IMAGE FORMING TECHNOLOGIES OF THE EUROPEAN POLITICIANS (BEFORE AND AFTER THE ELECTION COMPAIGNES)

2019 ◽  
Author(s):  
М.Е. RODIONOVA
Keyword(s):  
Image Formation ◽  
Point Of View ◽  
Communication Policy ◽  
Before And After ◽  
International Image ◽  
General Elections ◽  
The Media ◽  
The Creation

The purpose of this article is to examine the peculiarities of image formation of the European politicians using the examples of the recent electorate campaigns, since the general elections of the heads of states are the most demanding from the point of view of the image and technology and most clearly demonstrate the tough rivalry among the individuals and the struggle of images. The article also focuses on the subsequent terms of government and some historical examples. Special attention is paid to the creation of international image of French President Emmanuel Macron, the peculiarities of his communication policy and his interaction with the media. The article cites the politicians ratings during the term of his presidency.

scholarly journals KEPRIBADIAN INTROVERT DALAM FOTOGRAFI EKSPRESI

2018 ◽  
Vol 1 (1) ◽  
pp. 1
Author(s):  
Ngesti Limna Sari
Keyword(s):  
Digital Imaging ◽  
Psychological Theory ◽  
Point Of View ◽  
Message Delivery ◽  
Human Personality ◽  
The Media ◽  
Main Factors ◽  
The Creation ◽  
Carl Gustav Jung ◽  
Internal And External Factors

Kepribadian manusia merupakan bentuk tingkah laku manusia berdasarkan sikap dan sifatnya. Kepribadian setiap manusia berbeda-beda, hal ini di pengaruhi oleh dua faktor utama yaitu, faktor internal dan eksternal. Carl Gustav Jung adalah seorang pencipta teori psikologi analitis membagi kepribadian manusia berdasarkan sikap jiwanya menjadi dua tipe yaitu introvert dan ekstrovert. Penciptaan dengan judul “Kepribadian Introvert dalam Fotografi Ekspresi” ini membahas mengenai kepribadian introvert pada manusia. Kepribadian introvert merupakan kepribadian manusia yang lebih cenderung fokus dengan dunia yang ada dalam dirinya sendiri dan membatasi dirinya dengan dunia luar sehingga dalam masyarakat umum, muncul penilaian yang kurang tepat. Sehingga muncul keinginan untuk memvisualkan bagaimana sebenarnya ciri-ciri kepribadian introvert dari sudut pandang seorang introvert dan teori mengenai kepribadian introvert. Media yang digunakan untuk penciptaan karya adalah fotografi ekspresi. Fungsi fotografi ekspresi adalah sebagai media ungkapan perasaan dan gagasan  seorang  fotografer.  Proses digital imaging dilakukan dalam penciptaan karya untuk penambahan elemen dan objek pendukung sebagai media penyampai pesan, agar pesan  yang  ada pada foto bisa sampai kepada penikmat foto. Tujuan penciptaan ini  adalah  untuk menggambarkan bagaimana kepribadian manusia khususnya introvert dapat divisualisasikan melalui media fotografi ekspresi.Human personality is a form of human behavior based on attitude and nature. The personality of every human being is different, this is influenced by two main factors, namely, internal and external factors. Carl Gustav Jung is a creator of analytical psychological theory dividing human personality based on his soul attitude into two types, namely introvert and extrovert. The creation of the title "Introverted Personality in Expression Photography" discusses introverted personality in humans. Introverted personality is a human personality that is more likely to focus on the world that exists in itself and limit itself to the outside world so that in the general public, an inappropriate assessment appears. So the desire arises to visualize how introverted personality traits actually are from the point of view of an introvert and the theory of introverted personality. The media used for the creation is expression photography. It’s for a medium to express the feelings and ideas of a photographer. The digital imaging process is carried out in the creation of works for the addition of supporting elements and objects as message delivery media, so that the message on the photo can reach photo lovers. The purpose of this creation is to describe how human personality, especially introverts, can be visualized through the media of expression photography. 

scholarly journals Government Communications in Terms of Coronavirus Pandemic on the Example of Novi Sanzhary Events

2021 ◽  
pp. 111-122
Author(s):  
Mykhailo Omelchenko
Keyword(s):  
Communication Strategy ◽  
Communication Policy ◽  
Government Officials ◽  
Local Authorities ◽  
The Social ◽  
International Image ◽  
The Media ◽  
The Government ◽  
Communication And Coordination ◽  
Mass Protest

The main objective of the article is to analyze an example of implementation of government communications in connection with the mass protest of residents from Novi Sanzhary, the urban-type settlement in Poltava region caused by evacuation of the Ukrainian citizens from Wuhan (PRC) on February 20, 2020. Through the comprehensive retrospective analysis of the government’s communication policy as well as the analysis of statements of government officials and local authorities in the media it was identified that the government communication policy became a major factor of mass protest in a pandemic. The government’s uncertainty in choosing the final medical facility to quarantine the evacuees and a lack of awareness among the government officials about socio-economic and demographic characteristics of Novi Sanzhary’s residents led to a deliberately ineffective communication strategy: 1) the residents of Novi Sanzhary were not properly informed about the specifics of means of coronavirus’ spread and lethality – it resulted in the government’s inability to predict the behavior and reaction of the locals to evacuation; 2) there was a lack of communication and coordination between the government’s officials and local authorities of Novi Sanzhary – this resulted in the opposition of local authorities to evacuation combined with their spreading of false rumors among the locals and their support of the protest; 3) the officials spread the false messages related to the protesters, that questioned their subjectivity and simultaneously politicized the protest. In addition, the government was unable to counter the leaks of confidential information in the social and mass media on the eve of evacuation, which minimized unexpectedness of the operation. Altogether, these factors led to the mass protest of Novy Sanzhary’s residents against evacuation of the Ukrainian citizens on February 20, 2020. The consequences of the protests impacted negatively on the international image of Ukraine. As a result, the article offers the certain recommendations aimed to improve the government communications in the terms of coronavirus pandemic in Ukraine.

Newspaper Coverage of the Boko Haram Terror Campaign in Nigeria

2021 ◽  
pp. 129-152
Author(s):  
Babatunde Oni ◽  
Praise Lamina
Keyword(s):  
Content Analysis ◽  
Major Group ◽  
Terrorist Attacks ◽  
Boko Haram ◽  
Daily Newspapers ◽  
Terror Attacks ◽  
Security Challenges ◽  
Before And After ◽  
General Elections ◽  
The Media

Terrorism is one of the leading security challenges in Nigeria. Since 2009, the terrorist group, Boko Haram, is the major group fueling this problem by carrying out terror attacks mostly in the northeastern part of the country. The period between 2014 and 2015 marked the peak of terrorist attacks by the group. This period coincided with the general elections, which saw a transition from one civilian regime to another. Boko Haram menace was one of the pressing issues that voters wanted to be resolved. How did the media frame this problem? A content analysis of three national daily newspapers was conducted to see the newspapers' pattern of Boko Haram coverage shortly before and after the 2015 general elections. The study found a slight difference in Boko Haram's reporting before the elections and after. While most of the frames used in newspapers remained unchanged, the frames reflecting hopelessness began to feature more.

scholarly journals ПОЗИЦИЯ АВТОРА В МЕДИАКОНТЕКСТЕ

2019 ◽  
pp. 159-170
Author(s):  
Nazira TASHPULATOVA
Keyword(s):  
Political Science ◽  
Point Of View ◽  
Scientific Article ◽  
Scientific Problem ◽  
Logical Approach ◽  
The Media ◽  
The Creation ◽  
Concrete Reality

Данная статья посвящена одномуиз основных компонентов журналистского произведения — авторской позиции, ее роли и значению в медиатексте. Цель статьи — определить значение понятия на основе анализа российских, зарубежных и узбекских исследований. Используются теоретические методы: анализ, сравнение, сопоставление и др. Результаты исследования показывают, что представленные в научной литературе подходы к определению понятия «позиция» разнообразны, но их объединяет понимание того, что позиция автора является основой журналистского произведения. Мазкур мақола журналистик материалнинг муҳим белгилари бири — медиаматнда муаллиф ёндашувнинг ўрни ва аҳамиятига бағишланади. Мақоланинг мақсади — Россия, хорижий ва Ўзбекистонда мавжуд тадқиқотларини ўрганиш ва таҳлил қилиш орқали ушбу тушунчанинг моҳиятига ойдинлик киритишдир. Бунда назарий методлардан: таҳлил, қиёслаш, солиштириш каби методлардан фойдаланилади. Тадқиқот натижалари тақдим этилган илмий адабиётларда “позиция” тушунчасига ёндашув кенг ва турли туман эканлиги, уларни бирлаштирувчи муҳим белги бу — муаллиф ёндашуви журналистик асарнинг энг муҳим белгиларидан эканлигига ойдинлик киритади. This scientific article is dedicated to clarify the role and value of “point of view” of the author in the media text, which is considered as one of the most important components of journalistic composition. The goal of writing of this article is the identification of the meaning of “point of view” of author and the value of its usage according to scientific conclutions of Russian and foreign researchers. It’s noticed that this given scientific problem is the object of investigation of such sciences as philosophy, political science, psychology, sociology, philology. During the creation of the article such theoretic methods as analysis, comparison, collation, logical approach were used. According to research the conception of “point of view” in different scientific sources are interpreted differently. In the basis of reaserches and analyzes, we have concluded, that the only aspect which unite all scientific definitions listed above is the point of view of the author, as the basis of journalistic composition and in our opinion, the “point of view” is the system of author’s thoughts in the relation to concrete reality.

Clinically Meaningful Change

Methodology ◽  
2019 ◽  
Vol 15 (3) ◽  
pp. 97-105
Author(s):  
Rodrigo Ferrer ◽  
Antonio Pardo
Keyword(s):  
Effect Size ◽  
False Negative ◽  
False Negative Rate ◽  
Point Of View ◽  
Skewed Distribution ◽  
Effect Sizes ◽  
False Negatives ◽  
Large Size ◽  
Before And After ◽  
Post Test

Abstract. In a recent paper, Ferrer and Pardo (2014) tested several distribution-based methods designed to assess when test scores obtained before and after an intervention reflect a statistically reliable change. However, we still do not know how these methods perform from the point of view of false negatives. For this purpose, we have simulated change scenarios (different effect sizes in a pre-post-test design) with distributions of different shapes and with different sample sizes. For each simulated scenario, we generated 1,000 samples. In each sample, we recorded the false-negative rate of the five distribution-based methods with the best performance from the point of view of the false positives. Our results have revealed unacceptable rates of false negatives even with effects of very large size, starting from 31.8% in an optimistic scenario (effect size of 2.0 and a normal distribution) to 99.9% in the worst scenario (effect size of 0.2 and a highly skewed distribution). Therefore, our results suggest that the widely used distribution-based methods must be applied with caution in a clinical context, because they need huge effect sizes to detect a true change. However, we made some considerations regarding the effect size and the cut-off points commonly used which allow us to be more precise in our estimates.

Management of Ventricular Fibrillation during Acute Myocardial Infarction

1984 ◽  
Vol 23 (04) ◽  
pp. 209-213
Author(s):  
B. J. Northover
Keyword(s):  
Myocardial Infarction ◽  
Acute Myocardial Infarction ◽  
Ventricular Fibrillation ◽  
Coronary Care Unit ◽  
Patient Survival ◽  
Left Ventricular ◽  
Ventricular Failure ◽  
Before And After ◽  
Coronary Care ◽  
The Creation

SummaryAnalysis of electrocardiograms tape-recorded from patients admitted to hospital with acute myocardial infarction revealed that the pattern of ventricular extrasystolic activity was not significantly different among those who subsequently developed ventricular fibrillation and those who did not. Episodes of ventricular fibrillation occurred predominantly within 4 hours from the start of infarction. Patients were 3 times less likely to survive an episode of ventricular fibrillation if they also had left ventricular failure than if this feature was absent. Management of episodes of ventricular fibrillation was compared in patients before and after the creation of a specially staffed and equipped coronary care unit. The success of electric shock as a treatment for ventricular fibrillation was similar before and after the creation of the coronary care unit. An attempt was made to determine which features in the management of ventricular fibrillation in this and in previously published series were associated with patient survival.

МАРКЕТИНГОВІ АСПЕКТИ ФУНКЦІОНУВАННЯ ЛІТЕРАТУРНИХ КОНКУРСІВ ТА ПРЕМІЙ

2020 ◽  
pp. 90
Author(s):  
O. Bondar
Keyword(s):  
Publishing House ◽  
Target Audience ◽  
Point Of View ◽  
Information Support ◽  
Literary Field ◽  
Non Profit ◽  
Functional Aspects ◽  
The Media ◽  
Literary Prizes ◽  
The Impact

<p><em>In this study, I have collected and summarized the functional aspects of a literary prize, contest, and rating, which indicate their affiliation with the marketing complex of the publishing house for the first time. For this purpose, I have analyzed and summarized the common concepts of the functioning of literary prizes and contests as advertising tools for publishing activity. Because the previous studies are only focused on the fact of the impact of the prize on the promotion of editions but do not explain it, these aspects have been considered and introduced by me from the book production’s point of view. I investigated that the prizes and the contests in the literary field are effective marketing tools, which meet many publisher’s needs at the same time and can be considered a non-profit form of capital. I have reviewed the works of other authors, who accept that the economic success of the book is rising if the author is a winner of the literary prize or contest. I have found out that the book prize activates the demand for the book, and the literary contest is a tool to track the reader’s reaction to a future publication. In this way, literary prizes and contests can be considered as a way of conducting a marketing dialogue with the target audience. I have focused on the information support of literary national and international prizes and contests by the media, which attracts attention to the book and forms the reader’s interest. The literary prizes and contests are also considered as a way of exploring trends and their changes, familiarization the popular genres among the target audience and fixation the current choice of modern readers. Literary prizes and contests motivate the authors to improve their literary excellence, are the source of new authors and works, and assist in increasing sales of books. However, further research is recommended.</em></p><strong><em>Key words:</em></strong><em> book prize, book rating, literary contest, literary prize, functions of the literary prizes.</em>

CAPRICCIOʼS GENRE IN MANDOLIN MUSIC AT THE END OF THE 19th – THE EARLY OF THE 20th CENTURIES (for example of the concert pieces by С. Munier)

2019 ◽  
pp. 60-71
Author(s):  
N. V. Bashmakova ◽  
K. V. Kravchenko
Keyword(s):  
19Th Century ◽  
Analytical Methods ◽  
17Th Century ◽  
Point Of View ◽  
Historical Approach ◽  
The Creation ◽  
Characteristic Features ◽  
Concert Works ◽  
In The Beginning ◽  
The 19Th Century

The purpose of this article is process of analyzing in reference to concert capriccio by C. Munier for mandolin with piano («Bizzarria», op. 201, Spanish сapriccio, op. 276) from the point of view of their genre specificity. Methodology. The research is based on the historical approach, which determines the specifics of the genre of Capriccio in the music of the late 19th and early 20th centuries and in the work of C. Munier; the computational and analytical methods used to identify the peculiarities of the formulation and the performing interpretation of the original concert pianos for mandolins with piano that, according to the genre orientation (according to the composerʼs remarks), are defined as capriccio. Scientific novelty. The creation of Florentine composer,61mandolinist-vertuoso and pedagog C. Munier, which made about 300 compositions, is exponential for represented scientific vector. Concert works by C. Munier for mandolin and piano, created in the capriccio genre, were not yet considered in the art of the outdoors, as the creativity and composer’s style of the famous mandolinist. Conclusions. Thus, appealing to capriccio by С. Munier, which created only two works, embodied in them virtually all the evolutionary stages of the development of genre. In his opus of this genre there are a vocal, inherent in capriccio of the 17th century solo presentation, virtuosity, originality, which were embodied in the works of 17th – 18th centuries and the national color of the 19th century is clearly expressed. Thus, the Spanish capriccio is a kind of «musical encyclopedia» of national dance, which features are characteristic features of bolero, tarantella, habanera, and so forth. The originality of opus number 201 – «Bizzarria», is embodied in the parameters of shaping (expanded cadence of the soloist in the beginning) and emphasized virtuosity, which is realized in a wide register range, a variety of technical elements.

The Role of Evaluative Tools in the Creation of the Memorial Media Portrait of Jacques Chirac (1932—2019)

2020 ◽  
pp. 97-110
Author(s):  
E. N. Mikhailova ◽  
V. A. Telegina
Keyword(s):  
Print Media ◽  
Political Elite ◽  
Systematic Analysis ◽  
Research Material ◽  
Political Orientations ◽  
Different Types ◽  
The Media ◽  
The Creation ◽  
Entire Text

The article is devoted to the study of evaluative tools used in modern French media in order to form the media image of a representative of the political elite. The techniques used in the creation of a memorial media portrait of Jacques Chirac (1932—2019), President of France from 1995 to 2007 are considered. The research material was the most prestigious French print media of various political orientations, published in late September — early October 2019 in connection with the death of the ex-President of the French Republic. The relevance of the research topic is dictated by the close attention of modern linguistics to axiological phenomena, differently presented in different types of discursive practices. The novelty of the study is due to the appeal to the analysis of the complex of evaluation tools used in the French print media when characterizing the former leader of the state during the nation’s farewell period. The estimated potential of the title of the article and its influence on the formation of the estimated vector of the entire text of the publication are shown. A systematic analysis of the assessment expression means, reflected in the memorial media portrait of the politician, is given. The factors that influenced the peculiarities of their use in this type of media portrait are revealed.

LES AXES DE LA CRÉATION ET LA NAISSANCE DE LʹIMAGINAIRE COMME LANGAGE MYTHIQUE

Trictrac ◽  
2016 ◽  
Vol 9 ◽  
Author(s):  
Liliana Danciu ◽  
Petru Adrian Danciu
Keyword(s):  
Sacred Space ◽  
Physical World ◽  
Spoken Word ◽  
Point Of View ◽  
Philosophical Approach ◽  
Starting Point ◽  
Written Form ◽  
The Creation ◽  
Religious Systems ◽  
Rich Spectrum

The axes of the creation and birth of the imaginary as a mythical language. Our research follows the relationships of the concepts that are taking into account creation on the double axis of verticality and horizontality. We highlight those symbolic elements which would later constitute the mythical language about the sacred space-temporality. Inside this space-temporality a rich spectrum of mythical images develops; images capable of explaining the relationships of the creation plans. Without a religious perception of the temporality, the conceptualization of the axis would remain a philosophical approach. Through our point of view, the two are born simultaneously. Thanks to them, creation can be imagined. The first “frozen” formula of the mystical human spirit can be thought, brought to a palpable reality, expressed in an oral and then a written form. Studied together, temporality (sacred or not) and space are permanently imagined together. For example, a loss of mundane temporality in the secret ecstasy that offers to the soul an ascending direction does not mean getting out of universal temporality, but of its mundane section. In the sacred space the soul relates to time. Even the gods are submitted by the sacred, Aeon sometimes being synonymous to destiny. The universal creator seems to evade every touch, but not consistently, only when he avoids the descent into its created worlds. In sacredness, time and space seem or become confused, both expressing the same reality, by the immediate swing from thinking to deed. The mythical imagery conceives the displacement in the primary space-temporality by the spoken word. So, for something to appear and live, the spoken word is required. Even the divine dream appears as a pre-word of a creator’s thought. The thought follows the spoken word, the spoken word follows the gestures which finally indicate the meanings of the creative act, controlling the rhythm of the creation days. These three will later be adapted through imitation in rite. We are now situated at the limit of the physical world, a real challenge for the mythical imagery. The general feature of the mythical expression on the creation of the material world is the state of the divinity’s exhaustion, most often conceptualized by sacrifice or divine fatigue. The world geography identifies with the anatomy of a self-gutted god. Practically, material creation is most likely the complete revelation of God’s body autopsy. As each body decomposes, everything in it is an illusion. An axial approach of the phenomenon exists in all religious systems. The created element’s origin is exterior, with or without a pre-existing matter, by a god’s sacrifice or only because it has to be that way. This is the starting point of the discussion on the symbolism of axiality as a reason for the constitution of the language of creation, capable of retelling the imaginary construction of myth in an oral and then written form.

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