scholarly journals BlaBlaCar: Value creation on a digital platform

2020 ◽  
Vol 10 (2) ◽  
pp. 119-126
Author(s):  
Deepak Saxena ◽  
Laurent Muzellec ◽  
Daniel Trabucchi
Keyword(s):  
Value Creation ◽  
Low Cost ◽  
Sharing Economy ◽  
Pricing Strategies ◽  
Value Proposition ◽  
Digital Platforms ◽  
Online Marketplace ◽  
The Cost ◽  
Two Sides

From its humble origin in 2003, BlaBlaCar has become a preferred ride-sharing platform for the passengers across Europe. BlaBlaCar is an online marketplace that connects drivers and passengers and helps them share the costs of journeys. In so doing, it creates value for both sides of the platform. Drivers save money of the cost of the trip, and passengers get a low-cost option to reach their destination. The case follows the company from the inception to its growth and current challenges. The case helps the students in understanding the business of digital platforms as it relates to value creation for the customers, matching the value proposition for two sides, revenue and pricing strategies, and the crucial role of trust in sharing economy.

scholarly journals The role of intrinsic and extrinsic motivations in sharing economy post-adoption

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Tiago Oliveira ◽  
Iolanda Barbeitos ◽  
Antonela Calado
Keyword(s):  
Extrinsic Motivation ◽  
Private Property ◽  
Sharing Economy ◽  
Mediation Effect ◽  
Continuance Intention ◽  
Mediation Effects ◽  
Content Type ◽  
Digital Platforms ◽  
Intrinsic And Extrinsic Motivations

PurposeThe purpose of this paper is to examine use and sharing economy (SE) continuance intention, and the mediation effects of use between individuals' motivations and SE continuance intention. A theoretical model is developed to explain use and SE continuance intention as intrinsic and extrinsic motivated behaviour, as proposed by self-determination theory. Factors are derived from SE context and supported by published research on SE.Design/methodology/approachThe partial least squares path modelling (PLS-PM) technique is used to test the model in a quantitative study involving 256 users of SE services.FindingsFindings suggest that use and SE continuance can be explained by concurrent intrinsic and extrinsic motivations. Moreover, high environmental concerns may restrain the use of SE services. Findings show that continuance intention is influenced by current use of SE services. Moreover, the study emphasizes the mediation effect of use between intrinsic and extrinsic motivation and SE continuance intention.Research limitations/implicationsThe analysis of use behaviour should be complemented with other measures of use and with data provided by qualitative methods of research. Further research should also consider the effect of different control variables and mediation effects.Practical implicationsBrand managers and companies providing services through digital platforms should address individuals' needs in order to stimulate voluntary engagement in persistent SE practices.Social implicationsThis study informs the consumer in general so that the SE can develop its potential alongside an economy based on the ownership of private property.Originality/valueThis study extends findings on continuance intention research by offering internal motivation factors as predictors of post-adoption behaviour and emphasizes the role of use on SE continuance intention.

scholarly journals Tax Risk Assessment and Assurance Reform in Response to the Digitalised Economy

2020 ◽  
Vol 8 (4) ◽  
pp. 96-126
Author(s):  
Helena Strauss ◽  
Tyson Fawcett ◽  
Danie Schutte
Keyword(s):  
Risk Management ◽  
Value Creation ◽  
Developing Economies ◽  
Economic Value ◽  
National Literature ◽  
Digital Platforms ◽  
Tax Fraud ◽  
Two Phases ◽  
Cross National

The digitalisation of the economy has increased tax administrations’ traditional tax risks and introduced new tax non-compliance risks, such as the use of income suppression software and tax fraud associated with the use of alternative payment methods, such as cryptocurrencies. This study focuses on the global reform that took place among tax authorities from a tax risk management and assurance perspective. The study was executed in two phases, including a cross-national literature review to synthesise international reform regarding tax risk management and assurance in response to the digitalisation of the economy. This process was followed by interviews with risk, technology and data experts of 30 global tax authorities in order to evaluate the level of implementation of the global reform measures identified in the first research phase. The research results suggest an imbalance in reform among participants from developed and developing economies. An inability to optimise tax risk and assurance management within the digitalised economy will negatively impact the tax authorities’ ability to maximise tax collection within the digitalised economy. This is especially concerning if the significant role of digital platforms on future global economic value creation is considered.

scholarly journals Sharing Economy in Russia: Current Status, Barriers, Prospects and Role of Universities

2020 ◽  
Vol 12 (12) ◽  
pp. 4855
Author(s):  
Svetlana Revinova ◽  
Svetlana Ratner ◽  
Inna Lazanyuk ◽  
Konstantin Gomonov
Keyword(s):  
Sharing Economy ◽  
Current Status ◽  
The Internet ◽  
Young Generation ◽  
State University ◽  
Digital Platforms ◽  
Current State ◽  
Initial Stage ◽  
Level Of Use

Nowadays, information technology and the Internet are becoming a driver for a shared consumption economy (sharing economy). The paper aims to analyse the current level of use and prospects for the development of models of the sharing economy in Russia. We identify the effects of sharing consumption for the circular economy and study factors that stimulate the use of peer-to-peer models. One of the study’s tasks was to investigate the involvement of the young generation in the sharing economy, as the most promising part of the population. The study is based on the analysis of open Internet sources on the operation of sharing platforms in Russia and a survey among students at two Russian universities (RUDN University in Moscow and Kuban State University in Krasnodar) to identify the awareness of young people regarding sharing platforms. Analysis of the current state of sharing in Russia showed that the use of most types of sharing is at an initial stage. At the same time, the prospects for economic growth and population development are quite high. The article identifies several effects of digital platforms for sustainable development, the main of which are informed consumption and production. For the further growth of users of the sharing economy, the authors highlight the level of penetration of the Internet and the need for high-quality services on digital platforms. Educational organisations can also become a platform for the development of models of the sharing economy by involving students in sharing processes, as demonstrated by the survey.

scholarly journals Value (co-)creation in B2B sales ecosystems

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Sami Rusthollkarhu ◽  
Pia Hautamaki ◽  
Leena Aarikka-Stenroos
Keyword(s):  
Value Creation ◽  
Business Environment ◽  
Future Research ◽  
Value Proposition ◽  
Content Type ◽  
Theoretical Concepts ◽  
Business Environments ◽  
Novel Concept ◽  
Practical Implications

Purpose Digital ecosystemic business environments challenge dyadic approaches to value creation and particularly to business-to-business (B2B) sales. This paper aims to offer a novel conceptualization of the connection between value creation and B2B sales, which indicates practical implications and builds an agenda for future research. Design/methodology/approach This conceptual paper integrates theoretical insights on service-dominant logic, service ecosystems, interactional value co-creation and B2B sales. This paper uses anecdotal evidence from the field of B2B sales to illustrate theoretical concepts developed in the paper. Findings The paper develops the concept of value idea emergence (VIE), the process through which B2B entities become aware of a pursuable benefit. The paper further proposes that value (co-)creation in ecosystems happens through VIE’s intertwinement with the process of value proposition creation, a process, which includes all activities needed to bring a value proposition to a customer. The paper then discusses the role of B2B in these processes and proposes an agenda for future research. Practical implications The novel conceptualizations of value (co-)creation can help B2B sales managers to understand the ecosystemic nature of the interactions that affect sales and value creation in the current business environment. Originality/value The paper contributes to the literature on B2B sales and value creation by proposing a novel concept of VIE, introducing a conceptual model of interactive value (co-)creation in ecosystems and reformulating the role of B2B sales in value creation. These theory-developing insights can be used to guide both academic and managerial attention to interactions happening in the ecosystem outside of the buyer-seller dyad.

Sharing Economy Startups: New Wave of Networked Business Models in the Changing World

2018 ◽  
Vol 3 (4) ◽  
pp. 12-19
Author(s):  
Tuija Toivola
Keyword(s):  
Success Factors ◽  
Business Models ◽  
Early Stage ◽  
Sharing Economy ◽  
Customer Relationships ◽  
Collaborative Consumption ◽  
Digital Platforms ◽  
Horizontal Networks

The relatively new phenomenon called sharing economy, or collaborative consumption, is best known by the companies like Airbnb and Uber. These companies use mobile applications and web platforms to match people willing to share a room or a car with others who need a ride or a place to stay. The peer-to-peer economy has disrupted traditional business models and upset the regulatory status quo (Shueh, 2014). Sharing economy has challenged mature industries, such as hotels, restaurants, cars, by providing consumers with convenient and effective access to resources without the financial, emotional or social burdens of ownership. In that sense, sharing economy is also an access economy (Eckhardt & Bardhi, 2015). There is a whole bunch of new startups springing up and joining the sharing economy movement. Companies are inventing new ways of integrating customers in their value creation processes in order to enhance the success of new service concepts. In this study, sharing economy is defined as a set of practices and business models based on horizontal networks and the participation of a community (Ouishare; Ismail, 2014). The aim of this study is to increase understanding of how the new networked startups operate and how they create value for their customers. We especially look at the role of platforms, the innovations in organizing the business and the role of the networks and communities. The data is collected from a Finnish sharing economy startup operating in the restaurant industry (lunch leftovers). The early stage startups’ business model is compared to the leading startups in the sharing economy. The data is collected by interviewing the entrepreneurs, drawing the customer journeys and visualizing the elements of their business models. A case study is used as a method because the study aims to explain what kind of business models sharing economy startups use and what is the role of the different elements in their success in partnerships, resources, customer relationships, and communities. A Case study is relevant when the study requires an extensive and in-depth description of the phenomenon (Yin, 2014). As a result, this study will provide insight into how the new sharing economy startups organize their businesses to create unique value for the customers. This article will contribute to the increasing interest of enhancing customer experience and raise some key elements for the success factors of the sharing economy. Also, the study will highlight the possibilities of digital platforms enhancing the growth and internationalization of startups.

The Cost of Governing

2004 ◽  
Vol 37 (7) ◽  
pp. 781-815 ◽  
Author(s):  
Carlos Pereira ◽  
Bernardo Mueller
Keyword(s):  
Political System ◽  
Opposite Effect ◽  
Low Cost ◽  
Proportional Representation ◽  
Budgetary Process ◽  
Political Careers ◽  
Coalition Governments ◽  
Limited Role ◽  
The Cost

Several characteristics of a political system have been identified as increasing the cost of governing, such as presidentialism, federalism, an open list with proportional representation, a multiparty system, and coalition governments. Although Brazil suffers from all of these “pathologies,” the authors argue that other characteristics of the Brazilian system have the opposite effect and allow high levels of governability at low cost. In particular, the authors examine the role of legislators’ amendments to the budget, which provide the executive a low-cost means of obtaining support. The authors provide evidence that the Brazilian president routinely uses his or her powers to reward and punish legislators for supporting or opposing his or her interests in Congress. Although legislators have a limited role in the budgetary process, that role can have important electoral consequences for their political careers.

scholarly journals Airbnb: The emerging player of Sharing Economy in UAE

2017 ◽  
Vol 4 (2) ◽  
pp. 144
Author(s):  
Shital Vakhariya
Keyword(s):  
San Francisco ◽  
Sharing Economy ◽  
New Venture ◽  
Fixed Asset ◽  
The People ◽  
Strategy Model ◽  
New Business ◽  
The Cost ◽  
Operating Leverage

Based in San Francisco, California, Airbnb is a trusted community marketplace catered to the people who wish to list, discover, and book unique accommodations around the world- online or from the mobile phone or tablet. It was founded in August of 2007 and in summer 2008 they found the perfect kick-start for their business (Note 1).The Airbnb’s model has always kept its overheads and operating leverage (fixed asset investment) low by using online app and host and guest business model. With low pricing strategy model and tailored offerings to the needs of many segments with varying needs and price points, Airbnb became a threat to many budgeted hotels in globally and especially in UAE where the cost of living is comparatively high. To convey the challenges faced by Airbnb, the case introduces the background of the Sharing Economy, highlights the strategies adopted by Airbnb, and sheds light on future opportunities.However, Airbnb had faced several challenges like breaching the laws, illegal listing, renting period, limited in-country assets or workforce, etc. Now Airbnb teaming up with UAE government, which certainly presented its own set of challenges in this sharing economy. (Note 2)The case is suitable for Innovation and Strategy courses that require students to understand various risk elements in the new venture and role of innovation in the success of a new business. It is an attempt to illustrate a starts up can grow and differentiate itself by adopting “Blue Ocean Strategy”.

scholarly journals Ponton (flow) bridges from metal polyethylene pipes

2021 ◽  
Vol 7 (1) ◽  
pp. 37-45
Author(s):  
Kirill A. Vasiliev ◽  
Vyacheslav A. Borisov ◽  
Gleb A. Averchenko
Keyword(s):  
Approximate Calculation ◽  
Raw Materials ◽  
Load Capacity ◽  
Low Cost ◽  
Transport Infrastructure ◽  
Bridge Construction ◽  
Polyethylene Pipes ◽  
The Cost ◽  
Bearing Structure

The object of the study is a pontoon link, where the role of the bearing structure is performed by non-standard pipes. Construction of surface bridges is widely used in bridge construction and is an essential part of the development of transport infrastructure of our country and abroad. In the case where it is not possible to build capital or low-water bridges, surface bridges or ferry crossings are used. Built-up bridges are very convenient to use in the construction of capital bridges, when the main course of the route is blocked instead of temporary stationary bridges. In order to compare the application of the developed solution, an approximate calculation of the cost of the pontoon was made. Analysis of costs in the market of analogues showed that the cost of only the bearing structure of a pontoon of similar load capacity based on plastic pipes, will be much higher than the cost of pantone out of non-standard. The study examined the possibility of using non-standard pipes for the construction of weld bridges. Non-standard pipes are a promising material for construction of weld bridges due to buoyancy, low cost, such pipes are easily available raw materials.

The role of hybrid computers in simulation and control

SIMULATION ◽  
1971 ◽  
Vol 16 (3) ◽  
pp. 112-115 ◽  
Author(s):  
Frank W. Paul
Keyword(s):  
Low Cost ◽  
Cost Effective ◽  
Analog Computer ◽  
Computer Usage ◽  
Cost Effective Approach ◽  
Specialized Technique ◽  
Hybrid Computer ◽  
The Cost ◽  
And Control

This paper discusses the present atzd futtsre of hybrid computation: Has it reached its zenith, or will it continue to develop as a powerful but specialized technique? The minicomputer has made current hybrid systems practical by providing a low-cost digital component. Unless the cost of the analog computer is reduced, the increasing power and decreasing cost of the minicomputer may severely limit future hybrid computer usage by providing an economic all-digital alternative. However, problems with alternative solution techniques indicate that for some important applications the hybrid computer will be the most cost- effective approach.

scholarly journals Executive Compensation and Firm Performance in New Zealand: The Role of Employee Stock Option Plans

2021 ◽  
Vol 14 (1) ◽  
pp. 31
Author(s):  
David K. Ding ◽  
Ya Eem Chea
Keyword(s):  
New Zealand ◽  
Firm Performance ◽  
Executive Compensation ◽  
Value Creation ◽  
Stock Option ◽  
First Year ◽  
Employee Stock Option ◽  
The Cost ◽  
Positive Effect

We examine the role of employee stock option plans (ESOPs) in mitigating agency problems in New Zealand firms. We find that ESOPs have a significant and positive effect on firm performance relative to their non-ESOP counterparts. This relation appears within a year from the first ESOP announcement, and for two to four years after the announcement. Our results show that ESOPs improve corporate performance by 10 times the cost of the ESOPs’ adoption in the first year of issue. The improvement persists for four years after the first issuance. These findings confirm the effectiveness of employee stock option plans for companies issuing ESOPs compared with companies that do not issue ESOPs, and show how much the value creation of ESOPs contributes to these firms.

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