scholarly journals Gender representation in food and beverage print ads found in corner stores around schools in Peru and Guatemala

2021 ◽  
Author(s):  
Sophia Mus ◽  
Lucila Rozas ◽  
Joaquin Barnoya ◽  
Peter Busse
Keyword(s):  
Food Marketing ◽  
Gender Representation ◽  
Main Character ◽  
Print Advertisements ◽  
Male Characters ◽  
Analysis Technique ◽  
Corner Stores ◽  
Food And Beverage ◽  
Descriptive Approach ◽  
Quantitative Descriptive

Abstract ObjectiveThe objective of this study is to assess gender representation in food and beverage print advertisements.ResultsThe study follows a quantitative descriptive approach. Using a content analysis technique, we assessed the gender representation in 200 food and beverage print advertisements found in corner stores located in four areas around schools in Lima, Peru, and Guatemala City, Guatemala (100 advertisements per country). A total of 36% of the ads exhibited a male main character for the case of Guatemala, while in Peru 14% of the ads presented a male main character. Furthermore, in Guatemala, 22% of the main characters were male animated characters. Moreover, 27% of the ads in Guatemala and 17%, in Peru were visually male-oriented. Overall, male characters appeared alongside sports references and in varied settings, whereas female characters were usually holding or consuming the product. In conclusion, although the majority of variables used to assess the representation of gender in food and beverage print advertisements were gender-neutral, those showing gender representation were mostly male-oriented. Despite its limited findings, the study provides evidence for the formulation of public policies and educational content aimed to protect children’s and adolescents’ health from the effects of food marketing.

scholarly journals Gender representation in food and beverage print advertisements found in corner stores around schools in Peru and Guatemala

2021 ◽  
Vol 14 (1) ◽  
Author(s):  
Sophia Mus ◽  
Lucila Rozas ◽  
Joaquin Barnoya ◽  
Peter Busse
Keyword(s):  
Food Marketing ◽  
Gender Representation ◽  
Main Character ◽  
Print Advertisements ◽  
Male Characters ◽  
Analysis Technique ◽  
Corner Stores ◽  
Food And Beverage ◽  
Descriptive Approach ◽  
Quantitative Descriptive

Abstract Objective The objective of this study is to assess gender representation in food and beverage print advertisements. Results The study follows a quantitative descriptive approach. Using a content analysis technique, we assessed the gender representation in 200 food and beverage print advertisements found in corner stores located in four areas around schools in Lima, Peru, and Guatemala City, Guatemala (100 advertisements per country). A total of 36% of the print advertisements exhibited a male main character for the case of Guatemala, while in Peru 14% of the print advertisements presented a male main character. Furthermore, in Guatemala, 22% of the main characters were male animated characters. Moreover, 27% of the print advertisements in Guatemala and 17%, in Peru were visually male-oriented. Overall, male characters appeared alongside sports references and in varied settings, whereas female characters were usually holding or consuming the product. In conclusion, although the majority of variables used to assess the representation of gender in food and beverage print advertisements were gender-neutral, those showing gender representation were mostly male-oriented. Despite its limited findings, the study provides evidence for the formulation of public policies and educational content aimed to protect children’s and adolescents’ health from the effects of food marketing.

scholarly journals Data on gender representation in food and beverage print advertisements found in corner stores from Guatemala and Peru

2021 ◽  
Vol 14 (1) ◽  
Author(s):  
Lucila Rozas ◽  
Peter Busse ◽  
Joaquin Barnoya ◽  
Alejandra Garrón
Keyword(s):  
Food Industry ◽  
General Information ◽  
Marketing Strategies ◽  
Gender Representation ◽  
Print Advertising ◽  
Public Officials ◽  
Print Advertisements ◽  
Corner Stores ◽  
Food And Beverage ◽  
And Gender

Abstract Objectives Data on gender representation in food and beverage advertisements may allow for a better understanding of how the food industry is targeting different audiences based on gender. Nonetheless, scant research on food and beverage print advertising with a gender approach has been conducted. Therefore, we sought to assess the prevalence of gender focus in print advertisements found inside corner stores in two cities: Guatemala City, Guatemala, and Lima, Peru. Data description We developed two complementary datasets as part of the study: (1) a dataset of digital photographs of 200 food and beverage print advertisements found in corner stores located near schools (100 ads per country selected according to criteria such as product type, image quality, and uniqueness); (2) a quantitative dataset with data of the content analysis of these photographs. We employed 19 variables to record the general information and gender assessment of the ads. These datasets should allow scholars and public officials to identify gender-specific marketing strategies of the food industry that might impact children’s and adolescents’ nutrition differently.

scholarly journals ANALISIS SUMBER DAN PERUBAHAN ANGGARAN PADA BADAN PENGELOLA KEUANGAN DAERAH (BPKD) PROVINSI SULAWESI SELATAN

2020 ◽  
Vol 4 (1) ◽  
pp. 50-66
Author(s):  
Nasrullah Nasrullah ◽  
Abdul Muttalib ◽  
Hasdiati Latif
Keyword(s):  
Data Analysis ◽  
Calculation Result ◽  
Financial Management ◽  
Management Agency ◽  
Regional Finance ◽  
Finance Management ◽  
South Sulawesi ◽  
Analysis Technique ◽  
Descriptive Approach ◽  
Quantitative Descriptive

This study aims to determine the Analysis of Sources and Budget Changes at the Regional Finance Management Agency (BPKD) of South Sulawesi Province. This type of research is a quantitative descriptive approach, the data processed are budget changes in the Regional Financial Management Agency of South Sulawesi Province 2016 to 2018. The data analysis technique used in the study uses measurement of effectiveness on budget changes. Based on the calculation result in 2016 of 77%, in 2017 of 56% and in 2018 of 82%.

scholarly journals PERFORMANCE ANALYSIS OF STARTUP ENTREPRENEURS PROGRAMS

2019 ◽  
Vol 16 (4) ◽  
pp. 483-492
Author(s):  
Harry Yulianto
Keyword(s):  
Data Analysis ◽  
Small And Medium Enterprises ◽  
Secondary Data ◽  
Research Data ◽  
Business Sector ◽  
Analysis Technique ◽  
Descriptive Approach ◽  
Border Areas ◽  
Quantitative Descriptive ◽  
Medium Enterprises

An aims of this study was analyzed the performance of the Startup Entrepreneurs Program. The design of this study was quantitative by using a descriptive approach. This research data was secondary data obtained from the Deputy for Financing, the Ministry of Cooperatives and Small and Medium Enterprises. Data collection techniques using document studies. The data analysis technique uses quantitative descriptive. The results of this study: an increase in the distribution of aid recipients in the border areas by 91%; the realization of the number of beneficiaries of the Startup Entrepreneurs Program exceeding the target; women who received the Startup Entrepreneurs Program increased by 165% if compared to 2017; the growth in the field of business beneficiaries of the Startup Entrepreneurs Program experienced a significant increase in the culinary business sector; the quantity of labor absorption shows an increase in labor absorption of 101% compared to 2017; and the allocation of assistance for the Startup Entrepreneurs Program has been spread evenly to all provinces in Indonesia.   Penelitian ini bertujuan menganalisis kinerja Program Wirausah Pemula. Desain penelitian ini adalah kuantitatif dengan menggunakan pendekatan deskriptif. Data penelitian ini adalah data sekunder yang diperoleh dari Deputi Bidang Pembiayaan, Kementerian Koperasi dan Usaha Kecil dan Menengah. Teknik pengumpulan data menggunakan studi dokumen. Teknik analisis data menggunakan deskriptif kuantitatif. Hasil penelitian ini:adanya peningkatan sebaran wilayah penerima bantuan pada daerah perbatasan sebesar 91%; realisasi jumlah penerima bantuan Program Wirausaha Pemula melebihi target; wanita penerima bantuan Program Wirausaha Pemula mengalami peningkatan sebesar 165% apabila dibandingkan tahun 2017; pertumbuhan bidang usaha penerima bantuan Program Wirausaha Pemula mengalami kenaikan yang signifikan pada bidang usaha kuliner; kuantitas serapan tenaga kerja menunjukkan terdapat kenaikan serapan tenaga kerja sebesar 101% jika dibandingkan tahun 2017; serta alokasi bantuan Program Wirausaha Pemula sudah tersebar secara merata ke seluruh propinsi di Indonesia.

scholarly journals EVALUASI KELENGKAPAN PERALATAN PRAKTIK INSTALASI TENAGA LISTRIK SMK (Studi Kasus di SMK Taruna Bangsa Bekasi)

2020 ◽  
Vol 5 (1) ◽  
pp. 1-5
Author(s):  
Ahmad Ramadhan Putra ◽  
Soeprijanto ◽  
Massus Subekti
Keyword(s):  
High School ◽  
Rating Scale ◽  
Evaluation Model ◽  
Vocational High School ◽  
Analysis Technique ◽  
Descriptive Approach ◽  
Evaluative Research ◽  
Quantitative Descriptive ◽  
Observation Method ◽  
Academic Year

ABSTRACT This research aims to evaluate the completeness level of equipments standard of engineering elevtrical power’s installation in Taruna Bangsa Vocational High School, which was ruled in the Ministry of Education’s rules No. 1 2019 and The National Standardization Agency of Indonesia No. 1103-P2-18/19 about the Verification Instruments of Vocational High School, The Organizer of Vocational Practice Exam 2018/2019.This is an evaluative research using a quantitative descriptive approach. The evaluative model used was a discrepancy evaluation model, which was developed by M. Provus. The variable in this research is the equipment of electricity power’s installation practice in Taruna Bangsa Vocational High School Bekasi. The methods of collecting the data were three types: observation method, documentation, and interviews. The instrument used was collecting the data using observation paper and list of matched documentation. The analysis technique used in this research is rating scale.The result shows that the reaching of equipment of  elecrical power installation practice in Taruna Bangsa Vocational High School Bekasi in academic year of 2018/2019  was categorized as complete with the 89,36%. percentages. The completeness was reviewed from the equipments in practice room as complete (88.5%), the equipments of learning media room is complete (100%), the main equipment of practice is complete (93%), and for the main substance of practice room is complete (88.2%),also for the equipment support is compelete (77.1%). ABSTRAK Penelitian ini bertujuan mengevaluasi tingkat kelengkapan standar peralatan praktik teknik instalasi tenaga listrik di SMK Taruna Bangsa Bekasi yang diatur dalam Permendiknas No. 1 tahun 2019 dan Badan Standar Nasional Pendidikan No. 1103-P2-18/19 mengenai Instrumen Verifikasi SMK Tentang Penyelenggara Ujian Praktik Kejuruan Tahun 2018/2019. Penelitian ini merupakan penelitian evaluatif dengan menggunakan pendekatan deskriptif kuantitatif. Model evaluasi yang digunakan adalah model evaluasi kesenjangan (discrepancy evaluation model) yang dikembangkan oleh M. Provus. Variabel penelitian ini adalah peralatan praktik teknik instalasi tenaga listrik di SMK Taruna Bangsa Bekasi. Metode pengumpulan data yang digunakan dalam penelitian ini ada tiga macam, yaitu metode observasi, dokumentasi dan wawancara. Instrumen pengumpulan data menggunakan lembar observasi dan daftar cocok dokumentasi. Teknik analisis data yang digunakan dalam penelitian ini adalah rating scale. Hasil penelitian menunjukkan bahwa tingkat ketercapaian kelengkapan peralatan praktik teknik Instalasi Tenaga Listrik di SMK Taruna Bangsa Bekasi pada tahun ajaran 2018/2019 dikategorikan sangat lengkap dengan persentase 89,36%. Kelengkapan di tinjau dari perabotan ruang praktik  yaitu 88.5% (sangat lengkap), media pembelajaran ruang praktik 100% (sangat lengkap), peralatan utama praktik 93% (sangat lengkap), bahan utama ruang praktik 88.2% (sangat lengkap) dan peralatan pendukung ruang praktik 77.1% (lengkap).

scholarly journals THE EFFECT OF WORK MOTIVATION AND WORK DISCIPLINE ON EMPLOYEE PERFORMANCE

2021 ◽  
Vol 11 (2) ◽  
pp. 34-42
Author(s):  
Adi Lukman Hakim ◽  
Erna Nur Faizah ◽  
Firdausi Nujulah
Keyword(s):  
Data Analysis ◽  
Human Resources ◽  
Research Method ◽  
Work Motivation ◽  
Employee Performance ◽  
Human Resources Management ◽  
Resources Management ◽  
Analysis Technique ◽  
Descriptive Approach ◽  
Quantitative Descriptive

Human resources management is one that is needed in the era of globalization. Every organizational goal always expects resources that are able to work effectively and so that the company can be achieved. Human Resources is a central factor in an organization. The research objective is to determine the effect of work discipline and work motivation on employee performance at Kopitiam Cafe and Restaurant partially and simultaneously. Research method with associative method then using a quantitative descriptive approach. Multiple linear regression is a data analysis technique. The results of this study are as follows: The more disciplined an employee is in working, the more employee performance increases. The effect of these variables is significant positive . The more an employee is motivated to be enthusiastic about work, the more employee performance increases. The effect of these variables is significant positive. The more disciplined an employee is in working and the more motivated an employee is to be enthusiastic at work when combined simultaneously, the more employee performance increases. The effect of these variables is significant positive.

scholarly journals Perbandingan Indeks Keanekaragaman Serangga Di Wilayah Ekosistem Hutan Penyangga Taman Nasional Gunung Leuser Bukit Lawang

2021 ◽  
Vol 4 (2) ◽  
pp. 72-84
Author(s):  
Gunarno Gunarno
Keyword(s):  
Diversity Index ◽  
Rubber Tree ◽  
Wiener Index ◽  
Insect Diversity ◽  
Wiener Diversity Index ◽  
Analysis Technique ◽  
Low Diversity ◽  
Descriptive Approach ◽  
Quantitative Descriptive ◽  
Cocoa Tree

This study aims to determine the diversity index and the comparison of insect diversity index in Gunung Leuser Bukit Lawang National Park in the Buffer ecosystem area. The research method uses a quantitative descriptive approach. The population in this study were all animals classified as insects (Insecta). The samples used were insects in the buffer forest area with 3 standpoints (lines). The data analysis technique uses the Shannon–Wiener diversity index. The results showed that the insect with the highest significance index (INP) from the three lines (without stands, rubber stands, and cocoa stands) was Macrotermes gilvus, namely 91.71 (rubber tree stands), 87.54 (cocoa tree stands), and 57. 42 (without stands). The insect diversity index H' using (Shannon-Wiener Index) from the three lines without stands (-2), rubber stands (-1), and brown stands (-1) were “low”. The low diversity index of the buffer forest is because the buffer forest in Bukit Lawang is a homogeneous forest.

scholarly journals Motivasi Pemilihan Lintas Minat Biologi pada Siswa Jurusan Ilmu Sosial

2019 ◽  
Vol 2 (2) ◽  
pp. 104-110
Author(s):  
Yendrita Yendrita ◽  
Elijonnahdi Elijonnahdi ◽  
Rian Utary Anggraini
Keyword(s):  
Social Sciences ◽  
High School ◽  
Data Analysis ◽  
Intrinsic Motivation ◽  
Extrinsic Motivation ◽  
Sampling Technique ◽  
Analysis Technique ◽  
Descriptive Approach ◽  
Quantitative Descriptive ◽  
Level Of Motivation

This study aims to determine the level of motivation of students majoring in Social Sciences (IS) in SMA N I Suliki District in choosing Biology cross-interests. Method, this research is quantitative with quantitative descriptive approach. Samples were taken by total sampling technique. The subjects in this study were all grade X students majoring in IS N NI High School in Suliki District who chose cross biology interest totaling 126 people, the data analysis technique was a percentage technique. The results of data analysis showed IS majoring students at SMAN 1 Kec. Suliki chose biology interest based on intrinsic motivation of 70.48% (good) and based on extrinsic motivation of 62.75% (good). Conclusion, the motivation of students majoring in Social Sciences (IS) in choosing cross-interests of biology both intrinsically and extrinsically is good. Keywords: social sciences, intrinsic motivation, extrinsic, cross biological Interests

scholarly journals PENERAPAN ETIKA PEMASARAN ISLAM DALAM PENGGUNAAN DIGITAL MARKETING PADA USAHA KECIL MENENGAH (UKM)

2019 ◽  
Vol 8 (2) ◽  
pp. 155-166
Author(s):  
Yera Ichsana ◽  
Hilda Monoarfa ◽  
Fitranty Adirestuty
Keyword(s):  
Demographic Data ◽  
Sampling Technique ◽  
Digital Marketing ◽  
Marketing Ethics ◽  
Probability Sampling ◽  
Average Percentage ◽  
Analysis Technique ◽  
Descriptive Approach ◽  
Quantitative Descriptive ◽  
The City

The purpose of this study is to find out and describe in general how the level of application of Islamic marketing ethics in the use of digital marketing in SMEs through a quantitative descriptive approach. The analysis technique used in this study is to look for the average demographic data that has been filled by respondents. The subjects of this study are SMEs who have done marketing using digital marketing operating in the city of Bandung with a total of 30 respondents. Furthermore, the sampling technique that the researchers used was non-probability sampling with convenience types to make it easier for researchers to obtain samples. The results of this study indicate that the average percentage of all dimensions has a very good category. So, it can be said that the application of Islamic marketing ethics in the use of digital marketing in SMEs in Bandung has been very good. Meanwhile, the dimension that has the highest average percentage value is the dimension of being serving and being humble. However, there are still dimensions that have not been categorized as very good, namely the dimensions of behaving well and sympathetic and do not like to bad-mouth.

scholarly journals PENGARUH GENDER, TEKANAN KETAATAN, INDEPENDENSI, TEKANAN ANGGARAN WAKTU, DAN PENGALAMAN AUDITOR TERHADAP AUDIT JUDGMENT (Studi Empiris Pada Auditor Kantor Akuntan Publik Di Wilayah Surabaya)

2019 ◽  
Vol 4 (02) ◽  
Author(s):  
Ramdani Abdullah Mukhyi ◽  
Hendy Widiastoeti
Keyword(s):  
Time Budget ◽  
Sampling Technique ◽  
Public Accounting ◽  
Accounting Firms ◽  
Audit Judgment ◽  
Analysis Technique ◽  
Descriptive Approach ◽  
External Auditor ◽  
Quantitative Descriptive ◽  
Time Budget Pressure

ABSTRACTAuditor must always have the nature and character (Gender) whether men and women in making decisions or audit judgment. And auditors should follow the rules and policies and applicable regulations in Indonesia, if the auditor comply (Pressure Obedience) regulation it certainly will occur independent character in taking decisions (audit Judgment) accurate. If an independent identity is formed in the auditor the company's health will be better again. The auditor also should be able to share time in taking decisions affecting the value of the services because negotiated between the client (Time Budget Pressure) allow for quicker completion and immediately take a decision (judgment audits) within the deadline specified by the client. Not only this, but of all of them, in the auditor's experience can also influence the decision where to experience - previous experience could be a reference to a decision (audit judgment). This study aimed to determine the effects of gender, stress obedience, independence, time budget pressure, and the experience of auditors on audit judgment. This study uses a quantitative descriptive approach. The population in this study is the external auditor who worked in public accounting firms Surabaya of 60 people. A sampling technique that uses purposive sampling, in order to obtain 41 respondents. The data analysis technique used is multiple linear regression. The results showed that the partial variables: (1) Gender has a positive and significant impact on the Audit Judgment with sig (0.013 <0.05), (2) Pressure Obedience does not have a positive and significant impact on the Audit Judgment with sig (0882 <0.05), (3) Independence of positive and significant influence on the Audit Judgment with sig (0.048 <0.05), (4) time Budget pressure does not have a positive and significant impact on the Audit Judgment with sig (0076 <0 , 05), (5) experience auditors do not have a positive and significant impact on the Audit Judgment with sig (0433 <0.05). From the above results showed that only two variables that affect audit judgment, namely gender and independence.Keywords: Gender, Obedience Pressure, Independence, Time Budget Pressure, Experience Auditor, and Audit Judgment.

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