Gestão Sustentável nas Empresas: uma análise da sustentabilidade na percepção de estudantes de Administração ## Sustainable Management in Companies: an analysis of sustainability in Business Administration students´ perception

As empresas eram vistas apenas como organizações econômicas com responsabilidades referentes a resolver problemas econômicos fundamentais e agora têm presenciado o surgimento de novos papéis que devem ser desempenhados, dentre eles, a conscientização com os problemas ambientais e sociais. O objetivo geral deste trabalho é analisar a gestão sustentável nas empresas, na percepção dos estudantes do Curso de Administração da UFCG e FAI Nordeste. A pesquisa se justifica pela necessidade de incentivar os empresários e futuros administradores a preservarem o meio ambiente, contribuindo também para incentivá-los a realizar práticas de gestão ambiental. A metodologia utilizada é de abordagem quantitativa, natureza aplicada e do tipo descritiva. Para a coleta de dados, foi utilizado um questionário, aplicado a 129 estudantes. Pode-se constatar que muitos estudantes consideram o desenvolvimento sustentável uma ferramenta capaz de manter o equilíbrio entre as dimensões do Triple Bottom Line (TBL). Bem como acreditam que a sustentabilidade gera lucros às empresas, mantendo-as em vantagem competitiva, além de consideram a Educação Ambiental de fundamental importância ao Curso de Administração. Esta pesquisa é de grande relevância para o meio acadêmico e social em geral, pois, ressalta o dever de incentivar a conscientização sobre a preservação do meio ambiente, contribuindo diretamente com a atuação profissional dos futuros administradores a realizarem práticas de gestão sustentável nas empresas. ABSTRACTCompanies were seen only as economic organizations with responsibilities for resolving fundamental economic problems and now have witnessed the emergence of new roles to be played, among them, awareness of environmental problems. The general objective of this work is to analyze the sustainable management in the companies, in the perception of the students of the Administration Course of the UFCG and FAI Nordeste. The research is justified by the need to encourage entrepreneurs and future managers to preserve the environment, and also to encourage them to carry out environmental management practices. The methodology used is a quantitative approach, applied nature and descriptive type. For data collection, a questionnaire was used, applied to 129 students. It can be seen that many students consider sustainable development as a tool capable of maintaining the balance between the dimensions of the Triple Bottom Line (TBL). And they believe that sustainability is profitable businesses, keeping them at a competitive advantage, as well as consider the environmental education of fundamental importance to the Administration Course. This research is of great importance for academic and social environment in general, therefore, emphasizes the duty to encourage awareness of the preservation of the environment, contributing directly to the professional performance of future managers to undertake sustainable management practices in companies.

FACTORS ANALYSIS OF FAILURE IN ONLINE BUSINESS ON BUSINESS ADMINISTRATION STUDENTS

The study aims to determine the factors that influenced the failure of online businesses run by Business Administration students from the class of 2017-2018, along with the most dominant element that caused the business to take a knock. The research was done using the descriptive qualitative method. The data collection process was in the form of in-depth observation and interviews with 12 sources who had failed to do business online. The data analysis technique used in this study is the Miles and Huberman model. The result shows that 14 factors caused the failure of online businesses run by Business Administration students from the class of 2017-2018, which are managerial incompetence, the lack of experience and skill, financial problems, business planning, wrong target market, business transition, inability to control stock, uncontrolled growth, location, marketing management, high product cost, poor management, consistency, and time management. The most dominant ones were business planning, managerial incompetence, and lack of experience and skill.

What Do Freshmen Know about Sustainability? Analysing the Skill Gap among University Business Administration Students

This study aims at creating and validating an instrument to assess the level of mastery in sustainability competencies of freshmen students in business-related studies. To reach this goal, a questionnaire that captures the level of acquisition of the competencies in sustainability is provided. A three-step process has been followed to analyse the results gathered among first-year students in two Spanish universities. First, eight confirmatory factor analyses were conducted to verify the grouping of the dimensions included in the questionnaire, resulting in 10 competency units in sustainability (CU). Next, we averaged the values of the items included in each CU to facilitate interpretation and then calculated the skill gap; that is, the difference between the level that CU students are expected to achieve on graduation compared to the current level. Third, a series of ANOVA tests were run to investigate potential differences in the level of acquisition due to gender, prior training and educational background, which according to the literature might influence current student knowledge of sustainability. Our results reveal that freshmen enter university with a heterogeneous level of development, both in terms of breadth (different CUs) and depth (the extent to which each CU is developed). The original value of this work stems from the creation of an instrument which is expected to be applicable in a variety of contexts. Additionally, the information it provides assists us in the identification of the CUs that should be further emphasized at university level, and therefore helps professors to prioritise those teaching strategies targeted at overcoming this deficit.

Does Zhongyong thinking affect voice behavior? The mediating role of psychological safety

Zhongyong, as a typical Confucian thinking model, is related to employees' voice behavior. In this research we explored the relationship between Zhongyong thinking and employees' voice behavior, and examined the mediating effect of psychological safety in this relationship. Survey data were collected from 218 part-time Master of Business Administration students from two Chinese universities. The structural equation modeling results demonstrate that Zhongyong thinking was positively related to psychological safety, and that psychological safety was positively related to voice behavior. Further, psychological safety mediated the Zhongyong thinking–voice behavior relationship. These results suggest that organizations can encourage voice behavior by enhancing employees' Zhongyong thinking and by boosting their perception of psychological safety in the workplace.

What Role Do Language Learning Mindsets Play in English Medium Instruction? A Comparison of Engineering and Business Administration in Turkey

This article explores the relationship between Turkish undergraduate students’ language learning mindsets, English language achievement, and English medium instruction (EMI) academic success. Student test score data on an EMI course and an English language course were collected from fourth year students studying mechatronics engineering (n = 68) and business administration (n = 75) at a public university. Students also responded to the Language Learning Mindsets Inventory (Lou & Noels, 2019). Regression analyses revealed that both incremental (positively) and entity (negatively) mindsets predicted academic success in engineering. Neither mindset was a statistically significant predictor of mechatronics engineering students’ English language achievement. Business administration students’ academic success and English language achievement were both statistically significantly predicted by both incremental (positively) and entity (negatively) mindsets. These results are discussed according to discipline-based differences in EMI courses and pedagogical implications are explored.

Effects of person-organization fit objective feedback and subjective perception on organizational attractiveness in online recruitment

PurposeThis study applies a person-environment fit (PEF) framework to examine the extent to which organizational attractiveness may be influenced by person-organization fit (POF) feedback and person-job fit (PJF) feedback in web-based recruitment. Furthermore, the potential mediating roles of subjective POF and subjective PJF perceptions were examined.Design/methodology/approachSenior undergraduate business administration students participated in a two-stage experiment by completing a paper-and-pencil survey during a campus career fair and then reviewing a recruitment website.FindingsResearch findings showed that online assessment feedback on PJF was positively related to organizational attractiveness. The higher the level PJF, the more organizational attractiveness participants reported. Second, both POF and PJF feedback information can affect organizational attractiveness indirectly through subjective POF and PJF perceptions, respectively. Fresh graduates were more sensitive to PJF feedback in deciding organizational attractiveness.Originality/valueThis study contributes to the recruitment literature in at least three ways. First, online recruitment messages concerning can affect organizational attractiveness. Second, in support of the PEF framework, fresh graduates can distinguish subjective POF perceptions from subjective PJF perceptions. Third, fresh graduates are more sensitive to PJF information and perceptions in deciding organizational attractiveness.

Development of Business-Related Competences in a Case Study-based Professional English Course in Business Administration Studies

A professional English course in business administration studies at the university should lay emphasis on the specific demands and interests of students studying in this programme and requirements of English language knowledge imposed by the business domain. Development of business-related competences in the professional English course is essential for future entrepreneurs who will use English in multiple business contexts to run a successful and competitive business. The aim of the study was to develop and to approbate such business-related competences as business management and personal management in a professional English course in business administration studies. The author of the article emphasizes the idea that the development of business-related competences can be enhanced if the case study method is applied. The results of the study were obtained in a pedagogical experiment involving business administration students in case study modules within a professional English course. Participating in the professional English case study-based course the students developed business related competences comprising business management and personal management and the article describes the process of these competences’ practical acquisition.

Research on Personnel Training Mode of Business Administration Major Based on OBE

The establishment of teaching and scientific literacy training for business administration majors in universities is not only related to the implementation quality and level of teaching for business administration majors in universities, but also has an important impact on the training of applied talents in China. In the strategy of rejuvenating the country through science and education, we should not only explain theoretical knowledge in teaching, but also pay attention to the improvement of students’ practical ability and knowledge application ability, especially in higher vocational colleges, so as to provide high-quality talents for the development of various undertakings in China. Cultivating high-level and high-quality innovative talents is an important mission shouldered by colleges and universities, and it is also an urgent need of the development of the times. This paper draws lessons from the advanced educational idea of results-oriented education, and discusses how to improve the teaching quality, students’ professional skills and students’ adaptation to the future working environment through OBE (Outcome-Based Education) teaching mode, so as to find out a teaching mode that is more suitable for improving the professional core competence of college business administration students.

Relationship between Personality and Learning Goal Orientation Preceding the First Employment

The purpose of this study is to explore the relation between personality traits and the level of aspiration to acquire new skills and improve one’s competence in the midst of first employment. Although with mixed results, previous studies indicated that personality attributes influence goal orientation, both in the school and work settings. However, there have not been any studies that have specifically analysed this relation in the context preceding the first employment. The results of this research, on a sample of last-semester business administration students of an esteemed mid-European university, indicate that prior to the first employment, two personality traits—openness to new ideas and disposition to negative emotions—influence the level of motivation to acquire knowledge and novel modes of action. Insight into the antecedents of an individual’s orientation towards increasing and developing competencies prior to the first employment is an important topic for organizations who have the imperative to develop more sustainable knowledge management practices in an early stage of organizational socialization.