scholarly journals Economic aspects of exports of educational services

Since exporting higher education is a type of economic activity, let us consider international education services as a special type of export commodity. In this case, the object of an educational service will be knowledge and skills, as well as the means of their identification, which are subsequently realised in the labour market in the form of labour supply.

Author(s):  
Juliia Pidvalna ◽  
Olha Pavelkiv

The article considers the process of adaptation of young people in the labour market. It has been determined that the main adaptation barriers for young people in the modern Ukrainian labour market are: low competitiveness; lack of the majority of young people with the necessary knowledge and skills for self-determination in the labour market, career development, negotiating with employers on employment issues; inconsistency of the professional qualification structure of youth with the needs of the economy and the available vacancies; lack of a mechanism to ensure the relationship between the labour market and the market of educational services; backwardness of personnel policy of most organizations, focused mainly on achieving current results, rather than on long-term development. It is analyzed that the successful adaptation ends, as a rule, with stable employment, adoption of laws of the labour market functioning. Violations of young people's adaptation in the labour market can have serious consequences, the main of which are chronic unemployment of large groups of young people, negative impact on socio-psychological development of young people, frustration at work as a means of personal self-realization.


As education becomes accepted as a service like any other, the market for trade of education services has developed significantly, with a diversity of providers competing to provide education outside their national boundaries. As well as providing an international experience to students, this can facilitate the sharing of expertise among students, educators, and policy makers who can learn from successes in other countries. This appears to be particularly important in the education market for software engineers and computing professionals, where the knowledge base is rapidly evolving. This requires, however, careful management of the service provision, which results in increased focus on quality assurance. Assuring quality is made difficult by many factors, some shared with quality assurance of education in general, and others unique to the international context. We present seven factors that represent the core challenges for the quality assurance of international higher education, and as such, represent a valuable tool for computing educators and others either currently involved in, or intending to become involved in, the international education market.


2020 ◽  
Vol 1 (39) ◽  
Author(s):  
I. O. Deineha

In a modern information society based on knowledge, education becomes a strategic element of sustainable economic growth. The development of human capital and adaptation of its preparation to the existing requirements of the labor market require large investments both in the formal education system and in individual training. Under these conditions, training structures should actively respond to external challenges, demonstrating significant flexibility and openness. Implementation of marketing concepts and strategies in the activities of educational organizations should promote the development of the market of educational services and increase their quality. The provision of educational services to the consumer that best meet his requirements and expectations can be ensured through the preventive identification of the needs of consumers of educational services and the motives of their behavior, as well as the complex implementation of the concept of higher education institutions based on the clientKey words: educational service, needs of higher education provider, three-level essence of educational service, marketing policy, price policy, material environment, educational process, personnel


2020 ◽  
Author(s):  
◽  
Agita Doniņa

The topicality of the Doctoral Thesis “Development of Professional Competence in Higher Education Topical for the Tourism Industry Labour Market” was determined by the necessity to improve Latvian higher education to enhance the employability of graduates. The objective of the Doctoral Thesis is to form an approach to the continuous development of curricula, which would be based on the assessment of the importance of specific knowledge and skills required in the tourism industry labour market and the opportunities for their development in the higher education, thus providing students with opportunities to raise their professional competencies in line with the demands of the labour market. The theoretical chapters of the study consist of a comprehensive analysis of scientific literature and documents on the constituent parts of professional competence – knowledge and skills, as well as the essence of curricula and models developed for their improvement. The Thesis includes a thorough analysis of the essence of extracurricular study activities and an assessment of their practical application. The empirical part is formed by seven research stages assessing consecutively the requirements of the tourism industry labour market as well by an evaluation of the compliance of higher education curricula. The main outcomes reflect professional competencies required in the tourism industry labour market, the current state of affairs in the higher education curricula as well as reveal the discrepancy between the needs of employers in the tourism industry and the professional competencies developed by graduates of higher education institutions. The approach of a continuous development of curricula involving the development of a systemic and consecutive formation and perfection of curricula has been worked out on the basis of the acquired results. The approach provides for continuous development of curricula, therefore making it possible for students to develop topical professional competencies in the tourism industry. The curriculum design contained in the approach provides an opportunity to develop the professional competency required in the industry not only in the main components established by normative acts but also in the additional components of the design formed by extracurricular study activities and cooperation with the industry.


2018 ◽  
Vol 32 (1) ◽  
pp. 46-56
Author(s):  
Natalia Mushketova ◽  
Elizaveta Bydanova ◽  
Gilles Rouet

Purpose The export of Russian educational services worldwide was not considered by the Russian Government as a full-fledged economic sector until recently. However, the situation has changed since the early 2000s, when in 2002, the Russian Government approved the national strategy for higher education promotion abroad and since then has been actively working on development of incentives and measures to support Russian universities to better market themselves in a global competitive market place of higher education. The paper aims to discuss these issues. Design/methodology/approach In this paper, the authors use a systematic approach to analyze different instruments for promoting higher education services abroad, consider the current state of this issue in Russia and look at what difficulties may arise at various levels when the state attempts to implement its strategy. Findings They are formulated as a set of marketing activities at different levels (national, regional and institutional), allowing a more advantage positioning of Russian universities in the global environment. Practical implications This paper focuses on the development of a marketing strategy for universities in a dynamic setting. The urgency of the problem is determined by the fact that today universities have to deal with a number of challenges: the reduced funding; increased competition at the regional, national and global markets; the growth of the importance of international and national rankings; and demographic and social challenges. Effective positioning in the global market place can be viewed as a source of new opportunities, as well as a challenge, not easy to master in some cases. Originality/value The paper scrutinizes strategies for the promotion of Russian universities to increase effectiveness of their positioning and create for them comfortable conditions for development in the world markets of educational services. The topic of marketing of educational services worldwide for a post-Soviet country is not an issue commonly addressed in the literature today.


Author(s):  
Elena A. Makarova ◽  
Elena L. Makarova ◽  
Irina A. Egorova

Since the beginning of XXI century higher education internationalization trend has been intensifying around the world. The goal of the research is to study managing international education characteristics to promote educational services export. Levels of interconnection and interdependence between economic agents around the world are increasing; transnational forms of economic activity, information and communication technologies are developing. The market for higher education is developing intensively as educational services of the highest international level demand is increasing. The research goal is to analyze the main economic tendencies in modern students’ exchange programmes. The problems discussed are the need to increase educational services export by promoting it using various student exchange models, study of managing international education characteristics to promote educational services export and its development. For this purpose the methodology consisting of modeling educational policy processes and analyzing the results is used. The results of the study show that higher education takes on international socio-economic features, which are to be seen as an attractive investment target. Modern higher education is developing in the conditions of open access and mutual influence of conditions in different countries, depending on the basis of economic, political and cultural relations. The growing interest in education abroad leads to existing paradigm of educational services management review thus updating this study’s topic. In the conclusion we highlight that integrative processes in internationalization of education management can significantly enrich practical application in this sphere. Recommendations in this study can be used to increase educational services export and import.


2021 ◽  

The main characteristics of the theoretical and methodological foundations of educational research, including the problems of internationalisation of higher education, as well as the prospects for the development of export of educational services in the national and global economy are examined.


2020 ◽  
Vol 8 (2) ◽  
pp. 91-95
Author(s):  
Vera Rogova

Higher education is one of the Central subsystems of the social segment of the country, which provides individuals with ways to obtain comprehensive theoretical and practical knowledge and skills for their effective implementation in a professional manner and to meet the many needs of the individual, the population and the state. In the course of consumption, educational services are transformed into a labor force, whose quality indicators depend on both the unity of the provided educational services, and on the quantitative and qualitative criteria of personal labor that were spent during the process of receiving such services, the individual's abilities, and the level of their implementation.


2018 ◽  
Vol 2 (2) ◽  
pp. 80
Author(s):  
Diqbal Satyanegara ◽  
Muhammad Johan Widikusyanto

The competitive conditions in the market of higher education services encourage every college in Banten to be able to retain students and acquire new students every year. The decision of the prospective student in determining the college of his choice is very important for the sustainability of every college in Banten. Understanding the factors that influence the prospective student's decision is expected to increase the competitive advantage of Banten college so as to win the target market. The purpose of this study is to test the model that explains the effect of education services and reference groups on the decision of prospective students in choosing a college. In addition, this study also aims to examine the role of mediation of reference groups that mediate the influence of educational services on the decision of prospective students in choosing a college. Survey research design is used to obtain data to be analyzed using SEM with the help of AMOS software. Questionnaires were distributed to 418 students from high school and vocational schools, both public and private in Banten. The SEM estimation results indicate that Service and Reference Group directly influence the decision of prospective students in choosing a college to continue their studies. In addition, the reference group proved to mediate the influence of the Services on the Decision of the Student Candidate. Thus, the reference group has an important role for the Education Services in determining the decision of the prospective student. Marketing communications should be directed in addition to the target market itself, but also to reference groups with positioning as distinct and superior educational services.


2021 ◽  
Author(s):  
Borka Jerman Blažič

Recruiting, retaining and maintaining a validated number of cybersecurity professionals in the workplace is a constant battle, not only for the technical side of cybersecurity, but also for the overlooked area of non-technical, managerial-related jobs in the cyber sector. For years, much of the focus within cyberspace has been on the technical needs of the underlying networks and services. Very little emphasis has been placed on the human dimension of cybersecurity. This lack of cybersecurity professionals is a major problem all over the world. To overcome it, current educational systems need to be re-shaped and cooperation introduced between the different stakeholders. This chapter presents and discusses the actions and the developments in the education concept of cybersecurity knowledge and skills intended to meet the needs of the labour market in the EU. The changes in the education prepared by the higher-education institutions and by professional training providers are presented and discussed.


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