scholarly journals Community Perception of Bukit Raya Village On Coffee Stalls On the Edge Jalan Samarinda - Tenggarong

2021 ◽  
Vol 2 (1) ◽  
pp. 28-34
Author(s):  
Alan Chandra Suptandar ◽  
Harihanto Harihanto ◽  
Badruddin Nasir

ABSTRACT: The background of this research is the news on social media that the coffee shop on Jalan Samarinda - Tenggarong, Kilometer 10, Bukit Raya Village is considered by some members of the surrounding community to be used as a shrouded place of protection. This study aims to verify and validate the correctness of the perceptions and judgments of these community members. To achieve this goal, data has been collected from community members and leaders, as well as officials in Bukit Raya Village through interviews. The selection of community members as informants was done accidentally. Verification is also carried out through participatory observation in some of the coffee shops mentioned above. The data that had been collected were analyzed qualitatively-descriptive-interpretive. The results showed that in general the members of the Bukit Raya community were aware of these coffee shops. As far as they know, the owners and waiters of the coffee shop are not local people, but outsiders - Samarinda and it is suspected that some are from Surabaya. Some members of the Bukit Raya community think that these coffee shops are also generally used as places of disguised prostitution. ABSTRAK: Hal yang melatarbelakangi penelitian ini adalah adanya berita di media sosial bahwa warung kopi yang ada di Jalan Samarinda – Tenggarong, Kilometer 10, Desa Bukit Raya dinilai oleh sebagian anggota masyarakat di sekitarnya digunakan sebagai tempat protistusi terselubung. Penelitian ini bertujuan memferifikasi dan memvalidasi kebenaran persepsi dan penilaian anggota masyarakat tersebut. Untuk mencapai tujuan ini telah dikumpulkan data dari anggota dan tokoh masyarakat, serta aparat di Desa Bukit Raya melalui wawancara. Pemilihan anggota masyarakat sebagai informan dilakukan secara kebetulan (accidental). Verifikasi juga dilakukan melalui pengamatan terlibat (observation participatory) di beberapa warung kopi yang disebut di atas. Data yang telah dikumpulkan dianalisis secara kualitatif-deskriptif-interpretatif. Hasil penelitian menunjukkan bahwa pada umumnya anggota masyarakat Desa Bukit Raya mengetahui adanya warung-warung kopi tersebut. Sepengetahuan mereka para pemilik dan pelayan warung kopi tersebut bukan orang setempat, melainkan orang luar – Samarinda dan diduga ada yang dari Surabaya. Sebagian anggota masyarakat Desa Bukit Raya menilai bahwa warung-warung kopi tersebut umumnya digunakan pula sebagai tempat prostitusi terselubung.

2012 ◽  
Vol 9 (4) ◽  
pp. 337-353 ◽  
Author(s):  
Marije Wouters ◽  
Annemieke Benschop ◽  
Margriet van Laar ◽  
Dirk J. Korf

The aim of this paper is to assess the influence of coffee shop availability on the prevalence and intensity of cannabis use, as well as the effectiveness of the ‘separation of markets’ policy. A convenience sample of nightlife visitors and a sub-selection of previous year cannabis users were used for analyses on cannabis and hard drugs use. Logistic regression analyses showed that coffee shop proximity does not seem to be linked to prevalence of cannabis use or intensity of use. In addition, proximity of coffee shops does not seem to be linked directly to hard drugs use.


Customer satisfaction is very important in business world to gain loyalty and revisited customers. This paper aims to study the customer perceived experience as the first time visitor to a coffee shop related to their expectation and satisfaction in two coffee shops in namely in Seomyeon, Busan, South Korea. The methodology apply interviews, surveys and analysis using Semantic Differences and AMOS 22. The findings shows that the customers usually have been introduced about the coffee shop through social media network influenced by the reviews and viral comment. The first time customers also were not coffee lovers but the physical environment explorers or the social media influencers. The components of the physical enviornment consist of the facility aesthetic, lighting, ambience, layout, service product and social factors. The taste of the food and beverages was not the main priority for the customers to decide about revisiting the coffee shop. Customers also willing to recommend to others if they were satisfied with the services provided. The results also examined that cultural context influenced the preferences in selecting and revisiting the coffee shops.


2021 ◽  
Vol 1 (1) ◽  
pp. 15-21
Author(s):  
Muchammad Faisal Ramadhan ◽  
Udung Noor Rosyad

Abstract. Age is no longer a limitation in terms of enjoying a cup of coffee, a drink that is identical to the parents precisely for the time being is a drink that is very popular with many generations. The number of local coffee shops that have sprung up in Indonesia is also one of the factors causing this to happen, including Kopi Kebadanan which appears as one of the coffee shops in Banjar, West Java. Kopi Kewadanan sees several opportunities in building a coffee shop business, especially in cities that, because the numbers are quite small to make an opportunity in the face of competition.The purpose of this study is to find out how the branding strategy carried out by Coffee Entity, to find out how the implementation of the branding strategy carried out by Coffee Kebadanan, to find out the reason Coffee Entity uses Instagram social media as a branding strategy in the face of competition in the coffee shop business. The method chosen to conduct research on this branding strategy the author chose a qualitative method. This type of research is more emphasized to explore the meaning stored in a social phenomenon. That way this type of research can provide in-depth results because the data obtained is open. The strategy used in this research is a case study because this phenomenon occurs within a certain time limit and the researcher emphasizes the process. The results showed that the Branding Strategy undertaken by Kopi Kewadanan was to use Instagram social media. Kopi Kewadanan utilizes features found on Instagram such as photos, videos and Instagram stories to load content from previously created concepts. There is a planning stage that contains research, determines the concept and creates content as well as an implementation stage such as uploading the content via Instagram so that it can be seen by followers who are Banjar city residents even from outside the city. Abstrak. Usia bukan lagi pembatas dalam hal untuk menikmati secangkir kopi, minuman yang identik dengan orang tua justru untuk saat ini menjadi minuman yang sangat digemari oleh banyak generasi. Banyaknya coffee shop lokal yang bermunculan di Indonesia juga menjadi salah satu faktor penyebab hal tersebut dapat terjadi termasuk Kopi Kewadanan yang muncul sebagai salah satu coffee shop yang ada di Banjar, Jawa Barat.Kopi Kewadanan melihat adanya beberapa peluang dalam membangun bisnis coffee shop khususnya di kota tersebut, karena jumlahnya yang cukup sedikit menjadikan kesempatan dalam menghadapi persaingan. Tujuan dari penelitian ini adalah untuk mengetahui bagaimana strategi branding yang dilakukan oleh Kopi Kewadanan, untuk mengetahui bagaimana implementasi dari strategi branding yang dilakukan Kopi Kewadanan, untuk mengetahui alasan Kopi Kewadanan menggunakan media sosial Instagram sebagai strategi branding dalam menghadapi persaingan bisnis coffee shop. Metode yang dipilih untuk melakukan penelitian mengenai strategi branding ini penulis memilih metode kualitatif. Jenis penelitian ini lebih ditekankan untuk menggali makna yang tersimpan pada suatu fenomena sosial. Dengan begitu maka jenis penelitian ini dapat memberikan hasil yang mendalam karena data yang didapat bersifat terbuka. Strategi yang digunakan dalam penelitian ini adalah studi kasus karena fenomena ini terjadi dalam batas waktu tertentu dan peneliti menekankan pada prosesnya. Hasil penelitian menunjukkan bahwa Strategi Branding yang dilakukan oleh Kopi Kewadanan adalah dengan menggunakan media sosial Instagram. Pihak Kopi Kewadanan memanfaatkan fitur-fitur yang terdapat pada Instagram seperti foto, video dan Instagram story untuk memuat konten dari konsep yang telah dibuat sebelumnya. Terdapat tahap perencanaan yang berisi riset, menentukan konsep dan membuat konten serta tahap pelaksanaan seperti mengunggah konten tersebut melalui Instagram agar dapat dilihat oleh followers yang merupakan masyarakat kota Banjar bahkan dari luar kota.


2019 ◽  
Vol 6 (3) ◽  
pp. 09-15
Author(s):  
Farnanda . ◽  
David Efendi ◽  
Alif Azadi Taufik ◽  
Tunjung Sulaksono

Purpose: This paper aims to recognize a new form of political participation that is expressed by Acehnese coffee shop drinkers in supporting and criticizing local Acehnese politics, particularly those in Yogyakarta. Furthermore, this research examines the role of informal movements and clubs involved in decision-making related issues of Acehnese living in Yogyakarta. Methodology:This is a critical qualitative approach with in-depth interviews and participatory observation over several months. Participatory observation was conducted through immersive participation in Acehnese coffee shops as public spaces and in-depth interviews with coffee shop managers, community leaders, and regular customers. Findings: The Acehnese unique cultural and social culture of coffee drinking plays a dynamic role with Acehnese community’s relationship with politics. This culture facilitates the existence of Acehnese identity in Yogyakarta and intensifies political participation through informal discussion. Acehnese coffee shops are free and autonomous public spaces, which are collectively owned and persevered by the community. Implication: Informal politics and local identity expressed through far political distances are interesting in Indonesia to examine social cohesion and capital nationwide. Out study also develops a model contributes to political science in Indonesian by explaining the relationship between informal and formal politics. It helps explain differences of different cultural and ethnic groups in Indonesia. Originality: Our paper investigates the perspective of local politics within Indonesian politics. Furthermore, most contemporary political research focuses on formal and official politics, while this paper uncovers long distance informal politics embedded in unique Acehnese social culture in coffee shops. The civic contribution of Acehnese coffee shops as a public place in Indonesian democracy is convincingly established in this paper.


Author(s):  
Janice L. Waldron ◽  
Stephanie Horsley ◽  
Kari K. Veblen

We all feel the implications of the force of social media—for good and for ill—in our lives and in our professional world. At the time of this writing, Facebook continues with its struggle to “clean up its act” as more revelations surrounding breaches of trust and hacked user data surface in the news and various countries attempt to hold Facebook to account. Despite this, social media use continues to grow exponentially, and the potential for responsible, ethical, and transparent social media to transform the ways in which we interact with and learn from each other increase with it. As we wait to see what the future holds for social media in society, we are reminded once again that it is the careful selection of pedagogical tools such as social media, as well the guided awareness of the challenges and benefits of those tools, that remains constant, even as tools may change, disappear, or fall out of fashion.


2021 ◽  
Vol 13 (15) ◽  
pp. 8633
Author(s):  
Yuhan Ge ◽  
Qing Yuan ◽  
Yaxi Wang ◽  
Keunsoo Park

In today’s increasingly competitive coffee industry, the point of running a good coffee shop is no longer to run a coffee and beverage shop simply, but to focus on the quality of service and the value that customers feel as a result. Previous studies have mainly discussed the customer satisfaction and behavioral intention of restaurants, while few studies have explored the influencing factors of customer satisfaction and behavioral intention of chain coffee shops. Given that the perceived service quality theory and DINESERV model can effectively predict customer satisfaction and behavioral intention, this study took 385 consumers in the first Starbucks Reserve flagship store in China as survey objects. SmartPLS 3.0 software was used to explore the relationship among respondents’ perceived service quality, customer perceived value, satisfaction, and behavioral intention. The results show that service quality has a partially significant positive effect on perceived value. Perceived service quality and customers’ perceived value both have significant positive effects on satisfaction. Customers’ satisfaction has a significant positive effect on their behavioral intention. These results indicate that enterprises should strengthen the emotional bond between consumers and enterprises and improve the reliability, assurance, and empathy of perceived service quality to create a better emotional resonance between consumers and the Starbucks brand to improve customer satisfaction. At the same time, it should also promote the symbolic perceived value of Chinese consumers to Starbucks to realize the sustainable development of coffee-shop operation and consumer repurchase. This study expands the research on the service quality, perceived value, and behavioral intention of coffee chain enterprises in the context of non-habitual coffee-drinking countries. Moreover, it provides case support for the operation and research of regional cultural consumption habits of international catering chain enterprises.


2021 ◽  
Vol 13 (4) ◽  
pp. 2277
Author(s):  
Blend Ibrahim ◽  
Ahmad Aljarah ◽  
Dima Sawaftah

Social media marketing (SMM) is a new field that involves the marketing of goods, services, information, and ideas via online networks and social media. Drawing on the stimulus-organism-response framework, this study aims to examine how social-media-marketing activities (SMMA) affect brand loyalty, brand trust, and revisit intention (returning to the same place in the future) for coffee shops in Northern Cyprus. Empirical evidence was collected from 415 undergraduate students who follow specific coffee shops on Facebook, and a structural equation modeling approach was applied. The results showed a significant positive influence of SMMA on brand loyalty, brand trust, and revisit intention. The findings show that SMMA are a stronger predictor of revisit intention than brand loyalty and brand trust. Furthermore, brand loyalty and brand trust are significant mediators in the relationship between SMMA and revisit intention. Additionally, the sequential mediation effects of brand loyalty and brand trust in the relationship between SMMA and revisit intention are supported. Overall, with effective SMMA from coffee shops on Facebook, the customer grows confidence in the brand, which increases the level of brand loyalty. This, in turn, encourages revisit intention of the customer. As a result, brand executives on social media platforms (in this case, Facebook) should promote specific SMMA for their brands and engage in such activities to creates brand trust and brand loyalty. These findings contribute to the literature by examining the relationship between SMMA and revisit intention and exploring how SMMA affect revisit intention by adding brand loyalty and brand trust as mediators.


Informatics ◽  
2021 ◽  
Vol 8 (2) ◽  
pp. 28
Author(s):  
Paula M. Procter

Misinformation and disinformation are prevalent across society today, their rise to prominence developed mainly through the expansion of social media. Communication has always been recognised in health and care settings as the most important element between people who are receiving care and those delivering, managing, and evaluating care. This paper, through a discourse approach, will explore communication through the perception of information formed following personal selection of influencers and try to determine how such affects patient care.


2021 ◽  
pp. 097325862110058
Author(s):  
Redovan Witarta Adhi ◽  
Ulani Yunus

The purpose of this study is to determine the meaning of coffee for Barista in specialty coffee shop. The concept used in this study is the concept of self-image or an individual image. The concept of self-image also explains the feelings and thoughts of individuals. The research method used is qualitative method with a phenomenological approach. Whereas data collection is done by conducting observations, interviews and literature studies. The results of this study show that the meaning of coffee for Barista in specialty coffee shop is the deeper their understanding of knowledge about coffee, the stronger the meaning conveyed to their customers and also to increase the sense of self respect as Barista. Besides that, the interaction built between the Barista and the customers can also strengthen the characteristic of the coffee shops, which is to be the specialty coffee shop in the third wave era.


2021 ◽  
pp. 232948842199969
Author(s):  
Hayoung Sally Lim ◽  
Natalie Brown-Devlin

Using a two (crisis response strategy: diminish vs. rebuild) × three (source: brand organization vs. brand executive vs. brand fan) experimental design, this study examines how brand fans (i.e., consumers who identify with a brand) can be prompted to protect a brand’s reputation during crises and how the selection of a crisis spokesperson can influence consumers’ evaluations of the crisis communication. Being buffers for their preferred brands, brand fans are more likely to accept their brand’s crisis response and engage in positive electronic word-of-mouth on social media. Brand fans are more likely to evaluate other brand fan’s social media accounts as a credible crisis communication source, whereas those who are not brand fans are more likely to evaluate brand and/or brand executives as credible. Findings provide theoretical applications in paracrisis literature pertaining to social media but also practical implications for brand managers to strategically utilize brand fans in crisis communication.


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