scholarly journals KONSTRUKSI MODEL FAKTOR ANTESEDEN LOYALITAS BERBASIS NILAI PELANGGAN

2017 ◽  
Vol 13 (1) ◽  
pp. 56
Author(s):  
Irwan Christanto Edy
Keyword(s):  
Conceptual Model ◽  
Relationship Marketing ◽  
Customer Loyalty ◽  
Customer Value ◽  
Goodness Of Fit ◽  
Factor Model ◽  
Analysis Instrument ◽  
Relationship Of ◽  
The Relationship ◽  
The City

Abstrak: Konstruksi Model Faktor Anteseden Loyalitas Berbasis Nilai Pelanggan. Tujuan Penelitian ini adalah menguji model konseptual pengaruh nilai pelanggan terhadap loyalitas melalui kepuasan, pelayanan purna jual, kepercayaan pada merk dan pemasaran relasional. Penelitian ini merupakan penelitian survai. Data yang digunakan adalah data primer dengan mengambil nasabah sebagai objek penelitian. Instrumen pengumpulan data berupa daftar pertanyaan (kuesioner) baik dengan pertanyaan terbuka maupun tertutup. Metode analisis data yang digunakan meliputi analisis uji instrumen, analisis statistik deskriptif, dan analisis SEM. Model konseptual yang menggambarkan hubungan nilai pelanggan terhadap loyalitas melalui kepuasan, pelayanan purna jual, kepercayaan pada merk dan pemasaran relasional dapat diterima secara empiris. Penelitian ini menemukan bahwa nilai pelanggan dan layanan purna jual memberi kontribusi langsung yang signifikan terhadap loyalitas pelanggan. Kata Kunci: nilai pelanggan, loyalitas, pemasaran relasional Abstract: Construction of Antecedent Factor Model of Customer Value-Based Loyalty. The study aims to test the conceptual model of the effect of customer value on customer loyalty through satisfaction, after sales service, trust the brand and relationship marketing. This study is a survey research. The data used are primary that motorcycles customers in the city of Surakarta, as research objects. Data collection instruments in the form of a list of questions (questionnaire) either the open or closed questions. Data analysis methods used include analysis instrument test, descriptive statistical analysis, and analysis of the SEM. The conceptual model that describes the relationship of the value of customer loyalty through satisfaction, after sales service, trust the brand and relationship marketing empirically acceptable (meets the criteria Goodness of fit) scientific. This study found that the value of the customer and after-sales services contribute direct and significant to customer loyalty Keywords: customer value, loyalty, relationship marketing

FEATURE,NILAI, KEPUASAN DAN LOYALITAS PELANGAN

2017 ◽  
Vol 2 (1) ◽  
pp. 45-52
Author(s):  
Iha Haryani Hatta
Keyword(s):  
Structural Equation Modeling ◽  
Customer Satisfaction ◽  
Customer Loyalty ◽  
Significant Influence ◽  
Customer Value ◽  
Structural Equation ◽  
Equation Modeling ◽  
Relationship Of ◽  
The Relationship ◽  
Customer Satisfaction And Loyalty

The aim of this study was to determine the relationship of the features of the value, satisfaction, and customer loyalty; the effect on the value of customer satisfaction and loyalty; influence of satisfaction on customer loyalty. A total of 200 merchant PT. BANK XYZ as respondents was selected randomly. Analyses were performed using structural equation modeling (SEM). The analysis showed that the feature has a significant influence on customer value, but not for customer satisfaction and loyalty. The values has a significant influence on satisfaction, but not on customer loyalty. Satisfaction has a significant influence on customer loyalty. Discussion and conclusions described in the article. Keywords: features of the value, satisfaction, customer loyalty

scholarly journals Loyalitas Konsumen Terhadap Minuman Kopi Arabika Di Kota Banda Aceh

2017 ◽  
Vol 2 (2) ◽  
pp. 112-122
Author(s):  
Mukarramah Mukarramah ◽  
Akhmad Baihaqi ◽  
Ismayani Ismayani
Keyword(s):  
Customer Loyalty ◽  
Analysis Model ◽  
Chi Square ◽  
Arabica Coffee ◽  
Purposive Sampling ◽  
The Government ◽  
Relationship Of ◽  
The Relationship ◽  
The City ◽  
Banda Aceh

Abstrak. Kopi Arabika adalah salah satu komoditas yang diprioritaskan pengembangannya oleh pemerintah Indonesia saat ini. Minuman kopi arabika dikota banda aceh telah menjadi terkenal yang di tandai dengan tumbuhnya usaha-usaha kedai kopi. Tujuan penelitian ini untuk mengetahui hubungan loyalitas konsumen terhadap minuman kopi Arabika di Kota Banda Aceh. Penelitian digunakan metode survei dengan sampel konsumen minuman kopi Arabika di Kota Banda Aceh. Pengambilan sampel yang digunakan dalam penelitian ini adalah metode purposive sampling. Model analisis yang digunakan adalah uji Chi-square. Hasil penelitian menunjukkan bahwa harga dan cita rasa memiliki hubungan loyalitas konsumen terhadap minuman kopi Arabika di Kota Banda Aceh. Hasil analisis data dengan menggunakan analisis korelasi Chi-square menunjukkan bahwa pada harga dan cita rasa, mempunyai hubungan positif dengan tingkat signifikan 0,017. Maka Ha diterima karena nilai peluang (Sig.) tingkat signifikan α = 5% (0,05). Artinya variabel harga dan cita rasa mempunyai hubungan yang positif terhadap loyalitas konsumen.Consumer Loyalty To The Arabica Coffee Drink In The City Of Banda AcehAbstract. Arabica coffee is one of the preferred crop development by the government of Indonesia today. Arabica coffee drinks in the city of Banda Aceh has become famous in the mark with the growing efforts of the coffee shop. The purpose of this study to determine the relationship of consumer loyalty to Arabica coffee drink in the city of Banda Aceh. The study was conducted by a questionnaire survey on 100 consumers drink coffee Arabica in the city of Banda Aceh. The sample used in this study is purposive sampling method. The analysis model used is the Chi-square test. The results showed that the relationship of customer loyalty to the Arabica coffee drinks in Banda Aceh is the price and taste. The results of data analysis using Chi-square correlation analysis shows that the price and taste, have a positive relationship with a significant level of 0.017. So Ha received for value opportunities (Sig.) a significant level α = 5% (0,05). This means that the variable price and taste positively related to customer loyalty. 

Wenn stadtpolitische Bewegungen das Terrain des Staats betreten

2018 ◽  
Vol 48 (191) ◽  
Author(s):  
Jonathan Diesselhorst
Keyword(s):  
Social Movements ◽  
City Government ◽  
Housing Policies ◽  
Hierarchical Decision Making ◽  
Urban Social Movements ◽  
State Apparatus ◽  
Hierarchical Decision ◽  
Relationship Of ◽  
The Relationship ◽  
The City

This article discusses the struggles of urban social movements for a de-neoliberalisation of housing policies in Poulantzian terms as a “condensation of the relationship of forces”. Drawing on an empirical analysis of the “Berliner Mietenvolksentscheid” (Berlin rent referendum), which was partially successful in forcing the city government of Berlin to adopt a more progressive housing policy, the article argues that urban social movements have the capacity to challenge neoliberal housing regimes. However, the specific materiality of the state apparatus and its strategic selectivity both limit the scope of intervention for social movements aiming at empowerment and non-hierarchical decision-making.

Online Relationship Marketing to Customer Loyalty Based on Signaling Theory (Evidence of Bank Customers in Indonesia)

2020 ◽  
Vol 11 (1) ◽  
pp. 127-127
Author(s):  
Wenny Pebrianti ◽  
Wenseslaus Tanwira ◽  
Ahmadi
Keyword(s):  
Relationship Marketing ◽  
Customer Loyalty ◽  
Financial Services ◽  
Signaling Theory ◽  
Cellular Communication ◽  
Place And Space ◽  
New Era ◽  
Online Trust ◽  
Marketing Activities ◽  
Relationship Of

The internet has changed people's way of life, especially in dealing a transaction. Indonesian banking entered a new era since 2000 when banks in Indonesia began implementing electronic banking or e-banking systems. Integrating cellular communication technology and banking financial services is changing people's lifestyles to be more flexible in making it easier for users to access banking financial services without being hindered by time, place and space. The same integration also occurs in relationship marketing strategies and cellular communication technologies that make it easy for companies to be able to reach and provide the best service to their consumers. This study wants to reveal the relationship of interactivity and engagement which is an activity of Online Relationship Marketing at a bank to be able to understand consumers in order to create customer loyalty with online trust as mediation.Based on the above background, the problem in this study is "Does Online Relationship Marketing activities such as engagement and interactivity affect customer loyalty either through online trust as mediation or not?" Keywords: engagement, interactivity, online trust, customer loyalty, signaling theory

scholarly journals The Relationship between Reputation, Customer Satisfaction, Trust, and Loyalty

2014 ◽  
Vol 4 (3) ◽  
pp. 368 ◽  
Author(s):  
Roshana Gul
Keyword(s):  
Customer Satisfaction ◽  
Customer Loyalty ◽  
Significant Relationship ◽  
Positive Sign ◽  
Medical College ◽  
Independent Variable ◽  
Relationship Of ◽  
The Relationship ◽  
Self Administered Questionnaire

Though a lot of studies have been done to conclude customer loyalty as dependent variable but still there is a vast margin of researches to be conducted in future in different spheres of this construct. On the other hand the truth of the importance of customer loyalty as an enduring asset cannot be falsified. It is fundamental for organizations to build up long term and mutual beneficial associations with the customers. The purpose of this research paper is to show the inter relationship of reputation, customer satisfaction and trust on customer loyalty. According to the observations reputation is the major independent variable that has significant relationship with customer satisfaction, customer loyalty, and trust. Data for this research study was taken from the Islamia University, Quaid-e-Azam Medical College, and different banks located at various geographic locations of Bahawalpur region of Pakistan. Data was collected through self administered questionnaire and analyzed by using regression through SPSS. The results have been drawn from 150 users of NISHAT LINEN and it was found that there is positive and significant relationship among reputation, customer satisfaction, trust and customer loyalty. Hence the studies give the positive sign that with the increment of reputation, customer satisfaction and trust the customer loyalty enhances.  

Reconceptualizing the Public Spaces of New Urban Areas in Hanoi: The End or the New of Public-Making?

2021 ◽  
Vol 12 (1) ◽  
Author(s):  
Minh-Tung Tran ◽  
◽  
Tien-Hau Phan ◽  
Ngoc-Huyen Chu ◽  
◽  
...  
Keyword(s):  
Public Space ◽  
Urban Areas ◽  
Public Spaces ◽  
The Public ◽  
Doi Moi ◽  
The World ◽  
Relationship Of ◽  
The Relationship ◽  
The City ◽  
Neighborhood Level

Public spaces are designed and managed in many different ways. In Hanoi, after the Doi moi policy in 1986, the transfer of the public spaces creation at the neighborhood-level to the private sector has prospered na-ture of public and added a large amount of public space for the city, directly impacting on citizen's daily life, creating a new trend, new concept of public spaces. This article looks forward to understanding the public spaces-making and operating in KDTMs (Khu Do Thi Moi - new urban areas) in Hanoi to answer the question of whether ‘socialization’/privatization of these public spaces will put an end to the urban public or the new means of public-making trend. Based on the comparison and literature review of studies in the world on public spaces privatization with domestic studies to see the differences in the Vietnamese context leading to differences in definitions and roles and the concept of public spaces in KDTMs of Hanoi. Through adducing and analyzing practical cases, the article also mentions the trends, the issues, the ways and the technologies of public-making and public-spaces-making in KDTMs of Hanoi. Win/loss and the relationship of the three most important influential actors in this process (municipality, KDTM owners, inhabitants/citizens) is also considered to reconceptualize the public spaces of KDTMs in Hanoi.

Pengaruh Kualitas Layanan, Nilai Nasabah, Kepercayaan dan Kepuasan Terhadap Loyalitas Nasabah Pengguna Layanan Mobile Banking Syariah

2020 ◽  
Vol 19 (3) ◽  
pp. 134-158
Author(s):  
Yulia Widi Astuti ◽  
Ratno Agriyanto ◽  
Ahmad Turmudzi
Keyword(s):  
Data Analysis ◽  
Service Quality ◽  
Customer Loyalty ◽  
Customer Value ◽  
Service Users ◽  
Mobile Banking ◽  
Banking Services ◽  
Insignificant Effect ◽  
Banking Service ◽  
The City

This study analyzes the effect of service quality, customer value, trust and satisfaction on customer loyalty at Bank Syariah Mandiri. The problem in this research is: how to increase customer loyalty of mobile banking service users at BSM. This study used 100 respondents using mobile banking services at BSM in the city of Semarang. Data analysis using SEM with the Smart PLS 3 computer program. The results showed that, among other things, service quality had a positive and insignificant effect on loyalty. Customer value has a positive and significant effect on loyalty. The effect of trust on customer loyalty has a positive and insignificant effect. Meanwhile, satisfaction has a positive and significant effect on loyalty.

Old factory no. 72

Maska ◽  
2021 ◽  
Vol 36 (201-202) ◽  
pp. 102-121
Author(s):  
Urška Savič
Keyword(s):  
Collective Action ◽  
Active Member ◽  
Group Discussions ◽  
Internal Dynamics ◽  
Organic Growth ◽  
Relationship Of ◽  
The Relationship ◽  
The City

This article focuses on the Rog factory in Ljubljana from the perspective of an active member of the Preserve the Rog Factory Group in 2016. It is therefore based on an understanding that has been formed on the basis of collective action, endless group discussions and first-hand experiences of cornucopia. More than the internal dynamics of the community, it is mainly focused on the relationship of the exterior to the building and the Rog community, as well as the context of the unwillingness of the municipal authorities to deal with the organic growth of the city. It explicitly refers to and recalls texts that have already been written, which toot the same horn.

Mapping the urban environment using real-time physiological monitoring

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Dimitra Dritsa ◽  
Nimish Biloria
Keyword(s):  
Data Collection ◽  
Conceptual Model ◽  
Urban Environment ◽  
Physiological Responses ◽  
Physiological Data ◽  
Contextual Data ◽  
Content Type ◽  
The Relationship ◽  
The City ◽  
Urban Stress

PurposeThis paper presents a critical review of studies which map the urban environment using continuous physiological data collection. A conceptual model is consequently presented for mitigating urban stress at the city and the user level.Design/methodology/approachThe study reviews relevant publications, examining the tools used for data collection and the methods used for data analysis and data fusion. The relationship between urban features and physiological responses is also examined.FindingsThe review showed that the continuous monitoring of physiological data in the urban environment can be used for location-aware stress detection and urban emotion mapping. The combination of physiological and contextual data helps researchers understand how the urban environment affects the human body. The review indicated a relationship between some urban features (green, land use, traffic, isovist parameters) and physiological responses, though more research is needed to solidify the existence of the identified links. The review also identified many theoretical, methodological and practical issues which hinder further research in this area.Originality/valueWhile there is large potential in this field, there has been no review of studies which map continuously physiological data in the urban environment. This study covers this gap and introduces a novel conceptual model for mitigating urban stress.

Sign in / Sign up

Export Citation Format

Share Document