scholarly journals Balancing gender stereotypes in Nollywood: a consideration of Genevieve Nnaji’s Lionheart

2020 ◽  
Vol 7 (1-2) ◽  
pp. 83-97
Author(s):  
Roselyn Vona Doghudje

The current increase in the protest for women’s right all over the world, amidst the resurgence of feminist critical thinking in mainstream culture, is giving film researchers a lot to reflect on. Based on previous researches, it can be deduced that very little progress has been made to correct the stereotypical portrayal of women in Nollywood films by both male and female producers. In order to examine the stereotypes and investigate the extent to these stereotypes reflect the social reality of both genders in real life, Lionheart, a movie produced by a veteran Nollywood actress, Genevieve Nnaji, with an average rating of 5.6/10 on IMDB (Internet Movie Database) and was nominated for an Oscar award was selected. Quantitative content analysis was applied and findings revealed that there was an effort by the producer to ‘demystify’ the power of men. The issues raised in the movie are topical and relevant to the feminist discourse on women’s representation in film and in the media generally. The movie also provides a way forward for gender-based discourse and serves as a point of reference for other female directors willing to interpret the role of women in a manner that is more accurate and truthfully reflective of their strengths and capacities. The study is anchored on stereotype content model (SCM). Keywords: Gender stereotypes, Nollywood films, Lionheart, Feminist critical thinking, SCM

2020 ◽  
Vol 23 (3) ◽  
pp. 253-258
Author(s):  
Lúcio Reis Filho

As COVID-19 spreads across the globe, reports on the crisis evoke many tropes of horror cinema, reinforcing the role of pandemics in apocalyptic imagination. More tied to the zombie film subgenre, horror tropes re-emerge daily in the news and mainstream culture: the unexplainable disease, the silence or denial of the authorities, the political disarticulation, the buzz of the media, the government conspiracy, the collapse of the social order, and the big cities as vast, ruined spaces. Considering the profound changes in urban landscapes, the analogy I intend to establish with a specific horror subgenre highlights the stigma of the infected, the quarantine as a social and cultural experience, and the segregation inherent in it.


1974 ◽  
Vol 4 (3) ◽  
pp. 223-226 ◽  
Author(s):  
Donald L. Kanter

Dr. Kanter presents a summary of his research assessing the role of OTC advertising in Influencing drug usage. His work represents the only systematic study of the impact of commercial advertising on drug usage. He stresses that advertising in itself does not directly lead to drug misuse but should be considered as part of a host of factors in the social environment and in the media environment that have significant influence in determining people's behavior. He also urged that the existing pharmaceutical advertising codes, which are often violated, be reviewed and strengthened.


2018 ◽  
Author(s):  
Luiza Lopes Franco Costa ◽  
Ana Beatriz Dillon Esteves ◽  
Roxana Kreimer ◽  
Noel Struchiner ◽  
Ivar Hannikainen

Using hypothetical divorce cases we examine the role of gender stereotypes in decisions about child custody. Good mothers received greater custody allocations than did good fathers across a tightly-matched pair of vignettes in three culturally-distinct samples: Argentina, Brazil and the United States (Study 1). Two follow-up studies indicated that the warmth dimension of stereotype content partly accounted for the asymmetry in custody awards: The proportion of maternal-primary custody was predicted by the tendency to ascribe warmth-related traits—such as friendliness, generosity or trustworthiness—to mothers (Study 2) and associate them to female over male nouns (Study 3). We also found that endorsing shared custody mitigated the asymmetry in custody awards documented in our studies. Together, these results highlight the interplay of stereotyped attitudes and egalitarian commitments in the context of judicial decisions about child custody.


2021 ◽  
Vol 10 (1) ◽  
pp. 101-119
Author(s):  
Sari Rahmani ◽  
Irma Suryani

Indonesia telah mengatur pembatasan tayangan asing di layar stasiun televisi dalam negeri. Regulasi tersebut tertuang dalam Undang-Undang Penyiaran Nomor 32 Tahun 2002 Pasal 36 ayat 2 yang mewajibkan setiap stasiun televisi untuk menayangkan sekurang-kurangnya 60% tayangan produksi domestik. Penelitian ini bertujuan untuk menganalisis permasalahan tayangan asing di televisi Indonesia dalam perspektif kritis industri budaya. Metode yang dilakukan adalah metode kualitatif studi kasus. Pengambilan data dari berbagai studi dokumen dan wawancara. Data yang telah dikumpulkan dianalisis dengan teknik pengumpulan data, reduksi data, penyajian data, dan penarikan kesimpulan. Hasil penelitian menunjukkan bahwa stasiun televisi swasta melanggar ketentuan mengenai muatan tayangan asing. Ada dua masalah utama tayangan asing di televisi Indonesia. Masalah pertama adalah lemahnya peran negara terhadap penyiaran di Indonesia. Kedua adalah masalah ekonomi media khususnya terkait dengan pekerja media.   Indonesia issued the law regarding the limitation of foreign television programs in 2002. In Article 36, paragraph 2 of Law No. 32/2002 stated that every television station is obligated to broadcast domestic programs at least 60 percent of the total content. This research aimed to analyze foreign programs in Indonesia through a critical thinking perspective. This research adopted a study case, qualitative approach. Data collection was done through interviews, documents study. The collected data were analyzed by data collection, reduction, display, and conclusion drawing. The findings showed that  The results showed that private television stations violated the provisions regarding the proportion of foreign programs. There were two main problems that emerge from foreign programs in private TV stations. The first problem was the weak role of the state in broadcasting in Indonesia. The second was the problem of the media economy, especially related to media workers.


2018 ◽  
Vol 9 (1) ◽  
pp. 62
Author(s):  
Yusy Widarahesty

The phenomenon of gender gap in Japan has brought many impacts of change in Japan from the declining birth rate and including the emergence of non-profit organizations (NPO) action groups namely "Fathering Japan"(Ikumen) founded by Tatsuya Ando in 2006, which tried to present as a form of resistance ideology from the myth of "Gender Stereotypes" hegemony in Japan.Ando established the NPOto encourage present and future fathers to play a more active role in child-rearing.“The priority of traditional Japanese fathers is work ... they don't know what to do even when they come home early," said Tetsuya Ando. Thus, it is important to study this social and cultural phenomenon to understand the whole structure of Japanese non-traditional security problem that can be seen through the “Fathering Japan” as a new discourse. By using the discourse alternative approach to analyze the role of the social movement of "Fathering Japan" (Ikumen) as the resistance ideology from Japan cultural mythology, the study was conducted by using qualitative methods through the Discourse Analysis by Ernesto and Chantal Mouffe.Keywords: Fathering Japan, discourse, Non Profit Organization, gender gap, JapanAbstrakFenomena kesenjangan gender di Jepang telah membawa banyak dampak perubahan di Jepang dari tingkat kelahiran yang menurun dan termasuk munculnya  Organisasi Non Profit  (NPO) yaitu "Fathering Japan" (Ikumen) yang didirikan oleh Tatsuya Ando pada 2006, yang mencoba menyajikan bentuk ideologi perlawanan dari mitos hegemoni "Gender Stereotypes" di Jepang. Ando mendirikan NPO untuk mendorong ayah hadir di masa depan untuk memainkan peran yang lebih aktif dalam membesarkan anak. "Prioritas ayah tradisional Jepang adalah pekerjaan ... mereka tidak tahu apa yang harus dilakukan bahkan ketika mereka pulang lebih awal," kata Tetsuya Ando.Dengan demikian, penting untuk mempelajari fenomena sosial dan budaya ini untuk memahami keseluruhan struktur masalah keamanan non-tradisional Jepang yang dapat dilihat melalui "Fathering Japan" sebagai diskursus baru. Dengan menggunakan pendekatan diskursus alternatif  untuk menganalisis peran gerakan sosial "Fathering Japan" (Ikumen) sebagai ideologi perlawanan dari mitologi budaya Jepang, penelitian ini dilakukan dengan menggunakan metode kualitatif melalui Analisis Wacana oleh Ernesto dan Chantal Mouffe .Kata kunci: fathering Jepang, diskursus, NPO, ketimpangan gender, Jepang


ZBORNIK MES ◽  
2017 ◽  
Vol 1 (3) ◽  
Author(s):  
Sanja Stankov ◽  
Aleksandar Rakić ◽  
Jasmina Bajić

Why are the media important? The role of the media is to send messages; they are those who have taken on a public role to provide information to citizens, to explain, analyze, interpret in various ways, however, the problem is that critical thinking is lost to events and information, but it is news they only make it without any analysis, but always so that the citizen has the minimal basis for something to conclude about the quality and objectivity of this information. Whether it’s a marketing or media industry, this paper aims to present subtle and non-so-subtle tactics of mass manipulation that affect our conscious and unconscious mind that affects our thinking and behavior.


2018 ◽  
Vol 1 (2) ◽  
pp. 101
Author(s):  
Vesna Srnic ◽  
Emina Berbic Kolar ◽  
Igor Ilic

<p><em>In addition to the well-known classification of long-term and short-term memory, we are also interested in distinguishing episodic, semantic and procedural memory in the areas of linguistic narrative and multimedial semantic deconstruction in postmodernism. We compare the liveliness of memorization in literary tradition and literature art with postmodernist divisions and reverberations of traditional memorizations through human multitasking and performative multimedia art, as well as formulate the existence of creative, intuitive and superhuman paradigms.</em></p><em>Since the memory can be physical, psychological or spiritual, according to neurobiologist Dr. J. Bauer (Das Gedächtnis des Körpers, 2004), the greatest importance for memorizing has the social role of collaboration, and consequently the personal transformation and remodelling of genomic architecture, yet the media theorist Mark Hansen thinks technology brings different solutions of framing function (Hansen, 2000). We believe that postmodern deconstruction does not necessarily damage memory, especially in the field of human multitasking that utilizes multimedia performative art by means of anthropologization of technology, thereby enhancing artistic and affective pre&amp;post-linguistic experience while unifying technology and humans through intuitive empathy in society.</em>


Author(s):  
Tetiana Krasiuk ◽  
◽  
Viktoriia Liepilova ◽  

In this paper we will consider the most relevant theoretical and practical aspects of the issue related to the problem of discrimination of women in Ukrainian labor law regarding their choice of profession. Vision of the role of men and women in society, their duties, prohibitions and rules were formed centuries ago, but such views have been reformed in accordance with the global development of society over the past decades. Scientific and technological progress has significantly improved the living conditions of people, including the process of working. However, the practice of countries applying restrictions on women's access to certain range of professions remains. In this regard, this article reflects the main aspects of the issue of limiting the opportunity of realizing women's labor abilities. Due attention is paid to gender-based occupational segregation, as well as gender discrimination at the legislative level. The reasons for implementing restrictions on women's access to certain professions are analyzed. The main factors that influenced the change in the position of the state on this issue are highlighted. The diametrically opposite positions and arguments on the issue of prohibition of certain types of work for women were investigated. The article examines the potential directions of state policy in the field of employment of women in heavy work and work with harmful and dangerous working conditions. The author concludes that the position of women and their status have changed which is due not only to legislative acts, political processes and achievements of scientific and technological progress, but also to changes that have taken place in the social consciousness.


Author(s):  
Pınar Özgökbel Bilis ◽  
Ali Emre Bilis

Television channels for children contain many cartoons and programs. These productions reach the viewers via both the television and the channel's official website. TRT Çocuk, broadcasting for children as a government television channel, presents many locally produced animated cartoons to the viewers. A product of the modern and digital technology, these locally produced cartoons carry importance in terms of transfer of social values. This study focuses on locally produced animation cartoons that have an important potential especially in the transfer of national and moral values. Determination of values conveyed via cartoons that bear importance in the transformation of television into an educational tool allows the media and child relationships to become visible. This work aims to examine the relationship between media and values by defining the concept of “value.” After creating a corporate frame, the study brings to light the social values conveyed in locally produced cartoons aired on TRT Çocuk television channel via qualitative analysis method.


2016 ◽  
Vol 20 (3) ◽  
pp. 219-234 ◽  
Author(s):  
Anna Milanowicz ◽  
Piotr Kałowski

Abstract Literature points towards the role of context in irony interpretation and the existence of gender differences in language use. We decided to examine the influence of interlocutors’ gender stereotypes on interpreting and reacting to ironic criticism in conversation. To this end, we designed two experiments gathering participants’ responses to the same ironic utterances voiced both by women and by men in control and gender stereotype activation conditions. Results of the first experiment showed that women tended to use irony significantly more often when responding to a man than to another woman. The second, ongoing experiment will additionally examine participants’ response times and total time of utterance in respect to their addressee’s gender. The results are discussed with regard to the social comparison theory (Turner, Hogg, Oakes, Reicher, & Wetherell, 1987) and the linguistic intergroup bias theory (Wigboldus & Douglas, 2007).


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