scholarly journals Reducing opinion polarization: Effects of exposure to similar people with differing political views

2021 ◽  
Vol 118 (52) ◽  
pp. e2112552118
Author(s):  
Stefano Balietti ◽  
Lise Getoor ◽  
Daniel G. Goldstein ◽  
Duncan J. Watts
Keyword(s):  
Social Media ◽  
Political Communication ◽  
Large Scale ◽  
Two Dimensions ◽  
Polarization Effects ◽  
Opinion Change ◽  
Shared Identity ◽  
Political Views ◽  
Social Media Platforms ◽  
The Government

In a large-scale, preregistered experiment on informal political communication, we algorithmically matched participants, varying two dimensions: 1) the degree of incidental similarity on nonpolitical features; and 2) their stance agreement on a contentious political topic. Matched participants were first shown a computer-generated social media profile of their match highlighting all the shared nonpolitical features; then, they read a short, personal, but argumentative, essay written by their match about the reduction of inequality via redistribution of wealth by the government. We show that support for redistribution increased and polarization decreased for participants with both mild and strong views, regardless of their political leaning. We further show that feeling close to the match is associated with an 86% increase in the probability of assimilation of political views. Our analysis also uncovers an asymmetry: Interacting with someone with opposite views greatly reduced feelings of closeness; however, interacting with someone with consistent views only moderately increased them. By extending previous work about the effects of incidental similarity and shared identity on affect into the domain of political opinion change, our results bear real-world implications for the (re)-design of social media platforms. Because many people prefer to keep politics outside of their social networks, encouraging cross-cutting political communication based on nonpolitical commonalities is a potential solution for fostering consensus on potentially divisive and partisan topics.

scholarly journals Feeling the Chill: Bersih 2.0, State Censorship, and “Networked Affect” on Malaysian Social Media 2012–2018

2019 ◽  
Vol 5 (2) ◽  
pp. 205630511882180
Author(s):  
Amelia Johns ◽  
Niki Cheong
Keyword(s):  
Social Media ◽  
Political Communication ◽  
Digital Networks ◽  
Kuala Lumpur ◽  
Chinese Youth ◽  
Political Dissent ◽  
Ethnographic Interviews ◽  
Social Media Platforms ◽  
Media Reports ◽  
The Government

In 2007, Bersih—a Malaysian social movement for “clean and fair elections”—rode a wave of anti-government sentiment to mobilize 40,000 citizens to take to the streets. In particular, young Malaysians, fueled by “outrage and hope” at old oligarchies and lives put on hold by economic, social, and political inequality, were key actors in Bersih rallies staged between 2011 and 2016, driven by social media platforms and networked publics, which enabled the enthusiasm of the streets to connect with and drive the movement’s online formation. In response, the then government began to use media and security laws to disrupt digital networks and engage in arrest of activists and “ordinary” citizens. This, combined with allegations that the government has used astroturfing (commonly referred to as “cybertrooping” in Malaysia) to shape voter sentiments and suppress the momentum of Bersih and popular forms of online political dissent, has been strongly condemned by human rights organizations. This article draws upon findings from PhD research on cybertroopers and ethnographic interviews conducted with 29 Malaysian-Chinese youth between 2016 and 2018 (in Kuala Lumpur and Melbourne, Australia) to map and analyze the effects of the government’s use of “affective techniques” to manipulate social media publics and crackdown on online political communication, with media reports connecting these strategies to declining participation in Bersih’s street rallies from Bersih 4-5. The article will draw on theories of “networked affect” and “affective publics” to examine the role affect has played in this downturn in participation and a growing sense of hopelessness among Malaysia’s digital citizens.

scholarly journals Politicians, Social Media, and Digital Publics: Old Rights, New Terrain

2020 ◽  
Author(s):  
Sarah Sobieraj ◽  
Gina M. Masullo ◽  
Philip N. Cohen ◽  
Tarleton Gillespie ◽  
Sarah J. Jackson
Keyword(s):  
Social Media ◽  
Political Communication ◽  
Cultural Context ◽  
Social Inequalities ◽  
The United States ◽  
Legal Cases ◽  
Social Media Platforms ◽  
The Government ◽  
Use Of Social Media ◽  
The Right

In this interdisciplinary roundtable discussion, five scholars interested in political communication work through the democratic dilemmas created when privately owned social media platforms are used as digital public squares by elected officials in the United States. This conversation unfolds in the context of ongoing legal cases that challenge politicians’ efforts to block select interlocutors and bar them from participation. We grapple with the tension between politicians’ use of social media to broadcast their own messages as a form of publicity with the desire by some members of the public that politicians be transparent online by allowing the electorate to question or even criticize them. Through this discussion, we weigh the importance of the right to criticize the government and its leaders alongside the realities of contentious content on social media platforms that are rife with abusive content, in a cultural context marked by social inequalities.

scholarly journals Politicians, Social Media, and Digital Publics: Old Rights, New Terrain

2020 ◽  
Vol 64 (11) ◽  
pp. 1646-1669
Author(s):  
Sarah Sobieraj ◽  
Gina M. Masullo ◽  
Philip N. Cohen ◽  
Tarleton Gillespie ◽  
Sarah J. Jackson
Keyword(s):  
Social Media ◽  
Political Communication ◽  
Cultural Context ◽  
Social Inequalities ◽  
The United States ◽  
Legal Cases ◽  
Social Media Platforms ◽  
The Government ◽  
Use Of Social Media ◽  
The Right

In this interdisciplinary roundtable discussion, five scholars interested in political communication work through the democratic dilemmas created when privately owned social media platforms are used as digital public squares by elected officials in the United States. This conversation unfolds in the context of ongoing legal cases that challenge politicians’ efforts to block select interlocutors and bar them from participation. We grapple with the tension between politicians’ use of social media to broadcast their own messages as a form of publicity with the desire by some members of the public that politicians be transparent online by allowing the electorate to question or even criticize them. Through this discussion, we weigh the importance of the right to criticize the government and its leaders alongside the realities of contentious content on social media platforms that are rife with abusive content, in a cultural context marked by social inequalities.

Diseminasi Penggunaan Sosial Media dalam Perluasan Sebaran Pemasaran pada Produk UMKM

2021 ◽  
Vol 2 (1) ◽  
pp. 99-114
Author(s):  
Elsa Widia
Keyword(s):  
Social Media ◽  
Large Scale ◽  
Training Methods ◽  
West Sumatra ◽  
Service Activity ◽  
Social Media Platforms ◽  
The Government ◽  
Media Creation ◽  
High Level ◽  
The Impact

The impact of the COVID-19 pandemic on MSMEs is believed to be greater due to the high level of vulnerability due to changes in people's lifestyles. Several policies carried out by the government, such as large-scale social restrictions (PSBB), a ban on going home and the recommendation to "stay at home" are aimed at reducing the number of spread of this virus. However, this situation also has an economic impact on the income of business actors, especially MSMEs. In the midst of this situation, digital marketing is a way out that can become the main strategy in expanding the market. In this community service, we focus on training MSMEs in Agam Regency, West Sumatra Province in the field of digital technology through social media platforms. This strategy is believed to be very effective in expanding the market and strengthening branding. This service activity was carried out in November 2020, through training methods and social media creation practices. The result of this activity is that around 80% of MSMEs have used social media and are able to create persuasive messages. MSMEs have also paid special attention to strengthening product branding. This training can be continued with the creation of e-commerce for a wider marketing reach.

scholarly journals Introduction to special issue about election reporting: Why journalism (still) matters

Journalism ◽  
2019 ◽  
Vol 20 (8) ◽  
pp. 985-993 ◽  
Author(s):  
Stephen Cushion ◽  
Daniel Jackson
Keyword(s):  
Social Media ◽  
Political Parties ◽  
Political Communication ◽  
News Media ◽  
Election Campaigns ◽  
Special Issue ◽  
Technological Advances ◽  
Campaign Coverage ◽  
Election Coverage ◽  
Social Media Platforms

This introduction unpacks the eight articles that make up this Journalism special issue about election reporting. Taken together, the articles ask: How has election reporting evolved over the last century across different media? Has the relationship between journalists and candidates changed in the digital age of campaigning? How do contemporary news values influence campaign coverage? Which voices – politicians, say or journalists – are most prominent? How far do citizens inform election coverage? How is public opinion articulated in the age of social media? Are sites such as Twitter developing new and distinctive election agendas? In what ways does social media interact with legacy media? How well have scholars researched and theorised election reporting cross-nationally? How can research agendas be enhanced? Overall, we argue this Special Issue demonstrates the continued strength of news media during election campaigns. This is in spite of social media platforms increasingly disrupting and recasting the agenda setting power of legacy media, not least by political parties and candidates who are relying more heavily on sites such as Facebook, Instagram and Twitter to campaign. But while debates in recent years have centred on the technological advances in political communication and the associated role of social media platforms during election campaigns (e.g. microtargeting voters, spreading disinformation/misinformation and allowing candidates to bypass media to campaign), our collection of studies signal the enduring influence professional journalists play in selecting and framing of news. Put more simply, how elections are reported still profoundly matters in spite of political parties’ and candidates’ more sophisticated use of digital campaigning.

scholarly journals How Popular Culture Prompts Youth Collective Political Expression and Cross-Cutting Political Talk on Social Media: A Cross-Platform Analysis

2021 ◽  
Vol 7 (2) ◽  
pp. 205630512110088
Author(s):  
Ioana Literat ◽  
Neta Kligler-Vilenchik
Keyword(s):  
Social Media ◽  
Popular Culture ◽  
Qualitative Content Analysis ◽  
Political Expression ◽  
Political Views ◽  
Political Talk ◽  
Social Media Platforms ◽  
Cross Platform ◽  
Symbolic Resource ◽  
Political Differences

Adopting a comparative cross-platform approach, we examine youth political expression and conversation on social media, as prompted by popular culture. Tracking a common case study—the practice of building Donald Trump’s border wall within the videogame Fortnite—across three social media platforms popular with youth (YouTube, TikTok, Instagram), we ask: How do popular culture artifacts prompt youth political expression, as well as cross-cutting political talk with those holding different political views, across social media platforms? A mixed methods approach, combining quantitative and qualitative content analysis of around 6,400 comments posted on relevant artifacts, illuminates youth popular culture as a shared symbolic resource that stimulates communication within and across political differences—although, as our findings show, it is often deployed in a disparaging manner. This cross-platform analysis, grounded in contemporary youth culture and sociopolitical dynamics, enables a deeper understanding of the interplay between popular culture, cross-cutting political talk, and the role that different social media platforms play in shaping these expressive practices.

scholarly journals “Wars” on COVID-19 in Slovakia, Russia, and the United States: Securitized Framing and Reframing of Political and Media Communication Around the Pandemic

2020 ◽  
Vol 5 ◽  
Author(s):  
Marta N. Lukacovic
Keyword(s):  
United States ◽  
Social Media ◽  
Digital Media ◽  
Political Communication ◽  
Research Question ◽  
The United States ◽  
Frame Element ◽  
Political Factions ◽  
Russian Media ◽  
The Government

This study analyzes securitized discourses and counter narratives that surround the COVID-19 pandemic. Controversial cases of security related political communication, salient media enunciations, and social media reframing are explored through the theoretical lenses of securitization and cascading activation of framing in the contexts of Slovakia, Russia, and the United States. The first research question explores whether and how the frame element of moral evaluation factors into the conversations on the securitization of the pandemic. The analysis tracks the framing process through elite, media, and public levels of communication. The second research question focused on fairly controversial actors— “rogue actors” —such as individuals linked to far-leaning political factions or militias. The proliferation of digital media provides various actors with opportunities to join publicly visible conversations. The analysis demonstrates that the widely differing national contexts offer different trends and degrees in securitization of the pandemic during spring and summer of 2020. The studied rogue actors usually have something to say about the pandemic, and frequently make some reframing attempts based on idiosyncratic evaluations of how normatively appropriate is their government's “war” on COVID-19. In Slovakia, the rogue elite actors at first failed to have an impact but eventually managed to partially contest the dominant frame. Powerful Russian media influencers enjoy some conspiracy theories but prudently avoid direct challenges to the government's frame, and so far only marginal rogue actors openly advance dissenting frames. The polarized political and media environment in the US has shown to create a particularly fertile ground for rogue grassroots movements that utilize online platforms and social media, at times going as far as encouragement of violent acts to oppose the government and its pandemic response policy.

Physical Distancing and Social Media Use in Emerging and Older Adults During COVID-19: Large Scale Cross-Sectional and Longitudinal Survey Study (Preprint)

2021 ◽  
Author(s):  
Thabo J van Woudenberg ◽  
Roy Hendrikx ◽  
Moniek Buijzen ◽  
Julia CM van Weert ◽  
Bas van den Putte ◽  
...  
Keyword(s):  
Older Adults ◽  
Social Media ◽  
Emerging Adults ◽  
Large Scale ◽  
Media Use ◽  
Longitudinal Survey ◽  
Social Media Use ◽  
Random Intercept ◽  
Social Media Platforms

BACKGROUND Although emerging adults play a role in the spread of COVID-19, they are less likely to develop severe symptoms after infection. Emerging adults’ relatively high use of social media as source of information raises concerns regarding COVID-19 related behavioral compliance (i.e., physical distancing) in this age group. OBJECTIVE Therefore, the current study investigated physical distancing in emerging adults in comparison to older adults and looked at the role of using social media for COVID-19 news and information in this regard. In addition, this study explored the relation between physical distancing and different social media platforms and sources. METHODS Secondary data of a large-scale national longitudinal survey (N = 123,848, 34.% male) between April and November 2020 were used. Participants indicated, ranging for one to eight waves, how often they were successful in keeping 1.5 meters distance on a 7-point Likert scale. Participants between 18 and 24 years old were considered young adults and older participants were identified as older adults. Also, a dummy variable was created to indicate per wave whether participants used social media for COVID-19 news and information. A subset received follow-up questions asking participants to indicate which platforms they have used and what sources of news and information they had seen on social media. All preregistered hypotheses were tested with Linear Mixed-Effects Models and Random Intercept Cross-Lagged Panel Models. RESULTS Emerging adults reported less physical distancing behaviors than older adults (b = -.08, t(86213.83) = -26.79, p < .001). Also, emerging adults were more likely to use social media for COVID-19 news and information (b = 2.48, SE = .11, Wald = 23.66, p = <.001), which mediated the association with physical distancing, but only to a small extend (indirect effect: b = -0.03, 95% CI = [-0.04; -0.02]). Opposed to our hypothesis, the longitudinal Random Intercept Cross-Lagged Panel Model showed no evidence that physical distancing was predicted by social media use of the previous wave. However, we did find evidence that using social media affected subsequent physical distancing behavior. Moreover, additional analyses showed that most social media platforms (i.e., YouTube, Facebook and Instagram) and interpersonal communication showed negative associations with physical distancing while others platforms (i.e. LinkedIn and Twitter) and Governmental messages showed no to a slightly positive associations with physical distancing. CONCLUSIONS In conclusion, we should be vigilant for physical distancing of emerging adults, but this study give no reason the to worry about the role of social media for COVID-19 news and information. However, as some social media platforms and sources showed negative associations, future studies should more carefully look into these factors to better understand the associations between social media use for news and information, and behavioral interventions in times of crisis.

A shift from science to politics : a content analysis of COVID-19 Videos on YouTube (Preprint)

2021 ◽  
Author(s):  
Chyun-Fung Shi ◽  
Matthew C So ◽  
Sophie Stelmach ◽  
Arielle Earn ◽  
David J D Earn ◽  
...  
Keyword(s):  
Public Health ◽  
Social Media ◽  
Content Analysis ◽  
Large Scale ◽  
Control Measures ◽  
Mitigation Measures ◽  
Health Campaigns ◽  
Public Attention ◽  
Conflicting Information ◽  
Social Media Platforms

BACKGROUND The COVID-19 pandemic is the first pandemic where social media platforms relayed information on a large scale, enabling an “infodemic” of conflicting information which undermined the global response to the pandemic. Understanding how the information circulated and evolved on social media platforms is essential for planning future public health campaigns. OBJECTIVE This study investigated what types of themes about COVID-19 were most viewed on YouTube during the first 8 months of the pandemic, and how COVID-19 themes progressed over this period. METHODS We analyzed top-viewed YouTube COVID-19 related videos in English from from December 1, 2019 to August 16, 2020 with an open inductive content analysis. We coded 536 videos associated with 1.1 billion views across the study period. East Asian countries were the first to report the virus, while most of the top-viewed videos in English were from the US. Videos from straight news outlets dominated the top-viewed videos throughout the outbreak, and public health authorities contributed the fewest. Although straight news was the dominant COVID-19 video source with various types of themes, its viewership per video was similar to that for entertainment news and YouTubers after March. RESULTS We found, first, that collective public attention to the COVID-19 pandemic on YouTube peaked around March 2020, before the outbreak peaked, and flattened afterwards despite a spike in worldwide cases. Second, more videos focused on prevention early on, but videos with political themes increased through time. Third, regarding prevention and control measures, masking received much less attention than lockdown and social distancing in the study period. CONCLUSIONS Our study suggests that a transition of focus from science to politics on social media intensified the COVID-19 infodemic and may have weakened mitigation measures during the first waves of the COVID-19 pandemic. It is recommended that authorities should consider co-operating with reputable social media influencers to promote health campaigns and improve health literacy. In addition, given high levels of globalization of social platforms and polarization of users, tailoring communication towards different digital communities is likely to be essential.

scholarly journals Social Media in an Emergency: Use of Social Media in Rescuing Abducted School Girls in Nigeria

2019 ◽  
Vol 13 ◽  
pp. 67-75
Author(s):  
Muhammad Abdullahi Maigari ◽  
Uthman Abdullahi Abdul-Qadir
Keyword(s):  
Social Media ◽  
Secondary Sources ◽  
The Social ◽  
Security Challenges ◽  
Social Media Platforms ◽  
Information And Communication ◽  
School Girls ◽  
The Government ◽  
Use Of Social Media ◽  
Domestic Assistance

This paper examines the abduction of the schoolgirls in Chibok Local Government Area of Borno State, Nigeria in 2014. The paper examined how the abduction of the schoolgirls generated responses and support for the rescue of the abducted girls from people and organization from different parts of the globe. The Islamists terrorist organization operating in Borno State has attracted the attention of the world since 2009 when they started attacking government establishments and security installations northeast which later escalated to major cities in Northern Nigeria. Methodologically, the paper utilized secondary sources of data to analyze the phenomenon studied. The paper revealed that the development and innovations in information and communication technology which dismantled traditional and colonial boundaries enabled people to express support, solidarity and assist victims of conflict who resides millions of Kilometers away. This shows that Internet-based communications technology has reduced the distance of time and space that characterised traditional mass media. The campaign for the release of the schoolgirls on the social media platforms particularly Twitter and Facebook has tremendously contributed to the release of some of them. Furthermore, the girls freed from abduction have received proper attention: education and reintegration programmes which enable them to start post-abduction life. In this regard, social media has become a tool for supporting the government in moments of security challenges which the Bring Back Our Girls campaign attracted foreign and domestic assistance to Nigeria in the search of the abducted girls and the fight against the Islamist insurgents.

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