Usage of Facebook by Student Leaders in Creating Awareness Regarding Covid-19 in Guwahati

Pandemic like COVID-19 has triggered disruptions in personal and collective lives globally. It is not only a pandemic, but also an Infodemic of misinformation about the virus which raises demand for reliable and trustworthy information. With the advent of social media creation and consumption of news have been changing among the young generation. Student leaders have taken on additional work and assumed new responsibilities by volunteering in their communities and creating awareness among the public about the accuracy of information and measures to be taken against the deadly virus. This study explores the use of Facebook handles by the student leaders of two universities in Guwahati in creating awareness about the health-related messages regarding Covid-19 and its vaccination. The researcher will use critical discourse analysis to evaluate the use of social networking sites by the students’ leaders. To understand the usage by the leaders, Facebook pages of the leaders would be followed and studied backed with unstructured interviews with the leaders to understand the purpose of and pattern of using the social media handles.

Pelatihan pemanfaatan teknologi sebagai media pendukung pembelajaran untuk guru di Kecamatan Sembalun

The involvement of lecturers, students, and teaching staff is an integral form of the Tri Dharma of higher education. Education has a crucial role and is the primary key to producing quality human resources. In the current practice of teaching and learning activities, many teachers have not used media or technology in teaching. Therefore, it is necessary to increase teacher competence through Community Service Activities to adapt to the industrial era 4.0, which is more likely to use technology in various fields of life, one of which is the world of education. PKM activities were carried out for six villages in Sembalun District to equalize the competence of teachers in the village so that they were equal to teachers in the city in presenting technology-based learning media. This interactive learning media creation training produced enjoyable visual and graphic-based learning to become more exciting and not dull. With the implementation of this activity, teachers have more competence in using technology and have succeeded in building their learning media. Apart from that, the creativity of the teacher increases with this activity.

Diseminasi Penggunaan Sosial Media dalam Perluasan Sebaran Pemasaran pada Produk UMKM

The impact of the COVID-19 pandemic on MSMEs is believed to be greater due to the high level of vulnerability due to changes in people's lifestyles. Several policies carried out by the government, such as large-scale social restrictions (PSBB), a ban on going home and the recommendation to "stay at home" are aimed at reducing the number of spread of this virus. However, this situation also has an economic impact on the income of business actors, especially MSMEs. In the midst of this situation, digital marketing is a way out that can become the main strategy in expanding the market. In this community service, we focus on training MSMEs in Agam Regency, West Sumatra Province in the field of digital technology through social media platforms. This strategy is believed to be very effective in expanding the market and strengthening branding. This service activity was carried out in November 2020, through training methods and social media creation practices. The result of this activity is that around 80% of MSMEs have used social media and are able to create persuasive messages. MSMEs have also paid special attention to strengthening product branding. This training can be continued with the creation of e-commerce for a wider marketing reach.

Innovative Methods of Teaching the Course "Standardization in Information, Library and Archival Studies" in the Context of Blended Learning

The article is devoted to the disclosure of approaches to the application of innovative methods that are implemented using cloud services during the teaching of the discipline “Information, Library and Archival Studies” for students majoring in 029 “Information, Library and Archival Studies” at the first (bachelor’s) level at Zaporizhzhia National University in the conditions of mixed education. It was found that a mixed form of education requires from students higher education stable motivation, the ability to self-organization while mastering new knowledge and skills. At the same time, the use of online technologies, in particular cloud services, opens wide opportunities for the implementation of both educational and upbringing tasks during classes and independent work of students. It is proved that in modern conditions of rapid technical and technological modernization, development of new media, creation of a single information space studying the traditional discipline of library and information specialists “Standardization in information, library and archival affairs” is complicated, which requires transformation of teaching methods to create conditions for high-quality mastering of basic knowledge in professional activity. The advantages of using innovative methods of teaching the discipline “Standardization in Information, Library and Archival Studies” for students majoring in 029 “Information, Library and Archival Studies” based on the experience of Zaporizhzhia National University are substantiated. Taking into account the content of the discipline, its goals and objectives, approaches to the use of such innovative methods as the method of hexagonal learning, basket-method, decision tree, etc. in the context of blended learning are revealed.

Pelatihan Pembuatan Media Articulate Storyline di Lingkungan Lahan Basah Bagi Guru MGMP IPA Kabupaten Barito Kuala

Kegiatan pengabdian ini bertujuan untuk meningkatkan kompetensi pedagogik guru MGMP IPA Kabupaten Batola dalam hal pembuatan media pembelajaran melalui Articulate Storyline di lingkungan lahan basah. Pelatihan dilaksanakan secara daring yang diikuti 24 orang peserta, yakni guru-guru anggota MGMP IPA Kabupaten Batola. Metode kegiatan pengabdian ini meliputi: perencanaan, tindakan, observasi, evaluasi, dan refleksi. Pelaksanaan pelatihan secara luring dilaksanakan sebanyak dua pertemuan, yang terdiri dari konseptual dan praktik pembuatan media menggunakan Articulate Storyline. Angket digunakan untuk mengukur respon peserta terhadap pelaksanaan kegiatan. Adapun hasil kegiatan pengabdian ini adalah: 1) dihasilkannya media pembelajaran melalui Articulate Storyline di lingkungan lahan basah, dan 2) kegiatan ini mendapatkan respon yang sangat baik pada bagian keahlian dan kesiapan 94,00%, pada kegunaan materi yang disampaikan mendapatkan respon sangat baik 91,33%, dan kesesuaian pelaksanaan pelatihan mendapatkan respon baik 89,50%,materi yang disampaikan 90,00%, dan fasilitas yang diberikan 92,00%mendapatkan respon yang sangat baik.This service activity aims to improve the pedagogic competence of the IPA MGMP teachers in Batola Regency to make learning media through Articulate Storyline in a wetland environment. The training was conducted online by 24 participants, namely teachers from the IPA MGMP in Batola Regency. The method of this service activity includes planning, action, observation, evaluation, and reflection. The offline training was carried out in two meetings, consisting of conceptual and practical media creation using Articulate Storyline. Questionnaires are used to measure participants' responses to the implementation of activities.The results of this service activity are: 1) the production of learning media through Articulate Storyline in a wetland environment, and 2) this activity gets a very good response in the expertise and readiness section of 94.00%, on the usefulness of the material presented gets a very good response 91 .33%, and the suitability of the training implementation got a good response 89.50%, the material delivered 90.00%, and the facilities provided 92.00% got a very good response.

PEMBERDAYAAN MASYARAKAT PADA PAGUYUBAN UKM KERAJINAN BAMBU BRAJAN MELALUI PENERAPAN DIGITAL MARKETING DI DESA SENDANGAGUNG MINGGIR SLEMAN

This community service is a downstreaming of the research results that have been carried out by servants in 2020 with the influence of innovation on social media adoption on the marketing performance of Sleman SMEs. This community service partner is the Brajan Sleman Bamboo Craft UKM Association. The results of research conducted by researchers in 2020 show that many SMEs in Sleman, especially the Bambu Brajan SMEs, have greatly prevented Covid-19 and sales have decreased drastically. The decline in sales of bamboo handicrafts has caused the people in the Brajan area to be threatened with poverty. Research findings that have been carried out by researchers, show that the ability to change the direction of digital marketing is an urgent matter that causes sales to decline. This community service program is intended to assist SMEs producing Bamboo handicrafts in Brajan to be able to rise again during the new normal covid-19 pandemic. Some of these community service programs are carried out to help improve the skills of SME human resources in dealing with digital marketing, through training programs on social media creation, website creation, and how to enter the market to increase demand for products produced by bamboo craftsmen and assistance in improving HR soft skills. This community service is important to do. Bamboo SMEs in Brajan are very vulnerable to the COVID-19 crisis so that they are empowered to be strong in facing crisis conditions through mastering internet and digital technology. Of the various problems faced by partners, this community service justifies the problem with partners, namely the ability to adopt technology by Brajan bamboo handicraft SMEs.

Wordwall Application as a Media to Improve Arabic Vocabulary Mastery of Junior High School Students

This study used wordwall application as a learning medium based on educational games. This study aims to determine the effectiveness of the wordwall application in increasing the mastery of Arabic vocabulary. This research used a quantitative approach with the research subjects of class VIII. The type of research is quantitative associative which aims to determine the effect or relationship between two or more variables. The data collection methods were interviews, questionnaires, tests, and documentation. The data analysis used a comparative analysis by comparing the pretest and posttest values (related sample t-test). This study revealed the following: (1) Media creation was done by logging into wordwall.net in order to be able to choose the desired shape according to certain needs. (2) There was a significant difference in terms of the pretest score which is smaller than the posttest score (45.63 < 77.50), (3) there was a difference in the average pretest and posttest outcomes with sig value of 0.000 (<0.05). (4) The percentage of N-Gain was 56.6%, which was categorized as quite effective. Based on the data analysis, it was concluded that the wordwall application was quite effective in increasing the mastery of Arabic vocabulary (Students mastered 25 vocabularies for each theme and according to government standards). Furthermore, the wordwall application could increase the fun, interest, enthusiasm and motivation of students in learning Arabic vocabulary.

Assistance of the Tanah Abang Traders Association (HIPTA) in dealing with the Covid-19 Pandemic

The prolonged crisis due to the Covid-19 pandemic that hit Indonesia had a significant impact on various sectors, including the goods and services trade sector. Traders in the wholesale center of textiles and textile products in Tanah Abang are one of the parties who really feel the impact. The declining purchasing power of the people coupled with the necessity to close shops during the Implementation of community activity restrictions led to a decrease in income, while the obligation to pay operational costs still had to be carried out. This forced quite a number of traders to decide to close their businesses. The purpose of this activity is to find the best solution for the business continuity of traders. The method used is the focus group discussion. The conclusion obtained is the need for the application of digital marketing at the Tanah Abang wholesale center. The steps that need to be taken are socializing about the importance of digital marketing, training on social media creation and creating a market place or website that provides marketing access for all traders.

Deepfaking Keanu: YouTube deepfakes, platform visual effects, and the complexity of reception

On July 14, 2019, a 3-minute 36-second video titled “Keanu Reeves Stops A ROBBERY!” was released on YouTube visual effects (VFX) channel, Corridor. The video’s click-bait title ensured it was quickly shared by users across platforms such as Facebook, Twitter, and Reddit. Comments on the video suggest that the vast majority of viewers categorised it as fiction. What seemed less universally recognised, though, was that the performer in the clip was not Keanu Reeves himself. It was voice actor and stuntman Reuben Langdon, and his face was digitally replaced with that of Reeves, through the use of an AI generated deepfake, an open access application, Faceswap, and compositing in Adobe After Effects. This article uses Corridor’s deepfake Keanu video (hereafter shorted to CDFK) as a case study which allows the fleshing out of an, as yet, under-researched area of deepfakes: the role of framing contexts in shaping how viewers evaluate, categorise, make sense of and discuss these images. This research draws on visual effects scholarship, celebrity studies, cognitive film studies, social media theory, digital rhetoric, and discourse analysis. It is intended to serve as a starting point of a larger study that will eventually map types of online manipulated media creation on a continuum from the professional to the vernacular, across different platforms, and attending to their aesthetic, ethical, cultural and reception dimensions. The focus on context (platform, creator channel, and comments) also reveals the emergence of an industrial and aesthetic category of visual effects, which I call here “platform VFX,” a key term that provides us with more nuanced frames for illuminating and analysing a range of manipulated media practices as VFX software becomes ever more accessible and lends itself to more vernacular uses, such as we see with various face swap apps