Business Strategy of Indah Kiat Pulp and Paper Perawang Mill, Riau, Indonesia using PESTLE, Porter’s Five Forces, and SWOT Analysis under SOSTAC® Framework

According to the company annual report (INKP Annual Report, 2019), PT. Indah Kiat Pulp and Paper (INKP) experienced a decrease in net sales of 3.4% and net profit of 53.4% from the previous year. The decline was followed by the Covid-19 pandemic which could affect the company's sales and profits. The study was conducted using a descriptive approach in order to capture the phenomena that occur through analysis of current conditions both internal and external using PESTLE, Porter, and SWOT analysis. Afterwards, it formulates the company objective, strategy, tactics, action, and evaluation or control using the SOSTAC® framework based on the analysis result. Data are obtained from interviews, observations, documentation, and publication reports. The results of the research describe that the predominant internal strategy factors on the Strengths of INKP are the product quality and production process efficiency, and the Weaknesses are product distribution and its distribution channels. Meanwhile, the predominant external strategic factors on Opportunities are other needs in pulp derivative product, availability of raw materials and fiscal policy, and as for Threats are a decrease in fine paper demand and technology adaptation. Using the Cartesian SWOT diagram, it is found that the results of EFAS and IFAS are in the ST main strategy quadrant, which is Diversification. Based on the results of the analysis, it can be formulated that the objectives of the INKP strategy are to make diversification product such as rayon fiber with masks as the final product from pulp as the raw materials in 1 year and shifting production from 56% paper and 43% pulp to 45% paper, 34% pulp, and 20% rayon fiber in 3 years to maintain sales volume and gain increased profit. The corporate level strategy is a diversification product while the business level strategy is a differentiation product in accordance with Porter's Generic Matrix. This investment has a positive value of both CAPM and NPV while CAPM has 0.0708 value. As for the IRR, the rate of return is 39.87%. Planned tactics and actions using project management with Gantt Chart within a project period of 1 year in the main activities of building production lines and marketing. Control and evaluation are carried out through the implementation of targets or KPI in accordance with work functions. EBIT and EBITDA is used at the final level of overall production and marketing.

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Strategi Pengembangan Lada (Studi Kasus Kelompok Tani Indatu di Desa Blang Panyang Kecamatan Muara Satu Kota Lhokseumawe)

Jurnal Ilmiah Mahasiswa Pertanian ◽

10.17969/jimfp.v2i3.4097 ◽

2017 ◽

Vol 2 (3) ◽

pp. 142-155

Author(s):

Auzan Syahmi ◽

Irwan Irwan ◽

Romano Romano

Keyword(s):

Development Strategy ◽

Swot Analysis ◽

Agricultural Land ◽

Raw Materials ◽

Factors Affecting ◽

Pests And Diseases ◽

Factors Analysis ◽

Strategic Factors ◽

Rot Disease

Abstrak . Lada merupakan salah satu tanaman rempah-rempah yang berasal dari tanaman perkebunan yang sangat terkenal dahulu di Aceh. Khususnya Petani lada di Aceh saat ini sudah mulai memperhatikan lada untuk dikembangkan dengan tujuan meningkatkan pendapatan dan kesejahteraan. Dengan kata lain, Lada menjadi komoditi primadona yang banyak diminati di perdagangan dunia. Karena berbagai negara menggunakan lada ini sebagai bumbu dapur masakan. Disisi lain disebabkan berkembangnya usaha makanan, berkembangnya industri farmasi, kosmetika yang menggunakan lada sebagai salah satu bahan baku, meningkatnya konsumsi dunia, konsumsi dalam negeri semakin meningkat dengan bertambahnya produk-produk industri makanan berbasis lada. Akibat permintaan lada yang tinggi menyebabkan terjadinya masalah bagi petani Aceh dalam keterbatasan produksi lada. Salah satunya lahan pertanian dikonversikan menjadi non pertanian seperti perumahan, gedung dan pertokoan. Sehingga lahan pertanian menjadi berkurang dan menjadi masalah bagi petani lada sendiri dalam mengembangkan lada. Penyebab masalah lain juga yang akibat hama dan penyakit terutama penyakit layu, penyakit keriting daun serta penyakit busuk pangkal batang. Tujuan Penelitian untuk mengetahui faktor-faktor yang diperhatikan pada pengembangan lada, serta mengetahui strategi pengembangan lada yang tepat. Metode Penelitian yang digunakan adalah metode studi kasus. Teknik Pengumpulan data digunakan dengan pendekatan wawancara. Hasil analisis menunjukkan faktor internal yang mempengaruhi usaha pengembangan lada adalah bibit, pestisida, sumber daya alam, pupuk, dan sumber daya manusia. Sedangkan faktor eksternal yang mempengaruhinya adalah pemerintah, pasar, harga, pesaing, hama dan penyakit. Berdasarkan hasil analisis SWOT didapatkan nilai IFAS (Internal Strategic Factors Analysis Summary) sebesar 1,756 dan EFAS (Eksternal Strategic Factors Analysis Summary) sebesar 2,773 berada pada kuadran I , maka strategi pengembangan yang cocok untuk strategi pengembangan lada adalah strategi agresif yang artinya usaha tersebut sangat dimungkinkan untuk terus berkembang, meningkatkan pertumbuhan dan meraih kemajuan secara maksimal, dimana strategi agresif ini merupakan kondisi yang sangat menguntungkan, peluang dan kekuatan begitu besar sehingga pelaku usaha bisa memanfaatkan peluang dan kekuatan yang ada secara maksimal.Strategy of pepper development (case study of indatu farmer group in blang panyang village sub-district estuary one, Lhokseumawe City) Abstract. Pepper is one of the most popular herbs from Aceh plantations. Especially pepper farmers in Aceh are now starting to pay attention to pepper to be developed with the aim of increasing income and welfare. In other words, Pepper became the most popular commodity in the world trade. Because various countries use this pepper as a spice cooking kitchen. On the other hand, due to the development of food business, the development of pharmaceutical industry, cosmetics using pepper as one of the raw materials, the increasing of world consumption, domestic consumption is increasing with the increase of pepper based food industry products. As a result of high pepper demand causes problems for Acehnese farmers in the limitations of pepper production. One of them agricultural land converted into non-agricultural such as housing, buildings and shops. So that agricultural land becomes reduced and become a problem for pepper farmers themselves in developing pepper. Other causes of problems are also caused by pests and diseases, especially wilt disease, leaf curling disease and stem rot disease. Research Objectives to determine the factors that are considered in the development of pepper, as well as to know the appropriate pepper development strategy. The research method used is case study method. Technique Data collection is used with interview approach. The results of the analysis show that the internal factors affecting pepper development are seeds, pesticide, natural resources, fertilizer and human resources. While on external factors that include government, markets,prices, competitors,pest and diseases. Based on the result of SWOT analysis, the value of IFAS (Internal Strategic Factors Analysis Summary) of 1.756 and EFAS (External Strategic Factors Analysis Summary) of 2.773 are in quadrant I, then a suitable development strategy for pepper development strategy is aggressive strategy which means the business is very possible To continue to grow, to increase growth and to achieve maximum progress, where aggressive strategy is a very favorable condition, opportunities and strength so large that business actors can take advantage of opportunities and strengths that exist maximally.

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Analisis Strategi Bisnis untuk Mencapai Keunggulan Kompetitif di UMKM Nukida Jati Bojonegoro

JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) ◽

10.31289/jkbm.v7i2.4382 ◽

2021 ◽

Vol 7 (2) ◽

pp. 117-126

Author(s):

Ika Munawaroh ◽

Elva Nuraina ◽

Elly Astuti

Keyword(s):

Business Strategy ◽

Swot Analysis ◽

Raw Materials ◽

Secondary Data ◽

Product Diversification ◽

Business Strategies ◽

Internal Factors ◽

Calculation Results ◽

Related Diversification ◽

Market Opportunities

This study aims to identify business strategies implemented by MSMEs Nukida Jati to have a competitive advantage. The research method uses descriptive qualitative. Sources of data used are primary and secondary data sources. The technique of collecting data is the interview, observation, and documentation. Data analysis techniques used data reduction, presenting information data, and drawing conclusions. The calculation results of the IFE (internal factors) and EFE (external factors) matrices show that Nukida Jati MSMEs are in quadrant one. Combining these matrices in the SWOT analysis shows that the company's position allows it to maximize the opportunities and strengths. An alternative business strategy that can be applied to Nukida Jati MSMEs in this position is related diversification. This business strategy allows the company to produce various kinds of handicrafts with different specifications according to consumer demand with the same raw materials. Further product diversification can create wider market opportunities, especially if added with adequate digital marketing support

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Analisis Faktor Internal dan Eksternal UKM Durian

Talenta Conference Series Energy and Engineering (EE) ◽

10.32734/ee.v2i4.691 ◽

2019 ◽

Vol 2 (4) ◽

Author(s):

Wira Sopyana Sarah ◽

Claudia Indriya Ninggrum ◽

Paltisia Elvi Maria ◽

Alfri Lumongga ◽

Ayu Khairani

Keyword(s):

Swot Analysis ◽

Lower Cost ◽

External Factor ◽

Raw Materials ◽

Product Distribution ◽

Internal Factors ◽

Good Communication ◽

Two Factors ◽

Processed Products ◽

North Sumatra

Durian sebagai buah eksotik musiman yang menjadi produk unggulan sumatera utara belum secara optimal diolah untuk menjadi produk hilir yang dapat dimakan kapanpun dan dimanapun saja tanpa ada keterbatasan tempat dan waktu. Durian sebagai buah musiman hanya dapat diperoleh pada saat musim durian (bulan juli-agustus). Pada umumnya buah dimakan secara langsung dan tanpa banyak mengalami proses. Sehingga perlu diupayakan solusi agar durian bisa disimpan sampai berminggu-minggu dengan olahan menjadi dodol durian yang lezat. Tujuan penelitian mencari alternative produk olahan durian yang kapan dan dimana saja dapat dikonsumsi. Metode digunakan penelitian ini dipakai menggunakan Analysis SWOT. Hasil penelitian didapatkan beberapa faktor seperti bahan baku, terdapat kandungan gizi dan memiliki citra rasa, t dan tanpa adanya bahan pengawet, Strategisnya tempat penjualan, terampil tenaga kerja lokal, pengusaha dan pekerja, teknologi yang memiliki komunikasi baik menggunakan semi modern, keoptimalan dalam produksi masih kurang,dan promosi yang berkurang. Sedangkan faktor-faktor eksternalnya teknologi industri makanan yang berkembang maju, daerah yang strategis untuk melakukan usaha industri dodol dimiliki pasar bengkel. dari kedua factor didapati yang menjadi kekuatan yang perlu ditingkatkan adalah mampu memproduksi produk dalam jumlah banyak dengan harga yang lebih terjangkau dari pada daerah lain, dan menjadi kelemahan yang dikurangi adalah distribusi produk keluar daerah masih kurang. Durian as a seasonal exotic fruit which is a superior product of North Sumatra has not been optimally processed to become a downstream product that can be eaten anytime and anywhere without any time and place limits. Durian as a seasonal fruit can only be obtained during the durian season (July-August). In general, the fruit is eaten directly and without much process. So it is necessary to work out a solution so that durian can be stored for weeks by being processed into delicious durian dodol. The purpose of this research is to find alternative durian processed products that can be consumed or eaten anytime and anywhere. The method used in this study uses SWOT Analysis. The results found several internal factors such as the availability of raw materials, special taste, nutritional content and no preservatives, strategic place of sale, skilled local labor, good communication between employers and workers, technology used semi-modern, production is not optimal, and lack of promotion. While the external factor is the advancement of technology in the developing food industry, the workshop market has a strategic area to do dodol industry. of the two factors found that the strengths that need to be improved are being able to produce more products at a lower cost than in other regions, and the weakness being reduced is that product distribution out of the region is still lacking.

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Perumusan Strategi Operasi-Produksi Kosmetik (Studi Kasus PT ANI)

MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah ◽

10.29244/mikm.12.1.35-47 ◽

2017 ◽

Vol 12 (1) ◽

pp. 35

Author(s):

Rizda Dwiyanti ◽

Musa Hubeis ◽

Gendut Suprayitno

Keyword(s):

Business Strategy ◽

Swot Analysis ◽

Process Development ◽

Personal Care ◽

Process Technology ◽

Performance Targets ◽

Matrix Operations ◽

Strategic Factors ◽

Generic Strategy ◽

Asean Economic Community

Policy ASEAN Economic Community (AEC) lead to competition in the cosmetics industry is increasing. Performance operation-production must be increased in order to produces cosmetic quality standards of ASEAN. Research conducted in medium-scale cosmetic companies PT ANI, with the aim of determining the mission and objectives, business strategy, operating strategy based on priority performance goals operation-production function and formulate strategy and policy for operation-production resource and process development. Research methods with descriptive qualitative and and analysis tools used are SWOT analysis, SFAS matrix, Porter Generic Strategy, TOWS matrix, operations strategy matrix and the AHP for weighting internal/eksternal strategic factors and prioritize operation-production strategy determination. Based on the results of this study concluded that PT ANI mission is produce facial and personal care cosmetics using natural active ingredients that are safe and good quality, to capture domestic and overseas niece market. The company's business strategy is competitive strategy of differentiation focus and serve the manufacture of face and personal care cosmetics with variants and volume according to customer requirements. The development of resources and operation-production processes priority is to meet the five performance objectives, namely quality (0,454), reliability (0,270), flexibility (0,147), speed (0,082) and cost (0,048). On the other hand operation-production strategic priority to meet the performance targets is a process technology (0,425), supply chain network (0,235), capacity (0,206), the development and organization (0,133).

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Business Development Management Model at Samo-Samo Recycling House Based on SWOT Analysis

SinkrOn ◽

10.33395/sinkron.v5i1.10595 ◽

2020 ◽

Vol 5 (1) ◽

pp. 1

Author(s):

Rusdiansyah Rusdiansyah ◽

Harun Al Rasyid ◽

Suryanto Sosrowidigdo

Keyword(s):

Human Resource Development ◽

Business Strategy ◽

Swot Analysis ◽

Business Strategies ◽

Strategy Formulation ◽

Factors Analysis ◽

Business Efficiency ◽

Swot Matrix ◽

Strategic Factors ◽

External Conditions

This study aims to determine the internal and external conditions faced by the Samo Samo Recycle House, as a basis for determining the appropriate alternative strategies for recycling waste business. Strategy formulation is carried out after the identification and determination of internal and external strategic factors. Internal strategic factors are then included in the IFAS (Internal Factors Analysis Summary) matrix, while external strategic factors are included in the EFAS (External Factors Analysis Summary) matrix, and the combination of the two matrices produces a Cartesisus Diagram to determine which company is in the diagram position. From the results of the calculation above, it is known that the coordinate point is located at (y = -0,12; x = 0,39). The coordinate results are presented in the SWOT matrix diagram. After knowing the meeting point of the diagonals (X), the position of the business unit is known in Quadrant II. This position shows the Samo Samo Recycling House, then in business strategies, including: Creating new designs to attract prospective buyers, Strengthening the competitiveness of commodities through improving the quality of results and business efficiency. Quality and creative human resource development

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Processes and problems of pulp and paper industry: an overview

Physical Sciences Reviews ◽

10.1515/psr-2019-0042 ◽

2021 ◽

Vol 0 (0) ◽

Author(s):

Puneet Pathak ◽

Chhavi Sharma

Keyword(s):

New Technologies ◽

Raw Materials ◽

Paper Industry ◽

Pulp And Paper Industry ◽

Pulp And Paper ◽

Raw Material ◽

Process Efficiency ◽

Chemical Recovery ◽

Recycled Paper ◽

Wide Range

Abstract The pulp and paper industry is a highly energy-intensive and water-consuming industry. This industry is known for the utilization of a wide range of raw materials, containing cellulose fibers (generally wood, recycled paper, and agricultural residues), for the production of various grades of paper. There are several processes involved in the conversion of raw materials to the paper product such as raw material preparation, pulping, pulp washing and screening, bleaching, stock preparation, papermaking and chemical recovery. All the processes are facing issues regarding process efficiency, product quality, energy & water consumption, and cost and environment. There is a need for further improvement and upgrading the technologies but the scale of operations, technological obsolesce and cost of implementing new technologies are some of the major issues. The main thrust areas of pulp and paper processing require major interventions in the adoption of green and clean technologies.

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STRATEGI MENINGKATKAN LOYALITAS KONSUMEN MAKANAN KHAS KOTA CURUP KABUPATEN REJANG LEBONG

10.31219/osf.io/r5268 ◽

2019 ◽

Author(s):

Onsardi Onsardi

Keyword(s):

Swot Analysis ◽

Raw Materials ◽

External Factors ◽

Consumer Loyalty ◽

Internal Factors ◽

The Public ◽

Typical Food ◽

Internal And External Factors

The title of this study is the Strategy of Increasing Consumer Food Loyalty in CurupCity, Rejang Lebong Regency (Case Study in "Henvian" Typical Food Industry). Thisresearch is based on the importance of strategies in increasing business and consumerloyalty to products sold.Strategies to increase business and consumer loyalty can bedone with a SWOT analysis. Place of this research is the "Henvian" shop that sellstypical Rejang lebong food. The method used in this study is descriptive qualitative.Informants in this study were people who were considered to know for certain about theHENVIAN Specialty Food Store in Curup City, Rejang Lebong Regency. The dataanalysis technique used in this study is a SWOT analysis to determine the strengths,weaknesses, opportunities and threats in a typical Rejang Lebong food business.By using SWOT analysis techniques that consist of strengths (weakness), weaknesses(weakness), opportunities (opportnity) and threats (threath). The results of this studycan be concluded that the internal factors that are the strength of the marketing strategyare the quality of the product that is good at a price affordable to the public andtourists, service that is friendly and responsive to consumer needs, as well astechnological advancements that facilitate the promotion of business. Internal factorsthat are a weakness are often lack of stock, there are some products that do not meet thestandard packaging, the product shelf life is short, employees do not use uniforms.External factors that become opportunities are a fairly high economic community,abundant raw materials while external factors that are a threat are the manycompetitors, an unstable economy, the price of basic needs increases. Based on theresults of the SWOT analysis of internal and external factors, the strategy used is toimprove product quality by improving the appearance of packaging and quality ofcontent and quality of service by providing uniforms to employees and providingstandards of service to consumers. .Keywords: Strategy, Consumer Loyalty, SWOT

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Water Pollution Abatement in Small Paper Mills in India

Water Science & Technology ◽

10.2166/wst.1988.0006 ◽

1988 ◽

Vol 20 (1) ◽

pp. 37-48 ◽

Cited By ~ 1

Author(s):

L. Panneerselvam

Keyword(s):

Water Pollution ◽

Wastewater Treatment ◽

Raw Materials ◽

Pollution Abatement ◽

Pulp And Paper ◽

Operating Costs ◽

Small Scale ◽

Pulp And Paper Mills ◽

Paper Mills ◽

Recovery System

In order to reduce the demand for the forest based raw materials by the organised industrial sectors like the large integrated pulp and paper mills, the Government of India started promoting several small-scale pulp and paper mills based on non-wood agricultural residue raw materials. However promotion of these small mills has created another environmental problem i.e. severe water pollution due to non-recovery of chemicals. Because of the typical characteristics like high silica content etc. of the black liquor produced and the subsequent high capital investment needed for a recovery system, it is not economically feasible for the small Indian mills to recover the chemicals. While the quantity of wastewater generated per tonne of paper produced by a small mill is same as from a large integrated pulp and paper mill with a chemical recovery system, their BOD load is four times higher, due to non recovery of chemicals. However the existing wastewater disposal standards are uniform for large and small mills for e.g. 30 mg BOD/l. To meet these standards, the small mills have to install a capital intensive wastewater treatment plant with heavy recurring operating costs. Therefore the feasible alternative is to implement various pollution abatement measures, with the objective of not only reducing the fibre/chemical loss but also to reduce the investment and operating costs of the final wastewater treatment system. To illustrate this approach, a case study on water pollution abatement and control in a 10 TPD mill, will be discussed.

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Internal and External Factors Affecting the Sales of Hype Drinks in Online Platform

JURNAL MINDS Manajemen Ide dan Inspirasi ◽

10.24252/minds.v8i1.20953 ◽

2021 ◽

Vol 8 (1) ◽

pp. 89

Author(s):

Fauzan Febrian ◽

Nazmi Fathnur Ahmad

Keyword(s):

Mixed Method ◽

Business Strategy ◽

Swot Analysis ◽

Adaptation Strategy ◽

External Factors ◽

Factors Affecting ◽

Online Platform ◽

Online Sales ◽

Online Platforms ◽

Internal And External Factors

The Covid-19 Pandemic has hurt the beverage outlets' sales. This study investigates the strength of the internal and external factors that influenced sales in the online platforms of hype drinks. Thus, the study focused on the adaptation strategy to improve the sales in the online platform of hype drinks under environmentally-health pressures. The approach was mixed-method by obtaining the data through questionnaires, interviews, and observation. The participant in this study was consumer, employee, and owner. Data analysis is conducted under the SWOT analysis that has four steps in presenting the data. The finding concluded that internal and external factors positively impacted the business strategy to increase online sales of beverage outlets by riding the wave of hype among customers.

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