scholarly journals MODEL PREFERENSI KONSUMEN TERHADAP PERBANKAN SYARIAH

2020 ◽  
Vol 12 (1) ◽  
pp. 79-95
Author(s):  
Purnamie Titisari ◽  
Arnis Budi Susanto

This study aims to build a model of consumer preference in choosing Islamic banking. This study uses a comparative study between people's understanding of Islamic banking and conventional banking which is influenced by several factors. The sample in this study amounted to 200 people who had different backgrounds. Existing data were analyzed using Structural equation models (SEM). The research results show that there is a level of understanding and preference of the community towards different Islamic banking which is influenced by several factors developed in this research model. In the next research, it is expected to conduct an assessment of the decision to choose Islamic and conventional banking products that concentrate more on specific products in Islamic banking. In addition, further research is expected to take into account environmental factors and government policies as well as other factors that have not been studied in this study so that it is expected to enrich the knowledge in the field of management, especially consumer preferences and decision making using Islamic banking products

2018 ◽  
Vol 1 (2) ◽  
pp. 1-9
Author(s):  
Setiawan Setiawan

Islamic banking has continued weakening of growth in Depositor Funds gathers. The lowest growth occurred in the year 2015 which growth reached 6.11%. The purpose of this research was to find out what internal factors that can affect the growth of Depositor Funds of Islamic banking in Indonesia. Internal factors that supposedly influential include: Operating Espenses to Operating Revenue (BOPO), Training Costs, Promotion Cost, Financing to Deposit Ratio (FDR), the number of office network, and Non-Performing Financing (NPF). This research hypothesis testing using the analysis with the model of Structural Equation Models (SEM). The analysis used Partial Least Square (PLS), so it can be known how much of the independent variables are observed with influential factors hypothesized. The research found that the latent variable Internal factors influence on Depositor Funds. The variable encompasses Internal factors explaining the Depositor Funds amounting to 15.6%, the rest is explained by other variables that are not included in this research model.


2019 ◽  
Vol 4 (1) ◽  
pp. 24
Author(s):  
Sunitha Mary a/p Viapulam ◽  
Muhammad Farooq

The objective of this research is to examine the effects of brand factors and country of origin factors on self-concept and its implications on consumer preference. Furthermore, the research also studied the moderating effect of fashion consciousness on consumer preference. The research is centred on the Malaysian Millennials in the clothing industry. The data for this research is obtained through primary data survey that was conducted through physical questionnaire distribution and online questionnaires sent via Google Forms. A total number of 230 responses were collected and analysed using factor analysis and partial least squares - structural equation modelling (PLS-SEM) techniques. The findings indicated that brands factors had greater impact on self-concept in comparison to country of origin. The brand association and brand personality dimensions were found to have significant roles in brand factors. Self-concept is found to have a positive influence on consumer preference. However, fashion consciousness did not moderate the relationship between self-concept and consumer preference. The findings of this study will be useful to marketers to devise a more strategic marketing mix and develop a suitable market entry strategy based on the contributing factor that would yield a better return on investment (ROI).


2020 ◽  
Vol 12 (20) ◽  
pp. 8342
Author(s):  
Alena Kocmanová ◽  
Marie Pavláková Dočekalová ◽  
Tomáš Meluzín ◽  
Stanislav Škapa

Sustainable investing is an investment approach in line with the values of sustainable development and compliance with environmental, social, and corporate governance (ESG) criteria. The aim of the article is to propose a sustainable investing model (SIM) to support the decision-making of responsible individual investors. The proposed model aggregates economic indicators of investment decision-making, positive and negative ESG criteria, the market value of the stock, a systematic and unsystematic risk (expressed by the capital asset pricing model (CAPM)), thus widening the investment triangle by another peak—and that is sustainability. The research methodology is based on four key areas (environmental, social, corporate governance, and economic) associated with sustainable investments, stock market value, and risk. The research methodology of structural equation models is applied for the construction of the SIM. Mathematical equations are used to apply the SIM, which expresses values, the so-called factor scores. For the classification of sustainable investments, a classification scale is created that divides investments into three groups: above-average, average, and below-average. The SIM comprehensively evaluates individual ESG criteria and economic areas of sustainable investments, thus assisting the investor in deciding on sustainable investments of Czech joint-stock companies in the manufacturing industry, including benchmarking with other sustainable investments.


Foods ◽  
2021 ◽  
Vol 10 (11) ◽  
pp. 2715
Author(s):  
Laura Maria Wallnoefer ◽  
Petra Riefler ◽  
Oliver Meixner

Local seasonal food choices are environmentally relevant behaviors and a promising opportunity for enhancing sustainable food consumption. Therefore, we need a more integrated understanding of motives driving consumers to opt for food that is produced locally and also in its natural growing season. The aim of this study is to (i) identify which motives for local food choices are also relevant for local seasonal food choices and (ii) investigate whether environmental motives become (more) relevant for these environmentally friendly choices. To assess consumer perceptions of socioeconomic, health, and environmental aspects, a survey in combination with a choice-based conjoint experiment to measure consumer preferences for seasonal (apples) and non-seasonal choices (tomatoes) was conducted. The data were collected by means of an online-panel survey (n = 499) and analyzed using two structural equation models. Results revealed that while the support of the local economy presents the most relevant driver, consumers’ price sensibility is even more relevant as a barrier. What differs is the relevance of authenticity and local identity. While local seasonal food provides environmental benefits to consumers, these benefits have no implications for the relevance of environmental motives. Based on these findings, we derive evidence-based recommendations for policymakers and marketers and propositions for future research regarding additional drivers and barriers for local seasonal food consumption.


2020 ◽  
Vol 2020 ◽  
pp. 1-15
Author(s):  
Xiaogang Cao ◽  
Hui Wu ◽  
Kebing Chen ◽  
Hui Wen

In recent years, the market economy has been booming, and the demand of consumers has begun to become diversified. Consumers’ preferences for products, the sensitivity of product prices, and other factors can often affect the market demand and also make enterprises realize the importance of consumer preferences. The decision-making model of the supply chain with consumer preference composed of a retailer and a third-party presale platform is established, and we analyze the implementation of a single presale model, a single spot-sale model, and decision-making models under the “presale and sale” mode. The equilibrium strategy of centralized decision and decentralized decision under the mode of “presale and sale” is compared, and the influence of the proportion of informed consumers and the exogenous variables of cross-period discount on supply chain decision is further analyzed. The coordination strategy of the decentralized decision supply chain under the mode of “presale and sale” is put forward, and the coordinated operation among supply chain members is realized. The results show that compared with other sales models, the “presale and spot-sale” model is more beneficial to the profit of the supply chain.


2019 ◽  
Vol 8 (1) ◽  
pp. 73-90
Author(s):  
Khola Ozair ◽  
Muhammad Luqman ◽  
Syed Nisar Hussain Hamdani

Over the years, Islamic banking has emerged as a viable alternative to conventional banking, especially after the global financial crises of 2008. Despite the fact that the existing literature emphasizes on this significant shift in customers’ preferences in favor of Islamic banking, there are only a few studies that investigate the actual motives behind this shift. Hence, the key objective of this study is to identify the different factors that explain consumer preferences regarding Islamic banking services, specifically in Mirpur. Even more specifically, this study explores the role of religiosity in influencing consumers’ choice of Islamic banking in Mirpur. To test whether or not religiosity affects consumer preference for Islamic banking, the logistic regression technique has been used for the data analysis. The overall results reveal that besides the conventional variables, the religiosity level of customers, Shariah compliance of an Islamic bank, and knowledge of the respondent about prohibition of interest (Riba) in Islam have positive, and significant effects on consumers’ selection of Islamic banks. Based on these empirical findings, this study suggests that along with improving delivery and quality of services, Islamic banks should emphasize on Shariah compliance which provides a sustainable competitive advantage for Islamic banks over conventional banks.


2019 ◽  
Vol 10 (1) ◽  
pp. 51-57
Author(s):  
Singgih Santoso ◽  
Budi Sutedjo Dharma Oetomo

The main objective of the research was to investigate whether a consumers’ habit formation was influenced by the satisfaction they got because of the social benefit and dependency on the use of social media. The research design used survey methods with questionnaires for 100 respondents. The researchers employed Structural Equation Models (SEM) with AMOS software to test the research model. From consumer’s profiles, the results show that the most widely used types of social media are Line and Instagram. Most consumers use more than three hours every day to access social media to do tasks and chat. In testing the relationship between variables in the research model, the results show that dependency has a positive effect on satisfaction, but the social benefit does not. Moreover, satisfaction has a positive effect on habit formation. Those results show that consumer behavior through social media can be strengthened by increasing product satisfaction and the intense use of social media. Hence, the findings of this research may give insights to the marketer to use social media as a product quality promotion media.


2021 ◽  
Author(s):  
Shabrina Restu Damayanti ◽  
Tina Melinda

This study aimed to identify the attributes that are considered most important for consumers of Out & Jump outer products. This research employed quantitative research using the conjoint method. The sample of 97 was recruited using purposive sampling. There were three attributes in purchasing an outer product that were studied, namely motif, arm design and fabric. Each attribute had several levels: the motif attribute levels were patterned and plain; the arm design attribute levels were the short arm design and the long arm design; and the fabric attribute levels were rayon fabric, maxmara fabric and chiffon fabric. The results indicated that the attributes that were considered the most important for potential consumers of Out & Jump were fabric and arm design, and the attribute that was considered less important was motif. Keywords: consumer preferences, product attributes, purchasing decision making


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