scholarly journals TRANSFORMATION PROCESSES OF THE SERVE OF THE TELEVISION INTERVIEW IN THE MODERN MEDIA SPACE

Author(s):  
Victoriia Haludzina-Horobets

The purpose of the article. The study examines the transformational processes of the genre of television interview in the modern media space, in particular, the "migration" of television interviews on Youtube. The methodology consists of the application of such general scientific methods as: synthesis, analysis, generalization, comparison, which allowed to explore the features of the genre of television interview in the context of social communications, as well as the transformation processes of the genre. The scientific novelty of the work is that the article clarifies the place and role of television interviews in the mass media, outlines the transformational processes of the studied genre, substantiates the "migration" of the TV interview genre to the online platform YouTube, also comprehends the new principle of using the TV genre. interviews - as part of author's programs using infotainment techniques. Conclusions. Recently, due to the rapid growth of the Internet, YouTube has become the largest user-friendly online video hosting service that allows users to share video content. You can also create your own video content with YouTube. YouTube allows you to interact with other users through the exchange of textual information through comments, to be in contact with a large number of people who are interested in similar issues. YouTube easily syncs with popular social networks, further disseminating information. Modern television is deprived of all this. Therefore, social networks such as YouTube, create new social dynamics and play a special role in disseminating information, as well as cause the transformation processes of certain genres.

Author(s):  
Tetyana Jezhyzhanska

In the information society the status of information is changing: this main value of global civilization becomes an important resource of socio- economic, technological and cultural development. The rapid development of virtual technologies and the growing number of Internet users in Ukraine and in the world causes the new challenges to communication of each organization. The book publishers are also obliged to respond to these processes. However, the works devoted directly to publishers’ communication in the modern media space are still lacking in Ukraine. The objective of the article is to clarify peculiarities and conditions of the activities of Ukrainian book publishers in today’s media space which is an important issue today. It is analyzed the literature and sources on this issue and it is ascertained the theoretical and practical possibilities to take into account the trends in the world of modern media in the PR-activity of book publishers. Also the prospects for further scientific study and practical use of PR-communications in the activity of publishers are determined. The analysis of current changes in the modern information space allows us to trace the general tendencies: the new subject and object areas are formed; the number of subjects is expanded; the new formats of interaction within the system of communications of the organization and in society as a whole are created. That means that publishing house’s PR-communications are complicated by the emergence of new elements, such as active audience, social networks as communication channels, promotions on the Internet and others. PR communication in the Internet space is the most effective and inexpensive tool for interaction of publishers with active audiences. Thus, the activation of PR communication in the modern media space is associated with the emergence of the latest information technologies, online media as well as development of Internet. The use of online channels of Internet for communication with the target audience of publishing organizations has certain advantages over traditional media. At the same time, it is necessary to take into account the information saturation of media space, which complicates the way of PR-messages of book publishers to the reader.


2017 ◽  
Author(s):  
Tales Carvalho-Resende

This short campaign video presents UNESCO-IHP's Water Information Network System (WINS) main objectives and structure in an user-friendly manner. It can be shared in social networks and briefings. Capacity-building


Proceedings ◽  
2020 ◽  
Vol 62 (1) ◽  
pp. 9
Author(s):  
Oriol Vallcorba ◽  
Jordi Rius

The d1Dplot and d2Dplot computer programs have been developed as user-friendly tools for the inspection and processing of 1D and 2D X-ray diffraction (XRD) data, respectively. d1Dplot provides general tools for data processing and includes the ability to generate comprehensive 2D plots of multiple patterns to easily follow transformation processes. d2Dplot is a full package for 2D XRD data. Besides general processing tools, it includes specific data analysis routines for the application of the through-the-substrate methodology [Rius et al. IUCrJ 2015, 2, 452–463]. Both programs allow the creation of a user compound database for the identification of crystalline phases. The software can be downloaded from the ALBA Synchrotron Light Source website and can be used free of charge for non-commercial and academic purposes.


2020 ◽  
Vol 117 (6) ◽  
pp. 2993-2999 ◽  
Author(s):  
Roslyn Dakin ◽  
T. Brandt Ryder

The dynamics of social networks can determine the transmission of information, the spread of diseases, and the evolution of behavior. Despite this broad importance, a general framework for predicting social network stability has not been proposed. Here we present longitudinal data on the social dynamics of a cooperative bird species, the wire-tailed manakin, to evaluate the potential causes of temporal network stability. We find that when partners interact less frequently and when social connectedness increases, the network is subsequently less stable. Social connectivity was also negatively associated with the temporal persistence of coalition partnerships on an annual timescale. This negative association between connectivity and stability was surprising, especially given that individual manakins who were more connected also had more stable partnerships. This apparent paradox arises from a within-individual behavioral trade-off between partnership quantity and quality. Crucially, this trade-off is easily masked by behavioral variation among individuals. Using a simulation, we show that these results are explained by a simple model that combines among-individual behavioral heterogeneity and reciprocity within the network. As social networks become more connected, individuals face a trade-off between partnership quantity and maintenance. This model also demonstrates how among-individual behavioral heterogeneity, a ubiquitous feature of natural societies, can improve social stability. Together, these findings provide unifying principles that are expected to govern diverse social systems.


2017 ◽  
Vol 13 (1) ◽  
pp. 167-173
Author(s):  
MANUK HARUTYUNYAN

The article considers the problems of global information which is acquired via computer, social networks, the Internet and cyberspace. The main focus of the study is the disclosure of the complex and contradictory nature of the impact of the Internet on transformation processes of modern societies.


Telecom IT ◽  
2019 ◽  
Vol 7 (4) ◽  
pp. 15-20
Author(s):  
V. Luzhkovskaya ◽  
S. Fedorov

DVB-I is the new digital television standard developed for linear television services distributed over broadband internet. The proposed standard is designed to provide a user-friendly system for transmitting video content on the Internet, not inferior in quality to television broadcasts. The specification of the DVB-I standard contains a list of TV services equipped for compatibility with Internet devices, methods for transmitting electronic data; as well as functions that allow devices connected to the Internet to find the necessary collections of linear services that can be received via the Internet or broadcast. The proposed system is quite simple and has a convenient single interface. Using the new standard, and having stable access to the Internet, the user can watch TV online on any device that has a media player.


2020 ◽  
Vol 20 (2) ◽  
pp. 82-94
Author(s):  
Reza Abedi ◽  
Fatemeh Daneshvar Muhammadzadegan ◽  
Roqayyeh Sadat Hosseini Kerman ◽  
Fatemeh Miri Kolah Kaj

With an ever-increasing development of internet communications, human reactions have interred a new phase. The results of these communications are a most significant matter considered by the sociologists. Using the internet is developing and forms a significant part of individuals` lives. The advantages and disadvantages of this easiness in communicating and traveling through boundaries should be considered. Breaking the norms happened in the light of these reactions should be discussed, also increasing in awareness and availability to information, joining to global information networks and communication is another face of this placeless and timelessness. This contrasting face challenges the position of cyber space in the social communications, a challenge of which there is no escape by the society. In this research it is an attempt to criticize this challenge through criticizing the position of internet and to consider the role of social networks. We suppose that it is not possible to neglect the advantages of virtual space in developing a new level of human occasions but via this method lack of proper awareness in principle using of it results in some problems which should be covered by a proper training and comprehensive informing. Online spaces penetrate in human`s life in an extended way and it is a good opportunity to have good use from social networks as the basic condition. The results of this presence form reaction in individuals which will be considered in the present study.


Bibliosphere ◽  
2020 ◽  
pp. 56-63
Author(s):  
V. Yu. Bal

The article discusses modern audioformats – audiobook, audio series and audio podcast. Now these formats have gained great popularity and demand, considerable market weight with their own segment, the growth of which experts note. The research material is audio products of the modern market, which reflect the trends in the development of audio literature in the current media environment. The scientific novelty of the work consists in the consideration of an audiobook, an audio series and an audio podcast in the context of a new stage in the development of audio culture. The problem of popularity of the studied audio products is considered in direct dependence on audio reading. It is understood as a modern modification of auditory reading, as a reader’s practice due to the qualitative changes in the material and technical base for creating audio records, for their copying and use. The analysis of audio formats in the informational, sociocultural and cognitive aspect of the modern media consumption allows the determination new editorial approaches to the work with audio texts. Conclusions are as follows: one can observe the tendency to transit from voicing printed texts to creating texts specially for voicing; there is a reduction in the novel form, stories become popular; the editing of audio books and audio series requires support from sound design principles; the editorial and director’s task on preparing podcasts is associated with the compositional alignment of several voices of storytellers, forming a single ideological and thematic field.


2021 ◽  
Vol 16 (1) ◽  
pp. 177-184
Author(s):  
Marfitsyna Arina R. ◽  

The topicality of the article is determined by the fact that it examines the specifics of modern digital content in the context of the transformation processes, which take place in modern media in the context of transmedia that influence the formation of digital etiquette. The rapid development of the technical and technological components of communication contributes to the constant transformation of digital etiquette and this is one of the problems of modern transmedia space, which actualizes the identification of the content features of digital content, the role of the axiological component of modern media materials, the definition of effective ways of their representation that corresponds with the needs of the modern digital audience. The aim of the research is to describe the key characteristics of digital content in modern media that promote the formation of digital etiquette. The novelty of the article is in the concept analysis of print media, television and radio broadcasting in the context of transmedia according to the approach of the general key characteristics of the current digital content that contribute to the formation of digital etiquette and have the prospect of further research. The methodological basis was the scientific works of media theorists in Russian and foreign scientific communities. During the work on the article in the field of researching the content of modern mass media and the transformation processes that take place in the media, the author used the methods of analysis and comparison, the synthesis method was applied in terms of discussing the research results, formulating conclusions. The results of the research show that today not only adaptation in the digital environment is required but also close integration with all processes of the digital development of society is necessary for the successful functioning of modern media. The typical key features for modern digital content, which are the environment for the formation of digital etiquette, were identified during the research. It includes the ability to consume content through various gadgets; creation of interactive materials that satisfy the demands of a certain audience and give the right to participate in the creation of content and to choose it; the creation of complex multi-component materials that are endowed with the features of the project and also the transmedia narrative pattern. The article represents the interest to practicing journalists, as well as to researchers in the sphere of development of digital journalism, transmedia storytelling, digital content features and digital etiquette. Keywords: journalism, digital content, mass media transformation, transmedia, storytelling, digital etiquette


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