfer directions, there is still no conclusive study bringing together all different support types between multiple generations from different social backgrounds over time. In our view, taking a longitudinal multi-generational perspective is essential to capture dependencies and negotiations within families from different socio-economic backgrounds within different regional contexts. If middle-aged parents have to take care of their own older parents, they have fewer resources for their(grand-)children, who might then receive less attention and support from them. This may differ according to access to support from public or private institutions. Here, country and regional specifics have a huge impact on support patterns within the family, which can only be captured when looking into developments and change. Using six waves of the Survey of Health, Ageing and Retirement in Europe (SHARE), we look at intergenerational transfers between multiple generations over time across European regions, considering mid-aged Europeans in the “sandwich” position between older parents and children and include multiple transfer directions and types over time to assess the links between social inequality and intergenerational solidarity in Europe’s ageing societies. The impact of Covid 19 on this issue will also be considered.


Author(s):  
Jeeyun Oh ◽  
Mun-Young Chung ◽  
Sangyong Han

Despite of the popularity of interactive movie trailers, rigorous research on one of the most apparent features of these interfaces – the level of user control – has been scarce. This study explored the effects of user control on users’ immersion and enjoyment of the movie trailers, moderated by the content type. We conducted a 2 (high user control versus low user control) × 2 (drama film trailer versus documentary film trailer) mixed-design factorial experiment. The results showed that the level of user control over movie trailer interfaces decreased users’ immersion when the trailer had an element of traditional story structure, such as a drama film trailer. Participants in the high user control condition answered that they were less fascinated with, absorbed in, focused on, mentally involved with, and emotionally affected by the movie trailer than participants in the low user control condition only with the drama movie trailer. The negative effects of user control on the level of immersion for the drama trailer translated into users’ enjoyment. The impact of user control over interfaces on immersion and enjoyment varies depending on the nature of the media content, which suggests a possible trade-off between the level of user control and entertainment outcomes.


2019 ◽  
pp. 30-44
Author(s):  
Elena A. Fedorovau ◽  
Svetlana O. Musienko ◽  
Igor S. Demin ◽  
Fedor Yu. Fedorov ◽  
Dmitriy O. Afanasyev
Keyword(s):  

Author(s):  
O. Bondar

<p><em>In this study, I have collected and summarized the functional aspects of a literary prize, contest, and rating, which indicate their affiliation with the marketing complex of the publishing house for the first time. For this purpose, I have analyzed and summarized the common concepts of the functioning of literary prizes and contests as advertising tools for publishing activity. Because the previous studies are only focused on the fact of the impact of the prize on the promotion of editions but do not explain it, these aspects have been considered and introduced by me from the book production’s point of view. I investigated that the prizes and the contests in the literary field are effective marketing tools, which meet many publisher’s needs at the same time and can be considered a non-profit form of capital. I have reviewed the works of other authors, who accept that the economic success of the book is rising if the author is a winner of the literary prize or contest. I have found out that the book prize activates the demand for the book, and the literary contest is a tool to track the reader’s reaction to a future publication. In this way, literary prizes and contests can be considered as a way of conducting a marketing dialogue with the target audience. I have focused on the information support of literary national and international prizes and contests by the media, which attracts attention to the book and forms the reader’s interest. The literary prizes and contests are also considered as a way of exploring trends and their changes, familiarization the popular genres among the target audience and fixation the current choice of modern readers. Literary prizes and contests motivate the authors to improve their literary excellence, are the source of new authors and works, and assist in increasing sales of books. However, further research is recommended.</em></p><strong><em>Key words:</em></strong><em> book prize, book rating, literary contest, literary prize, functions of the literary prizes.</em>


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