scholarly journals Pozytywna autoprezentacja jako sposób uwiarygodnienia własnej osoby

LingVaria ◽  
2021 ◽  
Vol 16 (2(32)) ◽  
pp. 93-106
Author(s):  
Jakub Pstrąg

Positive Self-presentation as a Way to Authenticate Oneself The article presents an analysis of public speaking in terms of the style of revealing emotions, from self-promotion to self-presentation. Performers show their (desirable) features, building their image and identity, but at the same time they influence decisions of the recipients. Self-presentation behaviours include all activities, both verbal and non-verbal, which, in addition to the persuasion potential, build a positive self-image of the sender and increase his/her attractiveness in the eyes of the interlocutor. The author of the article discusses some examples of such behaviours based on statements and gestures of public figures recorded during television programs, which are perceived as signals and indicators of interpersonal attitude and reactive behaviour.

2021 ◽  
Author(s):  
Dominika Kováčová

Abstract Drawing on Goffman’s (1990 [1959]) metaphor of stage, this paper considers Instagram a frontstage environment where users are cautious of being watched and attune their performance to how they want to be perceived via strategic self-presentation. This understanding of online performance is particularly pertinent in the discussions of bloggers who turn to Instagram to promote their work to new audiences. Examining the self-presentation practices of three fashion bloggers, this paper argues that to gain popularity on Instagram, bloggers utilize the features of formality and informality in the construction of an authentic and likable self-image. Since in the photographs the bloggers’ professional life is usually depicted as distant from their audience’s reality, the accompanying textual caption serves as a means of providing balance for the overall image the poster seeks to present. Consequently, the caption abounds with features of informality, which connote linguistic immediacy and imitate an intimate conversation with peers.


2017 ◽  
Vol 10 (2) ◽  
pp. 1
Author(s):  
Shehnaaz Moola

The professional identity of student nurses may fluctuate or even disintegrate when exposed to clinical realities. A self-identity must be integrated firstly with new expectations and modified within a social context to form a professional identity. In the process of developing a professional identity, student nurses either develop a self-concept within a professional role based on attributes, beliefs, values, motives, experiences, morals and ideals of who and what a nurse is, or lack to develop in this role. This study targeted to investigate the perceptions of Saudi student nurses in the evolution of a professional identity. A non-probabilistic and descriptive approach was selected for data collection. A Nurses Professional Identity Scale was constructed by the researcher to explore the evolution of a professional identity as perceived by Saudi student nurses. Mean scores indicated the importance of the self-presentation, self-image, self-esteem, self-categorization and self-concept as dimensions, which facilitates a professional identity. The p-values obtained for all the factors were less than the level of significance (p-value<0.05), which indicated the importance of all the associated factors. The significance of how student nurses identify themselves as professionals during the Baccaulearate program in various role formation has been emphasized. These roles are still undervalued by society and influences stereotypical attitudes.


2015 ◽  
Vol 5 (1) ◽  
pp. 53-70
Author(s):  
Kiyomi FUJII

This study discusses language learning and identity, particularly pertaining to intermediate-advanced-level Japanese-language learners, focusing on their target language and identity expression through their interactions with peers and Japanese college students. When learners of Japanese express their identities while interacting with others in their target language, they feel a gap between the self-image they want to present, and the image they are capable of presenting in Japanese (Siegal, 1994, 1995, 1996). Along with adjusting their L1 and L2 usage depending on their interlocutor (Kurata 2007), learners also use different sentence-ending styles depending on the role they want to assume (Cook 2008). By conducting a case study, the present inquiry attempts to address how learners of Japanese express their identities through blog conversations, focusing on their language choice and expressions. Results suggest that participants use the formal endings for self-presentation and projection of their student and classmate identity. However, when expressing emotion some students preferred informal endings, or sentence-final particles.


Author(s):  
Stine Liv Johansen

In recent studies on children and electronic media, children are acknowledged as active users, interpreting TV-texts in various meaningful ways, according to their previously constructed knowledge of narratives and relating the texts to their everyday lives. Still, there is a tendency that toddlers' (ages 1 to 3) viewing is neglected, and seen as mere fascinations of patterns, bright colours and movements without focusing on the social uses or uses in which television narratives come to play an important part in small children's experimenting with building identity and self-image. This article focuses on the meaning-making processes that take place when toddlers watch television and DVD, and the way in which they broaden the reception-situation to different arenas, for instance through play and different uses of merchandise connected to the television programs. Also, it studies the context of children's media use, the way both parents, media and market set up the frames of children's reception.


2020 ◽  
Vol 7 (2) ◽  
pp. 207-221
Author(s):  
Jessica Barker

Abstract What happens when the fashionable beauty ideal ‐ typically considered unattainable ‐ becomes instantly attainable for the masses with the mere tap of a touchscreen? As the widespread use of Snapchat's popular but problematic Lenses has shown, responses are mixed and critiques abound. The social media platform Snapchat introduced Lenses ‐ commonly known as face filters ‐ in 2015. These filters apply virtual accessories and edit facial features, enabling users to incorporate augmented reality technology into their daily sartorial practice. Through this 'digital adornment' users experiment with creativity and self-expression, as with cosmetics and clothing, while forging social connections. However, Snapchat's filters frequently spark controversy by slimming the jawlines and noses, enlarging the eyes and lips, and smoothing and lightening the complexions of millions of users. These effects have caused users to consider the powers of self-fashioning and question the standard of beauty being presented. By examining the observations and opinions presented in the online fashion, tech and news media, this study explores the problematic nature of Snapchat's beautifying filters. It traces users' dismay at how Snapchat, originally praised as a space for authentic, unfiltered self-presentation, became a force for aggressively perpetuating fashionable but exclusionary beauty ideals. It presents the range of reactions to these face-perfecting filters, from satisfaction and guilt to insecurity and body dysmorphia. It also explores the connection between face filters, cosmetics and feminine beauty ideals in a celebrity-led, self-image-saturated culture, with reference to brand-sponsored filters.


2002 ◽  
Vol 48 ◽  
pp. 102-122 ◽  
Author(s):  
Polly Low

In 395 BC, after just under a decade of (nominal) peace between Athens and Sparta, the Corinthian War broke out, and, for the first time since the end of the Peloponnesian War, forces of Athenian cavalry were despatched to fight on behalf of their own city. The surviving historical narratives of the events at Haliartus in that year, and at Corinth and Coronea the next, are often incomplete, inconsistent, or both; the detail of what contribution – if any – was made by the cavalry to the campaign is no exception to that pattern. My aim in what follows, however, is not to attempt to reach the truth of what really happened in those engagements, but rather to look at a small group of material produced by and about members of the cavalry forces involved in the campaign, and to explore some of the ways in which the military exploits of this stereotypically rich and élite section of Athenian society are represented in the city – especially in contexts with particularly democratic associations. In doing so, I want to investigate the idea that Athenian attitudes to the cavalry undergo a significant, and hostile, shift at the end of the Peloponnesian War: the claim, that is, that the cavalry had always been a distinct group in Athens, but, in the 390s, that distinction comes in the form of infamy rather than fame. But I also hope to demonstrate the necessity of adopting a more nuanced approach to the study of the formation of these (positive or negative) attitudes: the image of the cavalry is shaped by the views of those outside that class, but also by the cavalry themselves; moreover, the cavalry are not necessarily simply reactive in their self-presentation, but can be allowed a more proactive role in the shaping of their own self-image.


Pragmatics ◽  
2006 ◽  
Vol 16 (1) ◽  
pp. 43-101 ◽  
Author(s):  
Şükriye Ruhi

This paper analyses a corpus of compliment responses in Turkish according to the conversational maxim approach (Leech 1983, 2003) and the face-management approach (Brown and Levinson 1987) with a view to extending the conceptualisation of self-presentation in theorising on politeness. It observes that the two theories ground politeness on consideration for alter and give precedence to politeness in the sense of displaying deference and solidarity at the expense of self-politeness, described in the present study as speaker need for display of competence, self-confidence, and individuality in interaction, besides the need for non-imposition. Regarding the maxim approach, the paper argues that conversational implicatures triggered by a variety of responses ultimately tie to the Tact Maxim and more specifically to the Sympathy Maxim in the Turkish context. The analysis reveals that compliment responses may override the Politeness Principle, that self-presentational concerns are crucial motivating factors, and that face concerns need to be incorporated into the model. From the perspective of the face-management approach, the study supports the claim in O’Driscoll (1996) and Spencer-Oatey (2000) that the notions of positive and negative face as need for community and autonomy need to be disentangled from the theory’s conceptualisation of face as public self-image. With the incorporation of a number of self-politeness strategies, the face-theoretic analysis builds on this distinction and integrates it with the concept of interactional imbalance by extending an analytic framework adapted from Bayraktaroğlu (1991). The paper concludes with suggestions on how the two theories may complement each other.


Author(s):  
Лариса Сергеевна Бурлаченко

Рассматриваются понятия личного бренда, профессиональной идентичности, самоконструирования и трансляции образа себя в социальной сети. Проведён сравнительный анализ самопрезентации и построения блогерами личного бренда за рубежом и в России. Использован метод контент-анализа самопрезентации личного бренда бьюти- и фэшн-блогеров социальной сети Instagrаm, методологическая основа теории интеракционизма И. Гоффмана [2]. Было выявлено: для конструирования и укрепления образа «я» в представление «других» блогеры используют визуальные средства (фото/видео), а для расширения социальных взаимодействий блогеры используют технические возможности: Instagram-хэштеги, отметки пользователей и брендов. Исследование направлено на изучение личного бренда, профессиональной идентичности блогеров как новой профессиональной группы современного общества, а также позволяет сравнить способы самопрезентации личных брендов зарубежных и российских блогеров. The article discusses the concepts of personal brand, professional identity, self-construction and translation of self-image in a social network. The aim of the study is a comparative analysis of self-presentation and the creation by bloggers of a personal brand abroad and in Russia. The method of content analysis of self-presentation of the personal brand of beauty and fashion bloggers of the social network Instagram was used, the methodological basis of I. Hoffman's theory of interactionism [2]. As a result, it was revealed that bloggers use visual means (photos / videos) to design and strengthen the image of «I» in the representation of «others», and to expand social interactions, they use the technical capabilities of Instagram - hashtags, user and brand marks. This study fills the gaps in the study of personal brand, professional identity of bloggers as a new professional group of modern society, and also allows to compare the ways of personal presentation of personal brand of foreign and Russian bloggers.


2016 ◽  
Vol 13 (1) ◽  
pp. 93
Author(s):  
Ita Musfirowati Hanika

Abstract: The Sims 4 is a life simulation digital game, wherein the player can create and manage their virtual world. This research aims to reveal the players’ ideas in constructing their virtual world in this game. It is a qualitative research, using indepth interview to collect the data. Based on Ervin Goffman’s dramaturgy theory, “The presentation of self in everyday life”, this research concludes that The Sims 4 is played like a “real” life to create the expected self-image in the real world.Abstrak: Permainan digital The Sims 4 merupakan permainan simulasi kehidupan yang memberi kesempatan pemainnya untuk menciptakan dan mengatur dunia virtualnya. Tujuan penelitian ini adalah untuk mengungkapkan gagasan yang mendasari pemain dalam mengonstruksi dunia mereka dalam permainan digital. Penelitian ini merupakan penelitian kualitatif dengan wawancara mendalam sebagai metode pengumpulan data. Menggunakan teori dramaturgi Ervin Goffman, “The presentation of self in everyday life”, penelitian ini menyimpulkan bahwa permainan The Sims 4 dijalankan layaknya kehidupan “real” untuk menciptakan citra diri yang diharapkan di dunia nyata.


2017 ◽  
Vol 40 (3) ◽  
pp. 247-279
Author(s):  
Zeynep Cihan Koca-Helvacı

Abstract Since the public’s awareness and interest in the usage of biotechnology in agriculture has increased drastically, this study seeks to discover the macro and micro discursive strategies in corporate image building by Monsanto, which is not only the leader but also happens to be the most criticized company of the agribusiness market (Mitchell, 2014). By means of triangulating the Socio-Cognitive Approach (van Dijk, 1995), Legitimation Theory (van Leeuwen, 2007) and Corpus Linguistic techniques, discourse topics, group schemata and legitimation strategies were investigated to understand how Monsanto presents its self-image through the sustainability reports of 2014 and 2015. It is seen that Monsanto’s self-presentation is heavily built upon scientific expertise, authority figures, dynamism and altruism with the claim of providing safe and affordable food for everyone. One of the most striking findings is the agribusiness giant’s frequent use of the negative mental imagery associated with climate change and population growth to justify the need for its genetically engineered products for a sustainable world.


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