The Role of Innovative and Digital Technologies in Transforming Egypt Into a Knowledge-Based Economy

Digital technology, artificial intelligence, the internet of things, and innovative technology applications are gradually transforming businesses and governments in emerging markets making them more competitive and offering opportunities for economic growth and prosperity. This chapter demonstrates Egypt's potential to enable a knowledge society through the deployment of emerging technology tools and applications across different sectors of the society. The chapter analyzes the critical success factors that are necessary for the realization of a digitally driven society where information is seamlessly exchanged for the optimal utilization of resources for decision-making purposes at the government, public, and private sector levels. The chapter highlights the need for the formulation of a nation-wide entrepreneurial ecosystem that promotes a tech-startup culture that can effectively contribute to transforming the society by enabling inclusion, universal access to the internet, more diversified educational opportunities and a comprehensive and conducive environment to development.

Play It Like Burberry!

Some firms and industries were not willing to take full advantage of the internet and its endless opportunities, mainly because they rather focused on the inherent risks and challenges. However, when taking into consideration the specificities of the connected generation, the question is not anymore whether to go online or not, but rather to understand how, when, and where, especially in a luxury context. More specifically, the digital natives represent tomorrow's customers. This new market segment represents a main reason for luxury firms to adopt online strategies. Still, further analysis is needed to uncover the main objectives when firms decide to engage in digital activities. The authors herein investigate the concept of e-reputation. The authors expand on their initial study that focused on brand image and social media as determinants of online reputation. Recommendations and future research directions are suggested.

Comprehensive Internet Youth Protection Policies by Private Organizations and Effectiveness Verification

Seeking a safer internet environment for minors, the Japanese government enacted a new law in 2008 to promote both protective measures and empowerment activities. Under the law, many entities—including newly established non-profit organizations (NPOs)—are working to bring a safer internet environment to Japan. The Japan Internet Safety Promotion Association (JISPA), one such NPO established in February 2007, has been promoting a safer internet environment for minors by providing non-formal learning opportunities through educational materials and events. Efforts to improve children's online safety have evolved from offering e-learning content and guidelines to holding workshops in the real world. This chapter presents various measures taken by JISPA for the protection of children using the internet and verifies the effectiveness of these measures based on evidence. Measures to be verified are e-learning contents, workshop programs, and internet literacies among young people and parents.

Optimizing Knowledge-Work Through Personal Knowledge Management

Knowledge-work is a discretionary behavior, and knowledge-workers should be viewed as investors of their intellectual capital. That said, effective knowledge-work is mostly dependent on the performance of individual knowledge-workers who drive the success of knowledge-intensive organizations. Therefore, the study takes the perspective of personal knowledge management in enforcing the effectiveness of knowledge-work activities. This study empirically demonstrates that knowledge-workers' behaviors are dependent on their motivation, ability and opportunity to perform knowledge-work activities. This study provides insights and future directions for research on knowledge-work as a discretionary behavior in organization and the factors influencing it. Scholars can investigate the effect of empowerment of individuals on their tendency to knowledge-creation, knowledge-sharing and knowledge-application. Since personal-knowledge often raise the issue of knowledge ownership, further attention to ethical issues may bring valuable insights for KM in organizations.

Knowledge Sharing From Employee's Perspective

This chapter combines three less-studied factors on employee knowledge sharing, namely, social relationship, contextual performance, and IT competence. Using a survey study that was targeted to professional employees in a R&D department, we reveal that both social relationship—which incorporates degree of centrality of employee's social network and frequency of interpersonal interaction—and employee's contextual performance have significant positive impacts on knowledge sharing. This association, however, is found to be further positively moderated by employee's IT competence. Our work extends the literature pertaining to knowledge sharing by, not only providing an enhanced approach to measure social relationship, but also emphasizing that social relationship or contextual performance can magnify the impact on knowledge sharing through a high level of IT competence. The findings provide managerial and future research insights pertaining to promoting knowledge sharing by enhancing social relationship, rewarding contextual performance, and improving IT competence of employees.

Strategic Planning for Information Technology

Information technology (IT) is strategic for organization management, although many companies lack IT governance and planning, skilled people, defined and institutionalized methods and procedures, internal controls and indicators, and structures for agreement service levels and information security, legality, and economy. In this scenario, a minimum organization and control in the use of resources is needed to boost technical and administrative efficiency, with a focus on IT governance. An information technology strategic plan (ITSP) aims at discovering the resources and IT in an organization to direct the technological and information architecture to its strategic objectives. The Brazilian government issued a normative instruction (NI04) for public organizations to develop IT strategic plans so that they can purchase products and services. In order to help organizations develop, control, and manage their ITSPs, a model was created that defines a set of auxiliary steps in the construction of the ITSP.

Novelty on the Matrices of Weighing

This chapter relates some social aspects, such as playfulness, customer service, and citizen safety with one of the simplest multicriteria techniques to implement, matrixes of weighing (MOW, matrices de ponderación [MDP]). Taking as starting point the work matrixes of weighing and catastrophes, a brief review is made of the MOW, highlighting new applications of the same, as well as new concepts that have emerged from its use. The objective of this work will be to present some applications of the matrixes of weighing, while explaining what they are and how they apply, the multilayer matrix of weighing with multiplicative factors (ML-MOWwMf). To achieve this general objective and secondary objectives, this chapter will make use of the integrated-adaptable methodology for the development of decision support system (IAMDSS [MIASAD])

What Will Entail Adoption of a Mobile Coaching Service?

There is a growing tendency to use smartphones or other mobile devices for healthcare purposes, which offers a huge opportunity to improve public health worldwide and at the same time generates cost efficiencies and higher performance. In that vein, mobile devices make it easier to provide enhanced coaching and follow-up services through text or video messages and also through two-way interaction via social networks (e.g., Facebook) or virtual reality devices (e.g., Oculus). This delivery mode supports individuals or patients trying to break addictions, such as smoking or drinking. The authors propose and validate an explanatory model for the intention to adopt a mobile coaching service and applied it in the context of helping people in their smoking cessation efforts. This chapter uses the concepts of vicarious innovativeness, social influence, perceived monetary value, perceived enjoyment, and perceived irritation as key variables explaining the adoption patterns of this type of mobile coaching service.

Ethical Dilemmas Associated With Social Network Advertisements

A significant amount information can be relayed on Facebook, MySpace, and Twitter, but the question remains whether or not organizations are using this to their advantage, especially in the era of big data. The present study used a sample of working professionals that were knowledgeable in the various options of social networking to test these assumptions. The three hypotheses dealt with the interplay of online social networking, advertising effectiveness, gender and age trends, and remaining the interplay with positive comments of the use of the “like” function and its impacts on consumer behavior, as derived from the review of relevant operations literature and from applying the basic tenants of uses and gratification theory. All three specific research hypotheses were accepted in the null form.

Social Media and Motivational Complexities Associated in Promoting Professional Soccer Engagement

The purpose of this chapter is to examine and determine factors that lead to increased television ratings for soccer in the U.S. Undoubtedly, the topic of fantasy sports and the various roles it plays with types of fan involvement and their need for enhanced engagement with a complex social media landscape has intrigued scholars from a number of disciplines. How the various motivational factors, both intrinsically and extrinsically, impact the degree of fan involvement and loyalty have been investigated several times. The overall results have been mixed to say the least. The current chapter primarily focuses on fantasy soccer participation, involvement in soccer, presence of a local professional team, and social media interaction. After providing a brief history of soccer television ratings in the U.S., a conceptual model based on these factors is developed and explained. The factors of this conceptual model are tested through statistical analysis.