scholarly journals Communication Strategy of BKMT Riau Management in the Development of Islamic Da'wah

2019 ◽  
Vol 2 (3) ◽  
pp. 334-352
Author(s):  
Arwan Arwan ◽  
Abdullah Abdullah ◽  
Syukur Kholil
Keyword(s):  
Educational Communication ◽  
Qualitative Approach ◽  
Communication Strategy ◽  
Persuasive Communication ◽  
Communication Management ◽  
Communication Plan ◽  
Informative Communication ◽  
Communication Methods ◽  
Communication Planning ◽  
Descriptive Qualitative

In implementing a communication strategy, a communication plan must include goals, objectives and steps. Likewise, the communication planning of the BKMT Riau Management in the development of Islamic Da'wah in the form of program activities. This study is conducted by using descriptive qualitative approach. The result shows that communication management in the development of Islamic Da'wah of BKMT Riau Management can be traced from the activities program of Da'wah and Issuance of BKMT Riau management for the 2012-2017 period, including planning for organizing, implementing and evaluating. The communication methods used by BKMT are more dominant in informative communication, persuasive communication and educational communication as the most effective and most used method.

scholarly journals Strategi Komunikasi Dinas Pariwisata Kabupaten Karangasem dalam Meningkatkan Kunjungan Wisata Pasca Erupsi Gunung Agung

2020 ◽  
pp. 280
Author(s):  
Ketut Chintya Adnyaswari ◽  
Reni Nuraeni
Keyword(s):  
Qualitative Research ◽  
Research Methodology ◽  
Policy Formulation ◽  
Qualitative Approach ◽  
Communication Strategy ◽  
Implementation Program ◽  
Qualitative Research Methodology ◽  
Communication Planning ◽  
Main Strategy ◽  
Descriptive Qualitative

This research is motivated by the post eruption of Mount Agung, Bali Province, which resulted in a decrease in tourist visits to Karangasem Regency, especially Tenganan Pegringsingan Village, which entered red zone. In an effort to increase tourism visits to Tenganan Pegringsingan Village after Mount Agung eruption, communication strategy is needed. This study uses a qualitative research methodology with descriptive qualitative approach. The purpose of this study is to determine communication strategy of Karangasem Regency Tourism Office in increasing tourist visits to Tenganan Pegringsingan Village after Mount Agung eruption. The discussion in this study discusses four stages, namely analysis and research by indetifying the problem, reviewing the objectives, and conducting a survey to find out the characteristics of tourists. In policy formulation stage determines the strategy to be used, conducts socialization to Tenganan Pegringsingan Village related to the main strategy being carried out, namely Tenganan Festival, and sets target. At the planning the implementation program stages the main strategy is carried out, started from funds, place, administration, coordination with related parties, the concept of the event, and the personnel involved. The last step is communication, in this stage, the dissemination information related to Tenganan Festival as the main strategy and conducts Tenganan Festival activities. The results of this study found that the strategies carried out could not increase tourist visits. Keywords: Communication strategy, Tourism Village, Communication Planning

scholarly journals COMMUNICATION STRATEGY IN THE DEVELOPMENT OF AGRO-TOURISM VILLAGE IN WEST BANDUNG REGENCY

Edulib ◽  
2017 ◽  
Vol 6 (2) ◽  
Author(s):  
Encang Saepudin ◽  
Agung Budiono ◽  
Asep Saeful Rohman
Keyword(s):  
Focus Group ◽  
Group Discussion ◽  
Communication Strategy ◽  
Rural Tourism ◽  
Communication Management ◽  
Group Discussions ◽  
Good Communication ◽  
The Government ◽  
Strategy Pattern ◽  
Communication Planning

Abstrak. Penelitian ini mengkaji Strategi komunikasi dalam pengembangan desa wisata agro di Kabupaten Bandung Barat. Dengan  metode kualitatif dan teknik pengumpulan data melalui wawancara, observasi, Focus Group Discussion, dan  studi pustakan penelitilian ini bertujuan untuk mengetahui  perencanaan komunikasi dan manjemen komunikasi dalam pengembangan desa wisata agro di Kabupaten Bandung Barat. Manfaat dari hasil penelitian ini adakah memberikan masukan bagi pemerintah dan beberapa pihak yang terkait mengenai strategi komunikasi (pola komunikasi efektif) dalam pengembangan desa wisata,  sehingga  pihak-pihak tersebut mampu membuat kebijakan-kebijakan  yang sangat tepat dalam pengembangan desa wisata terutama desa wisata agro di Kabupaten Bandung Barat. Berdasarkan hasil penelitian, Desa yang mmeiliki potensi sebagai Desa Agro Wisata di Kabupaten Bandung Barat, perlu diadakannya pola pembinaan agro wisata agar para pelaku pariwisata dan pelaku pertanian secara sinergis dapat merencanakan, menyusun, memprogramkan agro wisata yang bermanfaat bagi masyarakat,  pengusaha, dan pemerintah. Dalam hal ini perlu adanya komunikasi yang baik antar pihak. Dengan terjalinnya komunikasi yang baik antar pihak maka harmonisasi sosial dalam pengembangan desa wisata agro ini akan tercapai. Strategi komunikasi sangat penting karena ia merupakan paduan perencanaan komunikasi (communication planning) dan manajemen komunikasi (communication management) untuk mencapai suatu tujuan.   Kata Kunci : Strategi Komunikasi, Desa Wisata Agro, Pembangunan Desa, Bandung Barat Abstract. This study examines the communication strategy in the development of agro-tourism village in West Bandung regency. Use qualitative methods and techniques of data collection through interviews, observation, focus group discussions, and the library to study aims to determine the penelitilian communications planning and management of communication in the development of agro-tourism village in West Bandung regency. The benefits of this research is there to provide input for the government and some interested parties about the communication strategy (pattern of effective communication) in the development of rural tourism, so that the parties are able to make policies that are particularly appropriate in rural tourism development especially rural agro-tourism in West Bandung regency. Based on the research results, in West Bandung regency, especially in Lembang, keep holding the pattern of development of agro-tourism so that the perpetrators of tourism and agriculture synergistically actors can plan, arrange, program an agro-tourism that benefit the community, employers, and government. In this case the need for good communication between the parties. With good communications between the parties, harmonized social development of rural agro-tourism will be achieved. The communication strategy is very important because it is a blend of communication planning and communication management to achieve a goal. Keywords: Communication Strategies, Agro Tourism Village, Rural Development, Bandung Barat

scholarly journals STRATEGI KOMUNIKASI KEPALA UNIT PASAR DALAM PENGELOLAAN SAMPAH DI PASAR INDUK GEDEBAGE BANDUNG

DIALEKTIKA ◽  
2019 ◽  
Vol 6 (2) ◽  
pp. 110-117
Author(s):  
R Fajar Salim
Keyword(s):  
Data Collection ◽  
Qualitative Approach ◽  
Communication Strategy ◽  
Office Staff ◽  
Descriptive Qualitative

Head of Market Unit requires communication strategy to convey understanding so that it can be accepted and can-do synergy with all those involved in garbage management. This research used descriptive qualitative approach. Data collection techniques are done by observation, interviews, documentation, and triangulation. The results of this research that the head of the market unit carried out a communication strategy both externally and internally. Externally established cooperation with Dinas Kebersihan Kota Bandung, PD Kebersihan Kota Bandung, Dinas Lingkungan Hidup Kota Bandung, and volunteer Gerakan Bandung Disiplin. While internally the head of the market unit established synergy with the market unit office staff, traders' representatives, and casual daily workers. Although the Head of the Market Unit still acknowledges that the results of the management have not been significant, but he is optimistic to continue to educate and hopefully there will be awareness and change, especially traders in terms of garbage management.

scholarly journals Strategi Komunikasi Lembaga Bimbingan Belajar Dalam Mempertahankan Loyalitas Pelanggan Pada Masa Pandemi Covid-19 (Studi Kasus Pada Bimbel Timothy's, Cengkareng, Jakarta Barat)

Prologia ◽  
2021 ◽  
Vol 5 (2) ◽  
pp. 313
Author(s):  
Ezra Krisna ◽  
Septia Winduwati
Keyword(s):  
Customer Loyalty ◽  
Word Of Mouth ◽  
Communication Strategy ◽  
Educational Institutions ◽  
Research Approach ◽  
Communication Management ◽  
Planning Implementation ◽  
Trust Business ◽  
Communication Planning ◽  
Collection Methods

Bimbel Timothy's is a non-formal tutoring institution that was formed to assist customers to understanding the learning materials provided by formal educational institutions. Communication strategy is a combination of communication planning with communication management to achieve predetermined goals. This study uses a qualitative research approach with data collection methods using interview techniques, documentation studies, and literature studies. The result of this research is Bimbel Timothy's using communication strategy which is planning, implementation and evaluation of the communication strategy that implemented by Bimbel Timothy's during the COVID-19 pandemic in order to maintain customer loyalty. Of the entire series of communication strategies which is planning, implementation and evaluation that implemented, the role  word of mouth is a technique used so that customers continue to trust business institutions during the COVID-19 pandemic.Bimbel Timothy's merupakan salah satu lembaga bimbingan belajar non-formal yang dibentuk guna membantu pelanggan dalam memahami materi pembelajaran yang diberikan oleh lembaga pendidikan formal. Strategi komunikasi merupakan paduan perencanaan komunikasi dengan manajemen komunikasi untuk mencapai tujuan yang telah ditetapkan. Penelitian ini menggunakan pendekatan penelitian kualitatif dengan metode pengumpulan data yang menggunakan teknik wawancara, studi dokumentasi, dan studi kepustakaan. Hasil penelitian ini adalah Bimbel Timothy's melakukan strategi komunikasi yang terdiri atas proses perencanaan, pengimplementasian serta evaluasi dari strategi komunikasi yang diterapkan oleh Bimbel Timothy's pada masa pandemi COVID-19 agar tetap dapat mempertahankan loyalitas pelanggannya. Dari seluruh rangkaian strategi komunikasi antara lain perencanaan, implementasi, dan evaluasi yang diterapkan, peran word of mouth merupakan teknik yang digunakan agar pelanggan tetap percaya terhadap lembaga usaha pada masa pandemi COVID-19.

scholarly journals STRATEGI KOMUNIKASI TAKMIR DALAM MEMAKMURKAN MASJID JOGOKARIYAN YOGYAKARTA

2020 ◽  
Vol 31 (1) ◽  
pp. 21
Author(s):  
Atik Nurfatmawati
Keyword(s):  
Interpersonal Communication ◽  
Communication Theory ◽  
Qualitative Approach ◽  
Communication Strategy ◽  
Communication Process ◽  
Social Activities ◽  
Personal Approach ◽  
Descriptive Qualitative

The magnificent mosque is not necessarily offset the spirit of the prosperity of the mosque. This is different from the Jogokariyan Mosque in Yogyakarta, in addition to congregational prayers it is also a center of social activities. The purpose of this study was to analyze the takmir communication strategy to prosper the Jogokariyan Mosque. This study uses interpersonal communication theory with a descriptive qualitative approach. The informants of this study were four people from the Jogokariyan Mosque. The results of this study are the personal approach strategy is one of the keys to success in building the communication process. Mosque takmir communication with the surrounding community, worshipers, and mosque visitors is carried out persuasively. Takmir Masjid also often holds social activities with the community, both Muslim and non-Muslim. Efforts to make the mosque prosperous through a personal approach, through hobbies that are favored by residents who have not yet prayed. Besides, the mosque takmir seeks to maintain the comfort of guests whether worshiping or just stopping by.

scholarly journals ANALISIS STRATEGI KOMUNIKASI DALAM MENINGKATKAN CITRA EKOWISATA RIAM KANAN DI KALIMANTAN SELATAN

2021 ◽  
Vol 6 (1) ◽  
pp. 41
Author(s):  
Siswanto Siswanto ◽  
Muhammad Muthahhari Ramadhani
Keyword(s):  
Case Study Research ◽  
Field Research ◽  
Communication Strategy ◽  
Public Communication ◽  
Literature Study ◽  
Communication Management ◽  
Wide Audience ◽  
The Media ◽  
Communication Planning

 The potency of the water tourism object in Riam Kanan reservoir is not well known by both domestic and foreign tourists because the communication strategy program has not been maximized by the local government. An important factor in raising the image of ecotourism is the communication strategy policy in order to promote it to a wide audience. Communication strategy is a combination of communication planning and communication management to achieve a goal. The method used in this research is a qualitative approach with the type of case study research. Data collection techniques that researchers use are field research and literature study. The results showed that the communication strategy carried out by the Department of Tourism and Culture of Banjar Regency in enhancing the ecotourism image of the Riam Kanan reservoir has followed the procedure as in communication theories, namely establishing communicators. setting targets, compiling communication messages and, selecting media and channels communication. The media used include outdoor media, small format media, print media, electronic media, internet and social media as well as other public communication channels.

STRATEGI KOMUNIKASI KOMISI PEMILIHAN UMUM (KPU) PROVINSI MALUKU DALAM MENINGKATKAN PARTISIPASI MASYARAKAT DALAM PEMILUKADA TAHUN 2018

BADATI ◽  
2020 ◽  
Vol 2 (1) ◽  
pp. 1-15
Author(s):  
ZACHARIAS TEHUBIJULUW
Keyword(s):  
Program Evaluation ◽  
Public Participation ◽  
Community Participation ◽  
Qualitative Data ◽  
Communication Strategy ◽  
Media Selection ◽  
Research Approach ◽  
Audience Analysis ◽  
Communication Planning ◽  
Descriptive Qualitative

This study aims to determine and understand the communication strategy of the Maluku Provincial KPU in increasing community participation in the 2018 elections. The research approach uses descriptive qualitative. Data was collected through interviews using interview guidance instruments. The results showed that the Maluku Provincial KPU communication strategy in increasing public participation in the 2018 elections included communication planning, mapping of voter segmentation according to typology and voter characteristics, audience analysis and segmentation, media selection and program evaluation

scholarly journals Kemampuan Penyuluh Agama Islam Non PNS Di Kabupaten Sumba Tengah dalam Menerapkan Teknik Komunikasi

2020 ◽  
Vol 4 (1) ◽  
pp. 71
Author(s):  
Muhimatul Kibtiyah
Keyword(s):  
Data Collection ◽  
Document Analysis ◽  
Civil Servant ◽  
Qualitative Approach ◽  
Persuasive Communication ◽  
Good Communication ◽  
Analysis Techniques ◽  
Communication Techniques ◽  
Data Source ◽  
Informative Communication

This study aims to analyze the ability of non-civil servant religious counselors in Central Sumba Regency in applying communication techniques. This research uses a qualitative approach. The data source in this study is the head of the KUA and Islamic religious counselors and fostered citizens. Data collection techniques are done by observation, interview and document analysis techniques. The results of the study stated that (1) the understanding of religious instructors about good communication techniques was not yet maximal (2) the ability of religious instructors to implement informative communication techniques was already good (3) the ability of religious instructors to implement persuasive communication techniques was quite good (4) the ability of religious instructors in applying coercive communication techniques is not optimal.

AN ERROR ANALYSIS OF GRAMMATICAL FEATURES IN REPORT TEXT BY THE ELEVENTH GRADE STUDENTS OF ACCOUNTING MAJOR AT SMK N 1 JORLANG HATARAN

2017 ◽  
Vol 6 (3) ◽  
Author(s):  
Nomita Herlina Manurung And Willem Saragih
Keyword(s):  
Error Analysis ◽  
Qualitative Approach ◽  
Communication Strategy ◽  
Grammatical Errors ◽  
Accounting Major ◽  
Report Text ◽  
Descriptive Qualitative

This study is purposed to describe the errors in grammatical features of report text. In addition, this study is also aimed to describe the possible causes of those errors. This study applied the descriptive qualitative approach in which the data was obtained from the report texts that were written by the eleventh grade students of accounting major in SMK N 1 Jorlang Hataran. The data were collected by using students’ report texts and questionnaires. The data then were analyzed by identifying the errors first, then describing the errors, and the last explaining the errors. The errors that occurred in students’ texts are errors in verbs, sentences, prepositions, articles, agreements, pronouns, modifiers, and tenses. The result of the study indicates that the students made 541 grammatical errors which were classified into: 37,15% errors in verbs, 18,85% errors in noun, 15,15% errors in sentence, 11,27% errors in preposition, 7,76% errors in article, 4,06% errors in pronoun, 3,51% errors in modifier, and 2,21% errors in tenses. The students’ errors were caused by 31,23% ignorance of grammatical rules, 28,09% incomplete application of rules, 15,89% false concept hypothesized, 13,86% interference of interlingual transfer, 9,05% wrong communication strategy, 1,84% over-generalization.

scholarly journals STRATEGI KOMUNIKASI REMAJA MASJID SYUHADA DALAM MELAKUKAN PEMBINAAN AKHLAK REMAJA DI DUSUN MENSEMAT DESA MEKAR JAYA TAHUN 2020

2021 ◽  
Vol 3 (1) ◽  
pp. 57-68
Author(s):  
Jepriadi ◽  
Azwar
Keyword(s):  
Secondary Data ◽  
Communication Strategy ◽  
Signal Quality ◽  
Way Of Life ◽  
Communication Management ◽  
Use Of Time ◽  
Coaching Process ◽  
Analysis Technique ◽  
The Many ◽  
Communication Planning

Islamic preaching is an activity of communicating the teachings of Allah Almighty which are contained in the Al-Quran and Sunnah, so that people can take it as their way of life. Given the many problems that occur among adolescents, ranging from moral and moral crises. To overcome this problem, of course there is a training that is carried out. In the process of coaching adolescents, special abilities are needed. One of them is the communication strategy carried out in the youth coaching process. The purpose of this study in general is to find out the communication strategies of the Syuhada mosque youth in conducting adolescent morals development in the Mensemat Hamlet, Mekar Jaya Village. Whereas specifically, knowing the communication planning and communication management carried out by the teenagers of the Syuhada mosque in developing youth morals in the Dusun Mensemat, Mekar Jaya Village, and knowing the supporting and inhibiting factors for the success of the Syuhada mosque youth communication strategy in developing youth morals in the Mensemat Village Mekar Jaya Village. This type of research is descriptive qualitative research. In this study, the data consisted of primary and secondary data. The data collection techniques are observation, interview, and documentation techniques. The data analysis technique used was data reduction, data presentation, verification and conclusion drawing. After being analyzed, the validity of the data is tested by mamber check, and triangulation. The conclusions of the results of the research ari: Communication planning carried out by teenagers of the Syuhada mosque in adolescent moral development in Menemat Village, Mekar Jaya Village is in the form of determining activities in adolescent morality development, determining messages to provide guidance, and selecting media in the process of building morals for adolescents, Communication management that is carried out is planning and evaluating the communication strategy undertaken. Supporting factors and obstacles to the success of the Syuhada Mosque youth communication strategy are in the form of external and internal Tractors including adequate facilities and infrastructure, inadequate use of time, adolescents who are difficult to provide guidance, poor signal quality in conveying messages, and parents.

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