scholarly journals Modelling Economic Effects of the Media Influence as Methodological Basis for Strategizing the Media System

Author(s):  
Sergey Vartanov

This research focused on the impact of media industry on other sectors of the economy. Advertising is considered as a basic implementation mechanism of media’s economic impact on the economy. The study used the original classification of the effects of economic impact on the market at all levels, developed by the author. It examined the highest level of advertising associated with the shift in market structure and economic interactions of its members and elements. The effects of this type — tertiary ones — include not only changes in the properties of equilibrium due to advertising, but also the emergence of new types of market participants whose economic activity is determined exclusively by advertising-related goals. To describe such effects, models of marketing channels are used — a special kind of production chains that connect the preceding and subsequent units with the help of contracts for advertising and promotional activities, and models of multi-sided markets, complementing the analysis with the study of the behavior of intermediary firms that place advertisements in the media. and linking producers and consumers. Classical models of two-sided markets, considering media as platforms connecting consumers with producers, do not consider the simultaneous consumption of goods and content by the audience and the nature of the producing firms’ problems. Therefore, in this paper, the focus of the study was on the models of a three-sided market, which includes three types of participants (consumers, media firms and industrial firms). It is proposed to put such models of intersectoral relations as the basis for quantitative methods of strategizing the media system, including at the national level. At the level of strategizing of individual media enterprises or holdings, the proposed model makes it possible to predict the long-term strategies of competitors. At the industrial level of strategy development, the proposed methodology makes it possible to build key indicators that determine the strategic priorities of the industry development based on the properties of the three-sided market equilibrium.

2016 ◽  
Vol 3 (5) ◽  
pp. 29
Author(s):  
Martiah Akhdianti ◽  
Idiannor Mahyudin ◽  
Tri Dekayanti

Kintap coastal area is one of the areas that developed as a coastal fishery production.    Area-based coastal fisheries as Kintap Muara district is consisting of the main activities of fishing activity in the form of Fish Landing Base (PPI) with a variety of amenities. Coastal areas in the village of Muara Kintap pattern fisheries are people who are known to pattern  middlemen (Indonesian : penyambang) and developed since 2003. Study was conducted to see how the existence determines penyambang ships for fishing communities and the fishing estuary fishing port Kintap with : identifying the impact of fishing communities penyambang vessel catch and fishing port Muara Kintap; analyze business profits as penyambang ship; formulate strategy development as a fishing port economic zone fisheries. Technique uses qualitative and quantitative methods with a descriptive approach.The existence of the ship penyambang was a positive impact on fishermen catch. Fishermen catch will work more effectively and provide capital as a form of business development, while for the Port of Muara Kintap, penyambang ship has negatif impact on the port becauses penyambang ship can not be loading and unloading in the port. So that data from the catches of fishermen willnot be sould to penyambang as data the basis for determining the policy is difficult to know and retribution for PAD port no.  Average profit businesses penyambang vessel during fishing season is Rp. 2.773.611,00 per month while the crew (ABK) get Rp.1.386.806, 00 per month and crew still above the local minimum wage (UMR) South Kalimantan Province of  Rp. 1.337.500.00. Fishing harbor in the village of Muara Kintap, Tanah Laut District as district fisheries economy still needs a better development strategy so that the presence of the ship penyambang can contribute to Improved Income (PAD) Kintap Estuary Fishery Port.


2000 ◽  
Vol 77 (1) ◽  
pp. 37-49 ◽  
Author(s):  
Olga V. Malinkina ◽  
Douglas M. McLeod

This study analyzed newspaper coverage of conflicts in Afghanistan and Chechnya by the New York Times and the Russian newspaper Izvestia to examine the impact of political change on news coverage. The Soviet Union's dissolution included dramatic changes to the Russian media system. In addition, the dissipation of the Cold War changed the foreign policy of the United States. A content analysis revealed that the changes to the media system in Russia had a profound impact on Izvestia's coverage, but political changes had little impact on the New York Times' coverage.


Author(s):  
Jaime Pinilla ◽  
Patricia Barber ◽  
Laura Vallejo-Torres ◽  
Silvia Rodríguez-Mireles ◽  
Beatriz González López-Valcárcel G. ◽  
...  

Background: The COVID-19 pandemic has hit the Spanish economy hard. The result is an unprecedented economic and social crisis due to uncertainty about the remedy, and due to the socio-economic effects on people’s lives. Methods: We performed a retrospective analysis of the macro-economic impact of COVID-19 in 2020, using the principal indicators of the Spanish economic and productive model. National statistics were examined in the search for impacts or anomalies occurring since the beginning of the pandemic. To estimate the strength of the impact on each of the indicators analysed, we used Bayesian structural time series. Results: In 2020, the cumulative impact on the Gross Domestic Product was of -11.41% [95% credible interval: -13.46; -9.29]. The indicator for Business Turnover fell by -9.37% [-12.71; -6.07]. The reduction in business activity was related to the sharp fall in demand. The Spanish employment market was strongly affected; our estimates showed a cumulative increase of 11.9% [4.27; 19.45] in the rate of unemployment during 2020. The autonomous communities which are economically the most heavily dependent on the services sector were those which recorded the worst indicators. Conclusions: Our estimates portray a dramatic situation in our country, and show all too clearly the fragility of a productive system which has to make the behavioural changes that are necessary to confront the COVID-19 pandemic.


2020 ◽  
Vol 33 (2) ◽  
pp. 105-117
Author(s):  
Miguel Paisana ◽  
Ana Pinto-Martinho ◽  
Gustavo Cardoso

In order to understand the role of contemporary journalism and the media system it is vital to consider consumers’ relationship with news content in terms of trust and perception of dubious content. This analysis is particularly relevant in a context where intense flows of information raise serious questions about individual ability to interpret, validate, and reproduce content. This analysis explores a news literacy scale used by Maskl et al. (2015) and Fletcher (in Newman et al., 2018) to investigate the links between news literacy profiles and their relationship with content, with particular focus on illegitimate/doubtful news pieces. Results suggest individuals with higher news literacy tend to trust news in general but not when content originates in social media. Higher literacy profiles are also associated with increased concern regarding online content legitimacy. These conclusions are particularly relevant in the currently volatile media sphere, highly dependent on a substantially informed public to ensure the legitimacy and importance of journalistic content and to distinguish it from other kinds of content flooding communication networks. These efforts depend not only on the journalistic sphere but also on democratic systems themselves as they rely on a well-informed public to guarantee a healthy and inclusive debate.


2021 ◽  
pp. 194016122110471
Author(s):  
Dasniel Olivera Pérez ◽  
Mariana De Maio

This paper analyzes the relationship between media and politics in Cuba during the presidency of Raúl Castro (2006–2018). It contributes to the theoretical discussion about the approaches concerning change and continuity in media systems with empirical evidence from interviews with communication and political science experts, and an analysis of non-standardized content in academic, political, legal, and professional documents. The (re)structuring of the media system is explained by the most important political, economic, technological, and cultural events of the period studied: the survival of the Soviet media model, the impact of the U.S. conflict with Cuba on domestic politics, and a (de)territorialized notion of system boundaries. The patterns of change and continuity are discussed through the relationships among the State’s participation in media and the fulfillment of media’s democratic functions, the media policy projection and journalism cultures, and the political articulation of the media and development of the media industry. The articulations among these patterns highlight the relevance of a multidimensional approach as an interpretive dimension of media systems.


Author(s):  
Vira Burdiak

The article analyzes the current state of the mass media of the Republic of Bulgaria and the changes that have taken place in this area during the period of preparation and membership of the state in the European Union. The author emphasizes that in the process of European integration, the media played a key role, reflecting all social processes, the impact of European integration on the social and political life of the country in particular. The democratization of the society has contributed to a major transformation of the media system and methods of its management. The state was able to synchronize its media legislation with European norms and standards, which has created a positive dynamics of development in the media market, especially in the segment of TV and radio broadcasting. The process of Bulgaria’s preparation and accession to the EU has had a positive impact on the country’s media policy and media law. Currently, the main priority of Bulgaria’s foreign policy is the process of European integration and the media play a direct role in it. Joining the EU has allowed Bulgaria to achieve greater internal stability; use opportunities for the development of democratic institutions, including the media system. The Republic of Bulgaria has not yet reached the standards of the European information policy in the field of ethnic issues, but after joining the EU there are tangible positive changes in the improvement of this sphere. Commercial media have appeared in Bulgaria, which dissociated themselves from the state, changed their profile, looking for their audience. Due to the concentration of media ownership and increased investment in the media market of Bulgaria, the competition between commercial media has grown and there is now a tendency to commercialize media content. This has led to the spreading of a hybrid model of the press and its tautological audiovisual production. “Classical” censorship gave way to property censorship, which significantly limited the variety of media content and formats. A significant drawback at the level of the media system is the weak regulatory support for the transition to digital distribution of information.


Author(s):  
Sarphan Uzunoğlu

This chapter analyzes the politics of media in Turkey and the formation of Turkey’s so-called new media order characterized by polarization, corporatization, widespread censorship, and lack of journalistic independence. It argues that Turkey’s ongoing media crisis arose due to structural transformations starting from the early 1980s and becoming more accelerated and visible under the rule of the Justice and Development Party (AKP). The chapter discusses Turkey’s media crisis in three steps. Firstly, it contextualizes Turkey’s traditional media system within globally recognized media systems and provides a historical understanding of the impact of political elites and the government on the media industry. Secondly, it discusses shifts in media consumption habits and media ownership structure under AKP rule and shows how these shifts served the party’s political agenda. Finally, it offers a critical overview of several existing prescriptive approaches to Turkey’s media crisis and argues that techno-determinist and overgeneralizing approaches are incompatible with Turkey’s social reality.


2006 ◽  
Vol 27 (1) ◽  
pp. 17-29 ◽  
Author(s):  
Peeter Vihalemm

Abstract The article gives an overview of general trends in media use in Estonia over the last 15 years, making some comparisons with Nordic countries. Since the beginning of postcommunist transformation in 1991, the media landscape in Estonia has faced substantial changes. A completely renewed media system has emerged, characterized by a diversity of channels, formats, and contents. Not only the media themselves, but also the patterns of media use among audiences, their habits and expectations, have gone through a process of radical change. Changes in the Estonian media landscape have some aspects in common with many other European countries, such as the impact of emerging new media and global TV; others are specific features of transition to a market economy and democratic political order. Besides discussing general trends, the article gives insights into some audience- related aspects of changes, more specifically age and ethnicity.


2012 ◽  
Vol 18 (2) ◽  
pp. 89 ◽  
Author(s):  
Mark Pearson

Two major inquiries into the Australian news media in 2011 and 2012 prompted a necessary debate over the extent to which rapidly converging and globalised news businesses and platforms require statutory regulation at a national level. Three regulatory models emerged—a News Media Council backed by recourse to the contempt powers of courts; a super self-regulatory body with legislative incentives to join; and the status quo with a strengthened Australian Press Council policing both print and online media. This article reviews the proposals and explores further the suggestion that consumer laws could be better utilised in any reform. It concludes with an assessment of the impact of the inquiries and their recommendations upon free expression in a Western democracy lacking constitutional protection of the media.


2017 ◽  
Vol 2 (1) ◽  
Author(s):  
Ana Portolan

Private accommodation capacities are a growing segment of the lodging industry in Croatia. In private accommodation capacities 2,684 million tourists were registered in 2010, there were 19,4 million overnight stays, which makes 25% of total arrivals and 34% of total overnights. Although studies have been made on economic impact of tourism on a destination (at the national level), the issues of the impact of private accommodation haven't been given due attention. Consequently, the aim of this paper is to estimate the importance of private accommodation in development of tourist destination on regional level through consumption of tourists accommodated in private capacities, as well as to confirm that tourism receipts realised in private capacities have a positive impact on regional economic development. 


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