Social Media Disruptions in HR Practices

2020 ◽  
Vol 17 (9) ◽  
pp. 4451-4453
Author(s):  
B. Pallavi ◽  
G. Vijaya Kumar
Keyword(s):  
Social Media ◽  
Competitive Advantage ◽  
Crucial Role ◽  
Competitive Edge ◽  
Hr Practices ◽  
The Social ◽  
The Future ◽  
The Way

Talented workers are the key source of competitive advantage for today’s organizations. Talented employees and their skills define the future of a business by giving it a competitive edge over others. The Social media phenomenon has opened up new avenues to employers and employees alike in the employment market. In the wake of such a scenario the role of social media has come to play a crucial role and paved the way for new paths in organizations HR practices.

Paradigm Shift for the Future

2021 ◽  
pp. 173-201
Keyword(s):  
Social Media ◽  
Case Studies ◽  
Paradigm Shift ◽  
Political Influence ◽  
Political Events ◽  
The Social ◽  
The World ◽  
The Future ◽  
Social Media Platforms ◽  
The Way

Through case studies of incidents around the world where the social media platforms have been used and abused for ulterior purposes, Chapter 6 highlights the lessons that can be learned. For good or for ill, the author elaborates on the way social media has been used as an arbiter to inflict various forms of political influence and how we may have become desensitized due to the popularity of the social media platforms themselves. A searching view is provided that there is now a propensity by foreign states to use social media to influence the user base of sovereign countries during key political events. This type of activity now justifies a paradigm shift in relation to our perception and utilization of computerized devices for the future.

scholarly journals Peran Syukur sebagai Moderator Pengaruh Perbandingan Sosial terhadap Self-esteem pada Remaja Pengguna Media Sosial

2018 ◽  
Vol 3 (2) ◽  
pp. 197
Author(s):  
Johan Satria Putra
Keyword(s):  
Social Media ◽  
Data Analysis ◽  
Social Comparison ◽  
Significant Role ◽  
Self Esteem ◽  
The Self ◽  
The Social ◽  
The Future ◽  
State Scale

<p>Adolescents consistently compare themselves with others they see on social media. This habit can bring up in them a sense of envy or inferiority, which then can lead to a decrease in self-esteem. Therefore, it is necessary to have aspects that can increase their confidence and optimism, including in term of spirituality, their sense of gratitude. The purpose of this study was to see the role of gratitude as moderating variable in the influence of social comparison on the self-esteem of social media adolescent users. The research was conducted using social comparison scale of Iowa-Netherlands Comparison Orien­tation Scale (INCOM), gratitude scale, and self-esteem state scale, which were distributed to 200 social media adolescent users in DKI Jakarta, were involved through incidental sampling. The results of data analysis showed that there was a significant role of gratitude in influencing social comparison to change these participants’ self-esteem. The sense of gratitude served to increase these adolescents’ self-esteem, which previously decreased as a result of social comparison. This study had a number of weaknesses in the use of the instruments, especially the social comparison scale. Any similar study in the future is expected to focus more on one kind of social media.</p>

scholarly journals Role of social media in creating avenues for startups

2019 ◽  
Vol 9 (1) ◽  
pp. 31-38
Author(s):  
Navaneetha B ◽  
Namrata. D.Davey
Keyword(s):  
Social Media ◽  
Life Cycle ◽  
Entire Population ◽  
Social Aspects ◽  
Developing Nation ◽  
The Social ◽  
Basis Structure ◽  
The Way

In the developing nation like India where the entire population is encouraged to make the country digitalised, the social media acts like a boon in creating avenues for startups.Early stage in the life cycle of an enterprise where the entrepreneur moves from the idea stage to securing financing, laying down the basis structure of the business, and initiating operations or trading has been said to be startups. Social Media is a useful tool that helps to connect the technology and the social aspects around the world.In recent years, social media has paved the way for creating avenues for startups and helping them to run their businesssuccessfully

New Democracy in Digital Era through Social Media and News Online

Humaniora ◽  
2020 ◽  
Vol 11 (1) ◽  
pp. 13
Author(s):  
Abitassha Az Zahra ◽  
Eko Priyo Purnomo ◽  
Aulia Nur Kasiwi
Keyword(s):  
Social Media ◽  
Social Network ◽  
Communication Networks ◽  
Social Communication ◽  
Development Policy ◽  
Online News ◽  
Digital Era ◽  
The Social ◽  
New Democracy

The research aimed to explain the pattern of social communication on the issue of rejection of the PLTU Batang development policy. It used data on Twitter accounts involved in the rejection of the PLTU Batang development policy. In analyzing existing data, qualitative methods and social analysis networks were used. To see social networks in the rejection of the PLTU Batang development policy, the research used the NodeXL application to find out the patterns of social communication networks in #TolakPLTUBatang. From the results, it can be seen that in the dissemination of social networking information, the @praditya_wibby account is the most central account in the social network and has a strong influence on the social network. The @praditya_wibby account has a role in moving the community through Twitter to make a critical social movement. This means that in the current digital era, democracy enters a new form through the movement of public opinion delivery through social media. Besides, by encouraging the role of online news, the distribution of information becomes faster to form new perceptions of an issue. This is evident from the correlation network where the @praditya_wibby account has correlations with several compass online media accounts, tirto.id, okezonenews, vice, antaranews, BBCIndonesia, and CNN Indonesia.

A market-based rationale for the privacy paradox

2021 ◽  
pp. 016344372110158
Author(s):  
Opeyemi Akanbi
Keyword(s):  
Social Media ◽  
Market Structures ◽  
Media Companies ◽  
The Social ◽  
Social Media Platforms ◽  
Privacy Paradox ◽  
The Individual ◽  
Privacy Risks ◽  
Social Collective

Moving beyond the current focus on the individual as the unit of analysis in the privacy paradox, this article examines the misalignment between privacy attitudes and online behaviors at the level of society as a collective. I draw on Facebook’s market performance to show how despite concerns about privacy, market structures drive user, advertiser and investor behaviors to continue to reward corporate owners of social media platforms. In this market-oriented analysis, I introduce the metaphor of elasticity to capture the responsiveness of demand for social media to the data (price) charged by social media companies. Overall, this article positions social media as inelastic, relative to privacy costs; highlights the role of the social collective in the privacy crises; and ultimately underscores the need for structural interventions in addressing privacy risks.

scholarly journals Using Social Media in Tourist Sentiment Analysis: A Case Study of Andalusia during the Covid-19 Pandemic

2021 ◽  
Vol 13 (7) ◽  
pp. 3836
Author(s):  
David Flores-Ruiz ◽  
Adolfo Elizondo-Salto ◽  
María de la O. Barroso-González
Keyword(s):  
Social Media ◽  
Sentiment Analysis ◽  
Cost Savings ◽  
Mass Scale ◽  
Tourism Sector ◽  
The Social ◽  
Analytical Tools ◽  
Media Data

This paper explores the role of social media in tourist sentiment analysis. To do this, it describes previous studies that have carried out tourist sentiment analysis using social media data, before analyzing changes in tourists’ sentiments and behaviors during the COVID-19 pandemic. In the case study, which focuses on Andalusia, the changes experienced by the tourism sector in the southern Spanish region as a result of the COVID-19 pandemic are assessed using the Andalusian Tourism Situation Survey (ECTA). This information is then compared with data obtained from a sentiment analysis based on the social network Twitter. On the basis of this comparative analysis, the paper concludes that it is possible to identify and classify tourists’ perceptions using sentiment analysis on a mass scale with the help of statistical software (RStudio and Knime). The sentiment analysis using Twitter data correlates with and is supplemented by information from the ECTA survey, with both analyses showing that tourists placed greater value on safety and preferred to travel individually to nearby, less crowded destinations since the pandemic began. Of the two analytical tools, sentiment analysis can be carried out on social media on a continuous basis and offers cost savings.

Communication in social networks of St. Petersburg as a means of adaptation of ethnocultural communities

Litera ◽  
2021 ◽  
pp. 38-55
Author(s):  
Rivaa Mukhammad Salem Alsalibi
Keyword(s):  
Social Networks ◽  
Social Media ◽  
Ethnic Communities ◽  
Sense Of Security ◽  
The Social ◽  
The Subject ◽  
Development Prospects

The subject of this research is the specifics, forms and functions of interaction in social media groups between the representatives of ethnic communities. The goal consists in determination of the role of social networks in adaptation of ethnocultural communities of St. Petersburg. The research is based on the polling technique for acquisition of information on the cognitive, emotional, and behavioral state of a person. The survey was conducted via distribution of questionnaires among the representatives of ethnic groups. The article also employs the method of systematic scientific observation over the social media groups, topic raised therein, as well as reading and analysis of the comments. The scientific novelty of this work consists in outlining of the nature, trends and development prospects of cross-cultural communications as the channel for ethnocultural interaction. &nbsp;The main conclusions, which touch upon users from various ethnic communities who do not have enough experience in organization of activity of social media groups, demonstrate that it causes the loss of the sense of security, accumulation of prejudices and escalation of interethnic conflicts, as well as preference of the with restricted access, which contributes to lock down of the group and impedes adaptation in the accepting society. Stabilization of situation can be achieved by improvement of the quality of content posted in the social media, as well as level of their administration.

Futures Honed

Futures ◽  
2021 ◽  
pp. 118-134
Author(s):  
Barbara Adam
Keyword(s):  
Social Sciences ◽  
Original Work ◽  
Collective Responsibility ◽  
The Past ◽  
Writing Theory ◽  
Time Space ◽  
The Social ◽  
The Future ◽  
Verse Form ◽  
The Way

This chapter comprises an interview between Barbara Adam and the editors, and is followed by Adam’s ‘Honing Futures’, which is presented in four short verses of distilled theory. In the interview Adam reflects on thirty-five years of futures-thinking rooted in her deeply original work on time and temporality, and her innovative response to qualitative and linear definitions of time within the social sciences. The interview continues with a discussion of the way Adam’s thinking on futures intersects in her work with ideas of ethics and collective responsibility politics and concludes with a brief rationale for writing theory in verse form. In ‘Honing Futures’, a piece of futures theory verse form, Adam charts the movements and moments in considerations of the Not Yet and futurity’s active creation: from pluralized imaginings of the future, to an increasingly tangible and narrower anticipated future, to future-making as designing and reality-creating performance. Collectively, the verses identify the varied complex interdependencies of time, space, and matter with the past and future in all iterations of honing and making futures.

Study of Consumer Brand Following Intention on Instagram

2021 ◽  
Vol 11 (2) ◽  
pp. 32-51
Author(s):  
Simran Kaur Madan ◽  
Payal S. Kapoor
Keyword(s):  
Social Media ◽  
Consumer Motivation ◽  
Media Usage ◽  
Consumer Skepticism ◽  
Consumption Decisions ◽  
The Social ◽  
Media Platform ◽  
Relationship Of ◽  
The Relationship

The research, based on uses and gratifications theory, identifies consumer motivation and factors that influence consumers' intention to follow brands on the social media platform of Instagram. Accordingly, this study empirically examines the role of need for self-enhancement, the need for entertainment, and deal-seeking behaviour on the intention to follow brands on Instagram. Further, the study investigates the mediation of social media usage behaviour for consumption decisions on eliciting brand following behaviour. Moderation of consumer skepticism on the relationship of deal-seeking behaviour, and intention to follow brands is also investigated. Findings reveal a significant direct effect of need for self-enhancement, need for entertainment, and deal-seeking behaviour on intention to follow brands. Indirect effect of social media usage behaviour for consumption decisions was also significant; however, moderation of consumer skepticism was not found to be significant. The study will help marketers create engaging content that enables consumer-brand interactions.

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