scholarly journals Mass Media and Health Communication During the Pandemic

2021 ◽  
Vol 2 (2) ◽  
pp. 56-57
Author(s):  
Ms. Asfiya Aziz
Keyword(s):  
Public Health ◽  
Mass Media ◽  
Health Communication ◽  
Behaviour Change ◽  
Preventive Measures ◽  
Healthcare Sector ◽  
Media Industry ◽  
Health Measures ◽  
The Media ◽  
Healthy Behaviour

Importance of specialized health communication has been demonstrated fully during the recent COVID 19 pandemic. New variants of the virus continue to emerge, the larger portion of the country’s population remains unvaccinated, and booster doses are becoming essential. Therefore, the need for sustained interest in health communication through mass media is far from over. Health communication helps public understand the threat and make informed choices about the preventive measures and treatment. Done effectively, it can produce behaviour change, prevent panic and ensure the participation of populations in governments’ public health measures. Healthcare sector possesses the necessary knowledge to impart this information to the media industry which is largely unstructured and learning from experiences. Therefore, the healthcare sector needs to communicate effectively with the mass media representatives in order to influence the population in adopting and continuing healthy behaviour to fight the pandemic.

scholarly journals Television and Fertility

2010 ◽  
pp. 67-82 ◽  
Author(s):  
Stuart Basten
Keyword(s):  
Public Health ◽  
Mass Media ◽  
Low Fertility ◽  
Future Research ◽  
Media Presentation ◽  
Sliding Scale ◽  
The Media ◽  
Television Plays ◽  
The Impact

Much research has been conducted in the field of utilising the media - television and radio in particular - to promote particular public health messages. However, a burgeoning canon has examined how mass media can play a role in affecting change in fertility preferences and outcomes. In this paper we review these researches which have primarily focussed upon higher fertility settings. The impact of mass media presentation of families and children in low fertility settings has not yet been subject to rigorous sociological investigation so its impact can not be accurately inferred. However, given the pervasive nature of mass media and celebrity culture, we suggest that this is an important avenue for future research. We conclude that television plays a multi-faceted role in shaping individuals decision-making procedures concerning both demographic events and public health interactions. To illustrate this, we present a model which demonstrates a sliding scale of intent - but not impact - of various genres in order to understand the actual role of the media in shaping attitudes towards family size - either explicitly in terms of edutainment or implicitly as a forms of normalization.

scholarly journals Media economically oriented tecnologies in mass media activity

2020 ◽  
Author(s):  
Olga Nikolaevna Kasperovich-Rynkevich
Keyword(s):  
Content Analysis ◽  
Mass Media ◽  
Effective Mass ◽  
Cost Effective ◽  
Media Content ◽  
Media Industry ◽  
Global Media ◽  
Media Technologies ◽  
The Media ◽  
Industry Trends

This article explores cost-effective mass media technologies. The experience of the use of paid access to the media content of Belarus was studied, the author also made the forecast on its future functioning. The paper provides global media industry trends and focuses on the use of messagers to promote content and increase the target audience of mass media. The research used the methods of content analysis and a written survey. During the study the author revealed that the media economically oriented technologies help to make a profit through distribution of content and formation of a loyal mass media audience.

scholarly journals Features of modern Internet Media as a substantive component of training

2019 ◽  
pp. 10-13
Author(s):  
Tamara Valentinovna Alekseeva
Keyword(s):  
Mass Media ◽  
Online Media ◽  
Media Industry ◽  
Traditional Media ◽  
Content Creation ◽  
Internet Media ◽  
Training Content ◽  
The Media ◽  
Modern Mass ◽  
Rapid Transformation

The article is devoted to the selection and updating of the training content of future media industry specialists. Since the rapid transformation of traditional media dictates the need to clarify and modernize the concepts of the media industry, updating of the substantive component of training is a priority for educational activities. Analyzing the processes of mass media development, the author considers a number of specific features underlying the principles of online media functioning; explores the concept of interaction between online media and the modern consumer; structural and technological transformations affecting the principles of content creation and associated with monetization. The questions discussed in the article will allow participants in the learning process to understand the multidimensionality of the modern mass media and to set guidelines for further research.

scholarly journals Communicating a Health Risk/Crisis: Exploring the Experiences of Journalists Covering a Proximate Epidemic

2019 ◽  
Vol 41 (6) ◽  
pp. 707-731 ◽  
Author(s):  
Esi E. Thompson
Keyword(s):  
Public Health ◽  
Health Risk ◽  
Health Communication ◽  
Production Process ◽  
Health Information ◽  
News Production ◽  
Media Sociology ◽  
News Content ◽  
The Media

Media are an indispensable partner in health communication, but there is often concern about how the media cover health and science issues. These critiques tend to be based on analyses of news content that don’t consider the production process of the content. Using a media sociology framework, the article examines the news production process of the Ebola outbreak from the perspective of Ghanaian journalists. The study finds that existing and new routines influenced what the media produced. This study reiterates the call for public health to work closely with the media and to provide translated health information in multilingual low-literate societies.

scholarly journals Post Media Literacy: Menyaksikan Kuasa Media Bersama Michel Foucault

2017 ◽  
Vol 1 (1) ◽  
pp. 1
Author(s):  
Iswandi Syahputra
Keyword(s):  
Critical Theory ◽  
Mass Media ◽  
Media Literacy ◽  
Mass Culture ◽  
Control Process ◽  
Media Industry ◽  
The Media ◽  
New Space ◽  
New Perspective ◽  
Unique Style

This article would like to present Michel Foucault’s idea concerning Knowledge and Power in media industry. As a contemporary intellectual, Foucault’s thought has a unique style of postmodernism. His thought had gone beyond traditional critical theory whose trying to disclose the relation of power and economic behind the ideology of media. Foucault’s thought had given new perspective in understanding how the media produce truth under tightly control process into something that seems normal. With the assumption of media has the power to create mass culture, which has to be studied critically by media literacy approach, Foucault’s thought had given new space of discursive. An alternative thought on how to estimate the work of mass media as supervisor of truth and creator of information trough normalization practice.

scholarly journals Risk Perception of COVID-19 Infection and Adherence to Preventive Measures among Adolescents and Young Adults

Children ◽  
2020 ◽  
Vol 7 (12) ◽  
pp. 311
Author(s):  
Xin Yu Yang ◽  
Rui Ning Gong ◽  
Samuel Sassine ◽  
Maxime Morsa ◽  
Alexandra Sonia Tchogna ◽  
...  
Keyword(s):  
Public Health ◽  
Young Adults ◽  
Risk Perception ◽  
Perceived Risk ◽  
Online Survey ◽  
Preventive Measures ◽  
Adolescents And Young Adults ◽  
Cross Sectional ◽  
Community Partners ◽  
Health Measures

To explore factors influencing adolescents and young adults’ (AYAs) risk perception of COVID-19 and adherence to public health measures, we conducted a cross-sectional online survey of AYAs (14–22 years old) from Quebec (Canada) recruited through school and community partners in April 2020 during the first wave of the COVID-19 pandemic. The study included 3037 participants (mean age = 17.7 years, 74.6% female). AYAs had higher mean (standard deviation (SD)) risk perception of COVID-19 for their relatives (8.2 (1.9)) than for themselves (5.6 (2.6)) (p < 0.001). Factors associated with higher risk perception included higher disease knowledge (adjusted odds ratio (aOR) 1.06, 95% CI 1.01–1.11), presence of chronic disease (aOR 2.31, 95%CI 1.82–2.93) and use of immunosuppressants (aOR 2.53, 95%CI 1.67–3.87). AYAs with a higher risk perception (aOR 1.06, 95%CI 1.02–1.10) those wishing to help flatten the disease curve (aOR 1.18, 95%CI 1.12–1.25) or to protect their family/friends (aOR 1.14, 95%CI 1.05–1.24) were more likely to engage in preventive behaviors. Self-perceived risk and desire to protect others were significantly associated with adherence to preventive measures among youth. These findings may help inform public health messaging to AYAs in the current and future pandemics.

Video spa : Krisna Murti's treatment of the senses

2010 ◽  
Vol 166 (1) ◽  
pp. 1-24 ◽  
Author(s):  
Edwin Jurriëns
Keyword(s):  
Mass Media ◽  
Video Art ◽  
Creative Work ◽  
Media Industry ◽  
Alternative Vision ◽  
Communication Environments ◽  
The Media ◽  
The Senses ◽  
The Mass Media ◽  
Insight Into

This article discusses Indonesian artist Krisna Murti, whose video art and other creative work can be seen as a form of televisual metadiscourse. Murti’s artistic type of televisual metadiscourse provides insight into the commercial and ideological mechanisms behind the mass media industry; the cultural-technological features of various media; the historical dimensions of different genres of representation; the position of the artist and audience in processes of mediation; and alternative forms of intermediality and interactivity. Beyond merely television critique, Murti’s work presents an alternative vision of mixed environments where media and people harmoniously coexist and interact with each other. The author argues that this attempt at promoting pleasant, effective and sustainable communication environments could be seen as the media equivalent of ecology.

scholarly journals Local Newspaper Strategy to Survive in the Digital Era

2020 ◽  
Vol 13 (1) ◽  
Author(s):  
Hendra Alfani
Keyword(s):  
Mass Media ◽  
New Media ◽  
Online Media ◽  
Media Industry ◽  
Social Media Networks ◽  
Digital Era ◽  
Local Newspapers ◽  
The Media ◽  
The Times ◽  
Communication And Information Technology

The development of communication and information technology that gave birth to the digital era has made the competition for the mass media industry increasingly competitive. This condition requires conventional mass media, especially local newspapers to carry out special strategies focused on efforts to transform their activities in accordance with the demands of the times, so as not to get further behind with new media that use the internet and digital technology. The Daily OKU Ekspres and OKU Timur Pos, as conventional local newspapers, are confronted with this reality. Surrender or immediately develop a strategy for transformation and change, in order to remain able to compete in the media industry. This study uses a qualitative method, where data analysis is displayed descriptively. The results showed that the two newspapers systematically implemented four strategies to face competition with online media, namely; strengthen local content with investigative reports, media convergence, penetration in social media networks and carry out regular and incidental off-air activities. In the context of this strategy choice, the two newspapers are able to capitalize on the vulnerability of online media to strengthen their existence.

scholarly journals Can mass media prevent AIDS: the need for well planned behaviour change communication programmes

2021 ◽  
Vol 2 (3) ◽  
pp. 449-458
Author(s):  
Farag M. El Kame
Keyword(s):  
Mass Media ◽  
Behaviour Change ◽  
Behaviour Change Communication ◽  
Planned Behaviour ◽  
Change Communication ◽  
The Media ◽  
Training Activities ◽  
News Events ◽  
Effective Use ◽  
And Training

Thispaper reviews two ways of media utilization:to provide regular entertainment programmes and news events;and to relay specific messages for the purpose of influencing attitudes and behaviour. Obstacles to the effective use of the media for attitude and behaviour change are outlined and communication and training activities in order to overcome these obstacles are recommended

scholarly journals Crisis, What Crisis? The Media: Business and Journalism in Times of Crisis

2010 ◽  
Vol 8 (2) ◽  
pp. 251-274
Author(s):  
Rosario De Mateo ◽  
Laura Bergés ◽  
Anna Garnatxe
Keyword(s):  
Mass Media ◽  
Economic Crisis ◽  
Information Society ◽  
Share Price ◽  
Media Industry ◽  
Neoliberal Globalization ◽  
Economic Transformations ◽  
The Media ◽  
Two Sides ◽  
Business Crisis

The global financial and economic crisis is often used to justify a crisis of media and journalism: lower advertising, collapses in the share price, falls in consumption, more unemployment. But is this just a business crisis, or is it also a crisis in journalism and its role in democratic societies? In this case, is the journalism crisis attributable to the economic crisis or, rather, was it forged during the years of high profitability and high salaries in the mass media? These two sides of the crisis, in media industry and in journalism, are addressed in this article, which explores the evolution of mainly Spanish media in the years before the crisis. However, in order to understand how they reached the current situation, political and economic transformations in what has been called the Information Society and neoliberal globalization must be addressed.

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