scholarly journals Semiotic and Implication of Hijab toward Da’wah in Indonesia

RELIGIA ◽  
2020 ◽  
pp. 270
Author(s):  
Nur Kumala
Keyword(s):  
Quantitative Method ◽  
Social Practices ◽  
Roland Barthes ◽  
Semiotic Approach ◽  
The Veil

Subjectivity of meaning can’t be separated from human, for example the case of hijab. This research used quantitative method with semiotic approach. It also used Roland Barthes' semiotics with his 3 buildings (denotative, connotative and myth debunking) of QS. Al-Ahzab: 59, and connotative activities that dissolve in social practices in society. The results of this research indicated that the existence of the use of the headscarf and the leaning of the meaning of the headscarf as a standardization of women's religiosity was a myth, and become an ideology when it justified the meaning and blames other meanings. The meaning of shalihah women is women who wears hijab, or the longer the veil, the more shalihah she is. It is contrary to the goal of Islam as the basis for da'wah that always puts forward goodness and avoids badness (jalbul mashalih-dar'ul mafasid); do not force and preach well (amar ma'ruf nahy munkar bil ma'ruf).

ANALISIS VISUAL PADA SAMPUL DEPAN MAJALAH DESAIN GRAFIS “CONCEPT” EDISI ULTAH PERDANA (Sebuah Kajian Semiotika)

DeKaVe ◽  
2013 ◽  
Vol 1 (2) ◽  
Author(s):  
Prayanto WH
Keyword(s):  
Graphic Design ◽  
Roland Barthes ◽  
Specific Design ◽  
Design Work ◽  
Design Elements ◽  
Semiotic Approach ◽  
Short Time ◽  
Content Information ◽  
Magazine Cover

Magazine is one of the forms of mass media that has fungsikomunikasi to convey information to mass audiences. The cover is an important element because it is through cover / cover one can guess the contents of the magazine, as well as further interested to know further information contained therein. On a magazine cover consists of drawings and writings are arranged in such a way that looks interesting and has meaning Press publications, especially magazines, today's not enough just to rely on the quality of news or manuscript, although verbal aspect is very important. It must be recognized that the visual aspects (design) as the cover / envelope has crucial role to capture the prospective reader. For the cover of a magazine is a window that shows the content information, can be either a text or photographs, illustrations, and design elements. The function of a magazine cover is to attract, dazzle prospective readers, by way influence the thoughts flow in a short time. So it's no wonder much current the magazine publisher who made the cover of such a way as to attract the attention of prospective readers. Thus the task of designers to magazine cover to create designs that attract the attention of the reader becomes increasingly severe. This study tries to analyze a visual on the front cover Magazine Graphic Design 'Concept' birthday inaugural edition by using the Roland Barthes' semiotic approach. As Roland Barthes (1984), any simple "design work (magazine cover)" continue to play in management of the sign. So that will generate a message (image) specific. Design cover, usually contains the elements of the sign in the form of objects, context of the environment, people or other beings who provide meaning to objects, and text (of writing) that reinforce the meaning.Keyword: cover, magazine Concept, semiotics

Bringing back the image into its frame: Barthes’ soldier and the contextual frame of human perception and interpretation of signs

Semiotica ◽  
2019 ◽  
Vol 2019 (229) ◽  
pp. 87-100
Author(s):  
Sarvenaz Safavi ◽  
Agah Gümüş
Keyword(s):  
Human Perception ◽  
Background Knowledge ◽  
Roland Barthes ◽  
Situational Context ◽  
New Model ◽  
Sign System ◽  
Semiotic Approach ◽  
Definition Of

AbstractIn this article, the authors try to review the Paris-Match cover page (No. 326 from 1955) analyzed by Roland Barthes and introduces a new model of analyzing sign system from a new semiotic approach based on the new definition of the context. This research is based on three layers of the context and shows that understanding the cover page of a magazine or any other kind of text is not only absolute but also somehow relative due to the different background knowledge of the audience. This means that human sees the Context A, or what is designed, in the situation of Context B, or situational context, and interpret based on their Context C, or background knowledge of the audience.

Multimodal Legitimation Strategies on TV Cooking Shows

2016 ◽  
Vol 5 (2) ◽  
Author(s):  
Keri Matwick
Keyword(s):  
Role Model ◽  
Emotional Responses ◽  
Social Practices ◽  
Communication Studies ◽  
Multimodal Texts ◽  
Television Shows ◽  
Semiotic Approach ◽  
Cooking Shows ◽  
Multimodal Text ◽  
Analytical Approaches

AbstractTelevision cooking shows have grown in popularity within the last two decades. As a media text, they reflect the surrounding culture and social practices and elicit various emotional responses in people. As a multimodal text, television shows utilize multiple modes to create meaning. Based on the view of cooking shows as a multimodal texts, this paper draws on Kress and Van Leeuwen’s social semiotic approach and examines how multimodal elements (linguistic, visual, sound, spatial, gestural) convey the authority of the tv host. In doing so, five different tactics from Van Leeuwen’s legitimation theory – personal, expert, role model, tradition, and conformity – of authority are identified and revealed. This paper provides an analysis of cooking shows that has resulted in a better understanding of the ways in which authority is constructed multimodally, and subsequently contributes to developing applications of multimodal analytical approaches in linguistic, cultural, and communication studies.

scholarly journals Analisis Semiotika Iklan Gojek #Gakpakelama dan Iklan Grab #Antingaret pada Layanan Transportasi Online di Indonesia

2021 ◽  
Vol 7 (2) ◽  
pp. 411-428
Author(s):  
Betha Almanfaluthi ◽  
Juniar Juniar
Keyword(s):  
Content Analysis ◽  
Roland Barthes ◽  
Analysis Method ◽  
Transportation Services ◽  
Service Companies ◽  
Content Analysis Method ◽  
Semiotic Approach ◽  
Big Cities ◽  
Primary Service ◽  
Wheeled Vehicles

AbstrakGojek dan Grab adalah salah satu perusahaan jasa online terbesar di Indonesia. Baik Gojek maupun Grab memiliki banyak jenis jasa yang ditawarkan, akan tetapi transportasi menjadi jasa utama keduanya. Kondisi jalanan di kota-kota besar di Indonesia khususnya Jakarta yang sering mengalami kemacetan, menjadikan kendaraan roda dua menjadi alternatif berkendara yang populer. Sebagai dua perusahaan transportasi online yang memiliki layanan dan sasaran konsumen yang sama sehingga dalam membuat iklan Gojek dan Grab ada kecenderungan memiliki pesan yang sama dan tema yang mirip namun juga terlihat berbeda. Kajian ini bertujuan untuk menganalisa makna iklan kampanye #gakpakelama oleh Gojek dan #antingaret oleh Grab dengan mengurai tanda-tanda visual untuk melihatkan perbedaan antar kedua layanan transportasi online tersebut. Penelitian dilakukan dengan metode analisis isi yang dikombinasikan dengan pendekatan semiotika Roland Barthes yang menganalisis perluasan makna tanda. Dari hasil analisis didapatkan bahwa pengguna transportasi online digambarkan sebagai pekerja kantoran usia muda yang butuh solusi berupa layanan transportasi online yang siap kapan pun sebagai sebuah solusi yang dapat membantu orang-orang berjuang menghadapi kehidupan pekerjaan di kota besar terkait waktu. Kata Kunci: analisis isi, gojek, grab, iklan, semiotika AbstractGojek and Grab are some of the largest online service companies in Indonesia. Both Gojek and Grab have various types of services, but transportation is the primary service. Road conditions in big cities in Indonesia, especially Jakarta, often experience traffic jams so that two-wheeled vehicles are a popular alternative to driving. As two online transportation companies have the same services and target consumers, Gojek and Grab advertisements tend to have the same message and similar themes but also look different. This study purpose to analyze the meaning of the #gakpakelama by Gojek and #antingaret by Grab campaign advertisements by parsing visual signs to show the distinctions between the two online transportation services. The research was conducted using the content analysis method combined with the semiotic approach of Roland Barthes that analyzed the expansion of the meaning of the sign. From the analysis of the results, it was found that online transportation users are described as young office workers who need solutions in the form of online transportation services that are ready at any time as a solution that can help people struggle with working life in big cities related to time. Keywords: campaign, content analysis, gojek, grab, semiotic

scholarly journals Memahami Makna Penanda Visual Pada Patung Bambu Karya Joko Dwi Avianto

2009 ◽  
Vol 24 (1) ◽  
Author(s):  
Sumarwahyudi Sumarwahyudi
Keyword(s):  
Cultural Identity ◽  
Contemporary Art ◽  
Fine Art ◽  
Roland Barthes ◽  
Modern Life ◽  
Connotative Meaning ◽  
Semiotic Approach ◽  
Oriented Approach

There are a number of methods can be applied in giving critics on fine art, one of which is through the art- lover oriented approach. Basically this approach gives emphasis on the meaning of art work is fully determined by the appreciator or the lover himself/herself. This kind of approach has lately become popular particularly in order to understand the meaning of a contemporary art work. Joko Dwi Avianto’s bamboo statue “Harmony of Speed” which is used as the topic of this article is seen by the writer from his own viewpoint as an appreciator of art. The exploration of meaning for this art work makes use of Roland Barthes’ connotative semiotic approach. The connotative meaning of the statue is related to the adoption of modern civilization in traditional life. Facing the modern life, artist community cannot directly refuse or accept it instantly. They should accommodate both aspects (modern and tradition) proportionally. One compromise step is that whatsoever decision you take in art creation, one thing that you should be kept in mind is that you never neglect your own cultural identity.

scholarly journals Analisis Semiotika Makna Pernikahan Beda Agama Pada Film Bajirao Mastani

2018 ◽  
Vol 12 (2) ◽  
Author(s):  
Fatmawati Fatmawati
Keyword(s):  
Roland Barthes ◽  
Two Stage ◽  
Married Life ◽  
Semiotic Approach ◽  
Qualitative Descriptive ◽  
Descriptive Method

Abstract: Bajirao Mastani is a colossal film with an Indian background that explains the issue. This film is important and interesting to investigate because this film legalize the marriage of different religions, this certainly makes the researchers worried later Muslims will be affected after watching the movie because the message is contrary to the teachings of Islam. Based on the above context, the purpose of this study is to answer the question of how the meaning of religious denominational marriage in a denotative, connotative and mythic way in Bajirao Mastani film by Sanjay Leela Bhansali. The theory used is the semiotics of Roland Barthes which is known by the theory of Two-Stage Signification (Two Order of Signification). This research uses qualitative descriptive method, with Barthes semiotic approach. The meaning of different religious marriages in the film Bajirao Mastani among them is a different religious marriage between Islam and Hinduism is prohibited (haram) by the scholars this is contained in the Fatwa Majelis Ulama Indonesia (MUI). Thus, the essence of marriage that aims to create happiness in married life will turn into a complicated marriage and many contradictions.

scholarly journals Representasi Anak Muda Gaul dan Saleh dalam Gerakan Hijrah: Analisis Semiotika Roland Barthes atas Konten Akun Instagram Pesan Trend Pemuda (@pesan_trend)

2021 ◽  
Vol 2 (01) ◽  
pp. 101-120
Author(s):  
Muhamad Ibtissam Han
Keyword(s):  
Social Class ◽  
Young People ◽  
Middle Class ◽  
Roland Barthes ◽  
The Other ◽  
Green Spaces ◽  
Open Spaces ◽  
The Social ◽  
Muslim People ◽  
Semiotic Approach

The stagnation of da'wah among young people is mostly caused by the use of symbols that are not in line with or even contrary to the aspirations of young people. The da'wah offered by the Hijrah Youth Shift Movement is a da'wah that uses symbols of young people as a medium for their da'wah. This article tries to explain how the Hijrah Youth Shift Movement represents the value of young people who are slang and pious. Through Rolland Barthes' semiotic approach, the author tries to examine these symbols which are presented in the da'wah content uploaded to the Instagram @message_trend account. In denotation, posts from the Instagram @message_trend account display activities such as cleaning, archery, camping, tahajud prayer in green open spaces. In connotation, the Instagram account @pesan_trend tries to show a model of young Muslim people who love the environment, are physically and spiritually healthy. Mythically or ideologically, @pesan_trend, which was initiated by UHA and Shift Pemuda Hijrah, is showing the social class of middle-class Muslim youth, which so far has been identified with indie culture, which is active in green spaces. On the other hand, this also shows the ideology of Shift which is leaning towards the tarbiyah movement.

scholarly journals The Meaning of Tanka in Novel Garden of Words

2020 ◽  
Vol 2 (1) ◽  
pp. 21
Author(s):  
Aditya Waskito Jati ◽  
Ely Triasih Rahayu ◽  
Hartati Hartati
Keyword(s):  
Data Collection ◽  
Qualitative Method ◽  
Roland Barthes ◽  
Literature Study ◽  
Main Method ◽  
Semiotic Approach ◽  
Semiotic Theory ◽  
Descriptive Qualitative

This research titled “Denotative, connotative and Myth meaning on tanka in Garden of Words novel by Makoto Shinkai (Roland Barthes Semiotic Approach)”. This research aims to interpret denotative, connotative and myth meaning of tanka through semiotic theory by Roland Barthes. The data used in this research are presented in form of tanka and tanka’s paraphrase that found in this novel. Descriptive Qualitative method is preferred as the main method to analyze meanings of the tanka. Technique of data collection in this research is through literature study.

scholarly journals RADIKALISME DALAM RUQYAH SHAR’IYYAH (Analisis Semiotika atas Metode Ruqyah Quranic Healing Indonesia di Youtube)

Dialogia ◽  
2019 ◽  
Vol 16 (1) ◽  
pp. 98
Author(s):  
Ahmad Natsir
Keyword(s):  
Cultural Heritage ◽  
Roland Barthes ◽  
Live Streaming ◽  
Training Video ◽  
Alternative Method ◽  
Semiotic Approach ◽  
Radical Ideology

Abstract: The emergence of 'ruqyah aswaja' from Nahdliyin was originated from the anxiety of the present of ruqyah sunnah which tends to spread radicalism ideology. It is illustrated in the official website of Nahdatul Ulama on April 30, 2017. Ruqyah is essentially an alternative method in healing various illnesses, however, some groups of Muslims tried to utilize ruqyah for spreading radical ideology. This paper is attempted to reveal the radicalism in the ruqyah organized by QHI by the semiotic approach. It employed Roland Barthes semiotics theory to analyze the data. It focused on the value of radicalism in the ruqyah training video on Youtube uploaded by Nuruddin Al Indunissy's account which affiliated with QHI. There are two issues being discussed in this paper,  The first issue is how the markers on “Hati qurani” therapy videos (ruqyah live streaming). Secondly, it deals with how to understand radicalism embedded in “Hati Qurani” therapy videos (ruqyah live training). The findings showed that the markers are in the form of giving an explanation and practice of burning keris (Javanese traditional weapon), a sign in this case of burning the cultural heritage and insulting it is a form of radicalism. The idea of radicalism lies in the intolerance of audio and visual attitudes on Javanese culture. The prevention of the spread of radicalism ideas  as a 'root' of violence and it can be anticipated from the beginning would be the main implications of this paper.ملخص:الرقية هي طريقة بديلة في العلاج على مختلف الأمراض. بيد أنها مجموعات من المسلمين الذين يحاولون استخدام الرقية لنشر الأيديولوجيات المتطرفة. تحاول هذه الورقة للكشف عن التطرفات فيما وراء الرقية التي نظمتها (Quranic Healing Indonesia) QHI علي نظر السيميائي. النظرية المستخدمة هي تحليل السيميائية رولاند بارتيث. التركيز الذي سيتم تحليله هو قيمة التطرفات في فيديو “Pelatihan Ruqyah Live” المشاركة موقع التواصل الاجتماعي يوتيوب التي تم تحميلها من قبل نور الدين الإندونسي التابع لـQHIفيقتضي البحث علي القضيتين الآتيتين: أولا، ما هي الدال والمدلول في فيديو "Rehab Hati Qurani: Pelatihan Ruqyah Live"؟ "؛ثانياً، كيف نفهم التطرفات المضمونة في فيديو "Rehab Hati Qurani: Pelatihan Ruqyah Live"؟. وينتج البحث علي ما يلي: (1) الدال على شكل إعطاء شرح وممارسة لحرق الكريس(Keris)، والمدلول في حالة حرق التراث الثقافي وإهانته هو شكل من أشكال التطرف؛ (2) تكمن رسالة التطرفات في عدم تسامح المواقف السمعية والبصرية مع الثقافة التراثية. الرجاء من البحث هو الدفاع عن انتشار الأفكار المتطرفة التي تكون "أصل" العنف وانتشار الدعوة الإسلامية السمحة.Abstrak: Ruqyah sejatinya merupakan metode alternatif dalam menghadapi berbagai penyakit. Namun ada golongan umat Islam yang mencoba menggunakan ruqyah untuk menyebarkan ideologi radikal. Tulisan ini berupaya untuk mengungkap paham radikalisme yang ada di balik ruqyah yang diselenggarakan oleh QHI dengan pendekatan semiotika. Teori yang digunakan adalah analisis semiotika Roland Barthes. Fokus yang akan dianalisis adalah nilai radikalisme dalam video pelatihan ruqyah di media sosial Youtube yang diunggah oleh akun Nuruddin Al Indunissy yang berafiliasi dengan QHI. Ada dua persoalan yang akan dibahas. Pertama, bagaimana penanda dan petanda pada video rehab hati qurani (pelatihan ruqyah live). Kedua, bagaimana paham radikalisme tersemat dalam video rehab hati qurani (pelatihan ruqyah live). Kesimpulan, penanda berupa pemberian penjelasan dan praktek pembakaran keris, petanda dalam hal ini pembakaran terhadap warisan budaya serta penghinaan terhadapnya merupakan bentuk radikalisme. Pesan radikalisme terdapat pada sikap intoleran berupa audio maupun visual terhadap kebudayaan Jawa. Pencegahan dari penyebaran paham radikal yang bisa menjadi ‘akar’ kekerasan bisa diantisipasi sejak awal menjadi implikasi utama dari tulisan ini.

A Semiotic Approach Through Print Advertisements

2018 ◽  
pp. 146-170
Author(s):  
Neha Chirag Patel ◽  
Supriya Rahul Bhutiani
Keyword(s):  
Discourse Analysis ◽  
Visual Image ◽  
Roland Barthes ◽  
Indian Society ◽  
Indian Culture ◽  
Print Advertisements ◽  
Multimodal Discourse Analysis ◽  
Multimodal Discourse ◽  
Semiotic Approach ◽  
Changing Society

The advent of globalization has brought about innumerable changes in the Indian society. Advertisements reflect the changing society. In the said context, the authors have studied the print advertisements related to male grooming products in India over a twenty-five-year period by using the Multimodal Discourse Analysis and the framework of Roland Barthes semiotics study. The current study encompassed two prime purposes – the first being that of identifying and understanding the important codes of visual image in the male grooming sector; and the second being to discern the changes (if any) hitherto in the Indian culture. The findings from the present study reinforced the view that advertisements do mirror the changes in the society and hence the emergence of the Indian metrosexual men.

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