scholarly journals Social Media, Networked Protest, and the March for Science

2018 ◽  
Vol 4 (3) ◽  
pp. 205630511879340 ◽  
Author(s):  
Barbara L. Ley ◽  
Paul R. Brewer

Recent studies have explored how the US public responded to the March for Science protests that took place around the world on April 22, 2017, as well as why individuals participated in these protests. Yet, little research has examined how participants used social media and other channels to learn, communicate, and form behavioral intentions regarding the movement. In addressing these questions, the present study conceptualizes the March for Science as a “networked protest.” It then analyzes data from two surveys: one distributed through social media in the month preceding the March for Science events, and one conducted at the Washington, DC event. The results suggest that social media—particularly Facebook—played key roles in how respondents learned and communicated about the protest. At the same time, respondents also learned and communicated about it through other channels, including texting, email, and face-to-face conversations. Both social media respondents and in-person respondents reported that their experiences with the March had increased their likelihood of undertaking future online and offline actions. Furthermore, communicating through Facebook and Twitter predicted a range of self-reported effects of March experiences on intentions to undertake future actions, whereas learning through social media largely failed to do so. Thus, some—but not all—social media uses may have encouraged participants to sustain both online and offline engagement. Taken together, the findings carry potential implications for how the March for Science and other networked protests can use social media and other communication forms to mobilize supporters and facilitate long-term engagement.

2021 ◽  
Vol 10 (1) ◽  
pp. 73-88
Author(s):  
Enrique Orduña-Malea ◽  
Cristina I. Font-Julian ◽  
José Antonio Ontalba-Ruipérez ◽  
Raúl Compés-López

Globalisation, the Internet and social media have changed the kind of actors with influence in the wine industry and the way these actors create signals to communicate credible information about experience and trust attributes. Among the most prestigious experts in the world of wine are the Masters of Wine (MW). Although initially devoted to international trade, they have spread their activities and their opinion is more and more appreciated by producers and consumers. The main objective of this article is to determine this community of experts’ behaviour on Twitter. In order to do so, four factors (presence, activity, impact and community) have been considered. All Twitter profiles belonging to users awarded with the MW qualification were identified and analysed. In addition, a set of 35,653 tweets published by the MWs were retrieved and analysed through descriptive statistics. The results show MWs on Twitter as high attractors (number of followers), moderate publishers (original contents published), moderate influencers (number of likes and retweets), and low interactors (number of friends and mentions to other users). These findings reveal that the MW community is not using Twitter to gain or reinforce their reputation as an accredited expert in the wine industry, giving more influential space on Twitter to consumers and amateurs.


Author(s):  
Howard Rheingold

Reprinted from legendary cyberspace pioneer Howard Rheingold's classic, The Virtual Community: Homesteading on the Electronic Frontier, “Daily Life in Cyberspace: How the Computerized Counterculture Built a New Kind of Place” situates the reader in the context of social media before the World Wide Web. Rheingold narrates how he became involved in The WELL community; details community and personalities on The WELL; and documents user experience with the WELL's conferencing system, including how conversations are created and organized and how social media compares to face to face dialog. Rheingold also explores social media-based dialog in terms of reciprocity; “elegantly presented knowledge”; the tradition of conversation in the Athenian agora; and the value of freedom of expression. Introduced by Judy Malloy.


2018 ◽  
pp. 545-556
Author(s):  
Mohammad Reza Habibi ◽  
Michel Laroche ◽  
Marie-Odile Richard

Social media has revolutionized marketing practices and created many opportunities for smart marketers to take advantage of its unique characteristics. The purpose of this chapter is to introduce the concept of Social Media-Based Brand Communities to advertisers and show how they can use these communities to work for them in creating and distributing favorable communication messages to masses of consumers. The authors underscore that consumers in a brand community can be employed as unpaid volunteer ambassadors of the brand who diligently try to create favorable impressions about the brand in the external world. Social media has also empowered them to do so through participating in brand communities based in social media. These communities, however, are different from conventional brand communities on at least five dimensions: social context, structure, scale, storytelling, and myriad affiliated communities. Therefore, marketers should treat such communities differently. This chapter provides the essentials all marketers should know before facilitating brand communities in social media.


2018 ◽  
Vol 8 (2) ◽  
pp. 27-44 ◽  
Author(s):  
Castulus Kolo ◽  
Stefan Widenhorn ◽  
Anna-Lena Borgstedt ◽  
David Eicher

This article describes how today, social media enable users to comment on brands in a multitude of ways. Although it is undoubted that this can have a substantial influence on the way brands impact on consumers, comparatively little is known about what motivates consumers to recommend brands in social media and whether there are cultural differences therein. This article aims to determine the factors leading to either positive or negative communication about brands on Facebook, YouTube, Twitter, and brand-related blogs based on a representative sample from Germany and the US, each with 1,000 adults. Complementary to an analysis of factors determining a general inclination to recommend, a principal component analysis of the diverse motives to do so exhibits patterns being largely consistent in a cross-cultural perspective, however, with differences in specific practices concerning gender, age, and formal education. A cluster analysis as well as taking a look at “influencers” provide a basis for developing differentiated strategies of brand communication and management respectively.


2012 ◽  
Vol 222 ◽  
pp. F2-F2

World growth is expected to remain below trend at 3.1 per cent in 2012 and 3.4 per cent in 2013.The Euro Area is forecast to contract by 0.5 per cent this year and grow only marginally next year with unemployment reaching ‘depression-era’ rates in some periphery economies. The US is likely to grow by 2 per cent in each year.Growth in Brazil, Russia, India and China will be below long-term potential next year, although ‘hard-landings’ will be avoided; the impact on advanced economies will be offset by a large gain in competitiveness.Debt to GDP ratios in OECD countries will, on average, be higher in 2014 than at present.


Author(s):  
Lisa Poirier ◽  
Lucia Flores ◽  
Ivonne Rivera ◽  
Christine St. Pierre ◽  
Julia Wolfson ◽  
...  

Americans spend the majority of their food dollars at restaurants and other prepared food sources, including quick-service and fast-food restaurants (PFS); independent small restaurants make up 66% of all PFS in the US. In this feasibility study, 5 independent and Latino-owned PFS in the Washington DC metro area worked with academic partners to start offering healthy combo meals with bottled water and promote these using on-site, community, and social media advertising. The number of healthy combos sold was collected weekly, showing that the new combos sold, and customers in all 5 sites were surveyed as they exited the PFS (n=50): >85% had noticed the combo meals; 100% thought it was a good idea to offer it, 68% had ordered the combo (of these, >94% of customers responded that they liked it).  Results suggest that it is feasible to work with independent Latino-owned restaurants to promote healthy combos and collect data.


Jus Cogens ◽  
2022 ◽  
Author(s):  
James Fowkes

AbstractWhat is the relevance of the Indian case for South Africa? And what should South Africans, and the rest of the world, make of the claim in Madhav Khosla’s India’s Founding Moment that we should recognize India as ‘the’ paradigm case for modern constitutional democracy? The constitutional projects of India and South Africa are naturally connected, but Khosla’s book helps to bring out what is perhaps the most important of the connections. Both are founded on an insistently democratic constitutionalism, in places where most inhabitants had long been told they were not suited or ready for democracy. Both display the conviction that boldly giving the vote to all, in these circumstances, is a powerful way to construct a democracy. This idea is crucial for understanding many aspects of both constitutions. This makes India a natural paradigm case for South Africa and many others. The stronger claim, that it is ‘the’ paradigm case and should succeed the United States to this status, can become more complicated once one tests it out globally (like the US claim). Finland and Ireland are especially strong and earlier examples of what Khosla sees as ground-breaking in India. Latin America’s somewhat different post-colonial trajectory makes India a more imperfect paradigm there. But that said, treating India and its founding as paradigmatic may well be the single best step to take for a more balanced view of the constitutional world, and this book’s elegant erudition makes it a real scholarly pleasure to do so.


2020 ◽  
Vol 6 (2) ◽  
pp. 905-915
Author(s):  
Muhammad Asif Nadeem ◽  
Muhammad Shahzad ◽  
Shakeel Sarwar

Social media plays a very important role in the present education system of the world on the whole and in Islamic Republic of Pakistan in special. People in this area prefer to find information on social sites rather than find them face to face. Social media sites provide a variety of mediums for interacting and communicating while learning. However, this widespread use of social media is misused by some of the less responsible. The use of social media that is not Islamic values ​​can be harmful to society. Integrity in the dissemination of information on social media has been an issue often overlooked by some writers. Therefore, the application of Islamic values ​​is important in preventing these problems from continuing to spread and producing less educated communities. Based on the analysis of the study, there are four topics that cover teaching methods through social media from an Islamic perspective. Firstly think of social media as a medium of teaching. Subsequently, this article addresses the issue of using social media as a medium of instruction. The application of Islamic values ​​in communicating information through social media is also elaborated. Finally, this article also discusses the importance and benefits of emphasizing Islamic values ​​in communicating information on social media.


2020 ◽  
Vol 38 (8) ◽  
pp. 923-941 ◽  
Author(s):  
Shelley Kathleen Krach ◽  
Tracy L. Paskiewicz ◽  
Malaya M. Monk

In 2017, the National Association of School Psychologists described tele-assessment as the least researched area of telehealth. This became problematic in 2020 when COVID-19 curtailed the administration of face-to-face assessments. Publishers began to offer computer-adapted tele-assessment methods for tests that had only previously been administered in person. Recommendations for adapted tele-assessment practice had to be developed with little empirical data. The current study analyzed recommendations from entities including professional organizations, test publishers, and governmental offices. The samples for each were small, but the findings were noteworthy. Test publishers were unanimous in recommending the use of their face-to-face assessments through adapted tele-assessment methods (either with or without caution). Governmental agencies were more likely to recommend not using adapted tele-assessment methods or to use these methods with caution. Finally, professional organizations were almost unanimous in their recommendations to use adapted tele-assessment but to do so with caution. In addition to deviations in the types of recommendations provided, entities varied in how the information was distributed. About one-fifth (23.5%) of all entities surveyed provided no recommendations at all. About 45% of the remaining entities provided recommendations on their Web sites. The rest provided information through shared documents, online toolkits, peer-reviewed journals, and emails. Implications for the field of psychology’s future crisis management planning are discussed in response to these findings.


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