scholarly journals Subversion - The Secret Power of the Message Enlaced with the Power of the Internet and Information Technology

2019 ◽  
Vol 22 (3) ◽  
pp. 60-70
Author(s):  
Demush Bajrami ◽  
Arburim Iseni ◽  
Anesa Topko

Subversion! Is it the symbol of invisibility, or the symbol of the secret power? What does it represent, the ability to carry the messages secretly, or the power to change the world? What are the ideas or objects that subversion challenges? The authority, people, tradition, institution, or the whole of humanity. Can it be considered as a way to brainwash or as a means to manipulate the thoughts and opinions of people? Is the power used by people to hide their feelings from others, be subversive? Is it the point where the change and progress meet? There are a lot of numerous and different questions that can be born from just a simple word subversion. At first glance, we think it is something simple, but its true meaning has power and many methods of expression. The whole idea and aim of subversion are to overthrow the existing state or situation and bring a functioning or desired change. It also supports the idea of staying behind and moving by one's own beliefs and choices. One of the common ways that we are exposed to subversive messages is through advertisements for different products, and the messages they carry on. Because of them, our subconscious mind is made to believe and desire things that we do not truly need or want. In the age of information technology and social media, subversive messages are carried much easier and shaped based on the characteristics of target audiences. Nowadays, advertisement and political campaigns directly respond to the individual requirements of target audiences, making their messages much more acceptable and influential.

Author(s):  
Ahmet Sarıtaş ◽  
Elif Esra Aydın

Today, using of the internet extended social media by individuals habitually enables both the business firms and politicians to reach their target mass at any time. In this context, internet has become a popular place recently where political communication and campaigns are realized by ensuring a new dimension to political campaigns. When we examine the posts and discussions in the social media, we can say that they are converted into open political sessions. As there are no censorship in such channels, individuals have a freedom to reach to any partial/impartial information and obtain transparent and fast feedback, and with this regard, political parties, leaders and candidates have a chance to be closer to electors. In this study, it is aimed to give information about the social media, present what medium has been used for election campaigns from the past until today and besides, by considering the effects of effective and efficient use of social media and new trends related to the internet by politicians, together with their applications in the world, to make suggestions about its situation and application in Turkey.


Author(s):  
Sneha. S. Jain ◽  
Sachin. S. Bhosle ◽  
Vinayak. I. Pujari

The world is growing fast with the technology. Due to the use of information technology is increased; every activity may have to perform on the computers. The one roof covers the huge activities in the information technology. The internet has bounded the core group of people. There are the people are using social media to connect with the people in the entire world. The Social media is used to viral messages over the internet. As the social media playing the very important role in accessing and providing the related information. There are many sources of social media which are used to communication on the internet. In that Twitter, YouTube, Whatsapp, Facebook etc. are the common using applications which people are using for communicate over the internet. These application can operated from the another applications through computer. Some social media applications provide the developer tool to perform such development operations.


2021 ◽  
pp. 089976402199944
Author(s):  
Jaclyn Piatak ◽  
Ian Mikkelsen

People increasingly engage in politics on social media, but does online engagement translate to offline engagement? Research is mixed with some suggesting how one uses the internet maters. We examine how political engagement on social media corresponds to offline engagement. Using data following the 2016 U.S. Presidential Election, we find the more politically engaged people are on social media, the more likely they are to engage offline across measures of engagement—formal and informal volunteering, attending local meetings, donating to and working for political campaigns, and voting. Findings offer important nuances across types of civic engagement and generations. Although online engagement corresponds to greater engagement offline in the community and may help narrow generational gaps, this should not be the only means to promote civic participation to ensure all have a voice and an opportunity to help, mobilize, and engage.


Author(s):  
Zemfira K. Salamova ◽  

Social media has contributed to the spread of fashion, style or lifestyle blogging around the world. This study focuses on self-presentation strategies of Russian-speaking fashion bloggers. Its objects are Instagram accounts and YouTube channels of two Russian fashion bloggers: Alexander Rogov and Karina Nigay. The study also observes their appearances as guests in various interview shows on YouTube. Alexander Rogov received his initial fame through his television projects. Karina Nigay achieved popularity online on YouTube and Instagram, therefore she is a “pure” example of Internet celebritiy, whose rise to fame took place on the Internet. The article includes the following objectives 1) to study the self-branding of fashion bloggers on various online platforms; 2) to analyze the construction of fashion bloggers’ expert positions and its role in their personal brands. Turning to fashion blogging allows us to consider how its representatives build their personal brands and establish themselves as experts in the field of fashion and style in Russianlanguage social media.


SISTEMASI ◽  
2020 ◽  
Vol 9 (2) ◽  
pp. 343
Author(s):  
Leon A. Abdillah ◽  
Yudha Wahyu Hidayat ◽  
Imam Prayuda ◽  
Ahmad Joko Kusumo ◽  
Desta Uda Pranata ◽  
...  

Information technology has opened up digital economic opportunities in Indonesia. A number of applications of information technology are the internet, websites and social media. The internet has become a medium of data and information traffic with very large capacities and very high speeds. Website can be used as virtual places for various purposes. Social media can be used as an online social media. Small and medium businesses are one of the pillars of national economic growth. But with the existing limitations, the small and medium-sized businesses (SMEs) actors/officers are still constrained by the promotion of their products. All the facilities and advances in information technology need to be packaged in such a way that they can be utilized by SMEs in running their business. This research will design a Palembang culinary information system website. The method used is web engineering which consists of 5 (five) phases: communication, planning, modeling, construction, and dissemination. The results of this study are in the form of web prototype Palembang's culinary information system that can provide information about Palembang's culinary products for social media-based SMEs.


2021 ◽  
Vol 10 (1) ◽  
pp. 73-88
Author(s):  
Enrique Orduña-Malea ◽  
Cristina I. Font-Julian ◽  
José Antonio Ontalba-Ruipérez ◽  
Raúl Compés-López

Globalisation, the Internet and social media have changed the kind of actors with influence in the wine industry and the way these actors create signals to communicate credible information about experience and trust attributes. Among the most prestigious experts in the world of wine are the Masters of Wine (MW). Although initially devoted to international trade, they have spread their activities and their opinion is more and more appreciated by producers and consumers. The main objective of this article is to determine this community of experts’ behaviour on Twitter. In order to do so, four factors (presence, activity, impact and community) have been considered. All Twitter profiles belonging to users awarded with the MW qualification were identified and analysed. In addition, a set of 35,653 tweets published by the MWs were retrieved and analysed through descriptive statistics. The results show MWs on Twitter as high attractors (number of followers), moderate publishers (original contents published), moderate influencers (number of likes and retweets), and low interactors (number of friends and mentions to other users). These findings reveal that the MW community is not using Twitter to gain or reinforce their reputation as an accredited expert in the wine industry, giving more influential space on Twitter to consumers and amateurs.


2021 ◽  
Vol 4 (2) ◽  
pp. 280-289
Author(s):  
Lian Fawahan ◽  
Ita Marianingsih Purnasari

The occurrence of the Covid-19 pandemic  makes many MSMEs have to lose money and go out of business, whereas in Indonesia the most important joint that sustains the wheels of the country's economy is MSMEs. In addition to the pandemic, the challenge of MSMEs is rise of the digital economy movement is very  rapid  for making    MSMEs  demanded to understand information technology. The covid-19 pandemic is increasingly encouraging human activity through the internet network. One of the simplest steps to build a brand through TikTok social media. In  2020 number of downloads amounted to 63.3 million both in the Apple store and the play store the best-selling application is TikTok. Indonesia  is the downloader of the application amounting to 11% of the total downloads of tiktok application, with tiktok MSME actors can build their product brand, considering it does not require a lot of cost and energy. The potential of the wider market and the future business will also be a consideration because tiktok social media is widely used by millennials who have high consumptive power.  This study uses qualitative descriptive, uses literature studies quoted from book journals as well as relevant websites. The purpose of this study is to encourage MSMEs to have a good brand so that they can compete with other products, and through social media, especially TikTok, the MSME market segment can be wider internationally. Considering that social media has eliminated geography, meaning that when it can go viral social media, everyone can see MSME products. Keywords: MSMEs, Branding, TikTok


Author(s):  
Ludovico Solima

Society is experiencing unprecedented changes, largely attributable to the evolution of communication technologies, which are steadily reframing our way of life, and the methods we use to establish and maintain social relations. Museums are therefore facing numerous challenges, in general as a result of these developments: apps, open content, and the Internet-of-things. A complex relationship can be created between visitors and the museum, and this also opens new unexplored opportunities for user involvement in the museum's activities, even during the course of the visit itself. It is worth taking care to identify all the variables involved in the museum-visitor-relationship, which also encompasses the social dimension. Both the museum and the individual are active participants in a gradually expanding relationship, namely the growth of the so-called Web 2.0 and social media. Therefore, we can assume the need for museums to develop a conscious strategy for their social media presence, a real social media strategy, which forms part of the museum's wider digital strategy. The increasingly pervasive spread of e-mobile technology is a foretaste of the moment when museumgoers will radically change both the way of establishing relations with these organisations and the actual ways of using museum services. This chapter focuses on digital resources and approaches adopted by user-centred museums, where there is an increasing impact from the internet and social media.


2014 ◽  
pp. 1375-1393
Author(s):  
Ludovico Solima

Society is experiencing unprecedented changes, largely attributable to the evolution of communication technologies, which are steadily reframing our way of life, and the methods we use to establish and maintain social relations. Museums are therefore facing numerous challenges, in general as a result of these developments: apps, open content, and the Internet-of-things. A complex relationship can be created between visitors and the museum, and this also opens new unexplored opportunities for user involvement in the museum's activities, even during the course of the visit itself. It is worth taking care to identify all the variables involved in the museum-visitor-relationship, which also encompasses the social dimension. Both the museum and the individual are active participants in a gradually expanding relationship, namely the growth of the so-called Web 2.0 and social media. Therefore, we can assume the need for museums to develop a conscious strategy for their social media presence, a real social media strategy, which forms part of the museum's wider digital strategy. The increasingly pervasive spread of e-mobile technology is a foretaste of the moment when museumgoers will radically change both the way of establishing relations with these organisations and the actual ways of using museum services. This chapter focuses on digital resources and approaches adopted by user-centred museums, where there is an increasing impact from the internet and social media.


Author(s):  
Muhammed Can

In recent years, controversial concepts like post-truth, truth decay, political technology, and blurred nature of reality have become more complex around the world. Perhaps, a most important manifestation of these concepts could be discerned in grey zone conflicts. Confrontations in the grey zone are regarded neither peace nor war by the major powers. Russia, China, and Iran constantly use grey zone tools, notably disinformation campaigns, influence operations in social media through troll farms, information warfare, and cyber-attacks to sustain the balance of power/threat with Western countries. What makes these conflicts very significant is that they are cheaper and less risky for aggressor states given the disastrous consequences of the total wars. Furthermore, these malicious activities have unique impacts on political realities thanks to the common usage of social media and cyberspace. Thereby, this article argues the cyber frontier of grey zone conflicts and its possible effects to reality through the concept/analogy of hyperobjectivity and nonlocality.


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