scholarly journals Innovative Entrepreneurship for Online Business: Qualitative Study

2021 ◽  
Vol 3 (2) ◽  
pp. 520-536
Author(s):  
Iwan Hermawan ◽  
Gita Hindrawati ◽  
Inayah ◽  
Suharmanto

 Entrepreneurship in online business is related to the rapidly growing number of internet literacy in Indonesia. Currently, 160 million people access the internet, making Indonesia an economical cake that creates a potential market. It encourages market competition and innovation in the red zone. Competition triggers business actors, including entrepreneurs, to rethink the strategies applied to win market competition relevant to the current phenomenon. The research question is related to how online business entrepreneurs take advantage of innovation to survive the business turbulence, such as developing technology, changing regulations, market tastes, and the need for social distancing in a pandemic situation. Innovative Entrepreneurship (IE), initially inspired by Schumpeter and Lumpkin Dess, is now further transformed by the evolution of generations from generation X to generation Y (millennial generation). Millennials have different characters and lifestyles, so that in terms of entrepreneurial characteristics, millennials have an IE perspective that brings their uniqueness. In line with the development of the internet and application breakthroughs by unicorn developers, E-marketplaces have become an interesting online business phenomenon to explore and create the dynamics of IE. This study is based on the perspective of technology-based entrepreneurship through a qualitative approach. The results of the study obtained an IE construct with millennial ownership. The construct of IE in the online business environment is formed by four dimensions, namely technology, work atmosphere, organizational strategy, and market agility. By applying these four dimensions, the IE construct will foster entrepreneurship to formulate better ways to survive and win the competition in the e-marketplace business environment.

2020 ◽  
Vol 20 (3) ◽  
pp. 15-31
Author(s):  
Valentin Kisimov ◽  
Dorina Kabakchieva ◽  
Aleksandar Naydenov ◽  
Kamelia Stefanova

AbstractNew challenges in the dynamically changing business environment require companies to experience digital transformation and more effective use of Big Data generated in their expanding online business activities. A possible solution for solving real business problems concerning Big Data resources is proposed in this paper. The defined Agile Elastic Desktop Corporate Architecture for Big Data is based on virtualizing the unused desktop resources and organizing them in order to serve the needs of Big Data processing, thus saving resources needed for additional infrastructure in an organization. The specific corporate business needs are analyzed within the developed R&D environment and, based on that, the unused desktop resources are customized and configured into required Big Data tools. The R&D environment of the proposed Agile Elastic Desktop Corporate Architecture for Big Data could be implemented on the available unused resources of hundreds desktops.


2019 ◽  
Vol 7 ◽  
Author(s):  
Jana Kovaľová ◽  
Zuzana Birknerová ◽  
Miroslav Frankovský ◽  
Eva Benková

The role of sellers is changing in a turbulent business environment and only the sellers who provide first class services and approach to them in a responsible way can survive among competitors. Customers perceive it as an added value and have a good feeling from buying. It is just sellers who are becoming the main factor that contributes to the competitiveness of a whole organization. The segmentation of customers into individual generations enables us to better understand their preferences and requirements, it is then possible to predict their tendencies in buying behaviour and thus increasing the success of sales. The main aim of the paper is to present the issue of different assessment of sellers’ behaviour by the customers of the Baby Boomers, Generation X, Generation Y and Generation Z. In connection with these differences, the aim of the research is to identify generational differences in the assessment of manipulative, assertive, stressed and engaged behaviour of sellers, as well as to analyse the determinants that affect the buying behaviour of customers. The research was conducted using a questionnaire method and mathematical-statistical methods on a sample of 207 respondents. The research results confirm the existence of statistically significant differences in assessing the determinants of sellers’ behaviour from the perspective of individual customer generations.


2020 ◽  
Vol 10 (513) ◽  
pp. 420-434
Author(s):  
M. S. Pasmor ◽  
◽  
S. V. Demchenko ◽  
D. V. Zaitseva ◽  
◽  
...  

The topic of development and involvement of marketing instruments in business is relevant nowadays. In the era of the Internet, social networks and open information space, it is extremely important for companies and organizations to learn and implement new marketing instruments in order to utilize and fill the communication channels used by modern human in everyday life. Most marketing instruments, applied by the business environment before 2014–2016, are already becoming irrelevant due to the lack of feedback from the younger generation. From the off-line format, the interaction of business – buyer is increasingly moving to the on-line format. Thanks to the rapid development of digitalization in recent years, enterprises have received new channels of communication with their target audience, and, accordingly, new channels of communication and marketing instruments, which are covered in the publication. The article is aimed at theoretical studying the latest marketing instruments and analyzing their introduction into the creative industries of the city of Kharkiv. The latest marketing instruments are analyzed, examples of their use in the modern business environment of Ukraine are provided. Their adaptability is considered and recommendations for their use in commercial structures are made. Systematized and allocated are purely new marketing instruments used by business in the 21st century. The efficiency of their introduction into the activities of companies and organizations is substantiated and proved on specific examples. In addition, special attention is paid to the extended presentation of their use and disclosure of the essence on the example of the public organization «Kharkiv IT Cluster».


2014 ◽  
Vol 17 (1) ◽  
pp. 77-88 ◽  
Author(s):  
Noneng Sumiaty ◽  
Neti Sumiaty

Internet literacy can be used to acknowledge the world's growth in many sectors as quickly and accurately , as well as in education. The focus of this research is what level of internet literacy in students of SMPN 8 Purwakarta? This purposes of this research is to obtain information about the level of internet literacy in students of SMPN 8 Purwakarta. The method used in this research is descriptive qualitative. The study population was all students in grade 8, while the sample was two students taken from each classes. There are 7 classes of grade 8 . So the overall sample was 14 informants . The theory used is adopted from Ciolek, Matthew (2003) on the understanding of internet  which consists of: basic skills , moderate skill, and advanced skills. The results showed that only a few informants have extensive knowledge of the overall level of mastering the internet. Most of the students of SMP 8 only master and understand the basic rate only. Students of SMP 8 are expected to master and understand all levels of understanding of the Internet gradually.


2016 ◽  
Vol 4 (8(SE)) ◽  
pp. 60-65
Author(s):  
Lakshmi

With the increasing internet literacy, the prospect of online marketing is increasing. There are millions of people online any time and they all are a potential consumer in the online market. Since there are so many providers, the most important thing for organizations is to understand what are consumer wants and needs in this competitive business environment. Customer buying behaviors are influenced by different factors such as culture, social class, references group relation, family, salary level and salary independency, age, gender etc. and so they show different customer behaviors. These studies explain online shopping important and consumer buying behavior in online shopping.


Author(s):  
Oana-Georgiana Ciobanu ◽  
Daniela Mihaela Neamţu

Abstract In a globalized world, led and connected by and through technology, gadgets and perpetual and intense technological development, the business environment and the trajectory travelled by entrepreneurs in the process of creation and development of a business, becomes more and more challenging and complex. Continuous innovation has become mandatory and „adaptability” became the keyword for the success of any entrepreneurial actions. In this socio-economic context, an organization must find, through entrepreneurs or managers, the courage to face the uncertainty and be always prepared to adopt radical solutions, so that, can provide sustainability of the business through competitiveness. The purpose of this research started from the need for adaptability and flexibility of the Romanian entrepreneurial environment to the trends in the digital era, in order to maintain the level of competitiveness and to develop sustainably. The objective of this scientific approach is to conduct a qualitative comparative analysis relating to the importance and the impact of new technologies in the development and sustainability of a business. The comparison will be made through the eyes of two main categories of actors in the creation and development of a business namely entrepreneurs and managers from two consecutive generations - generation X (born between 1965 and 1980) and generation Y (born between 1980 and 1995). The methodology used in this study is qualitative research through focus group method, and it aims to be highlighted the changes occurred in leadership and management style of a business/organization, by observing and comparing the two generations' attitudes towards change, towards new, towards the digital component, and the intent of the use of new technologies, and more than that, their impact on the management style.


Author(s):  
Kelly Burke

Though there is an extensive body of research regarding information and communication technology (ICT) use in small and medium sized enterprises (SMEs), relatively few studies have examined ICT use specifically in the subset of SMEs known as micro-enterprises. This study compares ICT use among micro-enterprises (MEs) in the agricultural sector. Factors expected to influence IC adoption include firm size, CEO education, and the type of crop produced. Results indicate extensive use of computers and the Internet, especially for functions like email, online purchasing, and online business-related research, while website ownership is less widespread. Larger MEs are more likely than smaller ones to use a computer. Among those MEs owning computers, larger ones are more likely than smaller ones to have a website and to conduct financial activities online. However, most other ICTs (email, online purchasing, etc.) are used similarly by both smaller and larger MEs. Thus, for most internet ICTs micro-enterprise growth does not result in differing adoption rates. The study also investigates micro-enterprise use of emerging social technologies like instant messaging, chat, blogging, etc. Micro-entrepreneurs’ perceptions of ICT benefits and implications for development are also discussed.


Author(s):  
Mohsen Rajabi ◽  
Alireza Bolhari

Recent years have been observing the drastic changes in trends toward business environment. Novel parameters affecting businesses make them remain with two choices: adapt or perish. The fact that a once-thriving company like Nokia could not last in the market would provide a factual example of how the new business environment may be challenging. Business transformation is a term with ranges of definitions: an ultimate change in organizational process, which was caused by or resulted in a basic major alteration in structure, processes, and behaviors. It relates to new ideas, strategies, and management processes. Strategies not only affect the inner side of the company but also have peripheral consequences on the total supply chain. The chapter is an exertion to introduce some of the foremost factors on which businesses are being influenced, such as the Internet, e-business, globalization, etc. In addition, the relationships between supply chain management and business transformation and the reciprocal impacts are studied.


Author(s):  
Benjamin Stodt ◽  
Elisa Wegmann ◽  
Matthias Brand

Internet addiction (IA) and cyberbullying (CB) represent two examples of dysfunctional Internet use (DIU) which are accompanied by negative consequences. In terms of prevention, the training of technical and reflective skills (Internet literacy) will be discussed with regard to these patterns. This study investigates the role of age, conscientiousness, and Internet literacy on IA symptoms and the participation in CB. Analyses reveal that positive attitudes towards online production and interaction and lower self-regulative skills can be associated with severe IA symptoms. Cyberbullies display less skills in reflecting on Internet content and also prove to have less self-regulative skills. Younger and less conscientious individuals are more likely to use the Internet dysfunctionally. Furthermore, significant correlations between experiences as a cyberbully and IA symptoms were found. In conclusion, the authors suggest that current media/Internet literacy curricula should be complemented by teaching reflective and regulative skills to prevent Internet users from negative consequences.


Author(s):  
Benjamin Stodt ◽  
Elisa Wegmann ◽  
Matthias Brand

Internet addiction (IA) and cyberbullying (CB) represent two examples of dysfunctional Internet use (DIU) which are accompanied by negative consequences. In terms of prevention, the training of technical and reflective skills (Internet literacy) will be discussed with regard to these patterns. This study investigates the role of age, conscientiousness, and Internet literacy on IA symptoms and the participation in CB. Analyses reveal that positive attitudes towards online production and interaction and lower self-regulative skills can be associated with severe IA symptoms. Cyberbullies display less skills in reflecting on Internet content and also prove to have less self-regulative skills. Younger and less conscientious individuals are more likely to use the Internet dysfunctionally. Furthermore, significant correlations between experiences as a cyberbully and IA symptoms were found. In conclusion, the authors suggest that current media/Internet literacy curricula should be complemented by teaching reflective and regulative skills to prevent Internet users from negative consequences.


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