scholarly journals Social and educational partnership as a condition for the formation of a positive image modern educational institution

2021 ◽  
pp. 219-226
Author(s):  
Inna Chervinska ◽  
Keyword(s):  
Public Administration ◽  
Corporate Culture ◽  
Educational Institution ◽  
Qualitative Assessment ◽  
Teaching Staff ◽  
Cultural Resources ◽  
Important Indicator ◽  
Positive Image ◽  
Educational Partnership ◽  
Management And Development

The article points to the effectiveness of social and educational partnership in the management of a modern educational institution and its importance in the process of forming a positive image. Emphasis is placed on the urgency and importance of the issue of the positive image formation of the mountain school, which provides educational services to the population in mountain regions of the Ukrainian Carpathians. The formulation of the goals of the article is to outline the socio-cultural orientation of the state and public administration of an innovative educational institution in the Ukrainian Carpathians region through the prism of social and educational partnership. The author defines community and education partnership as one of the important indicators of the effectiveness of public administration, and argues that it is impossible to create a quality educational space in a mountain educational institution without a partnership, which sets the ground for a positive school image. It is emphasized that the formation of a positive school image is a process of a sustainable image modelling on the basis of available socio-cultural resources. Its formation helps to increase competitiveness, attract additional investment, establish new and expand current partnerships, provide autonomy in management decisions. A holistic analysis of the organizational and theoretical foundations of social and educational partnership and the peculiarities of forming a positive image of a modern educational institution in mountainous areas is presented. The sustainable positive image of the school today can be seen as an important indicator of teamwork and corporate culture, and an additional resource for management and development. It is noted that positive image of the educational institution is the optimal indicator of the professional level of the teaching staff, contributes to the development of a qualitative assessment of their prospects and professionalism. Keywords: social-educational partnership, positive image, educational institution, teaching staff, public administration, school, innovations.

scholarly journals Psychological Features of Pedagogical Interaction in the “Teacher-Student” System

2021 ◽  
Vol 7 (3) ◽  
pp. 78-86
Author(s):  
Olga O. Hreilikh ◽  
Natalia O. Vydolob
Keyword(s):  
Higher Education ◽  
Educational Institution ◽  
Individual Characteristics ◽  
Educational Process ◽  
Qualitative Assessment ◽  
Teaching Staff ◽  
Teacher Student ◽  
Teachers And Students ◽  
Higher Educational ◽  
Psychological Features

The relevance of the chosen topic is determined by the importance of interaction between teachers and students in modern higher education, as well as the need to cover the psychological features of such interaction from the point of view of developing a qualitative assessment of their role and place in the educational process of a higher educational institution. The purpose of the study is to formulate psychological aspects of “teacher-student” communication within the educational space to identify methods of its regulation. The leading approach of the research is a combination of theoretical analysis of the main aspects of pedagogical interaction between teachers and students in an educational institution taking into account the main functions and tasks of each of the groups under consideration and structural synthesis of the features of this type of interaction based on psychological factors of communication on the scale of a higher educational institution. The research considers issues related to the psychological features of pedagogical interaction between teachers and students in modern higher education. Qualitative indicators of communicative relations of subjects of the educational process, in particular teachers and students, are determined. The key psychological features of pedagogical interaction in the “teacherstudent” system are highlighted, including the development of trust in the authority of the teacher, taking into account students' individual factors in the process of studying subjects within the programme, maintaining a positive psychological climate in subject-subject relations. The necessity of developing a qualitative assessment of the level of communication between teachers and students as an objective factor for further assessment of the overall level of their pedagogical interaction effectiveness and the psychological characteristics of each of the groups under consideration is emphasised. The results and conclusions of the research are of practical value both for modern applicants for higher education and for representatives of the teaching staff of modern higher educational institutions concerned with the problems of building high-quality communication among each other, taking into account the individual characteristics and qualities of each group

scholarly journals CORPORATE CULTURE OF GENERAL EDUCATIONAL INSTITUTIONS: ADMINISTRATIVE ASPECT

2017 ◽  
Author(s):  
S. Red’ko
Keyword(s):  
Corporate Culture ◽  
Personal Development ◽  
Educational Institution ◽  
Integral Characteristic ◽  
Educational Institutions ◽  
Teaching Staff ◽  
Business Practices ◽  
The Public ◽  
Head Of School ◽  
Education And Development

The article is devoted to the corporate culture of an educational institution as a factor in the success of its operations. The quality of educational services, relationships in the teaching staff, the atmosphere of schools that meet the requirements of our time, the demands of the public, have a high reputation and are competitive in the educational market depends on the level of formation of corporate culture. However, the problem of the formation and development of corporate culture schools for a long time remained unnoticed today still at the periphery of research practices. Today in Ukraine corporate culture has not been reflected in the regulatory legislation and education based on the general cultural level of society, morality, business practices, etc., whose condition is caused by the level of economic development. The management of corporate culture is open and clear enough for most school leaders, and therefore there is a need to disseminate information on the role of corporate culture, mechanisms of implementation and management of its formation. The main structural elements of organizational culture seen in the mission, values, standards system to ensure the process of training, education and development of children; the attitude of teachers to the goals, objectives, results of work of educational organizations; communication and informal rules of behavior, choice of appropriate leadership styles, conditions for creativity teachers, traditions, rituals and ceremonies that are accepted in school; staff attitude to themselves as members of the teaching kolekyvu, opportunities for their personal development. We believe that the culture of an educational institution should be considered first, as a system of collective values, norms and traditions of life common students and teaching staff, and secondly, as an integral characteristic of individual school community; Thirdly, as the most important factor of socialization of students. A key step in the formation of corporate culture is to define the mission and vision of the educational institution. In the mission and goals of the institution should have reflected the basic values that are specified in the concept of school. An important role in the corporate culture of an educational institution plays a presence bright, charismatic personality of the head of school. The researchers emphasize that the most successful developing corporate culture in educational institutions, led by creative director are ready to innovate, informally linked to a function that can create a team which interact on an equal footing teachers, students their parents and the public.

scholarly journals PRESCHOOL ORGANISATIONAL CULTURE FROM THE PERSPECTIVE OF TEACHERS’ ATTITUDES TO ETHICAL DILEMMAS

2018 ◽  
Vol 20 (8) ◽  
pp. 88-111
Author(s):  
E. V. Vorobyeva ◽  
T. N. Le-van
Keyword(s):  
Corporate Culture ◽  
Ethical Dilemmas ◽  
Educational Institution ◽  
Preschool Education ◽  
Organisational Culture ◽  
Practical Significance ◽  
Diagnostic Tools ◽  
Teaching Staff ◽  
Difficult Situation ◽  
Basic Characteristics

 Introduction. Both the level and the specific character of the organisational culture of preschool pedagogical staff influence the degree of psychological comfort of the environment in which younger children are brought up. The relevance of the research is related to the need to improve the quality of preschool education through the creation of emotionally favourable conditions for forming pupils’ individuality and preserving their health. In addition, it is important to acquaint the staff of nursery schools with the content of the new methodological requirements (the formation of interaction between a tutor, a child and parents) recorded in the Federal State Educational Standard.The aim of this research paper was to identify the specific features of teachers’ ethical choices when dealing with difficult professional situations according to the type of organisational (corporate) culture established in a pre-school educational institution.Methodology and research methods. In the course of the research, teachers were selected to participate in an anonymous online poll and a follow-up questionnaire. The authors developed a face-to-face feedback approach using the cases of difficult professional situations and parameters to build the corporate culture profile of the organisation. The obtained data were processed by qualitative and quantitative means through the approaches of content analysis, analysis of variance (ANOVA) and intercrossing of confidence intervals calculated by a standard procedure in the R programming language. Results and scientific novelty. A model of differentiated types in the organisational culture of the system of education was designed. “Democratic”, “leaderfollowing”, “laissez-faire” and “bureaucratic” (these terms do not carry an evaluation characteristic) kinds of the corporate cultures of preschool educational institutions were identified and characterised. The concepts of “ethical dilemma” and “difficult situation requiring a direct professional action” were clarified. The first abovementioned concept refers to a contradiction between two equivalent values, while the second denotes a confrontation between new, progressive approaches to implementing professional duties with the stereotypes and traditions entrenched in the teaching process. The diagnostic tools allowed the authors to establish that different solutions to resolving problem situations or ethical dilemmas are often derived from the different values prevailing among preschool teachers as representatives of the various types of organisational cultures. Practical significance. The authors concluded that to ensure permanent improvement of preschool education (increase in the efficiency of participants’ interaction of the learning process) it is important to count not on members’ formal characteristics, but on basic characteristics which often can be seen as implicit representations. The diagnostic tools proposed by the authors and the joint interpretation of findings by all members of the teaching staff with participation of the invited experts and parents will help to identify formal and basic characteristics. 

scholarly journals Formation of communicative competence through integrated forms of business communication

2020 ◽  
Vol 210 ◽  
pp. 22006
Author(s):  
Svetlana Bylkova ◽  
Elena Chubova
Keyword(s):  
Corporate Culture ◽  
Communicative Competence ◽  
Educational Institution ◽  
Research Work ◽  
Business Communication ◽  
Learning Technologies ◽  
Important Indicator ◽  
Language Communication ◽  
Integration Mechanisms

The article reveals the concept content of communicative competence, as a key one, taking into account the communicative approach to the learning process. The necessity of integrating knowledge of the training modules "Business Communication", "Business Rhetoric and Corporate Culture", "Language Communication in the Professional Sphere in Russian" in the formation of the named competence is proved. The authors reveal the need for the formation of communicative competence not only in educational, but also in educational activities, where an important indicator of performance is the work of the curator. The article focuses on the role of the teacher of a higher educational institution in the process of purposeful formation of the communicative needs of students, both in terms of content and cognition. The authors show the integration mechanisms of the formation of the communicative competence of a future specialist that meets the modern needs of employers. The article reveals the content of the modules used, provides learning technologies and the results of research work.

scholarly journals Development of Pedagogical Staff as an Integral Element of Forming a Positive Image

2021 ◽  
Vol 8 (3) ◽  
pp. 52-59
Author(s):  
Iryna Boryshkevych
Keyword(s):  
Swot Analysis ◽  
Educational Institution ◽  
Postgraduate Education ◽  
Educational Institutions ◽  
Teaching Staff ◽  
Way Of Life ◽  
Positive Image ◽  
Career Growth ◽  
Training Research ◽  
Creative Self

The formation of a positive image of the educational institution provides an increase in the efficiency of its activities and provides an opportunity to meet the needs of stakeholders. The main purpose of the image formation is also to increase competitive advantage, attract investment, establish and expand partnerships. The development of teaching staff is an integral part of forming a positive image of the educational institution, as employees are the main carriers of the brand. The career of educators is a complex multifaceted process, due to the unity of internal (subjective) and external (objective) factors. Internal factors include the living conditions of the future specialist, and external - the peculiarities of career growth (attitude to the profession and awareness of its importance). The desire for self-improvement and self-education are important drivers for the formation of successful careers of employees of educational institutions, ensuring the expansion of their creative potential, cognitive interests, and the formation of a creative personality. Based on the conducted research on building an effective strategy for the development of the employee of the educational institution, each teacher was asked to conduct their SWOT analysis, which allows identifying his/her strengths and weaknesses, as well as external opportunities and threats. The results of the SWOT analysis enable the employee of the educational institution to discover his / her existing potential and to be ready for possible changes in the external environment, which is changeable and fleeting. The strategy of career growth of the teacher is developed, which includes the following stages: conducting SWOT analysis; improvement of professionally important features and qualities; postgraduate education; passing advanced training courses; participation in various pedagogical forums, seminars, conferences, training; research of the advanced pedagogical experience, in particular concerning the use of innovative technologies; constant improvement of scientific and methodical work; forming your portfolio and, as a result, achieving a new level of career growth. Career development leads to a fundamentally new way of life of a teacher - creative self-realization in the profession, which allows identifying their individual and professional capabilities.

scholarly journals THE HIGHER SCHOOL TEACHER'S IMAGE AS A COMPONENT OF PROFESSIONAL AND PEDAGOGICAL CULTURE

2020 ◽  
pp. 27-31
Author(s):  
N. Kuzmenko ◽  
G. Varvaretska
Keyword(s):  
Higher Education ◽  
High School ◽  
Professional Competence ◽  
School Teacher ◽  
Educational Institution ◽  
High School Teacher ◽  
Education Institution ◽  
Public Image ◽  
Teaching Staff ◽  
Positive Image

The article points out that the modern tendencies of education are the modernization of it's content, forms and methods, development and testing of new educational and psychological technologies, the emergence of new types of educational institutions. These changes, in turn, depend on require the constant work of the head of the educational institution over the image of their institution, their own image and the reputation of research and teaching staff. The article deals with the most important components without which the formation of a positive image of a high school teacher is not possible. It was revealed that one of the factors for creating a positive image of the future specialist is the educational environment of the higher education institution and, in particular, the influence of the teaching staff. The role of the teacher's image in the formation of students' professional and personal qualities was analyzed. The essence of the concept of pedagogical image, its formation and development, functions of image, structure of personal image are determined. These include, in particular, professional competence, universal values, moral standards, managerial culture and technology of self-presentation. The article provides examples of the influence of the teacher's appearance on the level of information assimilation by students. The connection between the components of the image and the components of the teacher's pedagogical skill of the institution of higher education was established, the interdependence of teacher's positive image and his or her humanistic orientation was determined. The ways of formation teacher's positive image and development of pedagogical skill are outlined. The types of public image are defined, kinetic and speech image are characterized. The article substantiates that the teacher's positive pedagogical image is able to promote the rise of the efficiency of pedagogical activity and is able to shape the style of social behavior of the high school teacher. Research on this problem and recent publications of domestic and foreign scientists are analyzed.

scholarly journals Code of Ethics as a Tool of Management in Academic Environment: Case of Armenia

2021 ◽  
Vol 2021 (1) ◽  
pp. 10-17
Author(s):  
Tereza KHECHOYAN ◽  
Gayane HOVHANNISYAN
Keyword(s):  
Public Administration ◽  
Corporate Culture ◽  
Code Of Ethics ◽  
Educational Institution ◽  
Emergency Situation ◽  
Educational Process ◽  
Academic Environment ◽  
Academic Ethics ◽  
Educational Organizations ◽  
Legal Provisions

" The paper deals with the role and importance of the code of academic ethics as a tool of education and management in modern educational environment, it also reviews the challenges associated with development and introduction of the code in the academic environment. The outcomes of the study of the procedure of developing and introducing the code of ethics in HEI’s management are presented as the main document underlying the formation of corporate culture in any educational institution. The study was based on the results of surveys on Code of Ethics in Academic Environment conducted among the staff and students of Public Administration Academy of RA, and The Effects of the Current Emergency Situation on the Daily Tasks of the Staff of Armenian Scientific and Educational Organizations. The analysis of the attempts to create a Code of Ethics allows one to conclude that although such codes are needed as regulators of relationships among all participants of educational process, there are no unified approaches or suggestions for their formation. The analysis has revealed that the legislation on education in Armenia is lacking provisions on code of ethics or ethic rules: the imperfection of mechanisms of applying these provisions is obvious. Legal provisions related to regulation of ethical dilemmas as well as building efficient framework for their supervision need to be developed. It is worth noting that the Draft Law on Higher Education and Science has added a number of provisions to be addressed in this article."

About some of the factors for public administration effectiveness

2020 ◽  
Vol 22 (1) ◽  
pp. 26-32
Author(s):  
ALIKHAN М. BAIMENOV ◽  
Keyword(s):  
Public Administration ◽  
Corporate Culture ◽  
Work Experience ◽  
Information Technologies ◽  
Selection Process ◽  
Rapid Development ◽  
The State ◽  
Information Flows ◽  
Factors Affecting ◽  
State Apparatus

The article emphasizes that modern governments, working in unique socio-economic, historical and cultural conditions, must take into account global trends, as well as the growth of citizens’ expectations associated with the rapid development of information technologies and other factors. In such circumstances, special attention is paid to the effectiveness of public administration. The article discusses some of the significant factors impacting the effectiveness of public administration, such as the professionalization of the state apparatus, the legibility of the institutional framework, the optimization of information flows and corporate culture. In accordance with this, on the basis of work experience in the public administration system and analysis of civil service reforms in the countries of the region, the main challenges and possible solutions are shown. In the professionalization of the state apparatus, the importance of the merit principles in the selection and promotion stages of personnel through the empowerment of human resource (HR) management services, the integrity of tools and approaches at all stages of selection process, and the responsibility of the selection board are noted. The author focuses on the need to ensure a balance of powers, responsibility and resources, delimitation of powers between political and administrative civil servants, optimization of information flows. Particular importance is paid to corporate culture, which is one of the main factors affecting the efficiency of the state apparatus. It is noted that central values of corporate culture and leadership in state bodies of the countries of our region, along with generally accepted in the modern leadership theory, should be respect for the dignity, work and time of employees.

Social-Psychological problems of pedagogues in conditions pandemic of COVID-19

2021 ◽  
Author(s):  
Vitalii Panok ◽  
◽  
Iryna Tkachuk
Keyword(s):  
Secondary Education ◽  
Emotional Exhaustion ◽  
Educational System ◽  
Urban Areas ◽  
Educational Institution ◽  
Educational Process ◽  
Psychological Problems ◽  
Professional Activity ◽  
Teaching Staff ◽  
Social Psychological

Introduction. The COVID-19 pandemic may have hit the education industry the hardest, but the socio-psychological effects of quarantine are still poorly understood. A group of scientists from the Ukrainian SMC of practical psychology and social work of the NAES of Ukraine has conducted a study of the socio-psychological problems that have arisen for teaching staff of general secondary education establishments in the context of the pandemic. Purpose. The research was carried out during the implementation of the scientific topic «Overcoming the consequences of the COVID-19 pandemic in the activities of the psychological service of the educational system» on the order of the National Research Fund of Ukraine. Design\approach\methodology. The study was conducted by interviewing educators through Google forms. Most of the questions contained a 10-step scale. In processing the data, all respondents’ answers were grouped into 5 categories: "yes", "more likely to", "more likely not", "no", "don’t know/it’s hard to say". The survey was attended by 3,209 teaching staff from general secondary education institutions from all regions of Ukraine, 45% from urban areas, 55% from rural areas; among which 92% were women and 8% were men. Results. Among the results, researchers highlighted the difficulties and fears of educators caused by the pandemic. The fears and complexities of the profession were distributed as follows. 1. The fear of getting infected (infecting family members) is common to 78.2% of the surveyed. 40.9% of the interviewed felt this fear to the greatest extent. However, 9.3% found those fears irrelevant. 2. Problems associated with the use of ICT in educational activities (lack of competence) — 53.2%. Among those, 22.2% have major difficulties and 31% have minor difficulties. Only 15.7% consider themselves fully competent. 3. 73% of educators noted difficulties in involving children in distance learning. This was the main problem for 12.8% of respondents. 4. «It is difficult to adhere to all anti-epidemic requirements in an educational institution to protect students» — 69.5% stated that this is one of the most significant problems of professional activity. 5. Emotional exhaustion, loss of emotional balance, excessive fatigue. 58.7% said that the problem was significant, of which almost 18% said it was very significant. 6. 51.1% of respondents indicated that they were unable to communicate with students' parents regarding monitoring the quality of their students' knowledge. Of these, 8.7% rated it with the highest score. 7. Health related difficulties (consequential of COVID-19). 31.2% of educators consider this problem to be relevant, while 8.9% rated it as very relevant. 30.4% of those interviewed denied the existence of such a problem. Conclusions Taking into account the results of the study, the most relevant areas in the work of the psychologists in the educational system are the following: ● prevention among educators and students of the COVID-bullying; ● working with negative emotional states of participants in the educational process and increasing their stress tolerance; ● providing socio-educational assistance to children and families in difficult life situations, and forming positive life prospects. Keywords. COVID-19 pandemic; pedagogues; social-psychological problems; fear of getting infected; emotional exhaustion

SOCIALLY RESPONSIBLE MARKETING AS A TOOL OF ORGANIZATION'S REPUTATION MANAGEMENT

2017 ◽  
Author(s):  
Zoya Ostropolska ◽  
Keyword(s):  
Corporate Culture ◽  
Modern Society ◽  
Reputation Management ◽  
Corporate Ethics ◽  
Special Role ◽  
Communication Policy ◽  
Socially Responsible ◽  
Positive Image ◽  
Long Run ◽  
The Impact

It is noted that in modern socio-economic conditions the problem of social responsibility of business, which is based on the responsibility of the organization for the impact of its decisions on society, its welfare, the environment; the interrelation of such concepts as social corporate responsibility, corporate ethics, corporate culture, business ethics, social and ethical marketing, image, reputation is analyzed. Emphasis is placed on the fact that compliance with the principles of socially responsible marketing directly affects the formation of a positive image and reputation of the company, which in turn are the same assets of the company as others, but do not have a material component. The essence of the concepts "image" and "reputation" is revealed, the interrelation between these concepts is investigated and their fundamental differences are determined. The special role of trust in the process of managing the reputation of the organization is determined; the definition of trust as the basis for the formation of reputation is given; emphasis is placed on the crisis of confidence in modern society and approaches to overcoming this crisis. It is noted that the formation of trust is possible due to the openness of the company and public dialogue, which is based on the organization's communication policy, not only with the use of advertising in all its manifestations or PR technologies, but also certain social actions, active participation in public life. solving social problems, ie all those issues that are outside the scope of business, but indirectly affect it. It is concluded that socio-ethical, environmental, cultural problems have long acquired a global character, solving these problems brings additional benefits to business in the long run, strengthens its reputation and forms a positive image in society, to implement all these intentions designed socially responsible marketing , which becomes a tool in managing the reputation of the organization. It is noted that the problem of reputation management as an asset of the organization, which is becoming increasingly important and requires a strategic approach, needs special attention.

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