scholarly journals SALURAN PEMASARAN BUAH SALAK DI DESA BAWOLEU KECAMATAN TAGULANDANG UTARA KABUPATEN KEPULAUAN SIAU TAGULANDANG BIARO

2019 ◽  
Vol 16 (1) ◽  
pp. 27
Author(s):  
Timotius Fernel Makinggung ◽  
Olly Esry Haryani Laoh ◽  
Martha Mareyke Sendow
Keyword(s):  
Data Collection ◽  
Sample Selection ◽  
Secondary Data ◽  
Marketing Channel ◽  
Marketing Channels ◽  
Primary Data ◽  
The Internet ◽  
Total Cost ◽  
Marketing Margins

This study aims to determine the marketing of salak fruit, analyze profits and marketing margins of zalacca, and analyze the farmer's share in each marketing channel of zalacca in Bawoleu Village. This research was carried out in Bawoleu Village, North Tagulandang District, Siau Tagulandang Biaro Regency. The sample selection is done purposevely and snowball method. Data collected are primary and secondary data. Primary data collection was carried out by direct interviews with 16 salak farmers and related marketing institutions. The data collected are the characteristics of respondents, the characteristics of salak fruit farming, prices at the level of farmers, traders, and consumers, as well as marketing institutions in marketing salak fruit. Secondary data obtained from the Internet through Google searching. The results showed that the marketing channels formed in the marketing of salak fruit in Bawoleu Village were 3 types of marketing channels, namely marketing channel I, which had a total cost of Rp. 575 / Kg, Marketing channel II the total cost of Rp 575 / kg, profit of Rp 15,675 / Kg and marketing margin of Rp 16,250 / Kg. Marketing channel III costs a total of Rp. 875 / Kg, Profits Rp. 375 / Kg, marketing margin Rp. 1,250 / Kg. The portion received by farmers (farmer share) in marketing channel I is 100%, marketing channel II is 18.75%, marketing channel III is 75%.*eprm*

scholarly journals ANALISIS MARGIN PEMASARAN WORTEL DI DESA SINISIR KECAMATAN MODOINDING

2019 ◽  
Vol 15 (3) ◽  
pp. 511
Author(s):  
Finka Erika Dongi ◽  
Noortje M. Benu ◽  
Gracet Adonia Josefina Rumagit
Keyword(s):  
Secondary Data ◽  
Marketing Channel ◽  
Marketing Channels ◽  
Primary Data ◽  
The Internet ◽  
Marketing Costs

This study aims to determine marketing patterns, calculate the amount of margins, profit and marketing costs as well as farmer's share in Sinisir Village, Modoinding Sub-district, Minahasa Regency. This research was conducted from June to August 2018. The data used in this study are primary and secondary data. Primary data were collected from interviews based on a list of questions prepared previously on 14 respondents consisting of 10 farmers from Sinisir Village, 1 collecting trader from Tompaso Baru Dua Village, 2 retailers from Tompaso Baru Dua Village and in Karombasan Village, 1 big trader from Sinisir Village, Modoinding District. Whereas secondary data was obtained from the Sinisir Village Office of Modoinding District from local bookstores and from the internet. From the internet through google searching in the form of books and theses from other universities. The results showed that there were four forms of marketing channels in Sinisir Village, Modoinding District, namely: (I) Farmers - Consumers; (II) Farmers - Retailers - Consumers; (III) Farmers - Collector Traders - Retailers Traders - Consumers; IV) Farmers - Wholesalers. The carrot marketing channel which produced the highest cost, margin and marketing profit in marketing channel II was Rp 5,429 per kilogram, Rp 6,000 per kilogram, Rp 571 per kilogram. The highest farmer's share in marketing channel 1 is 100 percent.*eprm*

scholarly journals MARKETING MARGIN OF CLIMBING PERCH WITH BIOFLOC CULTURE SYSTEM IN BANJARMASIN CITY SOUTH KALIMANTAN

2020 ◽  
Vol 8 (12) ◽  
pp. 2003-2010
Author(s):  
Emmy Lilimantik
Keyword(s):  
Secondary Data ◽  
Marketing Channel ◽  
Marketing Channels ◽  
Primary Data ◽  
Snowball Sampling ◽  
Profit Distribution ◽  
Climbing Perch ◽  
Marketing Costs ◽  
Channel Patterns ◽  
Marketing Margins

Abstract This research aims to determine the pattern of marketing channels and marketing margin of climbing perch produced by the biofloc system cultivation in Banjarmasin, South Kalimantan. The sample of the producers was determined using the census method, while the sample of middlemen was determined using the snowball sampling method. The analysis used are (a) analysis of marketing channel patterns and (b) analysis of marketing margins, the data used consists of primary data and secondary data. The results of the analysis show (a) the marketing of climbing perch from the cultivation of the biofloc system consists of two channels and (b) the total amount of marketing margin is 11.300 IDR with details (a) the marketing cost incurred by the middlemen is 2.500 IDR and by the retailers is 2.456 IDR; (b) the profit received by the middlemen is 2.800 IDR and the retailers 3.544 IDR. The profit distribution is bigger than the distribution of the marketing costs, as a result, the profits received by the seller (i.e. middlemen, retailers) are higher than the amount of marketing costs incurred. These conclude that marketing from the side of seller (i.e. middlemen, retailers) is efficient. Keywords: Climbing perch, middlemen, retailers, marketing channels and marketing margins.

scholarly journals MARGIN PEMASARAN BUAH SALAK DI DESA PANGU DUA KECAMATAN RATAHAN TIMUR KABUPATEN MINAHASA TENGGARA

2019 ◽  
Vol 14 (3) ◽  
pp. 321
Author(s):  
Regina ., Pangkey ◽  
Celcius ., Talumingan ◽  
Melissa Lady G. Tarore
Keyword(s):  
Data Analysis ◽  
Secondary Data ◽  
Marketing Channel ◽  
Marketing Channels ◽  
Primary Data ◽  
The Internet ◽  
Research Support ◽  
Channel Analysis ◽  
The Cost ◽  
Margin Analysis

This study aims to determine the pattern of marketing, calculate the amount of costs, margins and marketing benefits and farmer's share in Pangu Dua Village, which was held from June to August 2018. The dataused in this study are primary and secondary data. Primary data is data obtained by submitting a list of questions to farmers 10 respondents, collecting traders 5 respondents, retailers 3 respondents in Pangu Dua Village. While secondary data was obtained from Pangu Dua Village Office, and the internet. Data analysis in this study uses marketing channel analysis and marketing margin analysis. The results of the study show that there are four forms of marketing channels in Pangu Dua Village. Marketing channel I consists of farmers and consumers; marketing channel II consists of farmers, retailers, consumers; marketing channel III consists of farmers, collectors, supermarkets retailers and consumers; marketing channel IV consists of farmers, collectors and wholesalers between islands. Marketing channel III has the highest value, namely the cost of Rp. 345 per kilogram, margin of Rp. 11,000 per kilogram, and profit of Rp. 10,655 per kilogram. The highest portion received by farmers (farmer’s share) on marketing channel I is 100 percent. This research support the result of previous study by Kaparang's 2015 that the greater the marketing margin, the smaller the portion received by farmers, on the contrary the smaller the marketing margin the greater the portion received by farmers, can be accepted in this study.*jnkd+eprm*

scholarly journals ANALISIS PENGENDALIAN PERSEDIAAN BAHAN BAKU PADA UD. MIE STEVEN KAROMBASAN KOTA MANADO

2017 ◽  
Vol 13 (3A) ◽  
pp. 251
Author(s):  
Megawati ., Sengkeunaung ◽  
Tommy F. Lolowang ◽  
Nordy F.L. Waney
Keyword(s):  
Inventory Control ◽  
Secondary Data ◽  
Raw Material ◽  
Economic Order Quantity ◽  
Economic Order ◽  
Primary Data ◽  
The Internet ◽  
Order Quantity ◽  
Inventory Cost ◽  
Total Cost

This research aims to analyze raw material inventory at UD. Mie Steven. This research was conducted for four months from January to April 2017. The data used in this research are primary and secondary data. Primary data obtained through interviews with the company, while secondary data obtained from data that has been compiled in the form of documents from the company, data from BPS, previous research or from the internet. The data is processed using EOQ (Economic Order Quantity) method. The result of the research is known that the policy of raw material inventory control is done by UD. Mie Steven is not efficient yet. This is shown by the company's inventory cost is bigger than the result of analysis using EOQ method is 6,693 Kg with total cost of economical inventory Rp.11.325.500.

scholarly journals Marketing analysed of Kampung Chicken on the Traditional Market of Binjai City

2019 ◽  
Vol 7 (1) ◽  
Author(s):  
J B Sitanggang ◽  
A H Daulay ◽  
T H Wahyuni ◽  
I Sembiring ◽  
M Tafsin
Keyword(s):  
Data Collection ◽  
Cost Benefit ◽  
Marketing Channel ◽  
Marketing Channels ◽  
Search Method ◽  
Traditional Market ◽  
Marketing Costs ◽  
Marketing Margins ◽  
Interview Questionnaire

This study aims to identify the characteristics of farmers, agents and retailers ofkampung chicken marketing, and kampung chicken marketing channels, marketing margins,farmer share, profit ratio, and cost of kampung chicken, as well as analysed the marketingefficiency of kampung chicken in Binjai City. This research was conducted in June 2018 -August 2018. The method used in data collection by using the Jenuh sampling (sensus), whilethe sample of breeders and other marketing institutions with search method. Data collection wascarried out using interview questionnaire techniques.Data analysis included marketing costs, marketing margins, farmer share and cost benefit ratioof each marketing channel. The results of this study indicate that there are two marketingchannels. The marketing margin on channel II shows margin Rp. 15.157,-. the farmer’s inchannel I 76.19% and ratio of profit Rp. 2.4 per kg on channel II. The marketing channel forkampung chicken in the Traditional Market of Binjai City is efficient.

scholarly journals Efficiency and Marketing Margins Estimation of Oil Palm’s Fresh Fruit Bunches (FFB) in Labuhanbatu Utara and Asahan Regency

2019 ◽  
Vol 2 (2) ◽  
pp. 8-17
Author(s):  
Petrus Oktavianus Hutajulu ◽  
Diana Chalil ◽  
Surya Abadi Sembiring
Keyword(s):  
Palm Oil ◽  
Composite Index ◽  
Secondary Data ◽  
Marketing Channel ◽  
Marketing Channels ◽  
Fresh Fruit ◽  
Index Method ◽  
Palm Oil Mill ◽  
Fresh Fruit Bunches ◽  
Marketing Margins

This research study has reported different profit margin of smallholders in Labuhan Batu and Asahan which can be due to production’s cost incurred by smallholders. In addition, the price of fresh fruit bunches (FFB) of oil palm offered by eachtrader is also found different. This could be the differences in efficiency and the length of marketing channels traversed by partner and non-partner samllholders. The length of marketing chain was transferred to the marketing costs incurred and the margins received, so there is share for each marketing. Therefore such study is needed to estimate the marketing margins and channels of non-partner smallholders, partner smallholders, and explasma smallholders, the marketing functions carried out by each palm oil marketing channel in Kuala Hulu, factors that help samllholders choose marketing channels, increase marketing and the efficientcy of non-partner samllholders, partner smallholders, and explasma smallholders. The data used in this study are primary as well as secondary data. The analytical method used in the Shepperd’s Method, Acharya and Anggarwal’s Method, Composite Index Method, Marketing efficiency index method and Soekartawi Method. The analysis shows that there are 2 marketing channels, identified as Channel 1 : Smallholders-Middleman_RAM-Palm Oil Mill and Channel 2 : Smallholders-Middleman-Palm Oil Mill. The study has concluded that all smallholders do selling, transporting, standardization, risk bearing, and securing market information. Regular customer, services, contracts are figured out as the major reasons marketing agents choose marketing channels. The most efficient marketing channel is partner independent samllholders with the shortest channel.

scholarly journals Analisis Efisiensi Saluran Pemasaran Ikan Nila di Desa Kupang Kecamatan Lampihong Kabupaten Balangan (Studi Kasus Pada Kelompok Perikanan Kupang Maju)

2019 ◽  
Vol 8 (1) ◽  
pp. 601-609
Author(s):  
Meldasari Meldasari ◽  
Ahmad Suhaimi ◽  
Rachman Fitrianoor
Keyword(s):  
Data Collection ◽  
Market Structure ◽  
Research Design ◽  
Case Study Research ◽  
Marketing Channel ◽  
Marketing Channels ◽  
Study Research ◽  
Marketing Costs ◽  
Marketing Margins

       This study aims to determine the marketing channels and institutions involved in the marketing of tilapia in Kupang Village, Lampihong Subdistrict, Balangan Regency, to know the structure of the tilapia market, analyze costs, profits, marketing margins and the price portion received by producers. This research was done intentionally by the census method and case study research design and data collection by interview. The results showed four marketing channels for tilapia, namely I: cultivators and collectors, II: cultivators, collectors, and retailers, III: cultivators, collectors and wholesalers and IV: farmers, traders, wholesalers and retailers. Market structure is monolithic competition. The total marketing channel I channel is IDR 11,000 per kg, the portion of the price received by farmers is 67.64%, the marketing cost is IDR 1,335 per kg and the profit gained is IDR 9,665 per kg; channel II's total marketing margin is Rp. 17,000 per kg, the portion of the price received by farmers is 57.5%, the marketing cost is Rp. 3,785 per kg, and the profit received is 13,215 per kg; total channel III marketing margin is Rp. 17,500 per kg, part of the price received by farmers is 56.79%, marketing costs Rp. 3,192.5 per kg and profits received Rp. 14.307.5 per kg; total channel IV marketing margin is Rp. 15,000 per kg, part of the price received by farmers is 60.52%, marketing costs Rp. 6,385 per kg and profits received 9,855 per kg. Channel I efficiency value: 3.92%, II; 9.46%, III: 7.88%, and channel IV, which is 16.80%. Channel I is the most efficient because the marketing institution is smaller, namely 3.92%.

scholarly journals Analisis Potensi Ketersediaan Tanaman Bambu dan Pemasaran Kerajinan Bambu di Desa Kayubihi Kecamatan Bangli Kabupaten Bangli

2018 ◽  
pp. 405
Author(s):  
AYU RATIH PRATIWI ◽  
I NYOMAN GEDE USTRIYANA ◽  
A.A.A WULANDIRA SAWITRI DJELANTIK
Keyword(s):  
Field Research ◽  
Secondary Data ◽  
Marketing Channel ◽  
Research Field ◽  
Marketing Channels ◽  
Profit Margin ◽  
Primary Data ◽  
Library Research ◽  
Marketing Analysis ◽  
Potential Availability

The Potential Analysis Availability Of Bamboo Plants and The Marketing ofBamboos Product at Kayubihi Village, Bangli Distric, Bangli Regency. Analysis of the potential availability of bamboo plants in Kayubihi Village, BangliSubdistrict, Bangli Regency is divided into two analyzes, namely the analysis ofpotential availability and marketing analysis. Analysis of potential availability to knowthe potency of bamboo found in Kayubihi Village while for marketing seen marketingchannel, marketing margin, and profit margin with the election of three main productsproduced by Kayubihi Village. Types of data used in this study are qualitative data andquantitative data and data sources obtained from primary data and secondary data. Datacollection methods used there are three namely Library research, field research andstudy literature. The population in this study were 50 bamboo farmers who were alsobamboo craftsmen. Data analysis was done descriptively quantitative and qualitativedescriptive. The results showed that the analysis of potential availability with five typesof bamboo plants is under 200 clumps/ha which means not yet potential. Bamboo isprocessed into handicrafts and marketed for marketing the main products are sokasi,cakes basket, and coocked rice basked. Each product has three marketing channels. Themost profit margin obtained in each marketing channel is at producer level. The shortestmarketing margin in each channel because it is directly to the consumer.

scholarly journals Analysis of Distribution and Marketing Margin of Topo Local Shallots in North Tidore District, Tidore Islands City

2020 ◽  
Vol 13 (2) ◽  
pp. 334
Author(s):  
Munawir Muhammad ◽  
Fatmawati Fatmawati ◽  
Abdul Haris Din
Keyword(s):  
Data Analysis ◽  
Quantitative Analysis ◽  
Data Collection ◽  
Descriptive Analysis ◽  
Marketing Channel ◽  
Distribution Channels ◽  
Marketing Channels ◽  
Marketing Margins ◽  
Margin Analysis ◽  
Final Consumer

The purpose of this research was to analyze the form of topo local shallot marketing distribution channels and marketing margins of topo local shallots in North Tidore District, Tidore Islands City. Respondents which will be researched include producers, collectors, retailers and consumers who are directly involved in the distribution of topo local shallots. The data collection techniques used in this research included farmers, collector traders, retailers involved in developing topo local shallot commodities in North Tidore District, Tidore Islands City, by filling out a questionnaire followed by interviews. The data analysis used consisted of descriptive analysis and quantitative analysis (marketing margin analysis). Through the research results that the marketing channels carried out by local shallot farmers Topo in North Tidore District have 3 marketing distribution channels (1) Farmer-Trader, Collector-Trader, Retailer and consumer. (2) Farmers, Retailers and Consumers. (3) Farmers directly to the final consumer. The marketing margin in channel I is Rp. 17,500 and channel II is Rp. 10,000. The highest margin is obtained in the marketing channel I, they are farmer-trader-gatherer-retailer-consumer, so that causes part received by farmers is less than the traders. Channel III has no margin because the farmers sell their products directly to consumers. So that the most profitable channel for producers is the marketing channel III.

scholarly journals ANALISIS PENDAPATAN USAHATANI DAN SALURAN PEMASARAN BIBIT KARET RAKYAT DI DESA AIR BATU KECAMATAN TALANG KELAPA KABUPATEN BANYUASIN PROPINSI SUMATERA SELATAN

2018 ◽  
Vol 7 (1) ◽  
pp. 71
Author(s):  
Sri Rahayu Endang Lestari
Keyword(s):  
Secondary Data ◽  
Marketing Channel ◽  
Marketing Channels ◽  
Production Costs ◽  
Primary Data ◽  
Survey Method ◽  
Farm Income ◽  
Or Groups ◽  
Farmer Groups ◽  
The Government

 ABSTRACT The purpose of this study was to determine how much farm income and marketing channels for smallholder rubber seeds in Air Batu Village, District of Talang Kelapa, Banyuasin Regency. The implementation of this research had started from July to August 2015. The research method used  survey method. Primary data collection was done by direct observation in the field and secondary data was obtained from village, sub-district, district monographs and written sources. The results showed that the average income from the results of rubber nursery farming activities in Air Batu village was Rp. 7,560,084.00 - per hectare, while the marketing channel for smallholder rubber seedling farming in Air Batu Village is from farmers to village collectors (agents) and forwarded to consumers inside and outside the Banyuasin Regency. It can also be concluded that the income of rubber nursery farming in polybags cultivated by farmers in Air Batu Village is good enough, to reduce production costs, farmers should not buy sleeping eye stum seeds to other parties, but strive to make their own nurseries or groups. The recommended advice from this research is looks like better for the farmers join farmer groups of rubber nursery farming, so if there is a problem, it can be solved together. The government is also expected to provide assistance to farmers, in the form of distribution services, for smallholder rubber seeds, so that farmers should not have to wait too long to make a profit.ABSTRAK Tujuan dari penelitian ini adalah untuk mengetahui berapa besar pendapatan usahatani dan saluran pemasaran bibit karet rakyat di Desa Air Batu Kecamatan Talang Kelapa Kabupaten Banyuasin.  Pelaksanaan penelitian ini dimulai dari bulan Juli sampai Agustus 2015. Metode penelitian yang digunakan adalah metode survey. Pengambilan data primer dilakukan dengan pengamatan langsung dilapangan dan data sekunder diperoleh dari monografi desa, kecamatan, kabupaten dan sumber-sumber tertulis. Hasil penelitian menunjukkan bahwa rata-rata pendapatan dari hasil kegiatan usahatani pembibitan karet di desa Air Batu sebesar Rp. 7.560,084,00,- per hektar. Sedangkan Saluran pemasaran usahatani bibit karet rakyat di Desa Air Batu adalah mulai dari Petani ke Pedagang Pengumpul Desa (agen) dan diteruskan ke  Konsumen di dalam dan di luar Kabupaten Banyuasin. Dalam penelitian ini juga dapat disimpulkan bahwa pendapatan usahatani pembibitan karet dalam polybag yang diusahakan oleh petani di Desa Air Batu sudah cukup baik, untuk memperkecil biaya produksi sebaiknya para petani tidak membeli bibit stum mata tidur kepada pihak lain, tetapi diupayakan agar membuat pembibitan sendiri atau berkelompok.  Adapun saran yang dianjurkan dari penelitian ini adalah diharapkan kedepan petani membentuk kelompok tani untuk usahatani pembibitan karet, sehingga jika ada suatu permasalahan dapat diatasi secara bersama-sama. Pemerintah juga diharapkan memberikan bantuan kepada para petani berupa jasa penyaluran bibit karet rakyat, sehingga para petani tidak perlu menunggu lama untuk memperoleh keuntungan

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