EDUKASI MANFAAT PIJAT BAYI, UPAYA MENINGKATKAN KESEHATAN PADA BAYI SELAMA MASA PANDEMI COVID-19 DI DESA TELAGAWARU LOMBOK BARAT

ABSTRAKPijat bayi merupakan upaya meningkatkan kesehatan pada bayi balita pada upaya promotif terutama pada masa pandemi covid19, Pijat merupakan terapi sentuh tertua dan terpopuler yang dikenal. Pijat bertujuan untuk menghilangkan rasa sakit dan mengembalikan tubuh menjadi segar kembali. Sentuhan pijat bayi akan merangsang produksi hormon betha endorprin yang akan membantu mekanisme pertumbuhan dan merangsang produksi hormon oksitosin dan menurunkan produksi hormon kortisol sehingga bayi dan balita menjadi rileks dan tenang sehingga perkembangannya akan lebih optimal. Selain itu pijat memiliki beberapa efek positif dalam hal penambahan berat badan, pola tidur yang lebih baik, peningkatan perkembangan neuromotorik, ikatan emosional yang lebih baik, penurunan tingkat infeksi nosokomial salah satunya common cold. Solusi permasalahan yang ditawarkan yaitu edukasi manfaat pijat bayi untuk meningkatkan kesehatan bayi selama masa pandemia Covid-19. Setelah diberikan edukasi tentang manfaat pijat bayi, ibu balita dibekali modul yang dapat dipelajari di rumah dapat mempraktikan pijat bayi di rumah. Jumlah responden yang mengikuti kegiatan ini sebanyak 11 ibu yang memiliki bayi. Hasil pengabdian didapatkan pengetahuan ibu meningkat tentang pijat bayi yaitu sebanyak 46%. Kata kunci: pijat bayi; balita; pandemi covid19 ABSTRACTBaby massage is an effort to improve the health of infants under five in promotive efforts, especially during the covid19 pandemic. Massage is the oldest and most popular touch therapy known. Massage aims to relieve pain and restore the body to be fresh again. The touch of a baby massage will stimulate the production of beta-endorphins which will help the growth mechanism and stimulate the production of the hormone oxytocin and reduce the production of the hormone cortisol so that babies and toddlers become relaxed and calm so that their development will be more optimal. In addition, massage has several positive effects in terms of weight gain, better sleep patterns, increased neuromotor development, better emotional bonds, decreased levels of nosocomial infections, one of which is the common cold. The solution to the problem offered is education on the benefits of baby massage to improve the baby's health during the Covid-19 pandemic. After being given education about the benefits of baby massage, mothers of toddlers are provided with modules that can be studied at home and can practice baby massage at home. The number of respondents who participated in this activity were 11 mothers who had babies. The results of the service showed that the mother's knowledge increased about infant massage as much as 46%. Keywords: baby massage ; toddlers; the covid pandemic 19

Trauma Bonding: concepts, causes and mechanisms in intimate relationships

When, after a violent incident, strong emotional bonds are established in order to connect two people, there is the installation of a trauma called by the literature as bonding trauma. It is an emotional dependence between two people, in a relationship characterized by periods of abuse, violence and power imbalance, with bonds of intense connection, cognitive distortion and behavioral strategies of both individuals that paradoxically strengthen and maintain the bond, which is reflected in the vicious cycle of violence. However, there is a lack of literature and scientific research on the subject in Brazil, which highlights the need for a refined and in-depth study, since the causes and effects of bonding trauma are still not exactly clear, which makes the understanding and treatment of individuals, as well as their recovery, a slow and painful process. Thus, this research is guided by the question: what is bonding trauma and what are its mechanisms? Thus, it was defined as the general objective to analyze bonding trauma in loving relationships, in order to give birth to the neuropsychobiological processes of trauma generated in intimate relationships and to investigate the reasons why victims remain in pathological relationships, we will also address the functioning of Stockholm Syndrome and posttraumatic stress in victims of abuse in loving relationships as factors that generate bonding trauma. For contextualization, problematization and validation of the theoretical framework used in the research undertaken, the methodology used was the literature review or bibliographic review, from the reading, selection and analysis of texts of different genres, such as records, reviews and scientific articles related to the subject and which were published in journals and newspapers in the area. It was concluded that several emotional and neuropsychobiological factors are the cause for bonding trauma to be established within a relationship.

Oikeion and Allotrion in the City and Soul

Chapter 7 examines the psychology of the virtue that moral education is designed to produce, as well as the psychology of civic unity that Socrates’ social, political, and economic policies for the Kallipolis are designed to foster. The main thesis is that at both the intrapsychic and the interpersonal levels, Plato’s proposals are designed to exploit the two primitive faces of spirited motivation: its aggression toward the allotrion, and its fondness, protectiveness, and friendship toward the oikeion. His educational program produces psychic harmony in large part by making correct reason “familiar” to spirit and vicious appetites “foreign” to it, and his policies on family and private property promote political harmony by instilling emotional bonds of familiarity and friendship among citizens.

Tradition Changes in the Khataman al-Qur'an in Kediri Region

The Covid-19 pandemic spreading in Indonesia has changed all aspects of social life. One of them is in the aspect of changing the culture of the Khataman al-Qur’an tradition in the Kediri Region. This study aims to describe the change in the Khataman al-Qur’an tradition in the Kediri Region. The research method used is the type of qualitative research with a phenomenological approach, while the analytical knife uses the theory of technological determinism. The results of the study state that changes in the implementation of Khataman al-Qur’an through WhatsApp Groups have positive and negative impacts. The positive impact is that it is easy to communicate for worship and maintain consistent motivation in reading the Qur'an. While the negative impact in the aspect of social solidarity such as the lack of emotional bonds and non-verbal cues between fellow members in the group. It is different from the dynamics of the implementation of the Khataman al-Qur’an which was previously held at a certain moment, but for now, it can be held at any time and become a daily habit of the community. In addition, there was a change in the implementation which was initially carried out with the custom of gatherings, and banquets serving food, while the presence of a pandemic changed the implementation of Khataman al-Qur’an through WhatsApp Groups.

Hotel Choice of Muslim Consumers: Assessing the Unobserved Heterogeneity Among Gender

This paper aims to offer gendered insights on Malaysian Muslim tourist views of hotel choices. This study was designed to look at possible gender disparities in the perceived relevance of hotel attributes in developing emotional bonds with the hotel, that was enhanced by the brand credibility. The signaling theory were utilised to evaluate the relationships among the constructs. To validate the research model and hypotheses, the study used a partial least squares structural equation modelling (PLS-SEM) technique, and 474 Malaysian tourists were recruited to test the assumptions. The empirical results reveal that gender does not moderates the relationship between hotel attributes, brand credibility and brand attachment. Therefore, indicating that there were no differences observed between female and male Muslim tourists in their decision-making style. However, both male and female exhibited disparities in terms of strength on each construct. The findings of this study further provide a valuable implications and reference in terms of theoretical and practical perspective in the tourism destinations context, especially in Malaysia.

When love matters. Experience and brand love as antecedents of loyalty and willingness to pay a premium price in streaming services

Purpose This paper aims to test the effects of brand experience and brand love on brand loyalty and willingness to pay a premium price in streaming television services. Design/methodology/approach Structural equation modelling was used to assess the proposed theoretical model drawing on data from 220 subscribers of a well-known TV streaming brand services (Netflix). Findings The results revealed that brand experience and brand love have a significant direct impact on brand loyalty and willingness to pay a premium price in streaming TV services. Also, the impact brand experience has on brand loyalty and on willingness to pay a premium price is partially mediated by brand love. Practical implications In the streaming television industry, brand managers can create more meaningful experiences that create strong and emotional bonds with users, thereby increasing loyalty levels and intention to pay a premium price. Also, brand managers should consider focusing their efforts to young consumers, as they have a stronger attachment to technology than older generational groups. Originality/value This paper enriches the existing literature on brand experience in the entertainment television industry and provides evidence of the role of experience and brand love on brand loyalty and willingness to pay a premium price in services.

Mengglobalkan Makanan Tradisional Lewat Media Sosial Youtube sebagai Budaya Tandingan (Studi Food Vlogger Nex Carlos sebagai Media Promosi Kuliner Lokal)

Globalization is the massive, systematic spread of American culture and its lifestyle throughout the world. The lifestyle of consuming fast food is constructe as a modern, current and global lifestyle through regulatory and deep capture with the sophistication of advertising propagated through communication media. Propaganda messages through communication media make cultural colonization by homogenizing food tastes in the world, so delegitimizes and distorts local food prestige. People no longer see traditional food as cultural identity. This study examines the effectiveness of YouTuber Carlos in popularizing traditional foods to foreign countries. The qualitative descriptive approach with observation, document and literatures reviews and interviews with informants. This study finds that Nex Carlos' Youtube account functions effectively in globalizing local food with well interactive communication and intimate emotional bonds. Para social interaction makes viewers to see food vlogger as role model, counselor, and entertained which eventually leads to recommended adoption. As a cultural product, local culinary consumption been seen as a counterculture to the incessant global fast food propaganda. Social learning about ecological, social and political awareness on food stock availability dubbed as food pedagogy needs to be on the next important agenda for guaranteeing the food sustainability. Key Words : Food Vlogger, Globalization, Homogenization, Para Social Interaction, Pedagogy of Food

Romantic and parental attachment, psychosocial risk, and personal agency in emerging adulthood

This study focuses on emerging adults’ personal agency, an individual feature associated with enhanced adaptive and resilient developmental trajectories. The two objectives were to explore the role of demographic, psychosocial risk, and relational factors in predicting personal agency and analyze whether romantic attachment mediates the connection between parental attachment and personal agency. The sample consisted of 607 Portuguese emerging adults aged between 18 and 30 years. Structural equation modeling results suggest that men are more likely to exhibit higher levels of personal agency than women. Trustful romantic relations and good paternal emotional bonds are associated with greater personal agency, while dependent romantic relations and maternal relations, characterized by inhibition of exploration, are associated with lower personal agency. Moreover, in romantic relations, trust, unlike dependence, partially mediates the association between parental attachment and personal agency. These findings are discussed based on attachment and self-determination theories, considering the importance of secure relationships for agency and autonomy in personal actions. This study provides important evidence for the influencers and mediators of personal agency, contributing to a better understanding of this individual capacity.

Effects of luxury brand attachment and perceived envy on schadenfreude: does need for uniqueness moderate?

Purpose This study aims to investigate how luxury brand attachment (LBA) and perceived envy may influence schadenfreude. In addition, the moderating influence of consumers’ need for uniqueness (CNFU) and private vs public consumption is examined. Design/methodology/approach Data were collected from a consumer panel in Australia. A total of 365 valid and useable responses were analysed through structural equation modelling in AMOS 26. Findings The results show that LBA has a significant impact on perceived envy. Consumers’ perceived envy also results in schadenfreude. However, LBA did not have any significant impact on schadenfreude. The moderating influence of CNFU is partially supported. This research further confirms that consumers’ public consumption has more relevance to visible social comparison and potential feelings of malicious envy towards others. Practical implications The research model may work as a strategic tool to identify, which group of consumers (e.g. high vs low attachment) displays stronger envy and schadenfreude. Brand managers can also explore the personality traits and psychological dynamics that influence the consumers to express emotional bonds and malicious joy within the context of consumer-brand relationships. Originality/value This is one of the first few studies that have examined the relationships amongst consumers’ brand attachment, perceived envy, schadenfreude and need for uniqueness within a luxury branding context.