scholarly journals Motivasi dan Perilaku Konsumen dalam Keputusan Pembelian Produk Kerajinan Kulit di Yogyakarta

Author(s):  
Eny Sulistyowati

<p>Success in carrying out business activities can not be separated from the marketing concept of customer satisfaction or customer priority. Likewise, the leather industry in Yogyakarta. To achieve business success, must be able to understand what motivates consumers to buy their products, including also understand consumer behavior. The decision will purchase a product by the consumer is influenced by various factors, both internal and external factors. Factors include cultural factors, social factors, Personal factors, psychological factors which include motvasi, perception, knowledge, beliefs, and attitudes. Determine the factors that are considered by consumers to buy the product, then the manufacturer will be able to determine the right strategy in improving business.</p>

2019 ◽  
Vol 5 (5) ◽  
pp. 1189-1196
Author(s):  
Abdulrahman Bageis ◽  
Ibrahim I. Falqi ◽  
Abdullah Alshehri ◽  
Saleh Alsulamy ◽  
Tariq A. Alsahli

Decision-making and subjective evaluation are two important aspects that characterizes the involvement of an organization in tender process. Moreover, selection of the right project to bid for is a principal feature of business success. The study aims to investigate the behavioral differences of Saudi construction contractors toward internal and external factors based on the process of modelling the bidding decisions. A quantitative research design is used to investigate the behavioral differences of 97 contractors recruited from construction industry of Saudi Arabia. A questionnaire was distributed among the respondents that would help in identifying the significant level of factors affecting the bid or no bid decision. The impact of internal and external factors on the bidding decisions was evaluated using one-way ANOVA analysis. The results have shown a significant and positive effect of internal and external factors on the bid or no bid decision; including job start time, work capital requirement, availability of qualified human resources, bidding methods, bidding document price, project supervision procedure and etc. The study has helped in establishing a better understanding toward the behavioral differences of contractors with respect to the bidding decisions.


Author(s):  
Andi Sartina Ningsih ◽  
Baharuddi n ◽  
Daud Malamassam

The use of candlenut (Aleurites Mollucana., L. Wild) as a non-timber forest product is expected to be a excellent product in the KPHL of Selayar in line with the designation of the area as a Protected Forest Management Unit (KPHL). Candlenut is a non-timber forest product (NTFP) which has great economic potential, but in the management of the candlenut business in the KPHL Selayar has not been able to be optimally developed as the scale of the use of candlenut remain low and the business model conducted appears to be traditional. The study aimed to analyze and identify internal and external factors in formulating the right strategic priorities in the development of the candlenut business at KPHL Selayar. The method employed was a combination of SWOT and AHP by describing internal and external factors, then tabulating it so that it would formulate a priority of strategic choices. The results showed that among the four SWOT groups namely Strengths (S), Weaknesses (W), Opportunities (O) and Threats (T) which became the priority of the SWOT group which had a great influence on the development of the candlenut business, the Strength (S) group with a value of 10.55. Based on the formulated results of the candlenut business development strategy, it was concluded that the priority strategy to be implemented was the S-O 3 strategy, namely increasing the candlenut business collaboration to expand the marketing network with a priority value of 0.107.


Author(s):  
James B. Shein ◽  
Matt Bell

The case opens with the Ford Motor Company seemingly on the path toward bankruptcy. Ford had been bleeding red ink for more than ten years when it decided in 2006 that continuing the same turnaround attempts was not going to right the ship. The company was facing significant external challenges, such as intense competition and changing consumer preferences, as well as internal challenges, such as quality and design issues and a stifling level of corporate complexity. As the case begins, CEO Bill Ford has taken the unusual step of hiring an auto industry outsider as his replacement. Alan Mulally, a thirty-seven-year Boeing veteran and principal architect of the venerable airplane manufacturer's own massive and successful turnaround, wasted little time in getting about the business of remaking Ford. He developed a plan to: focus on the Ford brand and divest the numerous other brands the company had acquired over the years; simplify and streamline the company's manufacturing operations; and remake the corporate culture from one of fiefdoms and false optimism to collaboration and facing reality. With an ardent belief in the plan's viability, Mulally raised nearly $24 billion and began to put his plan into motion. The case explores the many causes of this once-great company's decline and the steps it took to beat the odds and get back on the path of profitability.This case demonstrates that internal issues alone can derail a company and emphasizes the importance of leadership in fostering the right corporate culture to turn a company around. Students will identify the key internal and external factors that can contribute to a company's decline and learn the importance of diagnosing issues within each of three major aspects of a company-strategy, operations, and financials-in order to develop a successful turnaround plan.


2020 ◽  
Vol 11 (2) ◽  
pp. 21-27
Author(s):  
Katarzyna Wódka ◽  
Agnieszka Jankowicz-Szymańska ◽  
Eliza Smoła ◽  
Marta Bibro

Hallux valgus is one of the most common deformities within forefoot region. Reasons for this deformity are not entirely clear. The available literature lists both internal and external factors. Researchers dealing with hallux valgus emphasize that this deformation is accompanied by pain, reduced quality of life, changed foot statics, cosmetic problems and problems with buying the right footwear. The occurrence of pain may significantly affect the quality of everyday functioning and the broadly understood quality of life. The purpose of the following publication is to review selected interactions in the area of physiotherapy and orthopedic measures in the therapy of people reporting pain within the hallux valgus region.


2021 ◽  
Vol 9 (2) ◽  
pp. 228
Author(s):  
Komang Listia Damariyanti ◽  
Amna Hartiati ◽  
I Wayan Gede Sedana Yoga

The rapid growth in the food and beverage service industry has also triggered the growth of new various concepts of business, one of which is the coffee shop. One of the coffee shop in Denpasar, namely Kandera Coffee, which has only been established since May 2020, doesn’t know yet the right strategy for developing their business. This study aims to determine the quadrant position of the Kandera Coffee shop when viewed through internal and external factors using the Internal-External Matrix and determine the appropriate priority development strategies for the the Kandera Coffee shop business. The methods used are SWOT and Quantitative Strategic Planning Matrix (QSPM). The research data were obtained from 5 expert respondents. The results showed that Kandera Coffee had 7 strengths, 5 weaknesses, 5 opportunities and 4 threats. Internal factors that influence the strength factor in the development of the Kandera Coffee business, namely the consistency of the taste of the product and service (0.29) and the weakness factor, namely the layout of Kandera Coffee shop is less ergonomic (0.13) and not very well known to the public (0, 13). While the external factors that influence the opportunity factor, namely build good relationship with customers (0.36) and the threat factors that influence, namely the level of coffee shop competitors is getting higher (0.34). The position of the Kandera Coffee shop is in cell V (five). This position is (hold and maintain) keep and maintaining with score the Interal Factor Evaluation (IFE) is (2.20) and External Factor Evaluation (EFE) is (2.56). Cell V consists of market penetration strategies and product development. The strategic priority order obtained based on the QSPM matrix is to provide the best service to customers (4,94), expand marketing on advertising and social media (4,87), improve product quality and maintain consistency of taste (4.63), develop a cozy coffee shop concept (4,61), give discounts to customers (4,59), and add a variety of coffee and food menus (4,10). Keywords :  business development strategy, coffee shop, Quantitative Strategic Planning Matrix (QSPM), SWOT


Author(s):  
Thomas Nugroho ◽  
Iin Solihin ◽  
. Fathurohim

<p>ABSTRACT<br />The study was conducted for analyzing an operational activity of the PPP Dadap, and examining factors that affect the PPP Dadap's performance. Data analysis was done by two methods: first descriptive method for analyzing the PPP Dadap's activities; and second parametric analysis for examining the relationship between organizational and social factors and the PPP Dadap's performance. This study summerized that the determinants of the PPP Dadap's performance are internal and external factors, and organizational and social factors.<br />Key words: operational activities, PPP Dadap, multiple linear regression analysis</p><p>-------</p><p><br />ABSTRAK<br />Kepuasan para pengguna pelabuhan dapat dilihat dari kinerja pelabuhan tersebut. Tahun 2008, PPI Dadap berubah status menjadi PPP (Pelabuhan Perikanan Pantai). Namun peningkatan status tersebut tidak diikuti dengan peningkatan produksi ikan, dan aktivitas operasional pelabuhan perikanan. Perubahan status PPI menjadi PPP, tidak mengakibatkan peningkatan kinerja pelabuhan perikanan tetapi justru menurun. Oleh karena itu, penelitian ini dilakukan untuk mengetahui aktivitas operasional PPP Dadap setelah perubahan status, dan faktor-faktor penentu kinerja pelabuhan PPP Dadap. Analisa data dilakukan dengan dua metode; pertama metode deskriptif yaitu untuk menganalisa aktivitas operasional PPP Dadap; kedua metode statistik parametrik yaitu untuk mengetahui pengaruh faktor organisasi dan sosial terhadap kinerja PPP Dadap. Penelitian ini menyimpulkan bahwa penentu kinerja PPP Dadap adalah faktor internal dan eksternal, serta faktor sosial dan organisasi.<br />Kata kunci: aktivitas operasional, PPP Dadap, analisis regresi linier berganda</p>


2021 ◽  
Vol 7 (2) ◽  
pp. 120
Author(s):  
Taqiyatul Izzah ◽  
Mira Triharini ◽  
Retnanyu Pradanie

Introduction: The rate of exclusive breastfeeding in Indonesia is still low. Internal and external factors mother can cause a low rate of exclusive breastfeeding. This also happens because of the belief and traditional factors that can inhibit exclusive breastfeeding for babies. This study aimed to analyze the correlation of psychological factors, family support, and socio-culture with the behaviour of Madurese ethnic mothers in exclusive breastfeeding.Methods: This study used descriptive-analytical with a cross-sectional approach. The research sample collected 100 respondents with nonprobability sampling method is purposive sampling.Results: There was a moderate correlation between family support (p= 0.000; r = 0.373) and socio-culture (p= 0.000; r = 0.396) with the behaviour of Madurese ethnic mothers in exclusive breastfeeding. The analysis showed no relation between psychological factors and the behaviour of Madurese ethnic mothers in exclusive breastfeeding (p=0.071; r= 0.181).Conclusion: The Behaviour of Madurese ethnic mothers in exclusive breastfeeding in The Sidotopo Wetan Community Health Center, Surabaya, was related to family support and socio-culture. So, the research can be used as this information to optimize factors that increase exclusive breastfeeding behaviour.


2020 ◽  
Vol 5 (1) ◽  
pp. 26
Author(s):  
Annisa Rahma Fajrin ◽  
Sri Rahayu Budiani

The clay industry in Godean Distric existed due to proximity of its rawmaterial. The clay industry has been established since 1930 and beganto stop producing. The strategy is needed to maintain the sustainabilityof this production activity. The aim of this research is to formulate thesustainable strategy using the SWOT analysis. The SWOT analysis isformulated with internal and external factors that influence thesustainability of this industry. The data is analized with descriptivequalitative technique using IFAS Table, EFAS Table, IE Matrix, andSWOT Matrix. The results show that the internal factors aremanagement, the product reputation, inovation, capital, labour, rawmaterial, and business sucessors. The external factors are market, theexistance of Asosiasi Pengrajin Genteng, government policies,suppliers and distributors, and competitors. The right strategy tomaintain the sustainability of the clay industry is to avoid losing profitand extend the market. One of right way to do is making the own brand.


2018 ◽  
Vol 6 (1) ◽  
pp. 43-51
Author(s):  
Afriany Afriany

This study aims to determine: (1) General description of psychological factors, social factors, personal factors, cultural factors and the interest of the community to save at Bank Danamon, (2) To know the factors that influence the public interest to save at Bank Danamon. This research consist of 4 (four) independent variables, namely Psychology Factor (X1), Social Factor (X2), Personal Factor (X3), Culture Factor (X4), and dependent variable that is Interest of Saving (Y). The design of this study is descriptive and causative. To obtain valid and reliable instrument validity test and reliability test. Data analysis technique using descriptive analysis and inductive analysis. Three independent variables can be found in both psychological factors, personal factors and cultural factors, while one independent variable and dependent variable are in good enough criteria, ie social factors and interest in saving. The results showed that: individually or individually only social factors that have an effect on and significant to the interest of saving society in Bank Danamon. But simultaneously or together four independent variables significantly influence the interest of the public saving in Bank Danamon. Keyword: Psychological Factors, Social Factors, Personal Factors, Cultural Factors, Interest Saving


Author(s):  
Abdul Wahid Mongkito

Referring to a study conducted by the National Amil Zakat Agency BAZNAS in cooperation with the Bogor Agricultural University (IPB) in 2011, it was revealed that the potential of zakat Indonesia amounted to 217 trillion dollars and will continue to grow each year. But the magnitude of the potential can’t be exploited by BAZ and LAZ were already there. Zakat manager need strategies to optimize zakat fundraising. Through the study of internal factors and external factors LAZNAS BMH organization, an analysis of Internal and External Factors Evaluation in order to obtain the right strategy to be done by the organization LAZNAS BMH although still common. Further research conducted by TOWS matrix to get some viable strategy undertaken by LAZNAS BMH, then choose the best strategy of the proper strategies conducted by LAZNAS BMH with Quantitative Strategy Planning Matrix (QSPM) analysis method, that is: to socialize so that Muslims are interested in LAZNAS BMH, expanding the scope of the zakat, as well as making zakat fund raising strategies and methods of the target receipt of zakat funds


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