scholarly journals Identifying Factors that Affect Consumer Satisfaction of Parklatz Café in Ponorogo City, East Java, Indonesia: An Application of Exploratory Factor Analysis

2020 ◽  
Vol 5 (1) ◽  
Author(s):  
Adib Susilo
Keyword(s):  
Factor Analysis ◽  
Customer Satisfaction ◽  
Exploratory Factor Analysis ◽  
Consumer Satisfaction ◽  
Likert Scale ◽  
Service Satisfaction ◽  
Varimax Rotation ◽  
Product Service

This study aims to find out how the exploratory factor analysis (EFA) conducted which can be used in further research. Also to find out how the factors need to be grouping and then confirmed to assess the degree to which the data meet the expected structure. The author has conducted a survey of 124 respondents. The respondents were asked to give their responses on a five-point Likert scale through a questionnaire. The data has been analyzed with exploratory factor analysis (EFA) using Varimax rotation, which reduced the data into several factors. The findings of this study indicate that product, service satisfaction, price satisfaction, promotion, and customer hospitality influence customer satisfaction of Parklatz Café in Ponorogo City.

scholarly journals Factor Analysis to Form Customer Satisfaction on Building Material Retail

2021 ◽  
Vol 1 (1) ◽  
pp. 25-40
Author(s):  
Alvin Livano ◽  
Eric Harianto
Keyword(s):  
Factor Analysis ◽  
Customer Satisfaction ◽  
Exploratory Factor Analysis ◽  
Analytical Method ◽  
Building Material ◽  
Consumer Satisfaction ◽  
Quantitative Research ◽  
Building Materials ◽  
Retail Business ◽  
Main Factor

This study aims to determine the factors that shape consumer satisfaction that focuses on retailed building materials. In this study, the case raised is based on retail business UD Semeru (UDS) in Surabaya. There are 27 variables used as factors that are assumed to form consumer satisfaction. The results of this study will be used by UDS to develop a strategic framework that shapes the success of UDS. This research will be based on quantitative research, and uses 71 people as samples. The analytical method that is used is exploratory factor analysis (EFA) by interpreting the data in SPSS application. The results of this study show that tangible factors are the main factor that forms UDS’s customer satisfaction, and the intangible factors show a supporting factor that forms UDS customer satisfaction.

KEPUASAN KONSUMEN DITINJAU DARI KUALITAS PELAYANAN, STORE ATMOSPHERE DAN PROMOSI DI RUMAH MAKAN PONDOK JOWI SOLO

2020 ◽  
Vol 4 (02) ◽  
Author(s):  
Shofia Zulfa Amalina ◽  
Sri Hartono ◽  
Ratna Damayanti
Keyword(s):  
Quality Of Service ◽  
Data Collection ◽  
Customer Satisfaction ◽  
Service Quality ◽  
Consumer Satisfaction ◽  
Sampling Technique ◽  
Likert Scale ◽  
The Relationship

The purpose of this study was to analyze the effect of whether or not the quality of service, store atmosphere and promotion of consumer satisfaction at Pondok Jowi Restaurant Solo. The population in this study were consumers of Pondok Jowi Solo Restaurant in January 2020 at May 2020 with a total of 14,030 people. The sampling techniquemismpurposive samplingm which is a sampling technique with certain considerations by taking 100 respondents. Data collection uses a Likert scale questionnaire to measure respondents' answers to identify the relationship between service quality, store atmosphere and promotion of customer satisfaction. The results show that service quality, store atmosphere and promotion have a simultaneous and significant effect on customer satisfaction, servicei quality has assignificant effect on customer satisfaction, store atmosphere has a significant effect on customer satisfaction, and promotion has significant effect on customer satisfaction. Keywords: Service quality, Store atmosphere, Promotion, Consumer satisfaction

scholarly journals Likert scale and change in range of response categories vs. the factors extraction in EFA model

2015 ◽  
Vol 1 (311) ◽  
Author(s):  
Piotr Tarka
Keyword(s):  
Factor Analysis ◽  
Exploratory Factor Analysis ◽  
Rating Scale ◽  
Likert Scale ◽  
Optimal Number ◽  
Number Of Factors ◽  
Scale Experiment ◽  
Methodological Aspects ◽  
The Impact ◽  
Selection Of

Abstract: The objective article is the comparative analysis of Likert rating scale based on the following range of response categories, i.e. 5, 7, 9 and 11 in context of the appropriate process of factors extraction in exploratory factor analysis (EFA). The problem which is being addressed in article relates primarily to the methodological aspects, both in selection of the optimal number of response categories of the measured items (constituting the Likert scale) and identification of possible changes, differences or similarities associated (as a result of the impact of four types of scales) with extraction and determination the appropriate number of factors in EFA model.Keywords: Exploratory factor analysis, Likert scale, experiment research, marketing

Evaluation of Customer Satisfaction in the Digital Environment

2020 ◽  
pp. 195-222
Author(s):  
Hamed Taherdoost
Keyword(s):  
Factor Analysis ◽  
Customer Satisfaction ◽  
Exploratory Factor Analysis ◽  
Content Validity ◽  
Survey Instrument ◽  
Exploratory Analysis ◽  
Digital Environment ◽  
Organizational Goals ◽  
Significant Aspect ◽  
Online Business

Internet has become an important tool to deliver products, information, and services. Thus, customer satisfaction is increasingly recognized as a significant aspect of online business activities and is considered as a key determinant for successful digital services. Furthermore, since keeping current customers is more profitable than acquiring new clients, it is vital to gain customer satisfaction to achieve organizational goals. This introduces a new requirement to measure customer satisfaction as a factor for continuous business improvement. Therefore, there is a clear need for a theoretical survey instrument that integrates all aspects of customer satisfaction in the digital environment. The chapter responds to this need by its exploratory nature. In the first step, exploratory analysis is used to extract all customer satisfaction dimensions. Then, the exploratory factor analysis is used to cluster the factors effectively; thereby, further analysis including content validity, discriminate, and constructive testing is used to test the proposed survey instrument.

Dimensions of Modern Warfare

1992 ◽  
Vol 71 (3) ◽  
pp. 1010-1010
Author(s):  
David Lester
Keyword(s):  
Factor Analysis ◽  
Exploratory Factor Analysis ◽  
Varimax Rotation ◽  
Modern Warfare

A reanalysis, with exploratory factor analysis using a varimax rotation, of data from 326 land battles from 321 BC to 1905 AD (published in 1980 by D. K. Simonton) yielded five orthogonal factors.

scholarly journals ANALISIS KEPUASAN KONSUMEN TERHADAP KUALITAS PRODUK DAN LAYANAN DENGAN METODE IMPORTANCE PERFOMANCE ANALYSIS (STUDI KASUS MIE RAMPOK JIMBARAN)

2018 ◽  
Vol 6 (1) ◽  
pp. 45
Author(s):  
Mei Kurnia ◽  
Amna Hartiati ◽  
I Ketut Satriawan
Keyword(s):  
Quality Assurance ◽  
Performance Analysis ◽  
Customer Satisfaction ◽  
Product Quality ◽  
Interior Design ◽  
Consumer Satisfaction ◽  
Sampling Method ◽  
Product Availability ◽  
Product Service ◽  
Skilled Staff

This study aims to know about the primary attributes at Mie Rampok Jimbaran to get the consumer satisfaction to know the grade of consumer satisfaction on product and service at Mie Rampok Jimbaran, and to choose which attributes should be the priority to be inproved by the company to achive the consumer satisfaction.  The study was conducted at Mie Rampok Jimbaran. The Sample is 98 respondents used judgement sampling method. The data collected by distributed questionnaires and directly to respondents. The study using importance performance analysis (IPA) method. The result showed that the highest grade of cunsomer satisfaction for product was variant of product with the compatibility level of 102,11 %. The lowest grade of customer satisfaction for product was product quality assurance with the compatibility level of 86,18 %. The highest grade of customer satisfaction for service was interior design is unique with the compatibility level 101,01 %. The lowest grade of  customer satisfaction for service was staff quick to treat consumer with the compatibility level of 88,97 %. The attributes that must have priority for product is product quality assurance, ingredients to used for product and product availability. The attributes that must have priority for service is the skilled staff, staff giving clear informations for consumer, staff quick to helping consumer and staff quick to treat consumer.        Keywords: consumer satisfaction, Importance Perfomance Analysis, product, service.

scholarly journals The Empirical Analysis to Enhance Taiwanese Satisfaction in Buying Vietnam coffee

2017 ◽  
Vol 6 (3) ◽  
pp. 274
Author(s):  
Thi Nham Le ◽  
Chia Nan Wang ◽  
Ying Fang Huang
Keyword(s):  
Decision Making ◽  
Factor Analysis ◽  
Regression Analysis ◽  
Customer Satisfaction ◽  
Reliability Analysis ◽  
Empirical Analysis ◽  
Exploratory Factor Analysis ◽  
Integrated Approach ◽  
The World ◽  
The Empirical Analysis

<span lang="EN-US">Vietnam coffee industry has been well-known over the world for many decades. However, Vietnam products do not meet Taiwan customers’ expectation, it has lead to urgent challenges for the industry. Therefore, the paper proposed the integrated approach by using exploratory factor analysis, reliability analysis and regression analysis. The results of this study were used to <a name="OLE_LINK175"></a><a name="OLE_LINK174"></a>formulate and recommend on how to improve the products of Vietnam coffee by using SPSS statistics for analysis. The major findings of this paper was found out that there are six important determinants of Taiwanese decision-making in buying coffee. In order to enhance customer satisfaction with the coffee products from Vietnam, the companies need right strategies to improve these six groups of factors. The paper contributes meaningful and helpful results to the development of Vietnam coffee industry.</span>

scholarly journals Analisis Faktor-Faktor Dominan Tentang Kepuasan Konsumen Dalam Pembelian Rumah Pada Proyek Perumahan Persada Mas Banjarmasin

2020 ◽  
Vol 9 (1) ◽  
pp. 53-61
Author(s):  
Elva Shanty Widuri
Keyword(s):  
Factor Analysis ◽  
Customer Satisfaction ◽  
Reliability Analysis ◽  
Consumer Satisfaction ◽  
Housing Project ◽  
Validity Analysis ◽  
Cross Tabulation

To find out the dominant factors about consumer satisfaction in buying a house in a housing project, there must be involvement between the developer and the consumer. This is intended to find out the priorities and expectations of consumers in buying a house in the housing project. The importance of knowing consumer satisfaction is to make strategies in an effort to improve and improve the quality of housing products. Customer satisfaction really depends on the facility, what are the dominant factors about consumer satisfaction in buying a house in a housing project. The dominant factors that consumers want in buying a house are obtained from information on consumers who live in the area. This information is obtained through distributing questionnaires which are then processed by validity analysis, reliability analysis, factor analysis, and cross-tabulation analysis. By getting the dominant factors about consumer satisfaction in buying a house in a housing project, the development party can improve and improve existing facilities so that consumers feel satisfied so that they become a source of sustainable competitiveness

Green Customer Satisfaction

2019 ◽  
pp. 153-180
Author(s):  
Violeta Sima ◽  
Ileana Georgiana Gheorghe
Keyword(s):  
Customer Satisfaction ◽  
Consumer Satisfaction ◽  
Evaluation Model ◽  
Integrated Approach ◽  
Green Product ◽  
New Approach ◽  
Product Service ◽  
Green Strategy ◽  
Definition Of ◽  
The U.S

This chapter aims to identify those factors that determine green consumer satisfaction, having as the emerging point the definition of consumer behavior and the concept of sustainable development. The authors propose a new approach of the dimensions of the evaluation model for customer satisfaction including a new one, called The Green Dimension. An important goal is identifying the drivers of the consumer purchasing. The authors identify three main specific levels of the green dimension of customer satisfaction. They are related to: Company, Product/Service, and Price. Then some considerations regarding an integrated approach of strategic mix from a ‘green' perspective are presented. According to the U.S. consultancy Boston Consulting Group, in order to obtain a Green Advantage, companies should enhance their strategic mix, taking into consideration green planning, green processes, green product and green promotion. The authors add two more elements, namely people and eco-efficiency, resulting “The Green Strategy Mix”.

Students’ perceptions of common practices, including some academically dishonest practices, in the undergraduate general chemistry classroom laboratory

2018 ◽  
Vol 19 (4) ◽  
pp. 1142-1150 ◽  
Author(s):  
K. Christopher Smith ◽  
Adrian Sepulveda
Keyword(s):  
General Chemistry ◽  
Factor Analysis ◽  
Exploratory Factor Analysis ◽  
Teaching Assistant ◽  
Likert Scale ◽  
Chemistry Laboratory ◽  
General Chemistry Laboratory ◽  
Laboratory Report ◽  
Common Practices ◽  
Classroom Laboratory

In this study 635 general chemistry I and general chemistry II students completed a 40-item Likert-scale survey on their opinions of various practices, including some academically dishonest practices, that might occur in the general chemistry laboratory. The practices surveyed were focused on areas including preparation before coming to the laboratory, getting help with the pre-lab assignments, various decisions made by the teaching assistant or laboratory instructor, getting help with the calculations and questions required by the laboratory report, and various methods of obtaining data in the laboratory. An exploratory factor analysis of the results was conducted to identify the underlying factors in the survey, and the scores of the general chemistry I and general chemistry II students along these factors were compared. The findings were generally consistent with results in the literature, but also provided implications for students’ enculturation into chemistry and science as they progressed through their general chemistry coursework.

Sign in / Sign up

Export Citation Format

Share Document