scholarly journals Alur Pemasaran Jamur Merang di Desa Cirejag Kecamatan Jatisari Kabupaten Karawang

2018 ◽  
Vol 6 (2) ◽  
pp. 59
Author(s):  
Erfan Erfan ◽  
Jaenudin Jaenudin

Marketing agencies and marketing agencies perform their function in the product stream from the hands of producers to consumers who require the marketing costs. The size is determined by the cost of marketing functions that have been done by the respective marketing agencies, there is a difference allowing charges on any marketing process marketing agencies. The study aims to determine the marketing flow mushroom so obtained wars waged and marketing margins obtained each marketing agencies. The method used in this study is a survey, a sample of farmers by some 30 people of 120 population people and the way census of traders by 4 people, 4 people as many wholesalers and retailers by 12 people. The study was conducted from December 2012 to January 2013, the conclusions of this research are as follows: 1. Mushroom marketing channels at Cirejag village Jatisari district of Karawang Regency where one channel is from the manufacturer directly to consumers is the best marketing channels. This is due to the channels no additional marketing costs; 2. The role of the best marketing agencies and further enhance the value of the mushroom is the treatment of large traders, where sorting is done to sort out the treatment on the quality of the I and II quality adjusted on the size and cleanliness of the fungus itself; 3. The greatest marketing margins received marketing agency that collectors of Rp. 5,000. Because the purchase price is lower than non-farmers and additional marketing costs much less than the purchase price and the cost in marketing spend and wholesalers higher marketing margins obtained by Rp. 4,000

2016 ◽  
Vol 47 (2) ◽  
Author(s):  
Jassim & Thamir

 The high marketing margins for fruit crops and lower marketing efficiency in  the province of  Baghdad was the target of  the study and appreciation it and estimate the relative importance for its as well as marketing costs and measuring  Marketing Efficiency for fruit crops studied in the province of  Baghdad during the study period 2014/2015.The search has dealt with the evolution of  economic indicators for the marketing  efficiency of the fruit crops studied  in  the province of Baghdad during the period of the study it was found that the relative importance of absolute margin catalog between the producer price and  consumer price  represents a high proportion of which consumers pay, as an average for the total fruit crops studied around 48.80% , and  the relative  importance of earnings retailer of marketing margin came in the first prize, amounting to an average of the total fruit studied crops around 53.30%, and the wholesaler  profits occupied the second highest marketing margin, amounting on average to fruit crops studied 24.37% , and the marketing operations of wholesalers and retailers combined occupied the third place in  marketing  margin between the producer  price and consumer  price which reached  an average of crops studied about 8.36% This means that the marketing operations have an impact on the  prices paid  by the consumer the transportation costs occupied the fourth place in terms of relative importance  where  the averaging  for  that  fruit  studied about 7.98% , while the damaged quantities costs came in the fifth  rank in  terms of the relative  importance  that  reaching  an average for Fruit crops studied around 600.% , and  measurement of marketing efficiency and the factors influencing  them  in the study area where it was found  the  performance weakness of marketing system  for  fruit crops studied along the marketing channels which are passing through it where the average of the marketing efficiency, according to the three laws used in extracted are 64.87% by the scale 1 with the limits of 40.66% according to the scale 2 and with the limits of 48.50% by the scale 3 It is generally low.One of the main conclusions reached high level of share brokers asymptotic almost to the share of producers of consumer dinars because of their ability to bargain without providing marketing services equivalent to the marketing services provided by the product which thus weakening stimulate producers to develop their production and some of their marketing activities.So the study recommends activating the role of the two devices in order to catalog and indicative determined to take their role in providing guidance and advice to farmers in the marketing of agricultural crops in order to raise efficiency of marketing fruit crops. 


2015 ◽  
Vol 39 (1) ◽  
pp. 57 ◽  
Author(s):  
Hendra Koesmara ◽  
Sudi Nurtini ◽  
I Gede Suparta Budisatria

<p><span><em>This research identified the forms of share market, to calculate the price received by farmers and </em><span><em>middlemen, and analyze marketing margins of beef cattle market. This research was conducted in June to </em><span><em>August 2011, in Aceh Besar regency of Aceh province. The method used in this study was a survey </em><span><em>method and field direct observations and interviews using questionnaires to farmers, middlemen (mugge) </em><span><em>and meat traders respondent. The number of samples were 420 respondents, including 270 respondents </em><span><em>of livestock farmers,105 respondents of middlemen (mugee) and 45 respondents of meat traders (final </em><span><em>consumer)from the three districts. This study used regression analysis to determine the effect of variables </em><span><em>simultaneously observed the marketing margin. The results showed there were 2 channel marketings, </em><span><em>channel marketing I of farmers to the final consumer through two market participants were mugee and </em><span><em>meat traders,while the marketing channel II from farmers to consumers through one market participants </em><span><em>that was meat traders. In marketing channels I mugee get income share 24.89% with 10.38% share of the </em><span><em>cost, while the meat traders got incomeshare 47.70% with 17.03% share of the cost. In marketing </em><span><em>channels II meat tradersgot income share 83.00% with17.00% share of the cost. In marketing channels I </em><span><em>mugee marketing margin of Rp1,026,293.10/head and the meat traders of Rp1,883,045.98/head, while </em><span><em>the meat traders of Rp2,944,838.00/head. The coefficient ofdetermination (R</em><span><em>2</em><span><em>) equalto 0.337321, which <span><em>means cattle marketing margin could be explained jointly by 33.73% by the marketing costs, the price at </em><span><em>the farmer level and the number of middlemen. The test results of the marketing costs (x1) significantly </em><span><em>(P&lt;0.05) on the marketing margin, the price at the farmer level (x2) was highly significant (P&lt;0.01) on the </em><span><em>marketing margin and the number of middlemen (x3) didnot affect the marketing margin.</em></span></span></span></span></em></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></p><p><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><em><span><span><span><span><em></em><br /><span><em>(Keywords: Cattle, District of Aceh Besar</em><span>, <span><em>Market share, Marketing margin)</em></span></span></span></span></span></span></span></em></span></span></span></span></span></span></span></span></span></span></span></span></span></span><br class="Apple-interchange-newline" /></span></span></span></p>


2018 ◽  
Vol 14 (1) ◽  
Author(s):  
Anggelika S. Nangin ◽  
Grace B. Nangoi ◽  
Victorina Z. Tirayoh

CV. Satu Satu Media Utama in calculating the cost of the product, has not calculated carefully, causing problems for the company that are unknown in detail and impact the selling price of the company's products. CV. Satu Satu Media Utama is a company engaged in Digital Printing Industry. This study aims to determine the role of Job Order Costing in determining the selling price of the product, using the method of calculating Full Costing and Variable Costing. Method of data analysis used in this research is descriptive qualitative. The results of research for the implementation of Job Order Costing system, the company has applied in the collection of product cost, but in the calculation of the cost of the company's products does not include marketing costs and depreciation costs of the machine into the calculation of overhead costs, and the company has not entered the price card of the order as the auxiliary card in the determination product selling price.Keywords: Job order costing, factory overhead cost, selling price


2021 ◽  
Author(s):  
◽  
Terian Le Compte

<p>The stereotype of an architect is expensive, with minimal consideration and awareness towards cost and budget. This is damaging the reputation of the profession. This thesis will look at the Next Generation Architect who combines both design and construction to understand the cost implications from the start to the completion of the project. A Next Generation Architect works with an innovative approach that is more affordable to how they currently practice. They design houses that are both economical and retain a strong design quality, through the value of the aesthetics, materials, and living conditions. An effective architect should be able to design, mindful of costs, along with the implications involved and actively manage the costs, based on design decisions made.  This research will commence by exploring tactics of affordability, housing economics, and costing and design tactics, to portray exemplars of affordable housing. Elements will be costed with data from QV costbuilder implemented through the use of Building information modelling (BIM) through Revit. The architectural value will explore the use of materials, living conditions, economics, and lifecycle to optimise the design. A series of precedents will be analysed to gain an understanding of the techniques of affordable methods used within New Zealand’s construction industry.  This thesis aims to provide architecturally designed and preliminarily costed affordable architectural products. Through a series of architecturally designed standalone houses that explore affordability, and tested through the use of architecture as a product across four sites, displaying different site conditions of the Wellington region.  This thesis will portray efficient, economic building and design techniques and cost monitoring while retaining a strong architectural quality.  The aim is to convey the contemporary role of a Next Generation Architect who works accurately with value. Who is mindful of costs and designs economically, without compromising the quality of an architecturally designed product.</p>


Author(s):  
Rajagopal

This study is carried out in Mexico with an objective to analyse empirically the role of education in a transforming services marketing strategies of the firms. The study is carried on in Mexico through pragmatic investigation among the consumers subscribing to the communication and entertainment services. The analysis of primary data is developed around the theory of action that demonstrates the skills and confidence of individuals or groups towards making decision in acquiring or hiring services to improve their quality of life. The results of the study reveal that knowledge acquired on the services and value perceived by the consumers play key role in determining the intentions to purchases services. This study meticulously rows several arguments on how consumers with high level of education scrutinize the benefits offered by the firms marketing their communication and entertainment services, and build their value propositions on the services bought or contracted.


2019 ◽  
Vol 17 (4) ◽  
pp. 567-573 ◽  
Author(s):  
AH Siddiquee ◽  
HM Sammy ◽  
MR Hasan

The study attempts to identify the rice marketing channels, market actors and their marketing functions in Bogura and Gaibandha districts in Bangladesh. The paper also examines the rice marketing cost and margin and highlight major obstacles of market actors. Primary data were collected from 25 middlemen by using pretested semi-structured interview schedule in 2017. Rice millers, wholesalers and retailers were the major market’s actors in the study areas. Most of the rice millers buy paddy directly from the farmers by using their agent. After processing rice, rice millers sell rice to the wholesalers, and retailers. Rice millers marketing costs were higher in the Bogura district (Tk.569.8/40kg) than Gaibandha district (Tk.526.0/40kg). However, retailers’ marketing costs were higher in Gaibandha district (Tk.43.0/40kg) than Bogura district (Tk.39.1/40kg). Among all intermediaries, marketing margins was highest for rice millers which were Tk. 227.5/40kg. Middlemen have no sufficient capital for investment. Therefore, Government, Non Government Organizations and other institutional credit should be available to them at the reasonable interest rate. J Bangladesh Agril Univ 17(4): 567–573, 2019


2020 ◽  
Vol 4 (1) ◽  
pp. 20-23
Author(s):  
Wen Chiat Lee

Shrimp aquaculture has great potential for providing income and employment opportunities to farmers. Shrimp production can also contribute to economic growth given its high value and demand in Malaysia. However, it is often said that players in the marketing channel extract high margins for themselves. This study intends to verify this claim by examining a case study based on white leg shrimp (Litopenaeus vannamei) aquaculture in Kedah. The data for this study was obtained from a detailed study involving a shrimp retailer in Kedah. The marketing margins were calculated from the interviews of the farmer and the retailer. The results showed that the marketing channel was quite efficient because there was no large gap in the prices between the marketing channels. The difference between retail price and farm price is only RM7 per kilogram for the white shrimp which accounts for 43.75 percent of total farm price and represents the cost of bringing shrimps from the farm to the retail market.


2010 ◽  
Vol 55 (187) ◽  
pp. 87-108 ◽  
Author(s):  
Debnarayan Sarker ◽  
Bikash Ghosh

The present study is an attempt to empirically investigate the price spread, marketing costs, marketing margins, marketing efficiency, and profit efficiency among market middlemen under cooperative and non-cooperative marketing channels in the domestic trade market of liquid milk in West Bengal. One of the important findings of this study is that, although the inter-market (and intramarket) price variation for liquid milk under the cooperative marketing agency in not far from uniformity, and all marketing agencies under cooperative channels receive much lower abnormal profit per unit of milk as compared with non-cooperative channels, the former fails to provide much economic benefit, either to the producer or to the consumer, because of the burden of much higher fixed cost per unit of liquid milk.


2019 ◽  
Vol 7 (1) ◽  
Author(s):  
J B Sitanggang ◽  
A H Daulay ◽  
T H Wahyuni ◽  
I Sembiring ◽  
M Tafsin

This study aims to identify the characteristics of farmers, agents and retailers ofkampung chicken marketing, and kampung chicken marketing channels, marketing margins,farmer share, profit ratio, and cost of kampung chicken, as well as analysed the marketingefficiency of kampung chicken in Binjai City. This research was conducted in June 2018 -August 2018. The method used in data collection by using the Jenuh sampling (sensus), whilethe sample of breeders and other marketing institutions with search method. Data collection wascarried out using interview questionnaire techniques.Data analysis included marketing costs, marketing margins, farmer share and cost benefit ratioof each marketing channel. The results of this study indicate that there are two marketingchannels. The marketing margin on channel II shows margin Rp. 15.157,-. the farmer’s inchannel I 76.19% and ratio of profit Rp. 2.4 per kg on channel II. The marketing channel forkampung chicken in the Traditional Market of Binjai City is efficient.


2019 ◽  
Vol 3 (2) ◽  
pp. 73-92
Author(s):  
Waode Alzarliani

This research was conducted in Balobone Village, Mawasangka Sub-district, Central Buton Regency. Coconut farmers in Balobone village have problems, in addition to the low quality of copra as well as price fluctuations in a short time often occur in copra marketing so that it affects the marketing efficiency that is formed. For this reason, a comprehensive assessment of the most efficient copra marketing system needs to be carried out, so that it can provide a proportional income contribution for farmers. The objectives of this study are: (1) Knowing copra marketing channels in Balobone Village; (2) Knowing the number of costs, margins and profits received by each marketing institution involved in copra marketing in Balobone Village; (3) Analyzing copra market performance in Balobone Village through analysis of marketing margins and producer share. The sampling procedure is carried out in an institutional approach with a snowball sampling method with the amount adjusted to field conditions and research analysis needs. Marketing channel analysis is done descriptively qualitatively to see the pattern of marketing channels formed during the copra drainage process from producer farmers to exporter traders. The conclusions of the research are (1) Farmers in marketing copra produced through 2 patterns of marketing channels, namely: a. The pattern I Marketing Channels: Inter-island Traders Surabaya Big Surabaya Traders. (2) The result of Analysis of Marketing Margin 1 received by traders shows that the marketing margin of the village collecting trader is IDR 600/Kg, costs IDR 350/Kg, Profits IDR 250/Kg, while the marketing margin of the big traders in Baubau Town is IDR 3,700/kg, with the cost IDR 1,354.5/kg, the profit received is IDR 2,543.5 / kg. Pattern 2 marketing margin received by inter-island traders is IDR 4,300, with a total cost of IDR 1,354.5/Kg, with a profit of IDR 2,945.5/Kg; (3) The percentage of the price received by farmers from each of the marketing channels I patterns is 53% and the marketing channel pattern 2 is 53. Thus, the copra marketing system of the 2 marketing channel patterns formed in Balobone Village is efficient. Farmers, Village Traders, Large Village Traders, Large Traders I (Exporters); (b) Marketing Channel Pattern II: Farmers.   Keywords: Copra, marketing margins, marketing channels


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