scholarly journals STRATEGIC DIRECTIONS FOR THE DEVELOPMENT OF THE TOURIST INDUSTRY IN THE REGION

Author(s):  
A. Nebesnaya

The article provides an overview of the main strategic documents for the development of the tourism industry both at the federal level and at the regional levels. Among the main measures for the implementation of the Strategy for the period up to 2035 in the tourism sector, they noted: the formation of the institutional system of the industry; development of tourist infrastructure; formation of a tourist product; qualitatively new management of the industry; advanced training of participants in the tourism industry; ensuring an increase in the number of foreign tourists visiting the Russian Federation. To analyze the development of these measures in the region, a SWOT-analysis of the development of the tourism industry in the Voronezh region was carried out. The strengths included the availability of significant resources for the development of various types of tourism. The created room stock of accommodation facilities, represented by key foreign and domestic hotel brands, is capable of receiving up to 1.5 million tourists a year. The developed transport infrastructure of the Voronezh region, the presence of the international airport "Voronezh" are significant competitive advantages of the Voronezh region. The weaknesses include the fact that Voronezh and the region do not have a sufficiently developed hospitality industry and a well-recognized brand. The contribution of tourism activity to the well-being of its key participants was considered. A forecast was made in accordance with the Tourism Development Strategy 2035 of the export of tourism services and the gross value added of the tourism industry in Russia.

2018 ◽  
Vol 14 (25) ◽  
pp. 243
Author(s):  
Griselda Cela

As a part of measures to support tourism sector as one of the government’s strategic priorities, the Albanian government reduced the tourism value added tax (VAT). The main purpose of this article is to analyze the effects of reducing the VAT for Tourism from 20% to 6%. In order to evaluate the impact and benefit of the introduction of the VAT rate reduction in an informed manner and determine whether the objectives of the initiative have been met, the following questions are considered: • Did the reduction in the VAT rate result in lower consumer prices in the impacted categories? • Has there been an increase in tourist numbers as a result of the VAT rate reduction and what has been the impact on revenue? • Has there been an increase in demand / activity in the tourism industry as a result of the VAT rate reduction? • Has there been an increase in employment in the tourism industry as a result of the VAT rate reduction? The assessment framework enables an indicative assessment of the VAT rate cut’s impact through consideration of the key questions referred to previously. The term “indicative assessment” is used owing to the data challenges around aligning various data sets, data lags and the limited time since the cut came into effect. Clearly the question of whether a specific input or policy measure, such as the VAT decrease, has contributed strongly to, or in effect led to, an increase in tourism activity or employment within tourism sector.


2021 ◽  
Vol 2 (1) ◽  
pp. 13-26
Author(s):  
Dina Mayasari Soeswoyo

This study identifies the potential of tourism products in Sukajadi Village Bogor Regency based on ten (10) tourism components as well as its development strategy, which is currently included in the category of a newly developing tourist village. The results of this research are aggressive and serious development strategies in all aspects of the tourism component, namely increasing the quality and diversification of tourist attractions and activities, accessibility, improving the quality and quantity of tourism amenities, improving the quality of human resources & institutions, community support, land use, tourism industry cooperation, as well as marketing aspects. This research type is a descriptive qualitative with a case study exploratory approach. Primary data is obtained from direct observation and interviews with key informants, namely Pokdarwis and the Village Head, while secondary data is the result of literature studies and research documentation. The analysis technique of this research uses SWOT analysis and Matrix, analysis of the work program of the vision for tourism development of the Bogor Regency Government which refers to local government master plan for tourism development (RIPPARDA), and also analysis of the Cleanlines, Health, Safety and Environmental Sustainability (CHSE) guidelines.


2019 ◽  
Vol 3 (2) ◽  
pp. 143
Author(s):  
Rani Kurniawati ◽  
Ninuk Triyanti ◽  
Dahyar Daraba

The sector developed in Indonesia at this time is the tourism sector. The purpose of this study is to find out how the development of attractions, supporting and inhibiting factors, and formulate strategies in the development of tourism objects in Rejang Lebong Regency. This research uses descriptive research method with a qualitative approach. Data in this study were collected through interviews, documentation, observation and data triangulation. The analysis technique used in writing uses the SWOT analysis and Litmust Test to be reduced, presented and concluded. The results of research strategies for developing tourism objects in Rejang Lebong Regency are still not maximal, because there are many weaknesses in each component in the tourism area which become a benchmark for the development of Bengkulu Province tourist destinations, Rejang Lebong. The influencing factors are internal factors, namely strengths and weaknesses and external factors, namely opportunities and threats. Based on these factors, researchers can reformulate the strategy in the development of attractions in Rejang Lebong Regency, Bengkulu Province


2021 ◽  
Vol 13 (1) ◽  
pp. 144-176
Author(s):  
Zakiya Salim Al-Hasni

Abstract Objectives: To identify the economic, social, and geopolitical impacts of the Corona pandemic on the country’s tourism industry; to identify ways to enhance domestic tourism so as to increase income in the Oman’s tourism industry which has since been declining; to identify specific travel destinations and associated recovery plans; and to suggest recommendations on the best approaches to improving the Oman tourism sector. Methodology: The research involved collection of primary data using interviews where opinions and perceptions of Omani tourism industry experts were collected regarding economic, social, and geopolitical impacts of the Corona pandemic on the country’s tourism industry; the rationale of lifting travel restrictions and the ways of increasing traveller confidence amidst the uncertainties and fears associated with Covid-19 in Oman; ways to enhance domestic tourism so as to increase income in the Oman’s tourism industry which has since been declining; and recommendations on the best approaches to improving the Oman tourism sector. Findings: The main impacts of coronavirus on Omani tourism industry include loss of revenue and reduction in hotel and occupancy rate. These effects resulted into massive job losses, unpaid leave and pay cuts amongst employees in the country’s tourism industry. The measures to be taken to enhance recovery of the tourism industry were categorized into two: government measures and business measures. Value added: With the multiple adverse effects of the coronavirus pandemic on the tourism sector, this study will help in establishing the potential measures of fostering the positive outcomes in the sector. Recommendations: Setting aside COVID-19 recovery financial kitty; Increasing the frequency of marketing the country as the preferred and the best tourist destination in the world in both local and international media; Public-private partnerships; and encouraging domestic tourism by offering discounts and incentives for the locals enjoying the country’s tourism facilities. Offering discounted rates and fees; adopting a flexible booking policy; cancelling or waiving all the fees and fines that were charged on customers who cancelled or amended their bookings as result of COVID-19 pandemic; offering attractive discounts to clients who want to re-book their previous cancelled bookings without conditions; and diversification of operations.


Author(s):  
Ban Ali Hussein Al Mahanadi

The transport sector in its various forms, has an important weight in tourist activity, it is a direct producer that deserves direct planning. It is coordinated with the objectives of the comprehensive tourism plan. Also, it is an important factor in the tourism industry where depend on it to transport tourists from outside their places of residence to the tourist destination. An analysis of the reality of transport and tourism activity in the Kingdom of Saudi Arabia shows the relative importance of the transport and communications sector, the relative importance of the retail sector, restaurants and hotels, the highest level of passenger services, In addition, there is the presence of religious tourism as the Kingdom of Saudi Arabia benefits from the influx of millions of Muslim pilgrims from all over the world to perform Hajj rituals annually and Umrah every day. And to see the archaeological sites and the holiest Bekaa in the Holy Haram area where in 2017 religious tourism attracted more than 8 million Muslim visitors, around 3 million came to perform Hajj. According to the National Transition Program, the Ministry of Hajj is committed to achieving the goal of providing the greatest possible number of Muslims to perform Hajj and Umrah. The end of this ministry is to increase the number of pilgrims from outside Saudi Arabia to 15 million by 2020 compared to 2017 (6.8 million) And according to Vision 2030, this number will double to 30 million by 2030, This is due to major growth in the fields of living accommodations, wellness maintenance, advanced shipping, retail and infrastructure. Equally part of its vision for growing the tourism sector and diversifying the sources of income, it intends to implement the first two projects, the Red Sea project and the second project of the city of Neum.


Author(s):  
Ольга Александровна Балабейкина ◽  
Майя Александровна Власова ◽  
Каринэ Самвеловна Гаврилова

Объектом исследования являются современное состояние и перспективы дальнейшего развития основных видов религиозного туризма в Тверской области. Цель статьи - с помощью современных методов регионально-экономических исследований представить модель комплексного анализа религиозно-туристской отрасли в регионе, обладающем высоким и разнообразным потенциалом для ее развития. С помощью расчетов коэффициентов неравномерности и преимущества авторами выделены основные районы Тверской области, образующие центр, полупериферию и периферию развития религиозного туризма. На примере анализа деятельности, обусловленной включением в маршруты религиозного туризма одной из доминант и аттрактивных центров его развития - Нило-Столобенской пустыни, обосновывается влияние данной отрасли на другие виды экономической деятельности региона. Рассматриваются направления религиозного предпринимательства (производство пищевых продуктов, ювелирных изделий), импульсом к развитию которых послужил религиозный туризм. Преимущества для развития религиозного туризма на территории Тверской области, а также угрозы для его функционирования в регионе выявлены с помощью SWOT-анализа. Результаты представленной статьи могут послужить разработке дальнейшей стратегии религиозного туризма. Их использование допустимо не только применительно к Тверской области, но и к другим регионам, обладающим высоким потенциалом для развития религиозного туризма. Результаты исследования представляют интерес не только для государственных органов, в задачу которых входит разработка и стратегия развития туризма, но для миссионерских отделов митрополий Русской Православной Церкви, паломнических служб и организаций, реализующих туры религиозного тематического содержания. The object of the research is the current state and prospects for the further development of the main types of religious tourism in the Tver region. The purpose of the article is, using modern methods of regional economic research, to present a model for a comprehensive analysis of the religious and tourism industry in a region that has a high and diverse potential for its development. By calculating the coefficients of unevenness and advantages, the authors have identified the main areas of the Tver region, which form the center, semi-periphery and periphery of the development of religious tourism. On the example of the analysis of activities due to the inclusion in the routes of religious tourism, one of the dominants and attractive centers of its development - the Nilo-Stolbenskaya desert, the influence of this industry on other types of economic activities of the region is substantiated. The directions of religious entrepreneurship (production of food products, jewelry), the impetus for the development of which were served by religious tourism, are considered. The advantages for the development of religious tourism in the Tver region, as well as the threats to its functioning in the region, were identified using SWOT analysis. The results of the presented article can serve to develop a further strategy for religious tourism. Their application in this regard is permissible not only for the Tver region, but also for other regions with high potential for the development of religious tourism. The results of the study are of interest not only for government agencies whose task is to develop and develop a tourism development strategy, but for the missionary departments of the metropolises of the Russian Orthodox Church, pilgrim services and organizations that implement tours of religious thematic content.


Author(s):  
Roya Rahimi ◽  
Vipin K. Nadda ◽  
Hui Wang

Businesses tend to operate under the influence of their internal and external environment for favourable outcome and competitive sustainability. Under such circumstances, it becomes critical to develop and maintain mutually beneficial relationships with the variety of stakeholders and customers being of paramount importance, especially in the tourism sector. The recent time has seen dramatic growth in tourism industry and tourism has been considered as one of the largest global export industries (UNWTO, 2003). In order to strive, it has to meet the competitive challenges of the future where quality will be the main driving force which mainly focuses upon the satisfaction of all the legitimate product and service needs, requirements and expectations of the consumer, at an acceptable price, in accordance with the underlying quality determinants such as safety and security, hygiene, accessibility, transparency, authenticity and harmony of the tourism activity concerned with its human and natural environment. These expected needs correspond to what the customer expects to receive and to what is experienced as important. These needs can be expressed by the customer and if these expectations fulfilled, will lead to satisfaction and doing so the service provider creates expected quality (Kvist and Klefsjo, 2006). Recognizing this value of end user's opinion, more and more business organizations are focusing towards customer relationship management (CRM) for building and facilitating ever lasting relationship with them (Richard and Johns, 2008). The competitive marketing environment characterized with the availability of differentiated products (Gartner,2009),availability of low switch over options(Massey et al,2001) and the increasing cost of attracting new customer(Peppard, 2000) not only threaten the loyalties but also raise customer's expectations thus necessitating the need for CRM (Pan &Lee,2003). Buttle (2009) projects that the core aim of CRM is towards managing customer relationship shifting the focus from transaction to acquisition, development and retention.


2019 ◽  
Vol 53 ◽  
pp. 220-232
Author(s):  
Hanna Mashika

Tourism is one of the most important sectors of the Ukrainian economy. Analysis of the tourism potential of the country and its individual regions, in particular its attractiveness – the ability to attract potential tourists, is necessary for the effective functioning of the tourism sector. The purpose of the article is to justify the socio-geographical approach to assessing the tourist potential’s attractiveness of the region and analyse the conditions and factors for such estimation in the objective (quantitative) and subjective (qualitative) dimensions on the basis of factor criteria and performance indicators. The tourist potential’s attractiveness of the region is the degree of attractiveness of the natural, ethnocultural, socio-historical and other tourist resources of the region, its socio-economic and transport infrastructure, reception places and attendants. The tourist potential’s attractiveness of the Carpathian region is ensured by its diversity of relief forms, the picturesque of landscapes, the presence of unique wild nature areas, a significant amount of rivers, the purity of natural waters, a lot of forests, and the richness of flora and fauna. The wealth of anthropogenic tourism resources of the Carpathian region leads to a high attraction of the social segment of the tourist potential of the Carpathian region. All regional centres, a lot of small towns and villages, which have survived, the samples of Old Ukrainian church wooden architecture, castles, religious buildings, defensive structures, old residential and economic buildings of the region have a high attraction. The attractiveness is also ensured by the presence of numerous parks, cafes, restaurants, theatres, museums, cultural and lifestyle habits of local residents, including Hutsuls and Boyks. Along with this, a combination of natural and social tourism resources created in the Carpathian region favourable conditions for the development of all kinds of ethnic and event tourism, rural green tourism. Based on the analysis of approaches to the component of the tourism potential’s assessment and attractiveness, own socio-geographical approach to the construction of a system for assessing the tourist potential’s attractiveness of the region has been formed. These include natural tourist resources, tourist resources of anthropogenic origin, tourist infrastructure, marketing and pricing policies, labour resources, provision of catering facilities, sports and entertainment facilities, the level of transport infrastructure’s development, tourist safety, environmental quality, finance, investment in tourism sphere, general image of the region, economic attractiveness, management, state support and political stability, information. The peculiarity of the proposed approach is to assess the conditions and factors of the tourism potential of the region in an objective and subjective way. Each of these characteristics is described by relevant factor criteria and may be defined by specific quantitative and / or qualitative indicators. With the help of the constructed indicators’ system of tourism potential attraction estimation, we are able to quantitatively and qualitatively estimate the level of tourism industry development in the Ukrainian regions; to highlight the causal relationships in determining the level of tourist potential’s attractiveness; to identify the factors that influence the development of tourism activity, in that destabilizing; to carry out monitoring of tourism activity in the region with the possibility of predicting changes in tourist activity taking on its basis optimal managerial decisions at the state and regional levels. Key words: tourist potential, tourist potential’s attractiveness, Carpathian region, natural and anthropogenic tourist resources.


2021 ◽  
Vol 40 (2) ◽  
pp. 93-113
Author(s):  
Dariusz Michał Trzmielak ◽  
Devi Shonia ◽  
Magdalena Skoneczna

Abstract The travel and tourism industry is one of the largest and fastest-growing sectors in the world. In the case of countries like Georgia, where tourism is a priority sector of the economy, innovation is crucial for a tourism-based development strategy — and this has become particularly important in the post-pandemic realities. This paper proposes a certain framework for understanding the possibilities for harnessing technological innovations in the travel industry (particularly apps and websites). It then considers the specific example of the country of Georgia, outlining the state’s measures meant to foster IT innovation in tourism and also certain moderate successes to date in this respect. Next, the paper looks to Russian tourist-sector start-ups as models for operation that be successfully harnessed in the Georgian tourism industry, examining several such Russian start-ups in closer detail.


2020 ◽  
Vol 13 (2) ◽  
pp. 435
Author(s):  
Kattya Nusantari Putri ◽  
Muhammad Adam Asgar ◽  
Andi Nur Apung Massiseng

The growing public interest in travelling has become a different strength for the tourism industry currently. The existence of a person on a trip that can be shown on social media can be a force that indirectly becomes a promotional tool. The tourist village that is currently trending is a form of tourism which consists of natural tourism which is integrated with other tours, to provide a unique value compared to additional terms. The Karst area in Maros and Pangkep Regencies has the potential to be used as a tourist area, but currently, these karst areas have been widely used as raw material for the cement industry. One of the villages that has natural karst tourism in Maros Regency is the village of Botolempangan which has been planned by the village government as a tourism village because it has various unique natural resources that can become new income alternatives for the community, so it is essential to be developed as well as a reason to maintain the area. Karst which began to be eroded by industrial companies. The purpose of this study was to identify tourism potential and analyze the development strategy of the tourist village of Botolempangan. The research method used is observation, in-depth interviews and FGD. The analysis used is a descriptive qualitative analysis and SWOT analysis. Based on the results of the study, it shows that the village of Botolempangan has tourism potential in the form of natural karst tourism, cave tourism (leang), fisheries tourism, Sulawesi endemic monkeys, natural scenery, outbound, camping and educational tours. Based on the SWOT analysis, there are four strategies that can be carried out to develop the tourist village of Botolempangan, i.e. 1). The increased synergy between the government, universities and the community, especially managers in maximizing the supporting factors for the implementation of tourism villages 2). We are managing the Botolempangan karst area into a tourism village that is integrated with nature tourism, fisheries tourism, culinary tours and educational tours 3). Optimizing village budgets to improve tourist facilities and providing education for managers in supporting tourism 4). Increased promotions that prioritize the uniqueness of the region, facilities and the convenience of visiting through social media and partnerships with a local travel.


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