scholarly journals A Research on Buying Behaviour on Organic Foods with Special Reference to Erode District

2019 ◽  
Vol 8 (12S) ◽  
pp. 470-475
Keyword(s):  
Organic Food ◽  
Food Product ◽  
Food Products ◽  
Descriptive Statistics ◽  
Rank Test ◽  
Chi Square ◽  
Organic Foods ◽  
The People ◽  
The World ◽  
Buying Behaviour

‘Organic’ is the term which is used frequently nowa-days by the consumers all over the world. The problem of the study is people are already living in the place which is polluted in all means – air, water and land and in-addition to that the food which they take in is also polluted with fertilizer, pesticides, etc., This practice is been followed knowingly or unknowingly for so many decades. Organic food products are becoming popular in many cities in India. The study has identified in Erode as one of the area where people are started to buy organic food product. The organic market in India is identified as one of the fast growing sector. The objective of the study is to examine the awareness on purchase of organic food products, to analyze the motivational factors towards purchase of organic food, to analyze the purchase pattern towards organic food and to know the satisfaction level of consumers and problems faced by them. There are five research tools has been used for the study, those are Simple percentage analysis, chi-square, ANOVA, Friedman Rank test, Descriptive Statistics. The marketers of organic food products need to be innovative and dynamic in order to complete with the changing purchase behaviour in the organic food products market among urban residents.The study brought out the fact that the people are well aware of images and availability, but not loyal entirely to organic food products .So the marketers must create promotions which are both realistic and moral.

scholarly journals AN EMPIRICAL STUDY ON AWARENESS AND CONSUMPTION PATTERN OF ORGANIC FOOD IN BENGALURU CITY, THE IT CAPITAL OF INDIA: AN ANALYSIS WITH RESPECT TO DIFFERENT DEMOGRAPHIC FACTORS AND AVAILABILITY OF ORGANIC FOOD PRODUCTS IN BENGALURU

2019 ◽  
Vol 7 (1) ◽  
pp. 276-296
Author(s):  
Anwesha Chattopadhyay ◽  
Priyanka Khanzode
Keyword(s):  
Regression Analysis ◽  
Organic Food ◽  
Food Product ◽  
Food Products ◽  
Consumption Pattern ◽  
Statistical Tools ◽  
Chi Square ◽  
Climate Conditions ◽  
Carbon Particles

Last 5 years have seen lots of changes in the consumption pattern of individuals with concerns rising constantly on the quality of climate conditions, individuals have become aware about change in climate, increasing pollution, deteriorating air quality, excessive use of chemicals in the farms, increase of carbon particles in environment and impact on population. Consumers now-a-days are very particular about the products they are consuming, Thus the concept of organic food product come into picture. This concept is gaining impetus in society especially after increase in health problems in individuals. It refers to using such food product which are eco-friendly and safe. The paper is a humble attempt to understand the level of awareness about organic food products in Bengaluru. This paper also aims at understanding the consumption pattern of individuals in Bengaluru. Statistical tools like ANOVA, Regression analysis, Chi-square tests and different charts are used to analyse the data obtained from a primary survey conducted in Bengaluru. On the basis of analysis done in the paper, it is concluded that the consumption has increased lately although more awareness should be created to make the consumption more popular among consumers.

scholarly journals Consumers Satisfaction towards Organic Food Products in Coimbatore

2020 ◽  
Vol 9 (1) ◽  
pp. 388-390
Keyword(s):  
Purchase Intention ◽  
Organic Food ◽  
Food Products ◽  
Organic Foods ◽  
Certification Process ◽  
Premium Price ◽  
Buying Behaviour ◽  
Organic Produce ◽  
Buying In ◽  
Structured Questionnaire

The organic foods are perceived as more nutritious, healthy, and nature-friendly than conventional food. Consumers, therefore, are switching over to organic food products and are willing to pay a premium price. Findings of my study reveal more women were open to buying organic food products than men – the percentage was 77 per cent for women and 23 per cent for men. Buying in organic stores located in and around Coimbatore. However, the consumers have concerns on organic produce, primarily the certification and authenticity of organic food products has to be improved. They lack awareness towards originality and certification process involved in Organic food products. Also, this market is huge and untapped. So, there are innumerable benefits for all the stakeholders; however, a few challenges.This study provides a better understanding of consumers' attitude, purchase intention and actual buying behaviour towards organic food products. For this purpose, a survey data were collected from 773 Coimbatore consumers through structured questionnaire. Statistical tools adopted to execute the results. And necessary findings provided with data interpretations.

Generation Y students' purchase behaviour towards organic foods in South Africa

2021 ◽  
Vol 6 (4) ◽  
pp. 202-212
Author(s):  
Kirsty-Lee Sharp ◽  
Costa Synodinos
Keyword(s):  
South Africa ◽  
South African ◽  
Generation Y ◽  
Organic Food ◽  
Food Product ◽  
Primary Objective ◽  
Measurement Scale ◽  
Full Time ◽  
The South ◽  
Organic Foods

Objective - The primary objective of this study is to identify and explain the antecedents of organic food purchase behaviour of Generation Y students in the South African context. This study aimed to shed some light on Generation Ystudents' health consciousness, perceived behaviour control, convenience, attitudes, purchase intentions, and actual buying behaviourtoward organic food products. The study also attempted to determine the underlying strengths and relationships between the constructs used in the measurement scale. Lastly, gender relationships were investigated to determine if any differences existed between males and females in terms of their organic food product purchases. Methodology/Technique - This research study employed a descriptive, non-probability, convenience sampling design. The intended target population was full-time registered undergraduate Generation Y students aged between 18 and 24 years. The sample size was 200 students based across the four faculties within the chosen higher education institution, namely the Faculty of Management Sciences, the Faculty of Applied and Computer Sciences, the Faculty of Engineering, and the Faculty of Human Sciences. The 200 self-administered questionnaires were distributed during recess times as to not to disrupt any learning time. The questionnaire contained a cover letter explaining the purpose of the study and that participation in the study was completely voluntary. Findings - The measurement scale displayed adequate reliability and validity for all constructs. Furthermore, all constructs had statistically significant positive means, indicating that Generation Y students are health-conscious, care for the opinions of friends and family, display pro-organic attitudes, intentions, and behaviour. Results from this study indicate that there is a need for food organizations to consider implementing organic-based products in their product offerings within the South African market. Novelty - Investigation oforganic food product purchase behaviouramong South African Generation Y students (Consumer behaviour). Type of Paper - Empirical Keywords: Organic Foods; Purchase Behaviour; Generation Y, South Africa. JEL Classification: M31, M39.

scholarly journals Factors Influencing the Consumers’ Perceptions towards Frozen and Ready-to-Cook Food Products in Bangladesh

2016 ◽  
Vol 1 (1) ◽  
Author(s):  
Nazrul Islam PhD
Keyword(s):  
Brand Image ◽  
Food Product ◽  
Food Products ◽  
Frozen Foods ◽  
Individual Factor ◽  
Factors Influencing ◽  
The People ◽  
Good For ◽  
The Impact ◽  
The City

Recently in Bangladesh, frozen and ready-to-cook food industry is growing very fast due to high demand of these products by the city dwellers. This study aims at identifying the factors influencing the consumers’ perception about the frozen and ready-to-cook food products on Bangladeshi people.A survey was conducted among 211 frozen and ready-to-cook food consumers of Dhaka city with a structured questionnaire. Both descriptive and inferential statistics were used to analyze the data. Factor analysis was conducted to identify the influencing factors related to the consumers’ perception about frozen and ready-to-cook food products. Regression analysis was accomplished to examine the impact of the factors on the overall consumers’ preferences of the processed frozen and ready-to-cook food products. Results show that the factors which influence the perception of the consumers about frozen and ready-to-cook food products are concerned with saving time, helpful and economic, low price, variety and good for health, brand image and quality, availability of the frozen foods, taste of the food, and attractive packaging of the food. Individual factor relationships show that the factors such as, saving time, the foods are helpful and economic, low price, variety and good for health, brand image and quality, and availability of the foods are significant and the factors such as, good taste of the food and attractive packaging of the food are not significant in the this study. This study suggests that the policymakers of the processed frozen and ready-to-cook food product manufacturers should give importance on these factors for increasing the demand of the products among the city dwellers of Bangladesh. Keywords: Consumers’ perception about fish, Meat and wheat-based frozen foods, Life style and taste preferences, Income of the people, Availability of the products, Easy to cook.

scholarly journals Consumer Attitude Towards Shellfish In The Greek Market: A Pilot Study

2003 ◽  
Vol 4 (2) ◽  
pp. 155 ◽  
Author(s):  
CH. BATZIOS ◽  
P. ANGELIDIS ◽  
D.K. MOUTOPOULOS ◽  
CH. ANASTASIADOU ◽  
V. CHRISOPOLITOU
Keyword(s):  
Descriptive Statistics ◽  
Decision Makers ◽  
Consumer Attitude ◽  
Improve Product Quality ◽  
Market Demand ◽  
Northern Greece ◽  
Chi Square ◽  
The World ◽  
End Products ◽  
Purchasing Behaviour

During the last decade, the Greek shellfish industry has experienced significant changes affecting both the market demand and the availability of the end products. Although, shellfish and seafood in general have been promoted as healthy food by marketing boards and private seafood companies in many countries all over the world, no attention has been paid so far to analysing the Greek consumer’s purchasing behaviour and attitudes towards the shellfish market. This paper presents the results of the first survey in this field of research, which was carried out in northern Greece (area of Katerini and Greater Thessaloniki) from January to March 2002. A randomly selected sample of 400 consumers filled in a questionnaire, which covered basic marketing aspects of shellfish consumption such as choice, purchase, reasons for consuming shellfish, confidence in shellfish hygiene certification, media influence, etc. Data analysis includes descriptive statistics, as well as chi-square (― 2 ) tests (crosstabulation) to examine possible relations between consumers’ demographic and socio-economic characteristics and shellfish marketing aspects. Analyses of the results have shown that the majority of Greek consumers prefer the exploitable to cultured shellfish and in general do not eat shellfish often. They prefer the traditional fish shops for purchasing shellfish and consume them mainly in summer. The strongest reason to buy shellfish is their taste, while freshness is considered as the most important criterion when deciding to buy shellfish. Moreover, the vast majority of the consumers prefer a certification of quality, trust the confirmation provided by the veterinary authorities, but do not prefer ready-to-eat shellfish. Results revealed that consumers’ behaviour and attitudes vary considerably according to their demographic and socio-economic characteristics. The results of this study could prove to be helpful for decision makers towards a more rational planning of production and improvement of distributing roots, which in turn would improve product quality and promote shellfish consumption.

Factors Influencing the Consumers’ Perceptions towards Frozen and Ready-to-Cook Food Products in Bangladesh

2019 ◽  
Vol 3 (ii) ◽  
Author(s):  
Nazrul Islam
Keyword(s):  
Brand Image ◽  
Food Product ◽  
Food Products ◽  
Frozen Foods ◽  
Individual Factor ◽  
Factors Influencing ◽  
The People ◽  
Good For ◽  
The Impact ◽  
The City

Recently in Bangladesh, frozen and ready-to-cook food industry is growing very fast due to high demand of these products by the city dwellers. This study aims at identifying the factors influencing the consumers’ perception about the frozen and ready-to-cook food products on Bangladeshi people.A survey was conducted among 211 frozen and ready-to-cook food consumers of Dhaka city with a structured questionnaire. Both descriptive and inferential statistics were used to analyze the data. Factor analysis was conducted to identify the influencing factors related to the consumers’ perception about frozen and ready-to-cook food products. Regression analysis was accomplished to examine the impact of the factors on the overall consumers’ preferences of the processed frozen and ready-to-cook food products. Results show that the factors which influence the perception of the consumers about frozen and ready-to-cook food products are concerned with saving time, helpful and economic, low price, variety and good for health, brand image and quality, availability of the frozen foods, taste of the food, and attractive packaging of the food. Individual factor relationships show that the factors such as, saving time, the foods are helpful and economic, low price, variety and good for health, brand image and quality, and availability of the foods are significant and the factors such as, good taste of the food and attractive packaging of the food are not significant in the this study. This study suggests that the policymakers of the processed frozen and ready-to-cook food product manufacturers should give importance on these factors for increasing the demand of the products among the city dwellers of Bangladesh. Keywords: Consumers’ perception about fish, Meat and wheat-based frozen foods, Life style and taste preferences, Income of the people, Availability of the products, Easy to cook.

scholarly journals Perlindungan Konsumen Atas Produk Pangan Berlabel Halal: Tinjauan Yuridis

2015 ◽  
Vol 1 (01) ◽  
pp. 61-76
Author(s):  
Aksamawanti Aksamawanti
Keyword(s):  
Consumer Protection ◽  
Science And Technology ◽  
Research Result ◽  
Food Product ◽  
Food Products ◽  
The State ◽  
Global Issue ◽  
The World ◽  
Food And Beverage ◽  
Halal Food

Nowdays, muslim in the world are starting to realize the\at the development of science and technology has led to the problem of determination halal food and beverage products become simple. Demands clarity halal staus of a food product has become part of a global issue. It is not because of the Islmaic view of the halal statuse issue has broad implications covering various aspect of life. Thus, eating halal food products become sosial problems in the community as well as a responsibility of the state and the rights of citizens guaranteed by the Constitution of 1945 on the basis of the same idea, namely the insurance of halal products. The purpose of this stydy was to determine whether the regulations set by the goverment, al ready provide proctection to consumers to consume halal food products? In this study used normative juridical method with descriptive nature. Based on the research result and in the accordance with the issues that have been outlined, the regulations set bay goverment is still pasrtial, sectoral and overlap, so it didi not provide consumer protection on food labeled as halal.

scholarly journals Consumption Patterns for Ready to Eat Foods Items in Phagwara District of Punjab (India)

2019 ◽  
Vol 8 (9S2) ◽  
pp. 483-486 ◽  
Keyword(s):  
Influencing Factor ◽  
Food Product ◽  
Food Products ◽  
T Test ◽  
Descriptive Statistics ◽  
Consumption Patterns ◽  
Primary Data ◽  
Test Results ◽  
Rural And Remote ◽  
The Impact

The purpose of this study was to examine consumption patterns for ready to eat foods in Phagwara district of Punjab. The study also focused to read food related lifestyle and behaviour of people towards ready to eat food products available in the markets. Defined objectives of the study were fulfilled by collecting primary data in the form of questionnaires, interviews and observations. Primary data was collected from 184 respondents with the help of 18 close ended questions. Data was subjected to statistical tools to gauze the use of ready to eat foods in specified locations. The study concluded that a major segment of ready to eat food products consumers buy these products at discounts from the super markets in the area and another rapidly consuming segment of ready to eat food products prefer these products as a part of convenience in the lifestyle. Further the results from the descriptive statistics showed the rating by the previous consumers is the most influencing factor in deciding the type and brand of ready to use food product. In order to check the impact of gender on the decision of choosing ready to eat products, data filled by the respondents was referred to independent sample t test. Results from the t test described a difference in the gender while using ratings in consumption patterns. The results of the study can be used to develop a proper ready to eat food product market in rural and remote locations of the targeted area

scholarly journals ‘Health Halo’: A new opportunity for Organic Food in COVID upsurge

2021 ◽  
Vol 23 (06) ◽  
pp. 113-119
Author(s):  
Shivani Kalra ◽  
◽  
Dr. Shailja Dixit ◽  
Dr. Bobby W. Lyall ◽  
◽  
...  
Keyword(s):  
Design Method ◽  
Health Benefits ◽  
Organic Food ◽  
Food Products ◽  
Health Impact ◽  
Medical Professionals ◽  
The People ◽  
Research Gap ◽  
Organically Grown ◽  
Method Approach

Purpose- In order to find out the health impact of organic food, this paper is a systematic review of prevalent literature that summarizes the health implications of organic food vs. non-organic food or conventional food on human health. With the upsurge in COVID cases globally, the demand for organic food has increased over the years. People have shifted toward organically grown food perceiving it to be healthy and safe for consumption which is also claimed to be an immunity booster. This paper not only underlines the health benefits of organic food but is also an attempt to find out the health halo if any behind such formed conventions and beliefs. Design/Method/Approach- The paper draws its knowledge from published work in reliable sources and attempts to understand the beliefs of organic food consumers. Findings- It was found that the people living in developed cities in India are aware of the prevalent benefits of consuming organic food products. They not only prefer organic food products but also consider them safe. Many states of India are working towards achieving the aim of getting 100% organic in the coming years. Various owners of supermarkets in India have witnessed a 30-40% increase in the sales of organic food in the last two years. Research Gap- Clinical research is required to further validate the claimed health benefits by medical professionals.

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