SWOT APPLICATION ON DETERMINING SHIP YARD DEVELOPMENT STRATEGIES: A CASE STUDY

JOURNAL ASRO ◽  
2019 ◽  
Vol 10 (3) ◽  
pp. 37
Author(s):  
Ikhwan Syahtaria ◽  
Sukarno Sukarno ◽  
Ali Mashudi ◽  
Edy Widodo

Sea transportation is a major factor connecting the islands of Indonesia which has strategic and important value in supporting the sustainability of the national economy. Along with the government's policy on the sea highway program and the development of the domestic shipping industry, the growth of the commercial fleet, especially vessels, is currently experiencing rapid progress. In supporting the government program and the demand for reparation and procurement of new ships in domestic production, readiness is required from the shipyard. However, the current condition of the shipyard is only able to meet 83% of the demand for new shipbuilding so that the shipyard still needs to be developed in order to improve its capabilities, so that it can meet the needs and be able to carry out its functions in accordance with the progress of shipping technology. In this study discusses the strategy of developing shipbuilding using qualitative descriptive methods and quantitative SWOT analysis. In this case study shipyard development strategy by increasing the ability of shipyards to meet the demands of ship building by increasing supporting facilities and accompanied by increasing the ability of human resources in the mastery of science and technology. Besides also by conducting cooperation with the domestic shipping industry in the procurement of supporting partsKeywords: Shipyard, Maintenence, SWOT Analysis, Developmen Strategy

2015 ◽  
Vol 1 (1) ◽  
Author(s):  
Youstiana Dwi Rosita

ABSTRAK Rumah sakit adalah institusi penyedia jasa layanan kesehatan, Rumah Sakit Umum Daerah Dr. R. Sosodoro Djatikoesoemo Bojonegoro sebagai salah satu Rumah Sakit milik pemerintah kabupaten Bojonegoro. Sebagai pusat rujukandari beberapa rumah sakit di daerah Bojonegoro dan sekitarnya. Dalam penelitian ini menggunkan suatu pen dekatan dengan analisis SWOT yang merupakan langkah awal dari suatu perencanaan strategi pengembangan yang dimulai dengan identifikasi masalah, tujuan organisasi sampai pada menimbang kekuatan dan kelemahan sendiri serta peluang dan ancaman dari luar dan juga melakukan beberapa langkah penting yang menunjang pemasaran atau pengembangan. Jenis penelitian ini adalah penelitian studi kasus dengan menggunakan rancangan penelitian deskriptif kualitatif dan Populasi dalam penelitian ini populasinya adalah pasien rawatinap dan pasien rawat jalan sebanyak 200 orang responden Sampel merupakan sebagian atau wakil populasi yang diteliti. Dalam penelitian ini mengunakan sampling pertimbangan (Judgement Sampling) Dari hasil pendekatan dengan analisis SWOT perlunya pelaksanaan atau realisasi dari struktur organisasi yang menempatkan farmasis dalam farmasi klinik, peningkatan kualitas dan kuantitas sumber daya manusia, serta perlunya penambahan fasilitas berhubungan dengan IPTEK untuk kegiatan pelayanan farmasi baik secara manajerial maupun ke arah farmasi klinik. Kata Kunci : Farmasi, Analisis SWOT ABSTRACT The hospital is an institution health care providers, Regional General Hospital Dr. R. Sosodoro Djatikoesoemo Bojonegoro as one of the government-owned hospital Bojonegoro. As the center rujukandari several hospitals in Bojonegoro and the surrounding area. In this study using the approach with a pen SWOT analysis is the first step of a development strategy planning which starts with the identification of the problem, the purpose of the organization came to weigh their own strengths and weaknesses, opportunities and threats from the outside and also did some important steps to support the marketing or development. This research is a case study using qualitative descriptive study design and population in this study population was rawatinap patients and outpatients as many as 200 people respondent sample is partially or representative of the population studied. In this study, using sampling considerations (Judgement Sampling) From the SWOT analysis approach with the need for the implementation or realization of the organizational structure that puts pharmacists in clinical pharmacy, improving the quality and quantity of human resources, as well as the need for additional facilities related to science and technology for good pharmaceutical service activities managerially and in the direction of clinical pharmacy. Key Words : Pharmacy, SWOT Analysis


Author(s):  
Lucyana Trimo ◽  
Gema Wibawa Mukti ◽  
Fauziana H

ABSTRAKKelompok Usaha Kopi Luwak Manglayang (KLM) berusaha mengembangkan agrowisata kopi  luwak dengan menerapkan  kaidah kesejahteraan hewan di kawasan kaki Gunung Manglayang, namun saat ini belum dikembangkan secara optimal. Penelitian dilakukan pada kelompok usaha KLM, di kaki Gunung Manglayang. Desain penelitian yang digunakan adalah kualitatif dengan teknik penelitian studi kasus. Rancangan analisis data yang digunakan adalah analisis deskriptif kualitatif, analisis matriks IFE, analisis matriks EFE, dan analisis SWOT. Dari hasil penelitian yang telah dilakukan diketahui bahwa kegiatan agrowisata kopi luwak yang telah dilakukan oleh KLM mulai dari edukasi mengenai proses produksi kopi luwak dengan menerapkan kaidah kesejahteraan satwa hingga wisata kuliner. Strategi yang telah dilakukan oleh KLM dalam pengembangan agrowisata kopi luwak adalah membuat rencana dalam perbaikan fasilitas di lokasi KLM, meningkatkan cita rasa kopi yang dihasilkan oleh KLM, dan melakukan promosi agrowisata KLM melalui media sosial. Strategi yang paling tepat dan diutamakan dalam pengembangan agrowisata KLM yaitu strategi agresif dengan meningkatkan berbagai daya tarik agrowisata KLM serta memperluas pemasaran agrowisata KLM.Kata kunci: agrowisata, strategi pengembangan, analisis SWOTABSTRACTKelompok Usaha Kopi Luwak Manglayang (KLM) trying to develop civet coffee agrotourism by applying animal welfare rules in the Manglayang Mountain, but currently it has not been optimally developed. The study was conducted at Kelompok Usaha Kopi Luwak Manglayang (KLM), at Manglayang Mountain. The research design used is qualitative with case study research techniques. The data analysis design used qualitative descriptive analysis, IFE matrix analysis, EFE matrix analysis, and SWOT analysis. The results showed that the civet coffee agrotourism activities conducted by KLM started from education about the production process of civet coffee by applying animal welfare principles to culinary tourism. Strategies that have been made by KLM in the development of agro civet coffee is making plans in facility improvements at the site of KLM, enhance the flavor of the coffee produced by KLM and KLM agrotourism promotion through social media. The most appropriate strategy and priority in the development of agro-KLM is an aggressive strategy to increase the variety of agro-tourism appeal and expand marketing agro KLM KLM.Keywords : agrotourism, development strategy, SWOT analysis


Author(s):  
Eru Rengga Patra ◽  
Lien Damayanti ◽  
Yulianti Kalaba

This research aimed to: 1) Knowing the strengths, weaknesses, opportunities and threats for agribusiness development of soybean commodity in Sigi Regency; 2) Knowing the right alternative strategy formula for the development of soybean commodity agribusiness in Sigi Regency; 3) Knowing the priority strategy that should be chosen for the agribusiness development of commodity soybean in Sigi Regency. This research purposively conducted in Sigi Regency from January to March 2017, and 6 respondents were chosen. SWOT analysis used to find alternative strategy, and QSPM analysis used to find priority strategy. The availability and productivity of the land is among the main strenghts, and the quality and quantity of human resources is among the main weaknesses.The main opportunity is the price of soybean commodity in the market, while imports of soybeans by the government is the main threats. The alternative and priority strategy that could be undertaken by the governmenr are : 1) Participatory motivation and farmers empowerment program; 2) Strengthening local soybean development policy that is pro-farmer; 3) Soybean cultivation development program through area expansion and land mapping; 4) Regional Agricultural Partnership; 5) Development of soybean processing industry.


2020 ◽  
Vol 8 (3) ◽  
pp. 453
Author(s):  
Anitha Andarrini T ◽  
Dyah Aring Hepiana Lestari ◽  
Indah Nurmayasari

This research aims to analyze the internal and external environment, formulate development strategies, and determine the priority strategies of KUD Mina Teluk Semangka. This research uses a case study method. Respondents involved 13 people consisting of administrators and members of cooperatives, experts and regulators. Data analysis methods used are qualitative descriptive analysis, SWOT analysis, and QSPM. The results indicated that internally, cooperatives have the main strength on its business units that are complement each other and suitable to the needs of members, while the main weakness is on the absence of processing.to add value of the products Externally, cooperatives face great opportunities on high level of demand on fish and face the main threat on lack of public awareness in working together. The priority strategies that can be used in developing cooperatives are as the following: utilizing and enhancing the ability of members to diversify their products using fishery product processing technology, collaborating with the government and other parties in creating tourism-based business unit, utilizing trained human resources to overcome limitations in keeping up with technological developments, and increasing awareness of the community in cooperation and members in paying mandatory savings.Key words: cooperative, fisheries, SWOT analysis, QSPM


2019 ◽  
Vol 7 (1) ◽  
pp. 52
Author(s):  
Dilla Sefa Ledy ◽  
Dwi Haryono ◽  
Suriaty Situmorang

This study aims to analyze the marketing mix and development strategy which is applied to the agroindustry of Coffee Powder of Intan Brand in Bandar Lampung City.  This research was conducted purposively in the agroindustry of Intan Brand Coffee Powder in determined Bandar Lampung City of Lampung Province.  Data collection of this study was conducted from March to April 2017.  This research is a case study, employed 14 people as respondents.  The research data is analyzed by qualitative descriptive and SWOT analysis.  The results of this study indicated that the marketing mix applied to the Intan Brand Coffee Powder agroindustry were (a) good quality product, (b) price determined by competitor price, (c) located at strategic place, and (d) promotion activities that have been applied by Intan Brand Agroindustry Coffee Powder was by face-to-face sales and sales promotion.  The development strategy of Intan Brand Coffee Powder agroindustry in Bandar Lampung City were (a) the owner of agroindustry was determining the policy on utilizing the technology, (b) utilizing the location in the market and continuing to cooperate with PTPN 7 in order to have a bigger opportunities (c) maintaining good quality product so that the product could still competing with similar business at the market, (d) empowering the ability and human resource skills to resolve the limitations of capital in following technological developments.Key words: coffee powder, development strategy, marketing mix


Author(s):  
Ramang Husin Demolingo

This study analyzes the development strategy of Bongo Village, Gorontalo District, Sulawesi, as a tourism destination. This village has a great potential of natural and cultural resources but it has not fully developed yet as tourist attractions.The study starts by identifying tourism potential of the village and followed by setting up the strategy to develop the village as a attractive tourism destination. This study used qualitative descriptive data analysis and SWOT analysis. The result shows that tourism potentials of the Bongo village includes natural tourism resources, artificial resources, cultural and social economic potential, accessibility and supporting facilities, which have not been used and managed well. In addition, some public facilities and infrastructure are inadequate. This study suggests that there is a need for the government involvement in establishing an institution of tourism management, improving the quality of human resources, building infrastructure of tourist facilities which are still lacking, as well as forming a close cooperation between tourism stakeholders including the community.


2021 ◽  
Vol 9 (2) ◽  
pp. 271-280
Author(s):  
Ihyana Hulfa ◽  
Ander Sriwi ◽  
Rizal Kurniansah

Gunung Suku Village has a natural, social cultural appeal that is very diverse and potentially become a tourist attraction, but this potential tourism has not been developed well and maximal to becomes a tourist destination. This study aims to formulate effective strategies for the development of agrotourism in Gunung Suku Village. This study uses qualitative methods, data collection through observation, in-depth interviews, questionnaires and literature study. Purposive sampling used in this study for determination of sample,  Data analysis in this study used qualitative descriptive approach, IFAS, EFAS and SWOT analysis. The results of this study indicate the potential of coffee plantation areas has not been developed, due to the lack of human resources, accessibility, facilities and infrastructure of tourism activities and the weak role of local government. The general strategy is in quadrant II, namely the development strategy of attractiveness. Alternative strategies (1) SO strategies (a) Strategies for developing potential to the fullest, (b) Strategies for developing marketing and promoting tourist attraction, (c) Development strategies for making tour packages. (2) ST Strategy (a) Community-based agrotourism development strategy, (b) Development Strategy by highlighting different potentials from other regions. (3) WO Strategy (a) HR development strategies especially in the field of tourism, (b) Accessibility development strategies, (c) Strategies to develop places to stay, eat drinks and gift shops. (4) WT Strategy (a) Increasing Public Awareness to conserve and preserve local culture, as well as the emergence of many competitors, (b) Increase cooperation with all stakeholders, (c) Improve the development of human recources in the tourms sector. Agrotourism development requires cooperation with all stakeholders in order to improve the qualityof human resources, accessibility, facilities and institutions, so that it has a direct impact on the income of the villagers of Gunung Suku Village.


2018 ◽  
Author(s):  
Sumitro Sarkum

This study aims to figure out what the relationship of empowerment of SMEs through methods of zoning as marketing strategy of SMEs in two different markets (offline and online). The zoning strategy with information and communication system integrated brings together socialization and promotion in a market. This system can help the government in taking and formulating policies to unite SMEs in a new market by not leaving the old market. The method in this study uses qualitative descriptive. There are three propositions produced in this initial research, the first; Offline and online marketing is very relevant for SMEs in Indonesia. Second; marketing information system is access for SMEs to find out the demand or market needs both domestically and internationally. And third; The zoning system can be used as an online development strategy for SMEs to synchronize two different markets, namely offline and online. Further research is needed to validate the propositions found, to generate hypotheses and empirical evidence, we recommend using mix methods for future research.


2021 ◽  
Vol 226 ◽  
pp. 00036
Author(s):  
Rika Diananing ◽  
Amilia Destryana ◽  
Ribut Santosa ◽  
Noor Illi Mohamad Puad ◽  
Agustine Christela Melviana

Sumenep is one of the salt producers in Indonesia. The problem experienced by farmers is the production of salt using evaporation by solar energy that depends on the weather and the low price, caused by worse business management. Salt is a potential commodity, because its market is still wide open. This research aims to develop the salt production method and development strategy of salt business in Sumenep Regency by using SWOT analysis. The result of the analysis concludes that the priority of salt development business strategy in Sumenep Regency are: i) Geoisolator technology application strategy to produce good quality of salt; ii) cooperation strategy in group mechanism to build power and increasing the bargaining value of the farmers; iii) capital strengthening strategy through partner cooperatives; iv) broader marketing management management strategies to industrial salt user sectors.


2019 ◽  
Vol 10 (01) ◽  
pp. 21219-21228
Author(s):  
Ni Luh Putu Suratini ◽  
I Ketut Arnawa ◽  
I Gusti Ngurah Alit Wiswasta

The purpose of the study is to: (1). Analyzing the attractiveness of Pasut Beach as one of the tourist destinations in Tabanan Regency. (2). Analyze the strategy of developing Pasut Beach as a tourist destination in Tabanan Regency. The research location was determined by purposive sampling Pasut Beach, located in Tibubiu Village, Kerambitan District, Tabanan on the basis of having a very suitable potential to be developed into a tourist destination. The sample of the study was taken by 49 people consisting of elements from the Government, community leaders and tourism actors. This study uses qualitative qualitative analysis method (giving more detailed reviews and interpretations of the data obtained and SWOT analysis. Furthermore, in the SWOT method the External Strategy Factor Matrix (EFAS) model and the Internal Strategy Factor Matrix Model (IFAS) are used, followed by IFE matrix and EFE matrix to determine the weight, rating and score and to determine the strategy and position of the quadrant I - E matrix, Beach Pas po is in the position in quadrant I, with the S-O strategy where the values ​​of strength and opportunity are equally high ( use the power to get opportunities) by improving the quality of human resources, especially in the field of mastering technology, communication and information.


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