FEATURES OF DIGITALIZATION OF THE BANKING SECTOR OF THE RUSSIAN ECONOMY
The article discusses the issues of digitalization of the banking sector of the Russian economy. Banks are actively introducing various innovative disruptive technologies into their activities. Innovative tech-nologies have a significant impact on both quantitative and structural changes in banks and changes in their offerings for the products and services provided. As a result, of the increase in digital literacy of the country's population, the face of the consumer of banking services is also changing. Digital transformation leads to the polarization of the banking sector of the economy and the introduction of new non-financial services and products provided by banks to their consumers. The largest banks, through the introduction of various inno-vative technologies, create ecosystems.