scholarly journals PENGARUH EKUITAS MEREK DAN KEPERCAYAAN KONSUMEN TERHADAP KEPUTUSAN PENGGUNAAN JASA EKSPEDISI (STUDI PADA KONSUMEN JALUR NUGRAHA EKAKURIR)

2019 ◽  
Vol 8 (1) ◽  
Author(s):  
Erghana Kanza Kirana

This study aims to examine the impact of brand equity and consumer trust on decision to use the expedition service. The population of this study was the entire customers who sent their package in the JNE Malang; Meanwhile, the sample was 120 consumers who accidentally met while sending their package in the JNE office. The sample was selected by using accidental sampling technique. The data were analysed by means of Multiple Linear Regression. The findings indicated that (1) most of the consumers initially used JNE for the first time in 2014; (2) brand equity significantly influences decision to use the expedition service with the t-count value of 2.350 and the significance value of 0.020; (3) consumer trust also significantly influences decision to use the expedition service with the t-count value of 3.478 and the significance value of 0.001; and last, (4) from these two variables, consumer trust dominantly influences the decision to use the expedition service with a value of 0.301. 

BISMA ◽  
2020 ◽  
Vol 14 (1) ◽  
pp. 82
Author(s):  
Nunuk Latifah ◽  
Anna Widayani ◽  
Rani Arifah Normawati

The purpose of this study is to analyze and explain the effect of perceived usefulness and trust on consumer satisfaction of Shopee e-commerce. This research conducted in Indonesia that targeted Shopee consumers. Data were collected from the survey by distributing questionnaires to the research respondents. The sample consisted of 86 people selected by a random sampling technique. Data were analyzed using multiple linear regression. Results showed that perceived usefulness and trust have a positive and significant effect on consumer satisfaction. The results of this study also proved that Shopee users assess that the perceived usefulness of the e-commerce applications could facilitate convenience during the online transaction. Meanwhile, trust, in the form of guaranteed transactions and recommendations and ratings from consumers, is a form of support and services provided by Shopee to build consumer trust in Indonesia. Keywords: customer satisfaction, e- commerce, perceived usefulness, Shopee, trust


2019 ◽  
Vol 3 (1) ◽  
pp. 79
Author(s):  
Rahmi Yanti

Impact of Work Discipline on the Performance Capability of the Nagari Apparatus in Managing Financial Nagari in Banuhampu and Sungai Pua Districts. The purpose of this study is to analyze the impact of work discipline on the performance capabilities of the nagari apparatus in nagari financial management in Banuhampu and Sungai Pua Districts. The population used in this study were all nagari apparatus in Banuhampu and Sungai Pua Subdistricts of 80 people, while the samples used as many as 75 respondents were determined by the Slovin formula using the proportionate stratified random sampling technique. Data collection in this study was conducted using a questionnaire with a Likert scale measurement and analyzed using multiple linear regression. The results of this study indicate that the work discipline of the nagari apparatus is relatively high while the performance of the nagari apparatus is still low and the results of the regression test explain that work discipline has an impact on the performance capabilities of the nagari apparatus in nagari financial management in Banuhampu and Sungai Pua Districts.


2017 ◽  
Vol 1 (2) ◽  
pp. 56
Author(s):  
Oki Isdianto ◽  
Soni Kurniawan

The aims of this study are to find out (1) the effect of MSDM strategic practice variable, employees performance, (2) the effect of employee performance on company performance and the impact on company performance at Oki Fortune Party Equipment Rental Company Yogyakarta.This type of research is explanatory research. Its population is 30 employees company performance at Oki Fortune Party Equipment Rental Company. Number of samples were 30 respondents by using saturated sampling technique (census). Methods of data collection were conducted with questionnaire media, while data analysis techniques used simple multiple linear regression analysis.The result shows that multiple linear regression equation is Y (company performance) = 0.059X1 (MSDM strategic practice) + 0.205X2 (employee performance). There is no significant effect between MSDM strategic practice on company performance because value of sig is > a (0,773>0,05). No significant effect between employee performance on company performance because value of sig is > a (0,322>0,05)


2020 ◽  
Vol 10 (2) ◽  
pp. 177
Author(s):  
Santi Rohmah ◽  
Maria Aghata Sri Widya

The purpose of this study was to determine the effect of entrepreneurship education and adversity intelligence on the entrepreneurial intentions of students of University Bhinneka PGRI. The population of this study 41 students and the instrument used was a questionnaire. The sampling technique used is saturation sampling. Data analysis in this study used multiple linear regression. The result of this study indicates that there is a positive and significant effect between entrepreneurship education on entrepreneurial intentions with a tcount (2,153) > ttable(2,020) and a significant value of 0,038 < 0,05. Adversity intelligence has a positive and significant effect on entrepreneurial intentions with a tcount (2,215) > ttable(2,020) and significant value of 0,033 < 0,05. While simultaneously there is a positive and significant effect between entrepreneurship education and adversity intelligence on entrepreneurial intentions whit a value a fcount(31,216) > ftable (3,23) with a significant level of 0,000 <0,05. The coefficient of determination of this amounted to 0,602. It can be concluded that this study 60,2% is influenced by entrepreneurship education and adversity intelligence. While the remaining 39,8% is influenced by other variables


2020 ◽  
Vol 1 (3) ◽  
pp. 112-120
Author(s):  
Suhery Suhery ◽  
Agus Nurofik

This study aims to do understanding: (1) the effect of work conflict to the spirit at work; (2) the impact of work stress on the spirit at work; (3) the effect of a work conflict and work stress to the spirit at work of PDAM employee in South Solok Regency. This research used quantitative research method by casual associative approach. The sampling technique that used was purposive sampling technique with 39 people. The method used to compile data was questionnaire method. The method that used to analyze data in this research was descriptive analysis and multiple linear regression by SPSS programs v 20.0 for windows. Based on multiple linear regression analysis, it was known that the work conflict (X1) has a significant effect on the spirit at work (Y) with beta coefficient 0.283. Work stress (X) has a significant effect on the spirit at work (Y) with beta coefficient 0.631. This result shows that work conflict and work stress have a significant and positive effect on the work spirit of PDAM employee in South Solok Regency with sig. Score F < 5% (0.000 < 0,05). In conclusion, work conflict and work stress are the factors which affect the spirit at work with 61.7%, while the other percentage 38.3% is affected by the other factors which are not becoming research object from this study.


2020 ◽  
Vol 4 (2) ◽  
pp. 200-209
Author(s):  
Findy Meileny ◽  
Tri Indra Wijaksana

The study was conducted to knows the impact of Perceived Usefulness, Perceived Ease of Use, Service Features, and Trust on LinkAja's Customer Satisfaction in Indonesia. Data collection in this study is done with questionnaires and data analysis is using quantitative analysis. This research uses purposive sampling kind of non-probability sampling technique and coonsist of 100 respondents. The analysis tools in this study used SPSS version 20. This research uses The Multiple Linear Regression Analysis Test and descriptive analysis. Result of this study describes that Perceived Usefulness (X1), Perceived Ease of Use (X2), Service Features (X3), Trust (X4), and Customer Satisfaction (Y) are in the poor category. While result of multiple linear regression in this study can be conducted the impact of Perceived Usefulness (X1), Perceived Ease of Use (X2), Service Features (X3), Trust (X4) has a positive and significant influence of LinkAja's Customer Satisfaction (Y) both partial and simultaneous.The other results obtained variables that influence LinkAja’s Customer Satisfaction in Indonesia is trust variable, it means the better the trust of the customer, the level of customer satisfaction will increase. Thus, companies must always strive to improve customer trust.


2021 ◽  
Vol 4 (2) ◽  
pp. 147-159
Author(s):  
Richard William Kaope ◽  
Ocky Sundari

This research aims to analyze the impact of work environment and workload on employees' work performance. The research object is KSU Islah Citra Mandiri employee in Boyolali. The population was KSU Islah Citra Mandiri Boyolali employees with a total number of 32 people, the samples of which were taken by use of saturated sampling technique. Primary data were collected using questionnaire and analyzed by multiple linear regression to examine the impact of work environment and workload to employees' work performance. The research results indicated that the work environment and workload influence employees 'performance both partially and simultaneously: the work environment has positive impact, while workload has negative impact on employees' performance.


Widya Amrita ◽  
2021 ◽  
Vol 1 (1) ◽  
pp. 115-125
Author(s):  
Kd Puspita Dwi Anjani ◽  
I Gusti Ayu Wimba

Purchasing decisions can only be made when there are at least 2 choices and the consumer chooses at least one option. The purpose of this study is to determine the effect of consumer trust and product quality on purchasing decisions at PT.Warisan Eurindo. The population in this study were all customers at PT.Warisan Eurindo in 2014-2018, totaling 3357 people with a sample of 100 people using accidental sampling technique. The data were collected using a questionnaire and the data analysis technique used was multiple linear regression. From the results of this study, it can be seen that: (1) consumer trust has a positive and significant effect on purchasing decisions, (2) product quality has a positive and significant effect on purchasing decisions, and (3) consumer trust and product quality have a positive and significant effect on purchasing decisions.


2017 ◽  
Vol 2 (1) ◽  
Author(s):  
Muhammad Rodhiyallah ◽  
Amiartuti Kusmaningtyas ◽  
Hendro Tjahjono

The aim of the study was to analyze and determine the influence of leadership and communication, on employee motivation and performance at Satuan Polisi Pamong Praja Kota Surabaya. Branch, as many as 100 persons. Sampling technique samples (Slovin) data was analyzed with multiple linear regression with SPSS for windows program. The result of the research indicated that leadership, communication, and motivation simultaneously have significant effect on employees’ performances with determination value of 0,424 or 4,24%. Leadership, communication and motivation partially has significant effect on performance. Communication itself has dominant effect on employee’s performance.


2020 ◽  
Vol 17 (2) ◽  
Author(s):  
Amelia Galuh Werdaningrum ◽  
Faizal Ardiyanto

This research aims to determine the effect of product quality, customer satisfaction, switching barriers, and brand trust on customer retention. The sample in this research was 116 respondents of Wardah Cosmetics customers from Klaten Regency. This research used one of non probability sampling technique which is purposive sampling method. This study is also using multiple linear regression to analyze the collected data. The results in this research are product quality, customer satisfaction, switching barriers, and brand influence customer retention both partially and simultaneously.


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