scholarly journals Comparison of Perceived Interactivity Measures of Actual Websites Interactivity

2017 ◽  
Vol 13 (1) ◽  
Author(s):  
Velimir Štavljanin ◽  
Milica Jevremović
Keyword(s):  
Digital Marketing ◽  
Experimental Setting ◽  
Perceived Interactivity ◽  
The Face ◽  
Huge Impact ◽  
Marketing Activities ◽  
Almost All ◽  
Better Than

Interactivity is a concept of enormous importance for digital marketing. It was recognized as a key feature of website, a hub of all digital marketing activities. But, almost all interactivity measures were conceptualized one or two decades ago. In the meantime, technological novelties changed the face of websites. Also, a number of interactivity features increased exponentially. Those changes had a huge impact on practice and could influence user’s perception of interactivity. Aim of this paper is to explore whether several selected existing measures of perceived interactivity could cope with those changes. Paper reports a study in which two websites of low and high interactivity were developed and in an experimental setting as stimuli used to test three perceived interactivity measures. Results show that all measures estimated perceived interactivity of a high interactivity website better than of a low interactivity website. Also, results show that particular dimensions of a model could be used to estimate overall interactivity.

scholarly journals TERMINATION OF EMPLOYEES’ EMPLOYMENT DURING COVID-19: A GUIDE FOR EMPLOYERS IN ACCORDANCE WITH EMPLOYMENT LAW

2021 ◽  
Vol 6 (22) ◽  
pp. 138-146
Author(s):  
Mumtaj Hassan ◽  
Anis Shuhaiza Md Salleh ◽  
Yusramizza Md Isa @ Yusuff
Keyword(s):  
Well Being ◽  
International Labor Organization ◽  
Secondary Sources ◽  
Legal Documents ◽  
Global Pandemic ◽  
International Labor ◽  
The Face ◽  
Huge Impact ◽  
Business Profit ◽  
Almost All

The global pandemic of COVID-19 has endangered the human and economic well-being in the world. It also has a huge impact on almost all industries at home and abroad. The International Labor Organization (ILO) expects the pandemic to increase layoffs and unemployment worldwide. In this case, employers are certainly in a dilemma, each looking for and juggling between workers' income and business profit. Thus, this article explores the aspect of termination of employees’ employment through library-based research that focuses on the use of statutes, courts’ cases, legal documents, and scholarly writings published in journals. Descriptive and critical methods are used to analyse the primary and secondary sources referred to. This article stresses that there are procedures and laws which employers need to obey in order to address the excessive number of employees in the face of pandemics. Dismissal of employees should not be done arbitrarily without justifications and procedures that have been outlined by law. The discussion ended with suggestions to employers so that any layoffs can be blocked and minimized.

scholarly journals Future-Aware Trend Alignment for Sales Predictions

Information ◽  
2020 ◽  
Vol 11 (12) ◽  
pp. 558
Author(s):  
Yiwei Liu ◽  
Lin Feng ◽  
Bo Jin
Keyword(s):  
Original Model ◽  
Data Sets ◽  
Sales Data ◽  
Significant Challenge ◽  
Data Prediction ◽  
Decision Making System ◽  
The Face ◽  
Context Specific ◽  
Almost All ◽  
Better Than

Accurately forecasting sales is a significant challenge faced by almost all companies. In particular, most products have short lifecycles without the accumulation of historical sales data. Existing methods either fail to capture the context-specific, irregular trends or to integrate as much information as is available in the face of a data scarcity problem. To address these challenges, we propose a new model, called F-TADA, i.e., future-aware TADA, which is derived from trend alignment with dual-attention multi-task recurrent neural networks (TADA). We utilize two real-world supply chain sales data sets to verify our algorithm’s performance and effectiveness on both long and short lifecycles. The experimental results show that the accuracy of the F-TADA is better than the original model. Our model’s performance could be further improved, however, by appropriately increasing the length of the windows in the decoding stage. Finally, we develop a sales data prediction and analysis decision-making system, which can offer intelligent sales guidance to enterprises.

Digital Marketing Tools for the Development of Commercial Strategies to Be Used by Insurance Intermediaries in the City of Bogotá

2020 ◽  
pp. 406-419
Author(s):  
Oscar Javier Auza Mora ◽  
Sadoth Giraldo Acosta ◽  
Haidy Johanna Moreno Ceballos
Keyword(s):  
Latin American ◽  
New Technologies ◽  
Sales Force ◽  
Digital Marketing ◽  
Insurance Companies ◽  
Economic Activities ◽  
Wide Range ◽  
Marketing Activities ◽  
Almost All ◽  
The City

The increasing importance that has been given to the digital marketing tools to create an identity and project the economic activities of companies in most Latin American countries nowadays, has come to cover almost all sectors of the economy in the region. Specifically, in the city of Bogotá, Colombia, there is a large market for insurance companies and their independent sales force, known as intermediaries or insurance brokers, who, until recently, used traditional commercial strategies to offer their products and services: cross-selling, referencing, word-of-mouth, and advertising in mass media in the case of intermediaries with a larger budget for their marketing activities. However, this scenario has changed lately due to the arrival of new technologies that have facilitated the finding of channels for research, communication, distribution, and commercialization of products and services, offering a wide range of opportunities for the design of commercial strategies that are developed by companies that are based on digital marketing.

The Alternatives to War

2018 ◽  
Author(s):  
James Pattison
Keyword(s):  
Just War ◽  
Just War Theory ◽  
Economic Sanctions ◽  
Responsibility To Protect ◽  
Military Action ◽  
Comprehensive Account ◽  
The Face ◽  
Normative Issues ◽  
Better Than

If states are not to go to war, what should they do instead? In The Alternatives to War: From Sanctions to Non-violence, James Pattison considers the case for the alternatives to military action to address mass atrocities and aggression. He covers the normative issues raised by measures ranging from comprehensive economic sanctions, diplomacy, and positive incentives, to criminal prosecutions, non-violent resistance, accepting refugees, and arming rebels. For instance, given the indiscriminateness of many sanctions regimes, are sanctions any better than war? Should states avoid ‘megaphone diplomacy’ and adopt more subtle measures? What, if anything, can non-violent methods such as civilian defence and civilian peacekeeping do in the face of a ruthless opponent? Is it a serious concern that positive incentives can appear to reward aggressors? Overall, Pattison provides a comprehensive account of the ethics of the alternatives to war. In doing so, he argues that the case for war is weaker and the case for many of the alternatives is stronger than commonly thought. The upshot is that, when reacting to mass atrocities and aggression, states are generally required to pursue the alternatives to war rather than military action. Pattison concludes that this has significant implications for pacifism, Just War Theory, and the responsibility to protect doctrine.

scholarly journals Contactless Video-Based Heart Rate Monitoring of a Resting and an Anesthetized Pig

Animals ◽  
2021 ◽  
Vol 11 (2) ◽  
pp. 442
Author(s):  
Meiqing Wang ◽  
Ali Youssef ◽  
Mona Larsen ◽  
Jean-Loup Rault ◽  
Daniel Berckmans ◽  
...  
Keyword(s):  
Heart Rate ◽  
Estimation Error ◽  
Well Being ◽  
Absolute Error ◽  
Mean Value ◽  
Video Data ◽  
Window Functions ◽  
The Face ◽  
Short Time ◽  
Better Than

Heart rate (HR) is a vital bio-signal that is relatively easy to monitor with contact sensors and is related to a living organism’s state of health, stress and well-being. The objective of this study was to develop an algorithm to extract HR (in beats per minute) of an anesthetized and a resting pig from raw video data as a first step towards continuous monitoring of health and welfare of pigs. Data were obtained from two experiments, wherein the pigs were video recorded whilst wearing an electrocardiography (ECG) monitoring system as gold standard (GS). In order to develop the algorithm, this study used a bandpass filter to remove noise. Then, a short-time Fourier transform (STFT) method was tested by evaluating different window sizes and window functions to accurately identify the HR. The resulting algorithm was first tested on videos of an anesthetized pig that maintained a relatively constant HR. The GS HR measurements for the anesthetized pig had a mean value of 71.76 bpm and standard deviation (SD) of 3.57 bpm. The developed algorithm had 2.33 bpm in mean absolute error (MAE), 3.09 bpm in root mean square error (RMSE) and 67% in HR estimation error below 3.5 bpm (PE3.5). The sensitivity of the algorithm was then tested on the video of a non-anaesthetized resting pig, as an animal in this state has more fluctuations in HR than an anaesthetized pig, while motion artefacts are still minimized due to resting. The GS HR measurements for the resting pig had a mean value of 161.43 bpm and SD of 10.11 bpm. The video-extracted HR showed a performance of 4.69 bpm in MAE, 6.43 bpm in RMSE and 57% in PE3.5. The results showed that HR monitoring using only the green channel of the video signal was better than using three color channels, which reduces computing complexity. By comparing different regions of interest (ROI), the region around the abdomen was found physiologically better than the face and front leg parts. In summary, the developed algorithm based on video data has potential to be used for contactless HR measurement and may be applied on resting pigs for real-time monitoring of their health and welfare status, which is of significant interest for veterinarians and farmers.

Quantitative analysis of static equilibrium in women after mastectomy

2014 ◽  
Vol 14 (1) ◽  
pp. 81-87
Author(s):  
Maciej Rachwał ◽  
Justyna Drzał-Grabiec ◽  
Katarzyna Walicka-Cupryś ◽  
Aleksandra Truszczyńska
Keyword(s):  
Mean Amplitude ◽  
Control Group ◽  
Foot Pressure ◽  
Locomotor System ◽  
Center Of Foot Pressure ◽  
The Mean ◽  
Almost All ◽  
Posture Stability ◽  
Mastectomy Group ◽  
Better Than

Abstract Background: The post-mastectomy changes to the locomotor system are related to the scar and adhesion or to the lymphatic edema after amputation which, in turn, lead to local and global distraction of the work of the muscles. These changes lead to body statics disturbance that changes the projection of the center of gravity and worsens motor response due to changing of the muscle sensitivity. Objective: The aim of the study was to evaluate the static balance of women after undergoing mastectomy. Methods: The study included 150 women, including 75 who underwent mastectomy (mean age: 60±7.6) years, mean body mass index (BMI): 26 (±3.6) kg/m2) and 75 who were placed in the control group with matched age and BMI. The study was conducted using a tensometric platform. Results: Statistically significant differences were found for almost all parameters between the post-mastectomy group and group of healthy women, regarding center of foot pressure (COP) path length in the Y and X axes and the mean amplitude of COP. Conclusions: First, the findings revealed that balance in post-mastectomy women is significantly better than in the control group. Second, physiotherapeutic treatment of post-mastectomy women may have improved their posture stability compared with their peers.

Stereotypes in the face of reality: Intergroup contact inconsistent with group stereotypes changes attitudes more than stereotype-consistent contact

2020 ◽  
pp. 136843022094681
Author(s):  
Tibor Zingora ◽  
Loris Vezzali ◽  
Sylvie Graf
Keyword(s):  
Intergroup Contact ◽  
The Face ◽  
Positive Contact ◽  
Better Than

In a longitudinal two-wave study we examined the effects of positive and negative intergroup contact on outgroup attitudes in participants who perceived positive, negative, or ambivalent group stereotypes. We focused on stereotype-consistent contact, occurring when the valence of participants’ contact matches the valence of the perceived group stereotype (e.g., negative–negative), and on stereotype-inconsistent contact, occurring when the valence of contact contradicts the valence of the group stereotype (e.g., positive–negative). In relations of the Czech majority ( N = 890) with two distinctly stereotyped minorities, the Roma and the Vietnamese, stereotype-inconsistent contact predicted changes in attitudes better than stereotype-consistent contact. In the case of negatively stereotyped groups, positive intergroup contact is a viable way to improve attitudes. For positively stereotyped groups, negative contact can worsen attitudes, while positive contact does not have any attitude-improving effect. Interventions aimed at improving outgroup attitudes need to be applied with caution, considering the valence of group stereotypes.

Knowledge and Attitude towards Basic Life Support (BLS) among Dental students of Dental colleges in South India

2021 ◽  
pp. 2957-2961
Author(s):  
Vignesh Kamath ◽  
Swapna B V ◽  
Smitha Sammith Shetty ◽  
Priya Mukherjee ◽  
Anoop Mayya ◽  
...  
Keyword(s):  
Basic Life Support ◽  
Life Support ◽  
Knowledge Score ◽  
Dental Students ◽  
Inadequate Knowledge ◽  
Dental Curriculum ◽  
Knowledge And Attitude ◽  
Almost All ◽  
Dental Schools ◽  
Better Than

Aim: To assess the knowledge and attitude of students of dental schools in Southern India towards Basic Life Support (BLS), as well as to study the retention of BLS knowledge over time. Subjects and methods: A prevalidated questionnaire was employed, which contains 12 knowledge Questions and five questions designed to assess the students perspective towards BLS. It was hosted on Google Forms, and the URL was distributed to the Students. Results: A total of 267 responses were received, of which 66 were males and 201 were female students. Out of a maximum possible score of 12, the mean knowledge score of the group was 4.54. It was found that those who attended a BLS workshop within the last 2 years scored significantly better than those who either took it more than 2 years ago or had never undergone BLS training. Almost all participants (96%) agreed that there is a need for BLS to be learned by all dental students and hence BLS training should be part of the dental curriculum. 76.8% of respondents expressed reluctance to perform CPR on strangers. Conclusion: The findings show that the dental students who participated in the study had inadequate knowledge in BLS, but had a positive attitude towards the adoption of BLS into the dental curriculum.

scholarly journals BENTUK KECEMASAN DAN RESILIENSI MAHASISWA PASCASARJANA ACEH-YOGYAKARTA DALAM MENGHADAPI PANDEMI COVID-19

2020 ◽  
Vol 6 (1) ◽  
pp. 55
Author(s):  
Teuku Amnar Saputra
Keyword(s):  
Participant Observation ◽  
Field Research ◽  
Sampling Technique ◽  
Research Field ◽  
Postgraduate Students ◽  
Purposive Sampling ◽  
The Face ◽  
The Government ◽  
Almost All ◽  
Positive Outlook

Pandemi Covid-19 telah mewabah di hampir seluruh Dunia tidak terkecuali Indonesia. Kondisi ini membuat sebagian orang cemas dan bahkan panik. Potensi panik ini dapat menyerang siapapun tidak terkecuali mahasiswa. Penelitian ini bertujuan untuk melihat kepanikan dan resiliensi mahasiswa pascasarjana Aceh-Yogyakarta dalam menghadapi pandemi Covid-19. Penelitian ini merupakan penelitian lapangan (Field Research) dengan menggunakan pendekatan kualitatif. Metode penelitian menggunakan metode deskriptif analitis. Pengumpulan data dilakukan dengan observasi partisipan dan wawancara dengan menggunakan Whatsapp. Teknik pengambilan sampel dalam penelitian ini menggunakan Purposive sampling yaitu pengambilan sampel berdasarkan kriteria yang telah ditentukan oleh peneliti. Analisis data dilakukan dengan cara reduksi, penyajian dan pengambilan kesimpulan. Hasil penelitian menunjukkan bahwa mahasiswa pasca sarjana tidak menunjukkan gejala kepanikan melainkan rasa kekhawatiran terhadap pandemi Covid-19. Mahasiswa pascasarjana Aceh-Yogyakarta juga memiliki resiliensi dalam menghadapi pandemi Covid-19. Hal ini terlihat dari kemampuan mahasiswa dalam menghadapi situasi dengan tenang dan menentukan langkah yang rasional dalam berbagai tindakan serta memiliki pandangan positif dalam menghadapi tantangan yang sedang dihadapi. Adapun bentuk-bentuk resiliensinya meliputi mengikuti instruksi dari pemerintah, meningkatkan daya tahan atau imun, mengurangi akses terhadap informasi Covid-19, mengambil hikmah dari Covid-19, menyerahkan segalanya kepada Allah SWT.__________________________________________________________Covid-19 pandemic has plague almost all of the World including Indonesia. This condition makes some people anxious and even panic. This potential panic can strike anyone, including students. This study aims to see the panic and resilience of Aceh-Yogyakarta postgraduate students in dealing with the Covid-19 pandemic. This research is a field research (Field Research) using a qualitative approach. The research method uses descriptive analytical method. Data collection is done by participant observation and interviews using Whatsapp. The sampling technique in this study uses purposive sampling that is sampling based on criteria determined by the researcher. Data analysis was carried out by means of reduction, presentation and conclusion. The results showed that post graduate students did not show symptoms of panic but rather a sense of concern for the Covid-19 pandemic. Aceh-Yogyakarta postgraduate students also have resilience in the face of the Covid-19 pandemic. This can be seen from the ability of students to deal with situations calmly and determine rational steps in various actions and have a positive outlook in facing the challenges being faced. The forms of resilience include following instructions from the government, increasing endurance or immunity, reducing access to Covid-19 information, taking wisdom from Covid-19, giving everything to Allah SWT.

scholarly journals The Most Effective Strategies and Approaches Towards Emerging Trends in Digital Marketing in India (With Special Reference to Bhopal Region)

2019 ◽  
Vol 13 (01) ◽  
Author(s):  
Kaustubh Jain ◽  
Jinendra Kumar Jain
Keyword(s):  
Digital Marketing ◽  
Exploratory Research ◽  
Indian Market ◽  
Effective Strategies ◽  
Emerging Trends ◽  
Wide Range ◽  
Current Scenario ◽  
Marketing Activities ◽  
High Level ◽  
Digital Channels

The massive Indian market is changing fast. The pace of change is rapid with digital channels and constantly growing with volume and strength perpetually. Digital Marketing is really the High buzz in current scenario. It is one of those sectors in the marketing industry which is considered to be an experience an exponential growth due to this it makes studying about digital really interesting. At a high level, digital marketing refers to advertising of brands delivered through Businesses leverage digital channels such as search engines, mobile applications, website sales, social media, various e-mails to connect with current and prospective customers digitally. The term digital covers a wide range of marketing activities in current era, all of which are still not universally agreed upon, the current research focuses on the most common types of research which is known as exploratory research towards Digital Marketing in India. This issue raised is rarely been addressed by the academicians and researchers in Bhopal. The study used digital marketing parameters to measure the awareness and effectiveness of digital marketing among marketing professionals in Bhopal.

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