scholarly journals Media-Discourse Poetics: Linguocognitive Grounds for Pun and Wordplay Demarcation (Based on the Material of English Language Press)

2019 ◽  
Vol 37 (2) ◽  
pp. 272-282
Author(s):  
E. S. Shmelyova

Pun and wordplay are to be regarded as some of the most striking linguistic means of creating expressiveness and forming media discourse poetics. However, despite the significant amount of previous research into these devices, many aspects of their formation and functioning still remain unclear. First and foremost, it concerns the definition of pun and wordplay, and their respective demarcation. This article, in addition to the widespread formal (structural) demarcation criterion, considers the linguo-cognitive grounds for such a division. The study was conducted on the material of English-language media headlines based on the frame analysis method. The research has identified three frame models of pun and wordplay formation: two frames overlapping on the basis of (a) common terminal(s) (M1), one frame expanding due to the emergence of a new frame focus (M2), and conceptual integration of two frames (M3). Based on the analysis of examples of these models actualized in Englishlanguage mass media headlines, it has been concluded that the frequency of a particular form of realization of a stylistic device based on the corresponding structural and frame (linguo-cognitive) model may indicate whether it is an instance of the pun or wordplay.

2016 ◽  
Vol 5 (3) ◽  
pp. 13-18
Author(s):  
Коробкина ◽  
N. Korobkina

An oxymoronimis is considered as a reflection of linguistic duality and a result of conceptual integration. An oxymoronimas as a result of a modern word creation and an oxymoron as a well-known stylistic device are compared structurally and semantically. The key semantic sign of an oxymoronim (a unity of contrasts) is singled out. In addition to that a possible definition of this notion is stated.On the one hand a cognitive dissonance of an oxymoron is underlined, on the other hand an attention is paid on the instability, diffusion and emergence of an oxymoronim’s semantics. It is obviously possible to interpret a lexical meaning of an oxymoronim by means of the following: extralinguistic and linguistic contexts of its appearance and functioning and this nomination’ssynonymic paroemias. Uniqueness of an occasional oxymoronimis is noted for the Russian lingvoculture in view of quantitative leveling of these linguistic novelties in the communicative space of the modern English language.


2021 ◽  
Vol 76 (2) ◽  
pp. 138-142
Author(s):  
Sh.K. Shameyeva ◽  

This article examines different interpretations of the term discourse, gives a definition of economic discourse. The proposed work also examines the main features of the translation of economic media discourse that a specialist needs to know. The characteristics of stylistic, lexical, syntactic features of economic media discourse were given. The article examines the mistakes that a specialist can make, as well as the difficulties that arise in the translation process. These difficulties arise not only due to the lack of knowledge of the language, but also due to insufficient knowledge of the translator in the field of economics. The knowledge that a translator must have in order to translate accurately was examined. For an in-depth understanding, the work provided examples of translation of some terms and phrases from the English language, with examples of their use in certain situations.


Author(s):  
Viacheslav D. Shevchenko

This article is devoted to the analysis of the cognitive and pragmatic factors of food representation in media discourse, as well as the peculiarities of the linguistic means of this representation. The study used the methodology of cognitive semantics and discourse analysis, including the method of cognitive modeling, the method of discourse analysis, the method of pragmalinguistic analysis, observation and description techniques. Cognitive and pragmatic aspects of food representation, in our opinion, belong to the extra-linguistic components of discourse. Filling the components of the cognitive model with certain content by means of linguistic units leads to the realization of the pragmatic goal of the journalist. For example, the component CHARACTERISTICS OF THE OBJECT (FOOD) through the media text is filled with information about color, composition, presence of additives, etc., which allows the reader to form a certain attitude towards food, which is discussed in the article.


Author(s):  
Yuliya Litkovych ◽  
Vita Sternichuk

Lexical, grammatical and stylistic pleonasms in contemporary English-language media discourse are analyzed in the article. The definition of pleonasms, especially their types is offered. It is outlined the peculiar features of their usage in contemporary English-language media discourse. It has been proved that the redundancy in lexical pleonasms is expressed by synonyms. It is substantiated that grammatical pleonasms arise due to suffixes, prefixes and adverbs when creating degrees of comparison of adjectives. Pleonasms in contemporary English-language media discourse are used to intensify the utterance and to influence pragmatically on the addressee. Pleonasm is an independent expressive means of language. As a permanent feature of a linguistic unit, it differs not only from the stylistic means of expressing redundancy in speech, but also from grammatical types of redundancy. The autonomy of pleonasms in a language is justified by their purpose to clarify, intensify and add different shades of the meaning of a word or any concept in order to accurately convey information to the addressee. These redundant phrases are understood as absolutely natural phenomenon in English. One of the reasons for the creation of pleonasms is insufficient transparency of one of the components and this component the word of foreign origin. Pleonasm is the result of rather complex processes of semantic development of components that are combined.


Author(s):  
Bogdan Gasanov ◽  

This article aims to reveal the specifics of the actualization of the family image within the framework of image stereotyping of a politician in mass media. For several decades, mass media discourse has been paying special attention to the personal lives of political leaders and opinion leaders, satisfying the needs of readers eager to learn what they are like in everyday life and personal relationships. This study provides a definition of the concept of a politician’s communicative behaviour, shaping his speech portrait, which is to a large extent formed through the media. The speech portrait is made up of the politician’s rhetoric (either conservative or liberal) implemented in public speeches. At the same time, a politician’s image often depends on mass media, more precisely, on their attitude towards him/her, the narration about the politician’s family playing an important role in this. The empirical material of this study includes newspaper articles of the English-language periodicals The Guardian and Politico from 2009–2020, writing about the presidents Donald Trump and George W. Bush and their family members. These periodicals are of interest due to their political orientation, within the framework of which the images of these politicians and their family members are shaped. Turning to comparative analysis, the author identified the relationship between a politician’s image and the representation of his family members in the press. In addition, discourse analysis was used, logically supplemented with linguoculturological and sociopragmalinguistic modelling of communicative interaction. The research found that mass media discourse presents the politicians’ family life through the representation of their wives, often with gender stereotyping. Moreover, there is a clear process of delimiting the spouses in newspaper discourse, i.e. the image of a politician does not always affect the image of his wife, which means that they are viewed independently from each other.


2019 ◽  
Vol 7 (3) ◽  
pp. 150-154
Author(s):  
Lyudmila A. Bushuyeva

Purpose: This study aims to argue and represent the way general cognitive model of acts in English, speech and verbal associations. Methodology: The article presents the results of a frame analysis of the situation of the acts of the mischievous act in the English language (prank, antic, mischief) via comparative qualitative research methods. Main Findings: As a result, in the English-language associative material, the elements of the mischievous act frame are explicated in minimal. In conclusion, the considered material indicates a stable conceptualization of the category mischievous act, as indicated by the stability of the semantic content of the frame slots, regular and similar updating of the frame elements in language, speech, verbal-associative network. Implications: This study indicated that the stability of the semantic content of the frame slots, regular and similar updating of the frame elements in the language, speech, verbal-associative network.


2019 ◽  
Vol 8 (7) ◽  
Author(s):  
Guzel A. Izmaylova ◽  
Gulyusa R. Zamaletdinova ◽  
Sholpan K. Zharkynbekova

This paper deals with the analysis of modern youth slang in the English language. The definition of slang attracts attention of modern philologists. Now there are a fairly large number of slang definitions that quite often contradict each other. Slang is one of the most problematic and main aspects of lexicology, as it reflects the linguistic and cultural features of the society that uses it. Students should select texts based on the language of their future specialty, make assignments for the consolidation of the passed terminology (Erofeeva & Yusupova, 2018). Today, slang is one of the most interesting language systems of modern linguistics. This paper discusses issues related to such a concept as slang, the problems of its use in spoken language of modern youth, as well as the reasons for the penetration of vocabulary into the language. In the course of studying, analysis method and questionnaires were used. Questionnaires enabled to quickly identify and interview large groups of people by a small number of sociologists. The ways of borrowing from other languages, the main ways of the formation of slang expressions were analyzed, the question of frequent use of these or those words in the spoken language of youth was also considered


Author(s):  
Nadezhda Valerevna Palanchuk

The subject of this research is the representation of the linguocultural concept of “Putin’s Games” in the English-language media dedicated to 2014 Winter Olympics in Sochi. Within the framework of linguoculturological approach, analysis is conducted on the aspect of relevance of the concept of “Putin’s Games”, reflected in the number of linguistic means of appeal to this concept. Consideration of over 160 English-language articles from the leading British and U.S. publishers allowed determining such peculiarities in representation of the concept of “Putin’s Games” as the diversity of linguistic means appealing to the concept in a relatively low frequency of utilization of individual linguistic units; accentuation of close affinity between the name of the Russian President and the 2014 Winter Olympics. Foreign media discourse verbalizes the concept of "Putin's Games” on different linguistic levels. A wide variety of lexical expressions appealing to the concept, reflect connection between the President and the Olympics not only in an explicit way (through the President's first and last name), but also implicitly (metaphoricity, irony). Neologisms and phraseologisms used by journalists for describing "Putin's Games" bring in additional emotional coloring to the content of this concept. The stylistic techniques applied for verbalization of the concept involve different linguistic levels: the discourse presents phonetic, lexical, and syntactic visual means. Precedent phenomena contribute to enhancement of negative connotation, and also describe the geopolitical interests of Sochi Olympics. The acquired results underline the relevance of the concept of “Putin’s Games” for the English-language media discourse.


2018 ◽  
Vol 9 (07) ◽  
pp. 20484-20491
Author(s):  
Dr. Ishag Adam Hassan Ahmed

This paper is devoted to presenting the methods in English communicating skills for Learners of English in general and the problems specific to University of Bahri. English language major’s graduates then; it discusses the notion of communicative competence, and defines strategic competence. It also briefly deals with the various definitions of communication strategies and taxonomies of conversation strategies. Also, I give brief definition of the word conversation, that is the act of talking together or exchange ideas, opinions, skills, and information. As accustomed, speaking is natural and automatic but communication is an art which must be learned and practiced. Also the aim of this paper is to present you with suitable suggestions about how you can solve problems while reading English? In order to comply with this objective: we considered two variables. The first one is that within our daily practice at the university we have students with different abilities while reading English. Therefore, we need to help them increase the ability in reading comprehension. However, we don’t have enough teachers and needed resources to supply them with the help they need. The second variable is related to the fact that at University there are different centers where the students’ skills can improve and their reading comprehension skills deficiencies could be overcome by getting help from the teachers. This study is small component of a larger curriculum review exercise. The findings of study in general suggest that both students and English language lecturers were in agreement that Sudanese students had a problem in writing and speaking English and due to that the conversational problems are raised.      Finally, the paper concludes by representing the pedagogical implications of conversation strategies.


2019 ◽  
Vol 3 ◽  
pp. 00013
Author(s):  
Danny Susanto

<p class="Abstract">The purpose of this study is to analyze the phenomenon known as&nbsp;<span style="font-size: 1rem;">“anglicism”: a loan made to the English language by another language.&nbsp;</span><span style="font-size: 1rem;">Anglicism arose either from the adoption of an English word as a&nbsp;</span><span style="font-size: 1rem;">result of a translation defect despite the existence of an equivalent&nbsp;</span><span style="font-size: 1rem;">term in the language of the speaker, or from a wrong translation, as a&nbsp;</span><span style="font-size: 1rem;">word-by-word translation. Said phenomenon is very common&nbsp;</span><span style="font-size: 1rem;">nowadays and most languages of the world including making use of&nbsp;</span><span style="font-size: 1rem;">some linguistic concepts such as anglicism, neologism, syntax,&nbsp;</span><span style="font-size: 1rem;">morphology etc, this article addresses various aspects related to&nbsp;</span><span style="font-size: 1rem;">Anglicisms in French through a bibliographic study: the definition of&nbsp;</span><span style="font-size: 1rem;">Anglicism, the origin of Anglicisms in French and the current situation,&nbsp;</span><span style="font-size: 1rem;">the areas most affected by Anglicism, the different categories of&nbsp;</span><span style="font-size: 1rem;">Anglicism, the difference between French Anglicism in France and&nbsp;</span><span style="font-size: 1rem;">French-speaking Canada, the attitude of French-speaking society&nbsp;</span><span style="font-size: 1rem;">towards to the Anglicisms and their efforts to stop this phenomenon.&nbsp;</span><span style="font-size: 1rem;">The study shows that the areas affected are, among others, trade,&nbsp;</span><span style="font-size: 1rem;">travel, parliamentary and judicial institutions, sports, rail, industrial&nbsp;</span><span style="font-size: 1rem;">production and most recently film, industrial production, sport, oil industry, information technology,&nbsp;</span><span style="font-size: 1rem;">science and technology. Various initiatives have been implemented either by public institutions or by&nbsp;</span><span style="font-size: 1rem;">individuals who share concerns about the increasingly felt threat of the omnipresence of Anglicism in&nbsp;</span><span style="font-size: 1rem;">everyday life.</span></p>


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